Jeff Weiner, LinkedIn CEO, decided to sell the company to Microsoft for $26.2 billion because he felt Microsoft had evolved into a more innovative and purpose-driven company under CEO Satya Nadella. Weiner was excited by Nadella's vision for how LinkedIn could work with Microsoft. The acquisition was announced in June 2016.

1. LinkedIn
The mission of LinkedIn is to connect the world’s professionals to enable them to
be more productive and successful.
Presented by Sandra Rimetz
https://www.linkedin.com/in/sandrarimetz

2. In May of 2003,
LinkedIn had a total of
4,500 members in the
network.
Today:

3. LinkedIn CEO: Here's Why I Sold the Company to Microsoft
Lisa Eadicicco
Jun 13, 2016
Microsoft announced Monday that it would acquire professional
networking site LinkedIn for $196 per share in an all-cash
transaction valued at $26.2 billion.
In an email to LinkedIn employees, LinkedIn CEO Jeff Weiner
explained why he decided to sell the company to Microsoft.
Weiner mentions Microsoft CEO Satya Nadella's leadership as a
driving factor.
"The Microsoft that has evolved under Satya's leadership is a
more agile, innovative, open and purpose-driven company,"
Weiner wrote. "It was the latter point that first had me thinking we
could make this work, but it was his thoughts on how we'd do it
that got me truly excited about the prospect.“
http://time.com/4366106/linkedin-microsoft-why/

4. Why LinkedIn?
• Shows innovation and you are up to date on technology
• Gives you an opportunity to be a voice of your industry
• Shows importance of connections and staying current

6. Things to Think About
• Your picture is your virtual handshake. Pick a picture that is friendly
and aligned to your profession.
• Don’t settle for a random URL assigned by the LinkedIn team! A
custom one is easier to share.
• Customize your headline
• Choose three or four top keywords you want to be associated with
• Personalize your communications with connections

7. The Value of Endorsements
• Your skills list highlights your strengths. Be thoughtful when you
choose them.
• Endorse the skills of the people you’re connected with to show others
that you appreciate and admire their work, not to build your own
endorsements.
• If a connection does reciprocate, take the opportunity to grow your
relationship with a personal thank-you message.

8. Privacy & Settings
• Public – Your connections can
view your entire network (may
not be good for competitors),
everyone can see your activity
feed).
• Private – Your connections can
only view the people that you
have in common, restricts
updates/activity to only your
connections or you.

9. Notifications
• Activity Broadcast
• ON - all your connections receive notifications when you update your
profile
• OFF - No notifications sent

10. Create a Voice
• Shared interesting articles, personal insights, relevant industry news
• LinkedIn is always looking for new ways to engage its members
Visit their publishing platform here:
https://www.linkedin.com/help/linkedin/answer/47445

11. Some good articles:
https://blog.hubspot.com/sales/want-your-linkedin-profile-to-stand-out-dont-include-these-10-overused-
words#sm.0001anbe6l157neg8vyxqvjd5cmra
http://www.socialmediaexaminer.com/7-ways-to-stand-out-with-linkedin-visual-content/
https://www.linkedinsights.com/3-stunningly-good-linkedin-profile-summaries/
https://www.linkedinsights.com/
https://www.entrepreneur.com/article/250924
https://www.themuse.com/advice/3-linkedin-updates-you-need-to-know-about-for-2017