Living Multiple Lives: The New Technical Communicator

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This presentation delivered by Noz Urbina at the Documentation and Training West 2008 conference (www.doctrain.com) in Vancouver, BC. The world is becoming more and more tech-savvy by the picosecond. More savvy means more demanding! Today organizations need to juggle management of customer-generated content, maximize the use of cross-departmental contributions, and still deliver quality technical communication products to their user base. This presentation takes a low-tech, cross-industry look at why strategies are changing and how organizations are adapting (or not!) to these challenges.

Technology News & Politics

Living Multiple Lives: The New Technical Communicator Noz Urbina Business Development Manager

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Customer Overview ~2000 Biz-to-Consumer Luxury Cars Automotive ~1000 Biz-to-Consumer Multifunction Nav for leisure boats Consumer Electronics ~300 Biz-to-Biz/Biz-to-Consumer Corporate and Security hw / sw Software ~3000 Biz-to-Biz Medical equipment and software Medical ~2000 Biz-to-Biz Modular precision control drive units High Tech Manufacturing ~55000 Biz-to-Biz Microchips for various markets applications Microelectronic2 ~200 Biz-to-Biz Microchips for Biz-to-Consumer market Microelectronic1 ~? Biz-to-Biz Custom fit aerospace and defense equipment Aero/Defense Staff Model Products Example

Situation Overview 8 Y Y Y Auto 10 Y Y Y Consumer Elec 5 Y Y Y Y Software 4 Y Y Y Y Y Medical 4 Y Y Y Y Y High Tech 0 Y Y Y Y Micro2 0 Y Y Y Y Micro1 0 Y A+D Langs Variants by Market Variants by Apps/ Platform HW / SW Configs Supply Chain Needs Customer

Everyone duplicates content… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Duplication in a Product’s LifeCycle Errors get reused downstream. Corrections don’t flow back upstream…

Duplication Across Products Extensive Reuse Product Specific Multiple Live Versions Errors get reused across products. Related products don’t get updated… especially across templates Reused content should sometimes be different versions. We need to know what’s applicable where Customer Specific Customer 1 Customer 2 Every problem described here is multiplied again in customer-specific documents Censored Censored Censored 1.0 1.1 1.2

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What does it all mean? How do I deal with it?

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DITA Process Model - Courtesy of IBM Goal- Oriented Business Scenario - Michael Priestley, Lead DITA Architect, IBM Topics Build Maps Outputs Eclipse Help Java Help HTML Help Web pages Books & PDFs Learning Write Content Define ALL Topics Build Documents Multi-channel Publish

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Business Sustainability is becoming increasingly important with the need to wisely consume the scarce resources such as water, energy etc. IT industry is not an exception and IT professionals are obliged to think about ways and means to maintain a sustainable IT business while helping other businesses be more sustainable by developing innovative IT solutionsfor these businesses.  This lesson will discuss sustainability issues resulting from usage of IT solutions and how such issues can be addressed. We will also investigate some of ICT innovative ways of helping business sustainability  Green IT is another term used to refer to IT sustainability

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Is it possible to stay innovative and economically manage many hundreds or even thousands of products or product variants? Organisations interested in benefiting from a product line and product platform approach must adopt values and organisational principles that encourage the development of deep domain expertise. This includes a deep understanding of the forces that continuously change the environment of the product line. These forces can then be harnessed as part of the architectural foundation for the product line. The pervasive digitisation of services and the desire to create and operate platforms that can support large digital service ecosystems that include many organisations, have put the spotlight on design principles for product lines, product platforms, and related organisational structures. These slides relate to a talk at ProductTank Auckland (https://www.meetup.com/ProductTank-Auckland/events/252496542/). The video recording is available at https://twitter.com/pmauckland/status/1021272934416109568.

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Presented at DocTrain East 2007 Conference by Brian Buehling, Dakota Systems -- Since its inception, DITA has rapidly gained acceptance as a standard document structure used in many XML-based content management and publishing systems. DITA is an XML schema developed primarily to support technical documentation for a wide array of applications. This session will cover the commonly used element, attribute and entity constructs that are defined in the schema. More importantly, recommendations concerning how best to implement DITA solutions will be given. Special attention is given to developing practical DITA applications since, in many cases, some DITA elements will have to be extended through a mechanism called specialization to produce a robust XML-based publishing system.

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