(Lovern tamra historyingraphicdesign)powerpoint
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This document provides a brief history of graphic design from 1500 BC to present day. It discusses important developments like Egyptian hieroglyphics, the printing press, photography, computers, and digital technology. Key figures mentioned include Johannes Gutenberg, Leonardo Da Vinci, Albrecht Durer, William Morris, Bauhaus founders, Paul Rand, Andy Warhol, and contemporary designers. Major events covered are World War II propaganda posters, computer innovations like the mouse and graphics tablet, and the rise of digital design tools like Photoshop. The document traces the evolution of graphic design through the centuries.
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- 1. By:Tamra Lovern 082014 Section 2006 1 History In Graphic Design Graphic Design History In Graphic Design Graphic Design
- 2. Use of color to shows depth and action within the drawing is an excellent use of design. 1500 to 10000 BC 1500 to 10000 BC Old Egyptian 3000 (BC-2200 BC) and Middle Egyptian (about 2200 BC-1300 BC). Old Egyptian 3000 (BC-2200 BC) and Middle Egyptian (about 2200 BC-1300 BC). Egyptian Hieroglyphics Cave ArtCave Art 2
- 3. 475 A German blacksmith, goldsmith, printer, and publisher who invented the first printing press. Gutenberg’s printing press revolutionized the creation of books and helped make them affordable, ushering in a new era of affordable books and literature. The Art of Calligraphy Printing Press InventedPrinting Press Invented 144 082 AD82 AD82 AD82 AD The Romans typically recorded historic occasions and identified monuments with solemn prose and beautiful inscriptions in stone. The perfectly sized and spaced Roman capital letters— meant to be read from a distance and cut with sharp terminals (serifs) to catch the light— established a standard that calligraphers and font designers still follow. Johannes GutenbergJohannes Gutenberg 1398 – 14681398 – 1468 Martin Schongauer (c. 1435– 1491) Martin Schongauer (c. 1435– 1491) 1470 - 1475 1470 - 1475 3
- 4. Leonardo da Vinci In this painting Leonardo da Vinci shows us symmetry and perspective. Your eyes focus on Jesus in the center., with the halo effect that shows ones holiness. For Jesus is the great holy iconic figure of many works of art in early centuries. In this painting Leonardo da Vinci shows us symmetry and perspective. Your eyes focus on Jesus in the center., with the halo effect that shows ones holiness. For Jesus is the great holy iconic figure of many works of art in early centuries. Leonardo da Vinci Leonardo da Vinci 14951495 Symmetr y April 15, 1452 to May 2, 1519 April 15, 1452 to May 2, 1519 Albrecht Durer was famous for his wood cuts. With the invention of the printing press the wood cuts could be used as a template to make prints of works of art for many avenues. (Books, Literature) Like in graphic design, advertising. 1495 (1471 - 1528) Wood cut designer A great Printmaker Albrecht Durer Artists throughout history have turned to geometric shapes and mathematical proportions to seek the ideal representation of the human form. Vitruvian Man 4
- 5. res,thehalftoneprocessremainsinusetodayasthemostcommonmethodforphotographicreproductioninprint.Itissaf Case of Folsom v. Marsh 1841 The early cigar box labels provided a platform for artists to experiment and exhibit their artworks. With the evolution of the US copyright law, cigar producers were able to create a protected identity for their products in the form of cigar box labels. In its essential featuaphic process, the predominant printing technology of the past half-century, could not exist without Ives’ invention. Each day millions upon millions of printed products — newspapers, books, magazines, brochures, calendars, wrapping paper, greeting cards, packaging materials, billboards, to name only a few — are produced by machinery that utilizes what was once known as the “Ives process.” In its essential featuaphic process, the predominant printing technology of the past half-century, could not exist without Ives’ invention. Each day millions upon millions of printed products — newspapers, books, magazines, brochures, calendars, wrapping paper, greeting cards, packaging materials, billboards, to name only a few — are produced by machinery that utilizes what was once known as the “Ives process.” The "halftone" Process 1885 Color Topography Frederic Eugene Ives An early monochromatic cigar box label, in which using an interesting typeface the designer has tried to associate the identity of the brand to the feminine and floral beauty and to the serenity of nature. 5
- 6. GraphicGraphic DesignersDesigners DesignersDesigners GraphicGraphic DesignersDesigners DesignersDesigners Born 1911Born 1911 William GoldenWilliam Golden One of the Pioneers of American Graphic Design One of the Pioneers of American Graphic Design Bauha us 1919 First graphic design school, was first founded by Walter Gropius 1919, in Weimar, Germany. Graphic design firms sprang up in response to the increased demand for artistic layout of ads and print materials. The first graphic design school, Bauhaus, was founded in 1919 in Germany, and was quickly followed by graphic design schools around the world. In the 1950s, logo design became a big deal, as branding through a logo gained popularity. This began a subset of graphic design known as “corporate identity”. Saul BassSaul Bass Born 1920 6
- 7. Turning Machine Invented Turning Machine Invented 1936 The 1936 Turing machine was first proposed by Alan Turing in 1936 and became the foundation for theories about computing and computers. The machine was a device that printed symbols on paper tape in a manner that emulated a person following a series of logical instructions. Without these fundamentals, we wouldn't have the computers we use today. Alan Turing “The New Typography” He pioneered production techniques and stylistic devices used throughout the twentieth century. Influenced by the new Bauhaus typography, Jan Tschichold began to use serifless typefaces and designed simplified layouts. In a special 1925 issue of “typographische mitteilungen” entitled “elementare typographie”, introduced in the form of theses the most important approaches to the new typography design. Jan Tschichold Sabon was one of Tschichold's completed typefaces. It has been revived as Sabon Next by Jean Francois Porchez for Linotype. Sabon was one of Tschichold's completed typefaces. It has been revived as Sabon Next by Jean Francois Porchez for Linotype. 7
- 8. Propaganda Posters WW II New Deal Visual Arts in the Great Depression 8 1939 to 19451939 to 1945 19451945 1939 to 19451939 to 1945 19451945 Even in war time graphic artist and other artist thrived. Iconic Representation
- 9. Paul Rand William Golden Died 1959 William Golden Died 1959 GraphicGraphic DesignersDesigners DesignersDesigners GraphicGraphic DesignersDesigners DesignersDesigners - 1960’s- 1960’s ++ 1928 -19871928 -19871928 -19871928 -1987 Andy Warhol first screenprinted this well- known image of Marilyn Monroe in 1962 shortly after she committed suicide in her Brentwood, Los Angeles home.Cite The use of screen printing is a medium that with Warhals influence, made an avenue for all graphic artist to follow. 1962196219621962 Andy Warhol Paul Rand is arguably the most famous American graphic designer of the twentieth century. He is the designer responsible for some of the most recognizable and lasting logos in the world, including the logos for IBM, Apple and ABC. Paul Rand is arguably the most famous American graphic designer of the twentieth century. He is the designer responsible for some of the most recognizable and lasting logos in the world, including the logos for IBM, Apple and ABC. 9
- 10. Vietnam War Opposition Movement Late 1960s Milton Glaser 1966 Bonnie MacleanBonnie Maclean 196 7During the war artist like Bonnie Maclean and Milton Glaser gave us great art work. Giving new art forms to show that teen at war we could still create. Taking our minds off it with their posters for band and musicians. Mouse was Invented Mouse was Invented 1963196319631963 Douglas Engelbart Douglas Engelbart 1925 to 20131925 to 2013 10
- 11. Posters by pop artist Peter Max, with their vivid fluid designs painted in Day-Glo colors, which became visual icons of flower power. DC comics From 1977 to 2005 DC comics From 1977 to 2005 197 7Early 1970s Milton GlaserMilton Glaser With Peter Maxs' vivid use of color in these paintings. It showed us not to be afraid of color. As graphic designers embrace it. Visionary pop artist of the 1960's, to master of dynamic neo Expressionism, Peter Max and his vibrant colors have become part of the fabric of contemporary American culture. 11
- 12. Graphics Tablet and Stylus Graphics Tablet and Stylus 1957 19811957 1981 19811981 1957 19811957 1981 19811981 1987198719871987 Photoshop Thomas Knoll and John Knoll the Original Creators of Photoshop4. 12 Thomas Knoll John Knoll The first graphics tablet resembling contemporary tablets and used for handwriting recognition by a computer was the Stylator in 1957.[2] Better known (and often misstated as the first digitizer tablet) is the RAND Tablet[3] also known as the Grafacon[4] (for Graphic Converter), introduced in 1964. The first graphics tablet resembling contemporary tablets and used for handwriting recognition by a computer was the Stylator in 1957.[2] Better known (and often misstated as the first digitizer tablet) is the RAND Tablet[3] also known as the Grafacon[4] (for Graphic Converter), introduced in 1964. In the 1980s, several vendors of graphics tablets began to include additional functions, such as handwriting recognition and on-tablet In the 1980s, several vendors of graphics tablets began to include additional functions, such as handwriting recognition and on-tablet In 1981, musician Todd Rundgren created the first color graphics tablet software for personal computers, which was licensed to Apple as the Utopia Graphics Tablet System. In 1981, musician Todd Rundgren created the first color graphics tablet software for personal computers, which was licensed to Apple as the Utopia Graphics Tablet System.
- 13. Internet CorelDRAW 1.0 1989 1989 CorelDraw 1.0 revolutionized the graphic design industry becoming the first graphics software for Windows®5. AO L 13
- 14. He is most known for his Obama Hope poster he made during the 2008 Presidential election. There was controversy over the poster because Fairey was criticized for failing to obtain permission and to provide attribution for the picture he used in the poster. In the end the charges were dropped and Fairey didn’t get in any trouble for the campaign poster. He is most known for his Obama Hope poster he made during the 2008 Presidential election. There was controversy over the poster because Fairey was criticized for failing to obtain permission and to provide attribution for the picture he used in the poster. In the end the charges were dropped and Fairey didn’t get in any trouble for the campaign poster. 2008200820082008 Shepard FaireyShepard Fairey Reflection Saul Bass and Paul Rand Died 1996 Saul Bass and Paul Rand Died 1996 Shepary Fairey is an American contemporary graphic designer, illustrator, and street artist. 14
- 15. 2014201420142014 New Generation Of Graphic Designers New Generation Of Graphic Designers Ashley LovernAshley LovernAshley LovernAshley Lovern TamraTamra LovernLovern TamraTamra LovernLovern 15
- 16. ShapeShape Perspective Color Symmetry Rotatio n Translatio n Linear Perspective Aerial or Atmospheric Perspective Balance Texture Hierarch y Asymmetrical balance Framing Value Savanna Preference Figure/Ground Golden Ratio Reflectio n Reflectio n Line 16
- 18. 1500 to 10000 BC 82 AD Old Egyptian 3000 (BC-2200 BC) Middle Egyptian (about 2200 BC-1300 BC). 1440 1452 to 1519 184 1 149 5 Novin,G.2014.History of Graphic Design.Retrieved from http://guity-novin.blogspot.ca/2010/02/history-of-graphic-design-writing.html Novin,G.2014.History of Graphic Design.Retrieved from http://guity-novin.blogspot.ca/2010/05/history-of-graphic-design-birth-of-art.html Albrecht Durer Biography.(2014) Retrieved from http://www.albrecht-durer.org/biography.html Bellis, M. (2014). Johannes Gutenberg and the Printing Press.Retrieved from http://inventors.about.com/od/gstartinventors/a/Gutenberg.htm Neolithic Art: The Development of Settlements. (2013). Retrieved from http://fosterartprogramblog.org/tag/lascaux-cave-paintings/ Pettinger,T (2012). Biography of Johannes Gutenberg “, Oxford. Retrieved from http://www.biographyonline.net/business/j-gutenberg.html 147 0 Stokstad, Cothren, M. (2011). Art: A Brief History,5th edition [VitalSouce bookshelf version]. Retrieved from http://online.vitalsource.com/books/9781269534314/outline/ Stokstad, Cothren, M. (2011). Art: A Brief History [VitalSouce bookshelf version]. Retrieved from http://online.vitalsource.com/books/9781269534314/id/ch06fig22 Martin Schongauer. (2014 ). Retrieved from http://www.nndb.com/people/335/000096047/ Novin, G. (2010).Chapter 1 - Birth of Graphic Design -- Egypt. Retrieved from http://guity-novin.blogspot.ca/2010/02/history-of-graphic-design-writing.html 18
- 19. 1885 191 1 191 9 192 0 1939 to 1945 1939 to 1945 193 6 Novin,G. (2014).History of Graphic Design.Retrieved http://guity-novin.blogspot.ca/2010/05/history-of-graphic-design-birth-of-art.html Salam, S.(2009).People Who Changed Graphic Design Forever. Retrieved from http://creativerepository.com/2009/11/09/10-people-who-changed-graphic-design-forever/ Salam, S.(2009).People Who Changed Graphic Design Forever. Retrieved from http://creativerepository.com/2009/11/09/10-people-who-changed-graphic-design-forever/ Flask, D.(2009).Design is History.retrieved from http://www.designishistory.com/this-site/ Visual Arts in the Great Depression, The Great Depression in Washington State Project. Retrieved (August,13,2014) from http://depts.washington.edu/depress/visual_arts_index.shtml Cited as per sites request Klein, A . (2005).Frederic Eugene Ives. Retrieved from http://www.stereoscopy.com/faq/ives.html Lekach, M. (2013). Know your design history: the Bauhaus movement. Retrieved from http://www.designhistory.org. Ramey. (2011). History and influence: the art of war in the 1910s. Retrieved from http://keengraphics.net/keenblog/2011/12/05/history-and-influence-the-art-of-war-in-the-1910s/ 19
- 20. 196 3 196 2 193 6 196 7 196 6 196 2 196 6 Telepresence Options. (2013). Mouse and Video Teleconferencing Inventor Doug Engelbart Dies At 88. Retrieved from http://www.telepresenceoptions.com/2013/07/mouse_and_video_teleconferenci/ Jasper, J. (2013).Andy Warhol - Pop Art (August 6, 1928 – February 22, 1987). Retrieved from http://jessicajasper.blogspot.ca/2013/08/andy-warhol-pop-art-august-6-1928.html Christies.(2012). Andy Warhol and the Art of Screenprinting. Retrieved from http://www.christies.com/features/andy-warhol-and-the-art-of-screenprinting-2752-1.aspx Brooks, K. (2014). Women Artists Who Have Left Their Mark On Modern Design. Retrieved from http://www.huffingtonpost.com/2014/01/27/designing-modern-women_n_4654763.html When was the first computer invented?. (2014). Retrieved from http://www.computerhope.com/issues/ch000984.htm Edwards, O. (2010). Sign of the Times: Bob Dylan. Retrieved from http://www.smithsonianmag.com/arts-culture/sign-of-the-times-bob-dylan-95420/?no-ist Kaitlyn. (2011).The Eye of the Storm. Retrieve http://born-late.blogspot.ca/2011/04/eye-of-storm.html 20
- 21. 198 1 197 7 1970 s 1960s -1970s Salam, S.(2009).People Who Changed Graphic Design Forever. Retrieved from http://creativerepository.com/2009/11/09/10-people-who-changed-graphic-design-forever/ Salam, S.(2009).People Who Changed Graphic Design Forever. Retrieved from http://creativerepository.com/2009/11/09/10-people-who-changed-graphic-design-forever/ Novin,G.2014.History of Graphic Design.Retrieved http://guity-novin.blogspot.ca/2010/05/history-of-graphic-design-birth-of-art.html - 1960s + Graphics Tablet. (2014). Retrieved from http://www.redorbit.com/education/reference_library/technology_1/mobile_devices/1112809247/graphics-tablet/ PhotoshopPhotoshop 1987 Salam, S.(2009).People Who Changed Graphic Design Forever. Retrieved from http://creativerepository.com/2009/11/09/10-people-who-changed-graphic-design-forever/ West, A.(2010). 20 Years of Adobe Photoshop. Retrieved from http://creativerepository.com/2009/11/09/10-people-who-changed-graphic-design-forever/5 A World of Fine Art Suitable for Every Lifestyle. (2008). , Peter Max (German/American, b. 1937). Retrieved from http://www.americanfineartgallery.com/artists/max/max_bio.html 21
- 22. Tynan, D. (2006). The 25 Worst Tech Products of All Time. Retrieved from http://www.pcworld.com/article/125772/worst_products_ever.html?page=2 198 9 198 9 A brief history of CorelDRAW. (2014). Retrieved from http://www.corel.com/corel/pages/index.jsp?pgid=2100019&storeKey=us&languageCode=en InternetInternet 198 9 Cerf, V. (2009). The Internet's Big Bang.. Retrieved from http://content.time.com/time/specials/packages/article/0,28804,1902809_1902810_1905184,00.html 201 4 History of Graphic Design. (2012). Retrieved from http://designlab164.wordpress.com/2012/03/01/history-of-graphic-design-17/ 200 8 Lovern, T. (2014). Social Connection. Retrieved from http://love4greenday.wix.com/socialconnection 201 4 200 8 Designer, Social Activist. (N.D.). Retrieved from http://designtimeline.cias.rit.edu/who/shepard-fairey/ Lovern, T. (2014). Social Connection. Retrieved from http://love4greenday.wix.com/socialconnection 22
- 24. http://www.faculty.umb.edu/gary_zabel/Courses/Phil%20281/Philosophy%20of%20Magic/Paleolithic %20Art/cave_painting_l.jpg http://www.oddee.com/item_93915.a spx http://guity-novin.blogspot.ca/2010/02/history-of-graphic-design- writing.html http://inventors.about.com/od/gstartinventors/a/Gutenberg.ht m http://www.biographyonline.net/business/j- gutenberg.html http://4.bp.blogspot.com/_guKvH2f1y9A/SvCUsP7JjBI/AAAAAAAAAEM/TSYX1NImvZM/s400/Leonardo_da _Vinci.jpg http://www.albrecht- durer.org/biography.html 1500 to 10000 BC 1500 to 10000 BC 82 AD 149 5 1452 to 1519 1440 1440 Old Egyptian 3000 (BC-2200 BC) and Middle Egyptian (about 2200 BC- 1300 BC). 147 0 http://www.nndb.com/people/335/000096047/ http://online.vitalsource.com/books/9781269534314/id/ch06fig22 24
- 26. http://annyas.com/saul-bass-vertigo-movie-poster- design/ http://www.thefoxisblack.com/2012/12/11/saul-bass-poster-sketches-for-stanley-kubricks- the-shining/ 1939 to 1945 1939 to 1945 193 6 192 0 1920 http://news.harvard.edu/gazette/story/2012/09/alan-turing- at-100/ http://creativerepository.com/2009/11/09/10-people-who-changed-graphic- design-forever/ 193 6 http://bjws.blogspot.ca/2012/10/1930s-americas-great-depression- 1934.html http://depts.washington.edu/depress/PWAP.s html 26
- 27. http://www.world-war-2-planes.com/propaganda-posters-in- ww2.html http://propaganda-history.blogspot.ca/2011/03/rosie-riveter-women-in-world- war-ii.html http://propagandahistory.ru/170/Plakaty-Pervoy-Mirovoy--Soedinennye-SHtaty- Ameriki/ 1939 to1939 to 19451945 1939 to1939 to 19451945 1939 to1939 to 19451945 1939 to1939 to 19451945 http://jessicajasper.blogspot.ca/2013/08/andy-warhol-pop-art-august-6-1928.html 196 2 http://www.christies.com/features/andy-warhol-and-the-art-of-screenprinting- 2752-1.aspx 196 2 http://keengraphics.net/keenblog/2011/12/05/history-and-influence-the-art-of-war-in- the-1910s/ 27
- 28. http://designblog.rietveldacademie.nl/? p=1869 196 6 http://born-late.blogspot.ca/2011/04/eye-of-storm.html 196 6 http://www.huffingtonpost.com/2014/01/27/designing-modern- women_n_4654763.html 196 7 Late 1960s - 1970shttps://jamesburgundy.files.wordpress.com/2012/12/screen-shot-2012-11-29-at-20- 50-00.png 1970 shttp://www.veganpeace.com/famousvegans/profiles/peter_ma x.htm 1970 s http://aidansdesign.blogspot.ca/2013_02_01_archiv e.html http://www.originalartbroker.com/blog/artwork/original_art/peter-max-adaptive-powerful-and- iconic/3104/ http://superradnow.wordpress.com/2011/05/11/retro-day-the-trippy-world-of- peter-max/ 28