The document provides tips for using LinkedIn to grow a business by establishing connections, staying up to date on industry news and discussions, and using the site as a recruiting and research tool. It cautions against overly promotional profiles and messages while recommending using advanced search and status updates to be discovered. A variety of applications that integrate with LinkedIn are also mentioned.

1. Don’t Set It and Forget it http://www.linkedin.com/companies/ladin-ventures-llc info@ladinventures.com

2. What is it Professional Resume Business Orientated Social Network Establish Connections Stay In touch with colleagues/friends 65 million users and growing

3. Mistakes Made Too Strong Of Profile Blatant Promotion in Groups or Messages Don’t Describe Benefits In Profile Joining a lot of groups Inviting the world to your network

4. Grow Your Biz Use Advanced Search to find “stuff/people/industries” Be FOUND Status Updates - Import Selective Facebook/Twitter Recommend others Discover Events Set Up RSS feed based around a search

5. Small Business Use Online Recommendations & Word Of mouth Find vendors to outsource Find mentors Stay up to date with business users

6. Questions and Answers Getting and Answering Questions Shows industry knowledge expertise Follow discussions that are important to you Build buzz by sharing with others

7. Applications Amazon Reading List Box.net - Google Presentations Slideshare.net Wordpress Typepad Company Buzz Trip It

8. Find The Next Rock Star Job candidates Find out when employees leave (network updates)

9. Ever Evolving Share links to interesting/relevant articles Company Profile Section Research tool to explore and find the right companies to work for and do business with. Used for job opportunities View recently joined the hires w/ company Company News and Statistics

10. Mobile Biz Card 2.0? Bump