1. The document discusses how search engines have become the primary way for local businesses to connect with potential customers online, with over 50% of purchases preceded by an internet search. 2. It recommends that local businesses create a website and optimize it for search engines through a geo-targeted campaign on Google and Yahoo to be visible to local customers performing online searches. 3. Having customers submit online reviews on review sites helps maximize a business's visibility and credibility when potential customers search for services in their local area.

1. How to take advantage of search engines for your local business.. Search Strategy Marketing For more information, visit www.SearchStrategyMarketing.com

8. Geo-targeted campaign placement on major search engines for a fraction of the cost of traditional search engine optimization. The Catch: You have to have a physical address. The Advantage: Once you are listed in local search, you are also listed in mobile search.

12. Standing Out!

13. Provide access to potential customers through Google and Yahoo maps

14. Provide access to potential customers through Review Sites

15. Review Process

16. Simple! Our Process 1) REVIEW CARDS GIVEN TO CLIENTS - Print Review cards to give to your clients so that they can submit honest reviews on your product, service or performance. These stamped postcards are mailed directly to Search Strategy Marketing for publication. 2) REVIEW CARDS PUBLISHED ON WEB - Review cards are entered electronically on the web. These reviews are distributed through a variety of review sites (such as Google Local) so other consumers can find you when they are looking for a service provider. 3) REVIEW CARDS MAXIMIZE YOUR VISIBILITY - Reviews published on on-line review sites maximize your company's visibility, credibility and SEO results. The more reviews you have, the better your results.