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Be Found on Linked                        Power
         Blueprint
      “LinkedIn Is How Candidates Will Be Hired.
LinkedIn Is The Most Important Job Seeking Breakthrough
                     This Century”.



  www.LinkedInLeaders.co.uk
www.LinkedInLeaders.co.uk
It Is The Hidden Job Market
 1. 70% Of Jobs Are Found Through Networking
 2. Many Of These Jobs Are Never Made Public
 3. Hiring Managers Don’t Have The Time To Look Over
    Hundreds Of CV’s
 4. A Network Of People Who Know And Can
    Recommend People Is Better Than Employing A
    Stranger
 5. LinkedIn “Apply With Linked In” Button Is The New
    CV
www.LinkedInLeaders.co.uk
Recruitment Consultants Are Searching And
               Looking For You!




www.LinkedInLeaders.co.uk
How Recruitment Consultants Search
    .......Affects How You Will Be Found Or NOT

  The Psychology Of A Recruitment Consultant
                 (Shortcuts...)




www.LinkedInLeaders.co.uk
A Recruitment Consultants Search Framework
                            6 Point Strategic
                                 Search
                               Framework


                            Under The Radar      Proximity
           Rapid Search
                              Search Tips         Search



            Advanced
                             X-Ray Search       Google Alerts
             Search

www.LinkedInLeaders.co.uk
If You Are Not Found On Linked     You
            Are Not Getting Hired




www.LinkedInLeaders.co.uk
The Landscape Has
     Changed
Times Have Changed
         1999                      2011
     Push Strategy          Push & Pull Strategy
    You Sent Your CV In       You Have A Permanent
   Response To A Posted       Posted Profile Which Is
       Job Vacancy           Continuously Advertising
      Advertisement            You And An Employer
                            Searches And Finds For You



www.LinkedInLeaders.co.uk
The Old “Push Strategy “
1.   Look For Advertised Jobs

2.   Apply With A Typical CV

3.   Wait For A Response (Which May Never Come, As There
     Are Typically Over 50 CV’s Sent For Each Vacancy)



www.LinkedInLeaders.co.uk
The New “Push & Pull Strategy “
1.   You Complete A LinkedIn Profile
2.   Optimize It To Get Found
3.   Build A Power Network Of Power “Relevant” Contacts
4.   Create Visibility, Credibility and Authority (With Our Power Strategies)
5.   Bypass (where relevant) The Hiring Process and Create Own Positions
     With VCA and Power Network
6.   If Through The Hiring Process, Using Our Power Strategies To Be The
     Stand Out Applicant Via Power Positioning Within LinkedIn
7.   Additionally
8.   Through Optimization Strategies, Recruiters And Employers Will Search
     For These Candidates With Specific Knowledge And Skills
                      Bypassing The HR Department
www.LinkedInLeaders.co.uk
Three Facts Which Will Affected Your Ability
          And Likelihood To Get Hired
Fact 1
   Recruitment Is Now Done Through LinkedIn. The Reality Is If
  You Can Not Be Found On LinkedIn Then Your Chances Of
  Getting Hired Are Slashed
Fact 2
   Your CV Is Being Checked Against Your LinkedIn Profile By
  Recruitment Consultants And Employing Companies
Fact 3
   You WILL Get An Interview For A Position With No Experience
  If You
   Have Visibility, Credibility and Authority
The Two Questions You Need To
          Ask Yourself



www.LinkedInLeaders.co.uk
Question 1
           How Do I Get Found On
                 LinkedIn?


www.LinkedInLeaders.co.uk
Question 2
     How Do I Become A 10,000%
          Interview Choice?



www.LinkedInLeaders.co.uk
Question 3
       How Do I Get To It’s “David
         Recommended You” At
               Interview?


www.LinkedInLeaders.co.uk
Question 1 : How Do You Get Found By
         Recruitment Consultants


     Answer: With An Optimized Account




www.LinkedInLeaders.co.uk
Question 2: How Do I Become A 10,000%
               Interview Choice?
         Answer: You Gain The Following:
                   1. Visibility
                  2. Credibility
                  3. Authority
              Within Your Industry

www.LinkedInLeaders.co.uk
Be Found on Linked                        Power
              Blueprint
              Be Found On
                            LinkedIn Power
                               Blueprint


                 Strategic              Profile
                  Search              Optimization
                Framework             Framework

www.LinkedInLeaders.co.uk
Once Mastered Recession Or No Recession,
       Experience Or No Experience, National Or
                     International

 You Will Be In The 1% In Your Industry. Either a)You
    Will Be Found or b) You Will Get An Interview




www.LinkedInLeaders.co.uk
We’ve Cracked the Linked
              Code



www.LinkedInLeaders.co.uk
Question 3: How Do I Get To It’s “David
  Recommended You” At Your Interview?
Build A Network Of Power Targeted Contacts




www.LinkedInLeaders.co.uk
Your Connections Exponentially Increase
          Your Success Percentage
                 Rachel Meaden’s LinkedIn Connections




www.LinkedInLeaders.co.uk
What This Framework Is NOT




www.LinkedInLeaders.co.uk
If You Don’t Have Enough Reason Why
                You MUST........
           LinkedIn Jobs Network
      LinkedIn Automatically Find Passive
   Candidates (This is You! Your Profile!!!) That
   Match Jobs Posted On LinkedIn So That The
    Recruitment Agent Does Not Even Have To
                      Search
www.LinkedInLeaders.co.uk
Here’s How It Works:
 1. The Recruitment Consultants Post Their Job
 2. LinkedIn Use An Advanced Algorithm & Keyword Tools (We
    Show You How To Do This!) To Find Matching Members On
    LinkedIn
 3. LinkedIn Present Them To The Agent In A List So That They
    Can Reach Out To The Members (You!!!!!) That Best Fit Their
    Needs

   Do You See! No Matter Which Way You Turn. To Get
        Hired You Have To Be Found On LinkedIn
www.LinkedInLeaders.co.uk
Anybody That Just Hopes They Get Offered
  An Interview Applying The Old Techniques Of
     Surfing The Web, Maybe Even LinkedIn

                    Times Have Changed

                            Will You?


www.LinkedInLeaders.co.uk
The UK’s First Published Blueprint
 On How To Get Found On Linked




www.LinkedInLeaders.co.uk
The Linked                 ‘Be Found Now – VCA
                            Framework’
                              The LinkedIn Be
                             Found Now – VCA
                                Framework



                 Strategic                  Profile
                  Search                 optimization
                Framework                Framework
www.LinkedInLeaders.co.uk
The Linked              ‘Be Found Now – VCA
                            Framework’
             7 Point Strategic Search
                    Strategies

            10 Point Strategic Profile
             optimization Strategies
www.LinkedInLeaders.co.uk
The Linked              ‘ Be Found Now – VCA
                            Framework’
               7 Point Strategic Search
                      Strategies

              10 Point Strategic Profile
               optimization Strategies
www.LinkedInLeaders.co.uk
7 Point Strategic Search
        Strategy


www.LinkedInLeaders.co.uk
7 Point Strategic Search Strategy
                               Strategic
                                Search
                              Framework


                                  Under The
                                                 Proximity
       Quick Search              Radar Search
                                                  Search
                                     Tips


                 Create A
Advanced
                 Company         X-Ray Search   Google Alerts
 Search
                Search List



www.LinkedInLeaders.co.uk
7 Point Linked                   Power Search
      Module
                                 Strategies
                        Description and Benefits
1.0   Search List           How To Prepare For Your Strategic Search, Build A List Of
                            Companies And Professionals To Contact, In Relation To Your Job
                            Search Industry And Geographical Location, This Will Reduce
                            Your Search Time Significantly.
1.1   Create A Company      How To Create A Company List In A Specific Location And
      Search List           Industry To Search.




www.LinkedInLeaders.co.uk
7 Point Linked             Power Search
      Module                Strategies
                         Description and Benefits
2.0   X-Ray Search          The LinkedIn X-Ray Search Strategy Which Is Only Known By
                            Less Than 1% Of The UK Population, Will Present You With
                            Thousands Of Relevant Results Which Can Be Refined By Site,
                            Location And Keywords With The Use Of Public Search Engines
                            Where As Traditional LinkedIn Methods Only Present A List Of 100
                            Maximum.
2.1   Google Operators      Use Google To Search A Specific Website With The Use Of
                            Operators, Which Will Enable A Vast Range Of Results From
                            Across The World Of Relevant And Specific Results Of Employers
                            And Recruitment Consultants.
2.2   Yahoo Operators       Use Yahoo To Search A Specific Website With The Use Of
                            Operators, It Has Its Own Algorithms Which Allow For It To Present
                            You With A Wide Choice Of LinkedIn Results In Relation To New
                            Hiring Employers.
2.3 Bing Operators          Use Bing To Search A Specific Website With The Use Of Its
www.LinkedInLeaders.co.uk   Operators, Bing Is By Far The Most Accurate And Precise Search
                            Engine In Relation To LinkedIn. It Will Enable Relevant And
7 Point Linked              Power Search
      Module                 Strategies
                          Description and Benefits
2.4   Search Engine Comparison   How To Compare Google, Yahoo And Bing Search Results To
                                 Enable Accurate And Appropriate Information Which Will To
                                 Increase Your Turnover Time By 100%.
2.5   Reading Your Results       How To Quickly And Effectively Read Your Results Without
                                 Opening Or Navigating To A LinkedIn Profile.
3.0   Proximity Search           Allows You To Search Profiles Where Two Or More Separately
                                 Matching Term Occurrences Are Within A Specified Distance. This
                                 Can Be Helpful If You Wish Find Persons Of A Particular Position
                                 In A Company, For Example A Director Or Manager Who Has
                                 Hiring Power.
3.1   Proximity Search Using     How To Effortlessly Reduce Your Job Search Time, Excelling You
      Bing                       To Your New Job Or Career.



www.LinkedInLeaders.co.uk
7 Point Linked                 Power Search
      Module                  Strategies
                          Description and Benefits
4.0   Laser Search             These Are Under The Radar Search Tips For Searching In
                               LinkedIn Internally, Allowing You To Keep A Fresh Record
                               Employers and Influential Professionals , These Under The Radar
                               Techniques Can Even Be Refined To Geographical Areas And
                               Refined By Industry And Keywords.
4.1   LinkedIn Operators       Use LinkedIn Operators To Refine Your Search Even More , You
                               Can Search LinkedIn Directory To Find Out Which New Members
                               Have Signed Up To LinkedIn In The Past Month, Week Or Even
                               Day.
4.2   Find A 3rd Level         How To Find A 3rd Level Connection's Full Name, So You Can
      Connection's Full Name   Build A Relationship Maximising Your Connection And Conversion
                               Rate.
5.0   Advanced Search          How To Execute An Advanced Search Enabling Relevant Results
                               Which Will Dramatically Cut Your Search Time Down.

www.LinkedInLeaders.co.uk
7 Point Linked                       Power Search
5.1
      Module
      Target Specific Skill
                                     Strategies
                            Description and Benefits
                            How To Execute Advanced LinkedIn Searches By Refining Your
          Sets                 Search For Companies, Candidates Or Jobs By Location,
                               Industry, Relationship (1st,2nd,3rd Connections)
6.0   Rapid Search             How To Execute Quick LinkedIn Searches For Companies,
                               Professionals Or Jobs
6.1   Using the Quick Search   How To Execute A Rapid Search For People , Companies And
          Toolbar              Jobs Within LinkedIn Using The Quick Search Tool Bar.

7.0   Google Alerts            Keeping You Ahead Of Your Competition With Instant Alerts. As
                               Soon As A Job Is Posted With Your Keywords You Will be Notified,
                               Automating Your Job Search Process
7.1   How To Enable Google     What Is Google Alerts, How To Enable Google Alerts So That You
         Alerts                Will Receive Constant Relevant Email Updates Of A Particular
                               Search Or Industry In Which You Choose

www.LinkedInLeaders.co.uk
10 Point Strategic
      Profile Optimization
            Strategy

www.LinkedInLeaders.co.uk
10 Point Strategic Profile optimization
               Strategy

                                  Profile
                               optimization
                               Framework


  Keyword          Group        LinkedIn       Personal     Connection
  Strategy       Strategies     Strategy       Branding      Strategy



    Profile        Build A     Use Twitter    Be Found on      Conversion
 optimization   Network 500+   Effectively      Google          Strategy
10 Point Strategic Profile Optimization Strategy
      Module                  Description and Benefits
1.0   Keyword Strategy        To Confidently Attract Multiple Sources Of Employers And
                              Recruitment Consultants To Your Profile.
1.1   Implementing Keywords   What Keywords Are And Why They Are So Vital In The
                              Optimization Of Your LinkedIn Profile. Illustration Will Be Given
                              Shown Where To Place Your Chosen Keywords Throughout Your
                              Profile
2.0   Profile optimization    Learn How To Continue Optimizing Your Profile With The Use Of
      Strategy                LinkedIn Tools And Features Without Purchasing LinkedIn's
                              Premium Account, Whilst Putting You Ahead Of Your Competition.
2.1   optimize With           Learn How To Maximise Your Profile optimization With The Help
      Recommendations         Of Recommendations From Other Professionals In Your Market
                              Niche. This Will Enable Substantial Credibility For You In Your
                              Market.
www.LinkedInLeaders.co.uk
10 Point Strategic Profile Optimization Strategy
      Module                   Description and Benefits
3.0   Groups                   Groups Are An Excellent Way To Communicate With Your Target
                               Market. Learn How To Position Yourself As The Authority In Your
                               Industry Niche.
3.1   Create A Group           Follow A Step By Step Demonstration Explaining How To Create A
                               Group Which Will Allow You To Start Implementing Strategic
                               Discussions Portraying You As An Expert In Your Market.
3.2   Connecting To Relevant   A Demonstration Of How To Search, Find And Connect With
      Groups                   Relevant Groups Where You Can Interact In Live Discussions
                               Gaining Visibility And Credibility In Your Industry.




www.LinkedInLeaders.co.uk
10 Point Strategic Profile Optimization Strategy
      Module                      Description and Benefits
3.3   Build A Presence Within A   Learn How To Build A Presence Within A Group And Be
      Group                       Positioned As The Top Influencer Within It. Which Will Attract An
                                  Unending Flow Of Traffic To Your Profile.
4.0   Build A Super Network Of    Your Network Determines The Value Of LinkedIn, Both Size And
      500+                        Quality Of Your Network Matter You Should Be Connecting With
                                  People Who Also Have A Lot Of Connections Within The Your
                                  Industry In Order To Build Yourself And Large And Valuable
                                  Network.
4.1   How To Build A Super        How To Build A Super Connector Network Of 500+ Which Will
         Network Of 500+          Assist You In Boosting Your Employment Conversion Rate.
5.0   LinkedIn Signal             The New Way For Professionals To Consume Global News And
                                  Information Which Will Assist In Tracking Potential Jobs and
                                  Recruitment Consultants With Hiring Power.
www.LinkedInLeaders.co.uk
10 Point Strategic Profile Optimization Strategy
      Module                        Description and Benefits
5.1   LinkedIn Signal               Learn About The Benefits Of LinkedIn Signal, How It Can
                                    Dramatically Reduce Your Search Time Whilst Keeping You 100%
                                    Up To Date With Relevant Information Within Your Industry.
5.2   How To Use Signal To          We Will Discuss And Illustrate How To Track Particular
      Track Potential               Companies, Track Trends And Track People And Groups Who
      Candidates And Clients        You Are Connected With Keeping You Ahead Of The Competition
                                    With Fresh Daily Updates.
6.0   Personal Branding             How To Increase The Number Of Recruitment Consultants Who
          Strategy                  Approach You By Perhaps 10 Or 15 Times, Or Even More.
6.1   Gain Visibility Using Polls   Gain Inside Knowledge And Information On Current Affairs Within
                                    Your Industry By Setting Up Discussion Polls, Keeping You Up To
                                    Date With Your Industry And Continue Building On Your
                                    Relationship With Your Connections.
www.LinkedInLeaders.co.uk
10 Point Strategic Profile Optimization Strategy
      Module                     Description and Benefits
6.2   Execute Strategic Status   Every Time You Update Your Status Everyone In Your Network Is
      Updates                    Notified, Therefore Its A Great Way To Communicative To Your
                                 Network In Regular Basis And Generate Credibility.
6.3   Add A Video To Your        Communicating Visually With Your Connections And Industry, A
      Profile                    Video Allows You To Share Your Personality With People Who
                                 You Are Meeting For The First Time Or Do Not Yet Know You Very
                                 Well.
6.4   Question & Answers         Create Authority And Presence With The Use Of LinkedIn's
      Strategy                   Questions And Answers Tools, Gain In-Depth Insight Into Your
                                 Industry.
6.5   LinkedIn Applications      A Discussion Of All Of LinkedIn Current Application And How You
                                 Can Implement Them Effectively To Further Your optimization
                                 And Assist Your Credibility And Visibility In Your Market Niche.
www.LinkedInLeaders.co.uk
10 Point Strategic Profile Optimization Strategy
      Module                     Description and Benefits
7.0   Google Strategy            A Strategy Which Once Implemented Will Enable Your LinkedIn
                                 Profile To Be Found On The First Page Of Google.
7.1   Implementing The Google    An In-Depth Discussion Of How To Exploit The Optimization Of
      Strategy                   Your Profile So That You Appear Within The First Page Of Google
                                 In Reference To Your Market Nice And Geographical Area.
8.0   Twitter Strategy           Using Twitter To Find Jobs And Hiring Professionals Even Without
                                 An Account, Taken You Beyond The Use Of LinkedIn And
                                 Keeping You Ahead Of Your Opposition.
8.1   Implementing The Twitter   A Demonstration How You Can Use Twitter To Search For Jobs
      Strategy                   And Professionals With Hiring Power, Even Without Having A
                                 Twitter Registered Account.



www.LinkedInLeaders.co.uk
10 Point Strategic Profile Optimization Strategy
       Module                     Description and Benefits
9.0    Connection Rate Strategy   How To Maximise Your Connection Rate, And Build Your
                                  Recruitment Consultants And Employers Search List,. All Whist
                                  Gaining Authority In You Industry.
9.1    Implementing Your          How Many New Connections Are You Making Each Day? Once
       Connection Rate Strategy   Your Profile Is Fully Optimised With The Help Of These
                                  Strategies This Will Increase Dramatically Growing Your Visibility
                                  And Creditability.
10.0   Conversion Strategy        We Will Show You How You Can Maximize Your Job Conversion
                                  Rate By Attracting Employers To Contact You Rather Than You
                                  Frantically Searching For Them.


10.1   How To Successfully        We Will Demonstrate How And Why To Implement Accurate Calls
       Secure The Jobs In Which   To Action Within Your Profile Which Will Enable The Recruitment
       You Are Applying For.      Consultants And Employers To Contact To Effortlessly.
www.LinkedInLeaders.co.uk
What Will You Receive From The
  Be Found On Linked      Power
     Blueprint Framework?



www.LinkedInLeaders.co.uk
Immediately After You Register
     For This Program You Will Be
   Sent A Username And Password
   For The UK’s Only Be Found On
      Linked     Membership Site


www.LinkedInLeaders.co.uk
Linked In Recruitment Private Site
     25 Framework Videos (Over 4 Hours)




www.LinkedInLeaders.co.uk
25 Videos Accessed In The Members Only Area




www.LinkedInLeaders.co.uk
The UK’s First And Only Be Found On Linked
                     Strategies Vault

1.    Over 4 Hours Of Cutting Edge Framework Strategies
2.     Screen Capture “How To “ Video’s Designed Specifically To Walk
      You Through Step By Step Irrespective Of Your IT Skills
3.    Your Own Unique Licence To Your Membership Site
4.    Two Hours Of New Content Added Every Month From The Worlds
      Leading Job Hunting Specialists (Platinum Members)



www.LinkedInLeaders.co.uk
A Case Study
                            Candidate 1

1.   LinkedIn Basic Profile
2.   Sends CV To You
3.   LinkedIn Profile Is A Summary Of His CV
4.   He Waits.....



www.LinkedInLeaders.co.uk
A Case Study
                          Candidate 2
1. Keyword Optimised Profile
2. Researched Your Client
3. Contacted Former Employees From Hiring
    Department
4. Identified Top 10 Challenges To That
    Department
5. Founded Groups In LinkedIn That Create
    Solutions To These Challenges Inviting
www.LinkedInLeaders.co.uk
    Employees Of Company
A Case Study – Continued
                          Candidate 2
6. Created A Personal Brand That Matches The
    Role Requirements
7. Is Connected To Decision Makers In That
    Field
8. Is Listed In Google When Hiring Company
    Search For Skill Set Relevant To Their
    Position
9. His CV State These Powerful Relevant
www.LinkedInLeaders.co.uk
    Attributes
A Case Study – Continued
                      Candidate 2

“.....so although he may not have the exact
    experience. He can create Authority,
    Credibility and virtually Guarantee an
    interview with one of our strategies”



www.LinkedInLeaders.co.uk
Platinum Monthly Mentoring Program
Monthly Webinars With Industry Experts Where

1. You Can Get Answers To Any Questions Regarding
   LinkedIn Job Hunting Strategies
2. Private Webinar Q & A With Industry Experts From Around
   The Globe
3. Benefit From 100+ Hours Research On Being Found And
   Job Hunting On LinkedIn Strategies We Invest Each
   Month......For Example.......



www.LinkedInLeaders.co.uk
Platinum Monthly Mentoring Program
       Personal Consultant cost: £ 250 Per Hour

   Andy Whitehead cost: £2000 Per Day Consulting


  You Can Get A Full Monthly Webinar Not For The
  Prices Quoted But For Just £ZERO Per Month



www.LinkedInLeaders.co.uk
Recession Proof Master Plan
   You See The Top Two Reason’s Why Job Hunters
      Struggle Is They Do Not Apply Strategy To

                      1.Their Searching
                  2.Their Personal Branding

    Whether You Do These Things Online Or Offline
             The Same Principles Apply


www.LinkedInLeaders.co.uk
Trust The Process, Use It To Get
          Ahead Of Your Peers
              Carpe Diem




www.LinkedInLeaders.co.uk
A Bold

   PROMISE?
     YES!!!
It’s One I Intend To Keep
Be Found On Linked                               Power Blueprint
Strategic Search Framework Webinar                              £147 + VAT

Strategic Profile optimization Framework Webinar                £147 + VAT

Certification In LinkedIn Candidate Strategies

Audio of Strategic Search Framework For Your IPod               £97 + VAT

Audio of Strategic Profile optimization Framework Your IPod     £97 + VAT

Strategic Search Framework Training Transcripts                            £77
+VAT

Strategic Profile optimization Framework Training Transcripts   £77 +VAT

Platinum Monthly Power Recruiters                               £97+VATpm

Bonus Strategies                                                £97+VAT
Only For Candidates Watching Today
               £759 +VAT




1 x Be Found On LinkedIn Power Blueprint Package
                 £147+VAT
A Quick
                        Recap
                   Of What We Have
                       Covered


www.LinkedInLeaders.co.uk
“The Be Found On LinkedIn Power Blueprint”

To Be In the 1% Of Job Seekers “The Power Seekers” Who
    Know The LinkedIn Under The Radar Techniques And
   Secure A New Job By Using The Blueprint And Monthly
                Platinum Mentoring Program
Each Day You Leave It, Is Another Day Without
  Your Career Moving Forward, Without The
        Financial Package You Desire

www.LinkedInLeaders.co.uk

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LinkedIn Candidate Sales

  • 1. Be Found on Linked Power Blueprint “LinkedIn Is How Candidates Will Be Hired. LinkedIn Is The Most Important Job Seeking Breakthrough This Century”. www.LinkedInLeaders.co.uk
  • 3. It Is The Hidden Job Market 1. 70% Of Jobs Are Found Through Networking 2. Many Of These Jobs Are Never Made Public 3. Hiring Managers Don’t Have The Time To Look Over Hundreds Of CV’s 4. A Network Of People Who Know And Can Recommend People Is Better Than Employing A Stranger 5. LinkedIn “Apply With Linked In” Button Is The New CV www.LinkedInLeaders.co.uk
  • 4. Recruitment Consultants Are Searching And Looking For You! www.LinkedInLeaders.co.uk
  • 5. How Recruitment Consultants Search .......Affects How You Will Be Found Or NOT The Psychology Of A Recruitment Consultant (Shortcuts...) www.LinkedInLeaders.co.uk
  • 6. A Recruitment Consultants Search Framework 6 Point Strategic Search Framework Under The Radar Proximity Rapid Search Search Tips Search Advanced X-Ray Search Google Alerts Search www.LinkedInLeaders.co.uk
  • 7. If You Are Not Found On Linked You Are Not Getting Hired www.LinkedInLeaders.co.uk
  • 9. Times Have Changed 1999 2011 Push Strategy Push & Pull Strategy You Sent Your CV In You Have A Permanent Response To A Posted Posted Profile Which Is Job Vacancy Continuously Advertising Advertisement You And An Employer Searches And Finds For You www.LinkedInLeaders.co.uk
  • 10. The Old “Push Strategy “ 1. Look For Advertised Jobs 2. Apply With A Typical CV 3. Wait For A Response (Which May Never Come, As There Are Typically Over 50 CV’s Sent For Each Vacancy) www.LinkedInLeaders.co.uk
  • 11. The New “Push & Pull Strategy “ 1. You Complete A LinkedIn Profile 2. Optimize It To Get Found 3. Build A Power Network Of Power “Relevant” Contacts 4. Create Visibility, Credibility and Authority (With Our Power Strategies) 5. Bypass (where relevant) The Hiring Process and Create Own Positions With VCA and Power Network 6. If Through The Hiring Process, Using Our Power Strategies To Be The Stand Out Applicant Via Power Positioning Within LinkedIn 7. Additionally 8. Through Optimization Strategies, Recruiters And Employers Will Search For These Candidates With Specific Knowledge And Skills Bypassing The HR Department www.LinkedInLeaders.co.uk
  • 12. Three Facts Which Will Affected Your Ability And Likelihood To Get Hired Fact 1 Recruitment Is Now Done Through LinkedIn. The Reality Is If You Can Not Be Found On LinkedIn Then Your Chances Of Getting Hired Are Slashed Fact 2 Your CV Is Being Checked Against Your LinkedIn Profile By Recruitment Consultants And Employing Companies Fact 3 You WILL Get An Interview For A Position With No Experience If You Have Visibility, Credibility and Authority
  • 13. The Two Questions You Need To Ask Yourself www.LinkedInLeaders.co.uk
  • 14. Question 1 How Do I Get Found On LinkedIn? www.LinkedInLeaders.co.uk
  • 15. Question 2 How Do I Become A 10,000% Interview Choice? www.LinkedInLeaders.co.uk
  • 16. Question 3 How Do I Get To It’s “David Recommended You” At Interview? www.LinkedInLeaders.co.uk
  • 17. Question 1 : How Do You Get Found By Recruitment Consultants Answer: With An Optimized Account www.LinkedInLeaders.co.uk
  • 18. Question 2: How Do I Become A 10,000% Interview Choice? Answer: You Gain The Following: 1. Visibility 2. Credibility 3. Authority Within Your Industry www.LinkedInLeaders.co.uk
  • 19. Be Found on Linked Power Blueprint Be Found On LinkedIn Power Blueprint Strategic Profile Search Optimization Framework Framework www.LinkedInLeaders.co.uk
  • 20. Once Mastered Recession Or No Recession, Experience Or No Experience, National Or International You Will Be In The 1% In Your Industry. Either a)You Will Be Found or b) You Will Get An Interview www.LinkedInLeaders.co.uk
  • 21. We’ve Cracked the Linked Code www.LinkedInLeaders.co.uk
  • 22. Question 3: How Do I Get To It’s “David Recommended You” At Your Interview? Build A Network Of Power Targeted Contacts www.LinkedInLeaders.co.uk
  • 23. Your Connections Exponentially Increase Your Success Percentage Rachel Meaden’s LinkedIn Connections www.LinkedInLeaders.co.uk
  • 24. What This Framework Is NOT www.LinkedInLeaders.co.uk
  • 25. If You Don’t Have Enough Reason Why You MUST........ LinkedIn Jobs Network LinkedIn Automatically Find Passive Candidates (This is You! Your Profile!!!) That Match Jobs Posted On LinkedIn So That The Recruitment Agent Does Not Even Have To Search www.LinkedInLeaders.co.uk
  • 26. Here’s How It Works: 1. The Recruitment Consultants Post Their Job 2. LinkedIn Use An Advanced Algorithm & Keyword Tools (We Show You How To Do This!) To Find Matching Members On LinkedIn 3. LinkedIn Present Them To The Agent In A List So That They Can Reach Out To The Members (You!!!!!) That Best Fit Their Needs Do You See! No Matter Which Way You Turn. To Get Hired You Have To Be Found On LinkedIn www.LinkedInLeaders.co.uk
  • 27. Anybody That Just Hopes They Get Offered An Interview Applying The Old Techniques Of Surfing The Web, Maybe Even LinkedIn Times Have Changed Will You? www.LinkedInLeaders.co.uk
  • 28. The UK’s First Published Blueprint On How To Get Found On Linked www.LinkedInLeaders.co.uk
  • 29. The Linked ‘Be Found Now – VCA Framework’ The LinkedIn Be Found Now – VCA Framework Strategic Profile Search optimization Framework Framework www.LinkedInLeaders.co.uk
  • 30. The Linked ‘Be Found Now – VCA Framework’ 7 Point Strategic Search Strategies 10 Point Strategic Profile optimization Strategies www.LinkedInLeaders.co.uk
  • 31. The Linked ‘ Be Found Now – VCA Framework’ 7 Point Strategic Search Strategies 10 Point Strategic Profile optimization Strategies www.LinkedInLeaders.co.uk
  • 32. 7 Point Strategic Search Strategy www.LinkedInLeaders.co.uk
  • 33. 7 Point Strategic Search Strategy Strategic Search Framework Under The Proximity Quick Search Radar Search Search Tips Create A Advanced Company X-Ray Search Google Alerts Search Search List www.LinkedInLeaders.co.uk
  • 34. 7 Point Linked Power Search Module Strategies Description and Benefits 1.0 Search List How To Prepare For Your Strategic Search, Build A List Of Companies And Professionals To Contact, In Relation To Your Job Search Industry And Geographical Location, This Will Reduce Your Search Time Significantly. 1.1 Create A Company How To Create A Company List In A Specific Location And Search List Industry To Search. www.LinkedInLeaders.co.uk
  • 35. 7 Point Linked Power Search Module Strategies Description and Benefits 2.0 X-Ray Search The LinkedIn X-Ray Search Strategy Which Is Only Known By Less Than 1% Of The UK Population, Will Present You With Thousands Of Relevant Results Which Can Be Refined By Site, Location And Keywords With The Use Of Public Search Engines Where As Traditional LinkedIn Methods Only Present A List Of 100 Maximum. 2.1 Google Operators Use Google To Search A Specific Website With The Use Of Operators, Which Will Enable A Vast Range Of Results From Across The World Of Relevant And Specific Results Of Employers And Recruitment Consultants. 2.2 Yahoo Operators Use Yahoo To Search A Specific Website With The Use Of Operators, It Has Its Own Algorithms Which Allow For It To Present You With A Wide Choice Of LinkedIn Results In Relation To New Hiring Employers. 2.3 Bing Operators Use Bing To Search A Specific Website With The Use Of Its www.LinkedInLeaders.co.uk Operators, Bing Is By Far The Most Accurate And Precise Search Engine In Relation To LinkedIn. It Will Enable Relevant And
  • 36. 7 Point Linked Power Search Module Strategies Description and Benefits 2.4 Search Engine Comparison How To Compare Google, Yahoo And Bing Search Results To Enable Accurate And Appropriate Information Which Will To Increase Your Turnover Time By 100%. 2.5 Reading Your Results How To Quickly And Effectively Read Your Results Without Opening Or Navigating To A LinkedIn Profile. 3.0 Proximity Search Allows You To Search Profiles Where Two Or More Separately Matching Term Occurrences Are Within A Specified Distance. This Can Be Helpful If You Wish Find Persons Of A Particular Position In A Company, For Example A Director Or Manager Who Has Hiring Power. 3.1 Proximity Search Using How To Effortlessly Reduce Your Job Search Time, Excelling You Bing To Your New Job Or Career. www.LinkedInLeaders.co.uk
  • 37. 7 Point Linked Power Search Module Strategies Description and Benefits 4.0 Laser Search These Are Under The Radar Search Tips For Searching In LinkedIn Internally, Allowing You To Keep A Fresh Record Employers and Influential Professionals , These Under The Radar Techniques Can Even Be Refined To Geographical Areas And Refined By Industry And Keywords. 4.1 LinkedIn Operators Use LinkedIn Operators To Refine Your Search Even More , You Can Search LinkedIn Directory To Find Out Which New Members Have Signed Up To LinkedIn In The Past Month, Week Or Even Day. 4.2 Find A 3rd Level How To Find A 3rd Level Connection's Full Name, So You Can Connection's Full Name Build A Relationship Maximising Your Connection And Conversion Rate. 5.0 Advanced Search How To Execute An Advanced Search Enabling Relevant Results Which Will Dramatically Cut Your Search Time Down. www.LinkedInLeaders.co.uk
  • 38. 7 Point Linked Power Search 5.1 Module Target Specific Skill Strategies Description and Benefits How To Execute Advanced LinkedIn Searches By Refining Your Sets Search For Companies, Candidates Or Jobs By Location, Industry, Relationship (1st,2nd,3rd Connections) 6.0 Rapid Search How To Execute Quick LinkedIn Searches For Companies, Professionals Or Jobs 6.1 Using the Quick Search How To Execute A Rapid Search For People , Companies And Toolbar Jobs Within LinkedIn Using The Quick Search Tool Bar. 7.0 Google Alerts Keeping You Ahead Of Your Competition With Instant Alerts. As Soon As A Job Is Posted With Your Keywords You Will be Notified, Automating Your Job Search Process 7.1 How To Enable Google What Is Google Alerts, How To Enable Google Alerts So That You Alerts Will Receive Constant Relevant Email Updates Of A Particular Search Or Industry In Which You Choose www.LinkedInLeaders.co.uk
  • 39. 10 Point Strategic Profile Optimization Strategy www.LinkedInLeaders.co.uk
  • 40. 10 Point Strategic Profile optimization Strategy Profile optimization Framework Keyword Group LinkedIn Personal Connection Strategy Strategies Strategy Branding Strategy Profile Build A Use Twitter Be Found on Conversion optimization Network 500+ Effectively Google Strategy
  • 41. 10 Point Strategic Profile Optimization Strategy Module Description and Benefits 1.0 Keyword Strategy To Confidently Attract Multiple Sources Of Employers And Recruitment Consultants To Your Profile. 1.1 Implementing Keywords What Keywords Are And Why They Are So Vital In The Optimization Of Your LinkedIn Profile. Illustration Will Be Given Shown Where To Place Your Chosen Keywords Throughout Your Profile 2.0 Profile optimization Learn How To Continue Optimizing Your Profile With The Use Of Strategy LinkedIn Tools And Features Without Purchasing LinkedIn's Premium Account, Whilst Putting You Ahead Of Your Competition. 2.1 optimize With Learn How To Maximise Your Profile optimization With The Help Recommendations Of Recommendations From Other Professionals In Your Market Niche. This Will Enable Substantial Credibility For You In Your Market. www.LinkedInLeaders.co.uk
  • 42. 10 Point Strategic Profile Optimization Strategy Module Description and Benefits 3.0 Groups Groups Are An Excellent Way To Communicate With Your Target Market. Learn How To Position Yourself As The Authority In Your Industry Niche. 3.1 Create A Group Follow A Step By Step Demonstration Explaining How To Create A Group Which Will Allow You To Start Implementing Strategic Discussions Portraying You As An Expert In Your Market. 3.2 Connecting To Relevant A Demonstration Of How To Search, Find And Connect With Groups Relevant Groups Where You Can Interact In Live Discussions Gaining Visibility And Credibility In Your Industry. www.LinkedInLeaders.co.uk
  • 43. 10 Point Strategic Profile Optimization Strategy Module Description and Benefits 3.3 Build A Presence Within A Learn How To Build A Presence Within A Group And Be Group Positioned As The Top Influencer Within It. Which Will Attract An Unending Flow Of Traffic To Your Profile. 4.0 Build A Super Network Of Your Network Determines The Value Of LinkedIn, Both Size And 500+ Quality Of Your Network Matter You Should Be Connecting With People Who Also Have A Lot Of Connections Within The Your Industry In Order To Build Yourself And Large And Valuable Network. 4.1 How To Build A Super How To Build A Super Connector Network Of 500+ Which Will Network Of 500+ Assist You In Boosting Your Employment Conversion Rate. 5.0 LinkedIn Signal The New Way For Professionals To Consume Global News And Information Which Will Assist In Tracking Potential Jobs and Recruitment Consultants With Hiring Power. www.LinkedInLeaders.co.uk
  • 44. 10 Point Strategic Profile Optimization Strategy Module Description and Benefits 5.1 LinkedIn Signal Learn About The Benefits Of LinkedIn Signal, How It Can Dramatically Reduce Your Search Time Whilst Keeping You 100% Up To Date With Relevant Information Within Your Industry. 5.2 How To Use Signal To We Will Discuss And Illustrate How To Track Particular Track Potential Companies, Track Trends And Track People And Groups Who Candidates And Clients You Are Connected With Keeping You Ahead Of The Competition With Fresh Daily Updates. 6.0 Personal Branding How To Increase The Number Of Recruitment Consultants Who Strategy Approach You By Perhaps 10 Or 15 Times, Or Even More. 6.1 Gain Visibility Using Polls Gain Inside Knowledge And Information On Current Affairs Within Your Industry By Setting Up Discussion Polls, Keeping You Up To Date With Your Industry And Continue Building On Your Relationship With Your Connections. www.LinkedInLeaders.co.uk
  • 45. 10 Point Strategic Profile Optimization Strategy Module Description and Benefits 6.2 Execute Strategic Status Every Time You Update Your Status Everyone In Your Network Is Updates Notified, Therefore Its A Great Way To Communicative To Your Network In Regular Basis And Generate Credibility. 6.3 Add A Video To Your Communicating Visually With Your Connections And Industry, A Profile Video Allows You To Share Your Personality With People Who You Are Meeting For The First Time Or Do Not Yet Know You Very Well. 6.4 Question & Answers Create Authority And Presence With The Use Of LinkedIn's Strategy Questions And Answers Tools, Gain In-Depth Insight Into Your Industry. 6.5 LinkedIn Applications A Discussion Of All Of LinkedIn Current Application And How You Can Implement Them Effectively To Further Your optimization And Assist Your Credibility And Visibility In Your Market Niche. www.LinkedInLeaders.co.uk
  • 46. 10 Point Strategic Profile Optimization Strategy Module Description and Benefits 7.0 Google Strategy A Strategy Which Once Implemented Will Enable Your LinkedIn Profile To Be Found On The First Page Of Google. 7.1 Implementing The Google An In-Depth Discussion Of How To Exploit The Optimization Of Strategy Your Profile So That You Appear Within The First Page Of Google In Reference To Your Market Nice And Geographical Area. 8.0 Twitter Strategy Using Twitter To Find Jobs And Hiring Professionals Even Without An Account, Taken You Beyond The Use Of LinkedIn And Keeping You Ahead Of Your Opposition. 8.1 Implementing The Twitter A Demonstration How You Can Use Twitter To Search For Jobs Strategy And Professionals With Hiring Power, Even Without Having A Twitter Registered Account. www.LinkedInLeaders.co.uk
  • 47. 10 Point Strategic Profile Optimization Strategy Module Description and Benefits 9.0 Connection Rate Strategy How To Maximise Your Connection Rate, And Build Your Recruitment Consultants And Employers Search List,. All Whist Gaining Authority In You Industry. 9.1 Implementing Your How Many New Connections Are You Making Each Day? Once Connection Rate Strategy Your Profile Is Fully Optimised With The Help Of These Strategies This Will Increase Dramatically Growing Your Visibility And Creditability. 10.0 Conversion Strategy We Will Show You How You Can Maximize Your Job Conversion Rate By Attracting Employers To Contact You Rather Than You Frantically Searching For Them. 10.1 How To Successfully We Will Demonstrate How And Why To Implement Accurate Calls Secure The Jobs In Which To Action Within Your Profile Which Will Enable The Recruitment You Are Applying For. Consultants And Employers To Contact To Effortlessly. www.LinkedInLeaders.co.uk
  • 48. What Will You Receive From The Be Found On Linked Power Blueprint Framework? www.LinkedInLeaders.co.uk
  • 49. Immediately After You Register For This Program You Will Be Sent A Username And Password For The UK’s Only Be Found On Linked Membership Site www.LinkedInLeaders.co.uk
  • 50. Linked In Recruitment Private Site 25 Framework Videos (Over 4 Hours) www.LinkedInLeaders.co.uk
  • 51. 25 Videos Accessed In The Members Only Area www.LinkedInLeaders.co.uk
  • 52. The UK’s First And Only Be Found On Linked Strategies Vault 1. Over 4 Hours Of Cutting Edge Framework Strategies 2. Screen Capture “How To “ Video’s Designed Specifically To Walk You Through Step By Step Irrespective Of Your IT Skills 3. Your Own Unique Licence To Your Membership Site 4. Two Hours Of New Content Added Every Month From The Worlds Leading Job Hunting Specialists (Platinum Members) www.LinkedInLeaders.co.uk
  • 53. A Case Study Candidate 1 1. LinkedIn Basic Profile 2. Sends CV To You 3. LinkedIn Profile Is A Summary Of His CV 4. He Waits..... www.LinkedInLeaders.co.uk
  • 54. A Case Study Candidate 2 1. Keyword Optimised Profile 2. Researched Your Client 3. Contacted Former Employees From Hiring Department 4. Identified Top 10 Challenges To That Department 5. Founded Groups In LinkedIn That Create Solutions To These Challenges Inviting www.LinkedInLeaders.co.uk Employees Of Company
  • 55. A Case Study – Continued Candidate 2 6. Created A Personal Brand That Matches The Role Requirements 7. Is Connected To Decision Makers In That Field 8. Is Listed In Google When Hiring Company Search For Skill Set Relevant To Their Position 9. His CV State These Powerful Relevant www.LinkedInLeaders.co.uk Attributes
  • 56. A Case Study – Continued Candidate 2 “.....so although he may not have the exact experience. He can create Authority, Credibility and virtually Guarantee an interview with one of our strategies” www.LinkedInLeaders.co.uk
  • 57. Platinum Monthly Mentoring Program Monthly Webinars With Industry Experts Where 1. You Can Get Answers To Any Questions Regarding LinkedIn Job Hunting Strategies 2. Private Webinar Q & A With Industry Experts From Around The Globe 3. Benefit From 100+ Hours Research On Being Found And Job Hunting On LinkedIn Strategies We Invest Each Month......For Example....... www.LinkedInLeaders.co.uk
  • 58. Platinum Monthly Mentoring Program Personal Consultant cost: £ 250 Per Hour Andy Whitehead cost: £2000 Per Day Consulting You Can Get A Full Monthly Webinar Not For The Prices Quoted But For Just £ZERO Per Month www.LinkedInLeaders.co.uk
  • 59. Recession Proof Master Plan You See The Top Two Reason’s Why Job Hunters Struggle Is They Do Not Apply Strategy To 1.Their Searching 2.Their Personal Branding Whether You Do These Things Online Or Offline The Same Principles Apply www.LinkedInLeaders.co.uk
  • 60. Trust The Process, Use It To Get Ahead Of Your Peers Carpe Diem www.LinkedInLeaders.co.uk
  • 61. A Bold PROMISE? YES!!! It’s One I Intend To Keep
  • 62. Be Found On Linked Power Blueprint Strategic Search Framework Webinar £147 + VAT Strategic Profile optimization Framework Webinar £147 + VAT Certification In LinkedIn Candidate Strategies Audio of Strategic Search Framework For Your IPod £97 + VAT Audio of Strategic Profile optimization Framework Your IPod £97 + VAT Strategic Search Framework Training Transcripts £77 +VAT Strategic Profile optimization Framework Training Transcripts £77 +VAT Platinum Monthly Power Recruiters £97+VATpm Bonus Strategies £97+VAT
  • 63. Only For Candidates Watching Today £759 +VAT 1 x Be Found On LinkedIn Power Blueprint Package £147+VAT
  • 64. A Quick Recap Of What We Have Covered www.LinkedInLeaders.co.uk
  • 65. “The Be Found On LinkedIn Power Blueprint” To Be In the 1% Of Job Seekers “The Power Seekers” Who Know The LinkedIn Under The Radar Techniques And Secure A New Job By Using The Blueprint And Monthly Platinum Mentoring Program Each Day You Leave It, Is Another Day Without Your Career Moving Forward, Without The Financial Package You Desire www.LinkedInLeaders.co.uk