A concise presentation of specific social media practices employed by businesses and individuals who have build organic, loyal social media followings.
Tips to make you better at collecting customer feedbackBaptiste Debever
Baptiste Debever, young French Entrepreneur and co-founder of Feedier.com, focused on making feedback more accessible, more enjoyable and completely gamified - on a mission to help companies understand their customers.
Owing that 9/10 people consult online reviews before making any purchase, we, product managers, customer success teams and marketers are all on the lookout for more reviews and feedback.
Consistently begging our customers for more, we usually get less.
We have created a fully-fledged process focused on helping you collect better feedback, by making the user experience better, adding a gamification layer and implementing a win-win situation.
You can discover the model in this talk.
Your Market Research Is Flawed. Here's How To Change That. QuickTapSurvey
"Your Market Research Is Flawed. Here's How to Change That" is a presentation by Ravin Shah, the founder of QuickTapSurvey, the highest rated mobile data capture app on the App store!
The presentation was made on Oct 29, 2014 at the #MarketersUnbound event in Toronto. It was organized by Marketers Without Borders, and sponsored and hosted by Wealthsimple.
The key presentation themes are:
• best market research tools and methods
• how to approach market research in B2B vs. B2C
• how to get more genuine feedback
• if you must ask one question, it should be...
In this workshop at HubBog accelerator, we discussed on how can we develop growth mindset between our team. we covered the pirate startup metrics, analytics, growth hack case studies, product market fit and more.
It will give an idea of how persuasion can be managed and can be changed. What others want to listen to and how you can frame your genuine story so someone wants to hear it again and again.
In this workshop at HubBog accelerator, we discussed on how can we develop growth mindset between our team. we covered the pirate startup metrics, analytics, growth hack case studies, product market fit and more.
Tips to make you better at collecting customer feedbackBaptiste Debever
Baptiste Debever, young French Entrepreneur and co-founder of Feedier.com, focused on making feedback more accessible, more enjoyable and completely gamified - on a mission to help companies understand their customers.
Owing that 9/10 people consult online reviews before making any purchase, we, product managers, customer success teams and marketers are all on the lookout for more reviews and feedback.
Consistently begging our customers for more, we usually get less.
We have created a fully-fledged process focused on helping you collect better feedback, by making the user experience better, adding a gamification layer and implementing a win-win situation.
You can discover the model in this talk.
Your Market Research Is Flawed. Here's How To Change That. QuickTapSurvey
"Your Market Research Is Flawed. Here's How to Change That" is a presentation by Ravin Shah, the founder of QuickTapSurvey, the highest rated mobile data capture app on the App store!
The presentation was made on Oct 29, 2014 at the #MarketersUnbound event in Toronto. It was organized by Marketers Without Borders, and sponsored and hosted by Wealthsimple.
The key presentation themes are:
• best market research tools and methods
• how to approach market research in B2B vs. B2C
• how to get more genuine feedback
• if you must ask one question, it should be...
In this workshop at HubBog accelerator, we discussed on how can we develop growth mindset between our team. we covered the pirate startup metrics, analytics, growth hack case studies, product market fit and more.
It will give an idea of how persuasion can be managed and can be changed. What others want to listen to and how you can frame your genuine story so someone wants to hear it again and again.
In this workshop at HubBog accelerator, we discussed on how can we develop growth mindset between our team. we covered the pirate startup metrics, analytics, growth hack case studies, product market fit and more.
To segment effectively, you need to understand what drives the segments, not just how to measure them. That's where qualitative insight comes in.
Please credit the author if you use the material. Some images are subject to copyright.
“But I’m a small business owner. I don’t have time for research,” you say? On the contrary, you do and you’d better. In this tag-team presentation, GDC’s Marketing Manager Elizabeth Anderson and Cultural Anthropologist/Ethnographer Tim Craig, Ph.D. will walk you through how anyone on any budget in any time constraint can easily make use of the best research available. Tim will talk about conducting primary research (through simple, quick focus groups and interviews) and validating secondary research so you don’t take some reporter’s skewed interpretation as fact. Elizabeth will show you how easy it is to utilize social monitoring and website analytics that will assist in collecting data, as well as how to make sense of all those numbers. And together they’ll show you how these two processes can work simultaneously and continuously. That way, your customer insight will be as informed, relevant and constant as all your other business operations.
How To Understand Your Audience Better | The Entrepreneur ReviewTheEntrepreneurRevie
Whether you're a business owner, content creator, teacher, or simply someone who wants to connect with others, the ability to understand your audience is a valuable skill and requires some strategies.
MangoTango - Using Market Research for Entrepreneurs - May 2016MangoTango
Presentation to entrepreneurs in Cambodia demonstrating how to use Market Research tools and techniques to create an effective company strategy and business plan.
University of Chicago: Master the Interview (Mind Your Career Webinar Series)...Anne Marie Segal
Master the Interview: Effective Strategy and Execution, a Mind Your Career webinar by Anne Marie Segal AM'96, given to alumni of the University of Chicago on May 24, 2017.
Webinar available at https://www.youtube.com/watch?v=8aAJ27GSz-g.
I gave this presentation to an undergraduate Design Research class at the University of Kansas, taught by Julia Eschman and Tamara Christensen, in March 2011. It focuses on the importance of finding the right people to drive insights for ethnographic/design research, and addresses tactics for doing so.
Recruiting is a key part of the design research process that often does not get the attention it deserves, to the detriment of project outcomes. I invite you to share your experiences and questions, to build a dialogue about this topic!
Presentation on March 25, 2014 to Rensselaer Polytechnic Institute's Women's Mentor Program on how to leverage social media for personal branding and job placement.
ProductAudience Match Strategy Part of Final Marketing YouDaliaCulbertson719
Product/Audience Match Strategy
Part of Final Marketing Yourself Plan - Due at End of Term
As explained in the PDF reading “Matching the Product with the Audience When Marketing Yourself,” it’s
critical to understand your product (i.e., your skills, attributes, personality, core values, etc.) and to
determine and understand your target audiences (i.e., potential employers, colleagues, customers, career
gatekeepers, etc.).
For this assignment, you’ll work to outline your potential target audiences, determine what those audiences
desire, and then decide how you’ll match your product with your target audiences. Using either a paragraph,
outline, or table format, do the following:
1. List Current Audiences. List various audiences (at least 8) to whom you currently market yourself
on a daily, weekly, or other periodic basis. These might include potential employers, current
employers, friends, family, teachers, various societal segments, social groups, customers,
colleagues, employees, store personnel, vendors/suppliers, social media audiences, etc. Don’t
forget that these audiences might be face-to-face, online, over the phone, etc. For each audience,
be extremely specific as to who this audience is. Don’t just say “store employees” when you can say
“the early morning employees at the Starbucks that I go to every weekday.” Don’t just say “my co-
workers” when you can say “my co-workers Cristina, Derek, and Victoria who work in the cubicles
next to mine.”
2. Importance of Current Audiences. For each of the 8+ current audiences, provide some insights
as to why each particular audience might be important to you in your marketing yourself efforts.
How can impressing each audience help you?
3. What Current Audiences Want From You. Finally, for each of the 8+ current audiences you listed,
write down at least three characteristics (features, attributes, skills, traits, values, etc.) that they
would desire in a person such as you. Although there may be some similar traits or characteristics
across the audiences you listed, each audience likely will desire some unique characteristics as well.
4. List Prospective Audiences. Your next step is to add at least three new “prospective” target
audiences to whom you would like to market yourself in the near or distant future. Again, they can
be potential employers in a particular industry, friends, social groups, customers, fans, readers, etc.
While it’s good to be specific as to the industry, type of people, etc., you don’t have to be as specific
as you were in Step 1 because you may not know the details of these audiences yet.
5. Importance of Prospective Audiences. As you did in Step 2 with your “current” audiences, for each
of the 3+ “prospective” audiences, provide some insights as to why each particular audience might
be important to you in your future marketing yourself efforts. How can impressing each audience
help you?
6. What Prospective Audienc ...
Driving Sales Exec Summit - Using Social to Drive BusinessAaron Strout
This the presentation I gave today at the DrivingSales Executive Summit (group of smart, ex-JD Powers folks). The focus is on how to companies big and small (and in this case, dealerships) can think about driving leads, awareness and loyalty with customers.
Know your audience: Discovering Learning and Development Insights
Hear from experts how they are using the information they hear from customers to mine for insights and create ideas that are changing their business. Explore the various levels of insights available and find out how your organization can begin learning and acting on this invaluable information.
To segment effectively, you need to understand what drives the segments, not just how to measure them. That's where qualitative insight comes in.
Please credit the author if you use the material. Some images are subject to copyright.
“But I’m a small business owner. I don’t have time for research,” you say? On the contrary, you do and you’d better. In this tag-team presentation, GDC’s Marketing Manager Elizabeth Anderson and Cultural Anthropologist/Ethnographer Tim Craig, Ph.D. will walk you through how anyone on any budget in any time constraint can easily make use of the best research available. Tim will talk about conducting primary research (through simple, quick focus groups and interviews) and validating secondary research so you don’t take some reporter’s skewed interpretation as fact. Elizabeth will show you how easy it is to utilize social monitoring and website analytics that will assist in collecting data, as well as how to make sense of all those numbers. And together they’ll show you how these two processes can work simultaneously and continuously. That way, your customer insight will be as informed, relevant and constant as all your other business operations.
How To Understand Your Audience Better | The Entrepreneur ReviewTheEntrepreneurRevie
Whether you're a business owner, content creator, teacher, or simply someone who wants to connect with others, the ability to understand your audience is a valuable skill and requires some strategies.
MangoTango - Using Market Research for Entrepreneurs - May 2016MangoTango
Presentation to entrepreneurs in Cambodia demonstrating how to use Market Research tools and techniques to create an effective company strategy and business plan.
University of Chicago: Master the Interview (Mind Your Career Webinar Series)...Anne Marie Segal
Master the Interview: Effective Strategy and Execution, a Mind Your Career webinar by Anne Marie Segal AM'96, given to alumni of the University of Chicago on May 24, 2017.
Webinar available at https://www.youtube.com/watch?v=8aAJ27GSz-g.
I gave this presentation to an undergraduate Design Research class at the University of Kansas, taught by Julia Eschman and Tamara Christensen, in March 2011. It focuses on the importance of finding the right people to drive insights for ethnographic/design research, and addresses tactics for doing so.
Recruiting is a key part of the design research process that often does not get the attention it deserves, to the detriment of project outcomes. I invite you to share your experiences and questions, to build a dialogue about this topic!
Presentation on March 25, 2014 to Rensselaer Polytechnic Institute's Women's Mentor Program on how to leverage social media for personal branding and job placement.
ProductAudience Match Strategy Part of Final Marketing YouDaliaCulbertson719
Product/Audience Match Strategy
Part of Final Marketing Yourself Plan - Due at End of Term
As explained in the PDF reading “Matching the Product with the Audience When Marketing Yourself,” it’s
critical to understand your product (i.e., your skills, attributes, personality, core values, etc.) and to
determine and understand your target audiences (i.e., potential employers, colleagues, customers, career
gatekeepers, etc.).
For this assignment, you’ll work to outline your potential target audiences, determine what those audiences
desire, and then decide how you’ll match your product with your target audiences. Using either a paragraph,
outline, or table format, do the following:
1. List Current Audiences. List various audiences (at least 8) to whom you currently market yourself
on a daily, weekly, or other periodic basis. These might include potential employers, current
employers, friends, family, teachers, various societal segments, social groups, customers,
colleagues, employees, store personnel, vendors/suppliers, social media audiences, etc. Don’t
forget that these audiences might be face-to-face, online, over the phone, etc. For each audience,
be extremely specific as to who this audience is. Don’t just say “store employees” when you can say
“the early morning employees at the Starbucks that I go to every weekday.” Don’t just say “my co-
workers” when you can say “my co-workers Cristina, Derek, and Victoria who work in the cubicles
next to mine.”
2. Importance of Current Audiences. For each of the 8+ current audiences, provide some insights
as to why each particular audience might be important to you in your marketing yourself efforts.
How can impressing each audience help you?
3. What Current Audiences Want From You. Finally, for each of the 8+ current audiences you listed,
write down at least three characteristics (features, attributes, skills, traits, values, etc.) that they
would desire in a person such as you. Although there may be some similar traits or characteristics
across the audiences you listed, each audience likely will desire some unique characteristics as well.
4. List Prospective Audiences. Your next step is to add at least three new “prospective” target
audiences to whom you would like to market yourself in the near or distant future. Again, they can
be potential employers in a particular industry, friends, social groups, customers, fans, readers, etc.
While it’s good to be specific as to the industry, type of people, etc., you don’t have to be as specific
as you were in Step 1 because you may not know the details of these audiences yet.
5. Importance of Prospective Audiences. As you did in Step 2 with your “current” audiences, for each
of the 3+ “prospective” audiences, provide some insights as to why each particular audience might
be important to you in your future marketing yourself efforts. How can impressing each audience
help you?
6. What Prospective Audienc ...
Driving Sales Exec Summit - Using Social to Drive BusinessAaron Strout
This the presentation I gave today at the DrivingSales Executive Summit (group of smart, ex-JD Powers folks). The focus is on how to companies big and small (and in this case, dealerships) can think about driving leads, awareness and loyalty with customers.
Know your audience: Discovering Learning and Development Insights
Hear from experts how they are using the information they hear from customers to mine for insights and create ideas that are changing their business. Explore the various levels of insights available and find out how your organization can begin learning and acting on this invaluable information.
Going Deep with Social: Methods to Listen andRipple6, Inc.
Go beyond the initial step of listening on the web to see how simple, yet comprehensive solutions can help you to gain insights from some of the most relevant conversations among your customers. You'll learn about nimble, cost-effective methods that can be quickly deployed and integrated with your overall research plans.
• How do you generate rich qualitative insight on the discussions that are most relevant to you?
• How can you paint more vivid, lifelike pictures of your audience by understanding how they are connected and the context of conversations
Start Garden: Defining Your Target CustomerEmily Gremel
A presentation for entrepreneurs and marketers that discusses the importance of defining your target market. Research basics are outlined, and basic steps for developing and executing a research plan are outlined. The basics of consumer profiles and personas are touched on. The presentation also discusses the benefits and uses of a defined target market, and how to utilize it inside and outside your organization.
Presented for Start Garden in Grand Rapids, MI. http://startgarden.com
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...jamalseoexpert1978
Farman Ayaz Khattak and Ehtesham Matloob are government officials in CTW Counter terrorism wing Islamabad, in Federal Investigation Agency FIA Headquarters. CTW and FIA kidnapped crypto currency owner from Islamabad and snatched 200 Bitcoins those worth of 4 billion rupees in Pakistan currency. There is not Cryptocurrency Regulations in Pakistan & CTW is official dacoit and stealing digital assets from the innocent crypto holders and making fake cases of terrorism to keep them silent.
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Exploring Patterns of Connection with Social Dreaming
Listening, Engaging and Backing Away
1. When to Listen, When to Engage, When to Back Away The Practice of Social Media
2. New Purchase Funnel Consideration Awareness Consideration Purchase/Adoption Use Form opinion Talk Purchase Marketer-Generated User-Generated
3. Your role vs. Their role Listen Ask questions Talk Talk back Energize Share with friends Support Give suggestions Embrace Make requests
4. Listening Regular practice of keyword searches Informs strategic planning Helps to develop authentic responses Mix of free and paid tools Radian6 conversation monitoring
5. Strategic planning Research Listening Targeting Strategy Audience ID Tactics Tools that serve strategy Evaluation Outputs and inputs Technographics tool: www.forrester.com/Groundswell
6. How often should you engage? LinkedIn 2x per day Facebook 2x per day Twitter 2x per day Blog 5x per week Bookmarking 5x per week
7. Five Rules of Engagement Be your best self Provide something of value Be transparent If you screw up, acknowledge it and move on Provide guidelines and lead employees by example
8. Social Media Guidelines “It’s a conversation. Talk to your readers like you would talk to real people in professional situations.” - Intel Social Media Guidelines “Be external. You don’t have to be 100 percent internally focused.” - KODAK Social Media Tips PDF “Be real and use your best judgment.” - Econsultancy, Q&A with Zappos CEO Tony Hsieh
9. Dealing with Conflict on the Web Happens to everyone Respond when calm Say thank you Correct incorrect facts Avoid flame wars Simple acknowledgement is far better than being defensive or angry
10. Establishing a daily practice Check Google alerts or other monitoring services Search Twitter for your brand or product Scan company blog and intranet Scan external influencers, such as LinkedIn, blogs and forums Post status updates to LinkedIn, Facebook and Twitter Consider your next move on other channels
Five Objectives that companies can pursue in the GroundswellBy Forrester Research1. ListeningResearch Customer insights Marketing2. TalkingSpread messages about your company 3. EnergizingEnergize word of mouth from enthusiastic customers4. SupportingUse social networking tools so customers can support each other5. EmbracingMost challengingGetting customer input for product design and future business practices. -- Groundswell
Verbal credit to Intel for item one
Here’s a sampling of employee social media guidelines from top brands. We found it helpful to look at what they are telling their own employees. [Read aloud]
Be open to surprises – pleasant and unpleasantMake connections between the bits of information