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The document discusses social media marketing trends presented by Team 6. It outlines key social media trends like live video, chatbots, and influencer marketing. It then discusses the importance of social media listening - monitoring social media to understand what customers want from products and services. Different types of social listening are outlined, including for content strategy, customer service, product research, and influencer marketing.
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The story so far in social networking has been the incredible growth in the numbers of people using them. But Wave 6 shows that in the future the biggest impact will come from the increasing amount of time people are spending on them. Social networks are now legitimate rivals to all forms of media and will continue to have a huge effect on online consumption in particular.
Consumers are continuing to move away from increasingly siloed brand websites, viewing it as a one dimensional experience compared to that offered by social media. Brands will need to reach out to consumers in the social spaces if they are to connect online.
Attachment to social networks is stronger than ever, with over 40% of people saying they are worried about missing out if they don’t visit their social network. As a result users are fully prepared to share their data in return for the benefits they bring.
Social experiences deliver very clear value to brands. Understanding the social experiences the consumer wants AND which of these experiences deliver the brand’s marketing objectives is the key to unlocking this value. This is an important part of making social media a legitimate platform for brand development.
Despite the reluctance of many companies to discuss problems, particularly in social media, our research has shown that actually responding to a customer’s issues is one of the most powerful social experiences a brand can deliver. In the future social CRM should be a fundamental part of any brand’s communication strategy.
The consumer has many devices through which they can interact with a brand digitally but not all of these devices are a suitable environment for every experience. Tablets and smartphones, for example, have very different strengths. Marrying the right experience to the right device is key to creating a compelling social strategy.
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Social media trends in 2016 included the rise of live video, with over 50% of marketers planning to use live streaming services. Stories also became popular, allowing brands to creatively tell their stories. Mobile continued to grow in importance, with people using their phones to perform many activities previously done on computers or TV. While organic reach declined, paid advertising expanded with new features and tracking of ROI. Influencer marketing also grew as a strategy. Looking to 2017, video and mobile will remain important, and platforms are expected to further innovate on live video and stories while improving advertising and measurement tools.
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This document discusses social media marketing and its tools and benefits. It provides statistics on social media usage in India, such as India having the largest number of Facebook users. The benefits of social media marketing include low cost promotion and targeted campaigns. Drawbacks include potential embarrassment from negative feedback. The document recommends selecting the right social media tools, content, and timing for successful social media marketing strategies.
How to be a social brand?
Social media is not a gadget, it is becoming the most powerful marketing and sales tool and you must leverage it to create value for your business. This study gives you a frame to build and improve your social media strategy, going through case studies and best practices. I would be very happy to read your comments, to answer your questions and, above all, to have your inputs to enhance the interest of this study with a conversational approach. I wish you a good reading, I am looking forward to read you too!
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This document provides an overview of wound healing, its functions, stages, mechanisms, factors affecting it, and complications.
A wound is a break in the integrity of the skin or tissues, which may be associated with disruption of the structure and function.
Healing is the body’s response to injury in an attempt to restore normal structure and functions.
Healing can occur in two ways: Regeneration and Repair
There are 4 phases of wound healing: hemostasis, inflammation, proliferation, and remodeling. This document also describes the mechanism of wound healing. Factors that affect healing include infection, uncontrolled diabetes, poor nutrition, age, anemia, the presence of foreign bodies, etc.
Complications of wound healing like infection, hyperpigmentation of scar, contractures, and keloid formation.
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clinical examination of hip joint (1).pdf
described clinical examination all orthopeadic conditions .
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) Curriculum
(𝐓𝐋𝐄 𝟏𝟎𝟎) (𝐋𝐞𝐬𝐬𝐨𝐧 𝟏)-𝐏𝐫𝐞𝐥𝐢𝐦𝐬
𝐃𝐢𝐬𝐜𝐮𝐬𝐬 𝐭𝐡𝐞 𝐄𝐏𝐏 𝐂𝐮𝐫𝐫𝐢𝐜𝐮𝐥𝐮𝐦 𝐢𝐧 𝐭𝐡𝐞 𝐏𝐡𝐢𝐥𝐢𝐩𝐩𝐢𝐧𝐞𝐬:
- Understand the goals and objectives of the Edukasyong Pantahanan at Pangkabuhayan (EPP) curriculum, recognizing its importance in fostering practical life skills and values among students. Students will also be able to identify the key components and subjects covered, such as agriculture, home economics, industrial arts, and information and communication technology.
𝐄𝐱𝐩𝐥𝐚𝐢𝐧 𝐭𝐡𝐞 𝐍𝐚𝐭𝐮𝐫𝐞 𝐚𝐧𝐝 𝐒𝐜𝐨𝐩𝐞 𝐨𝐟 𝐚𝐧 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
-Define entrepreneurship, distinguishing it from general business activities by emphasizing its focus on innovation, risk-taking, and value creation. Students will describe the characteristics and traits of successful entrepreneurs, including their roles and responsibilities, and discuss the broader economic and social impacts of entrepreneurial activities on both local and global scales.
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আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
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Temple of Asclepius in Thrace. Excavation results
The temple and the sanctuary around were dedicated to Asklepios Zmidrenus. This name has been known since 1875 when an inscription dedicated to him was discovered in Rome. The inscription is dated in 227 AD and was left by soldiers originating from the city of Philippopolis (modern Plovdiv).
RHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem students
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listening to market
- 2. SUBJECT : SOCIAL MEDIA MARKETNG Presented by : TEAM 6 1. Arpitha 2. Poorna 3. Roshan 4. Nabeela
- 3. SOCIAL MEDIA TRENDS A type of activity that is participated in by society as a whole. A trending topic is a subject that experiences a surge in popularity on one or more social media platforms for a limited duration of time. Ecommerce businesses can check social media trends to find out what's holding consumer interest and capitalize on the current conversation.
- 4. TOP SOCIAL MEDIA TRENDS Few Trends which inclined in the market in past few years: Live video continues to thrive. Live video content made big waves in 2017. Chat bots are taking over. Influencer marketing is evolving. Brands are taking advantage of paid advertisements. Social listening. 4
- 5. SOCIAL MEDIA LISTENIN G 5 Social media listening is a relatively new phenomenon in the social media marketing world - but at the same time, it's a vital one you cannot ignore. social media listening tells you what your customer wants in a product, service, or other offering and why they want it. Social listening includes being aware of what people are saying about you on social media, and then responding appropriately.
- 6. SOCIAL MEDIA MONITORING 6 Social Media Monitoring is the act of using a tool to listen to what is being said across the internet. Monitoring media not just from traditional publishers, but on millions of social sites too. It sometimes also goes by the name of, or is bundled with, Social Listening, Online Analytics, Buzz Analysis, Social Media Measurement, Social Media Intelligence, Social Media Management, SMM.
- 7. TYPES OF SOCIAL LISTENIN G The different types Social Listening are: 1. Social listening for content strategy 2. Social listening for customer service 3. Social listening for product research 4. Social listening for influencer marketing 5. Social listening by industry 7
- 8. THANK YOU 8