This document provides an overview of LinkedIn, the largest professional networking site. It discusses LinkedIn's history and growth, how the site works, key terms, tips for developing a professional profile and engaging with connections, and examples of how LinkedIn can be used for job searching and business development.
http://AspireLocal.com
LinkedIn is the largest social networking site used by many professionals around the world. If you're new to LinkedIn, here's a guide on how to start creating your professional profile.
Introduction to LinkedIn Training Presentation, #Build4STL May 31, 2014, Dana...Dana Workes
For anyone who attended - or would have liked to attend - my training session on LinkedIn at the 2014 Build For STL event in Downtown St. Louis on May 31, 2014 - my slide deck can be found here.
Questions, comments, requests: Contact me: 314.495.6572 or dworkes@gmail.com
From BuildForSTL.org:
There are many ways to develop a community, and one of those is by developing the people that make up that community. To that end, Build for STL will be hosting training sessions throughout the St. Louis region. These sessions are free to attend, and will educate participants in the skills necessary to get more involved in the community.
Introduction to LinkedIn
Dana Workes
May 31, 2014 10am-11am
Downtown T-REX
An introduction to the professional social media site, LinkedIn.
Thanks to UMSL Digital for your partnership in the Build For STL initiative.
How to Fully Take Advantage of LinkedInNikki Little
Getting started with LinkedIn, the 10 most important profile elements, how to network on LinkedIn, how to visualize your connections, the most important elements of a company page and what not to do on LinkedIn.
Introductory lesson on LinkedIn for those that are new to the site.
This lesson is intended to be taught hands on, so many of the questions are answered during the lesson.
Global Marcoms AMA PPT: Employ LinkedIn in Your Job SearchKelly Quattlebaum
"Employ LinkedIn in Your Job Search" - Presented by Kelly Quattlebaum, President of Global Marcoms, at The 25th Annual AMA Collegiate Conference and Job Fair 2011
http://AspireLocal.com
LinkedIn is the largest social networking site used by many professionals around the world. If you're new to LinkedIn, here's a guide on how to start creating your professional profile.
Introduction to LinkedIn Training Presentation, #Build4STL May 31, 2014, Dana...Dana Workes
For anyone who attended - or would have liked to attend - my training session on LinkedIn at the 2014 Build For STL event in Downtown St. Louis on May 31, 2014 - my slide deck can be found here.
Questions, comments, requests: Contact me: 314.495.6572 or dworkes@gmail.com
From BuildForSTL.org:
There are many ways to develop a community, and one of those is by developing the people that make up that community. To that end, Build for STL will be hosting training sessions throughout the St. Louis region. These sessions are free to attend, and will educate participants in the skills necessary to get more involved in the community.
Introduction to LinkedIn
Dana Workes
May 31, 2014 10am-11am
Downtown T-REX
An introduction to the professional social media site, LinkedIn.
Thanks to UMSL Digital for your partnership in the Build For STL initiative.
How to Fully Take Advantage of LinkedInNikki Little
Getting started with LinkedIn, the 10 most important profile elements, how to network on LinkedIn, how to visualize your connections, the most important elements of a company page and what not to do on LinkedIn.
Introductory lesson on LinkedIn for those that are new to the site.
This lesson is intended to be taught hands on, so many of the questions are answered during the lesson.
Global Marcoms AMA PPT: Employ LinkedIn in Your Job SearchKelly Quattlebaum
"Employ LinkedIn in Your Job Search" - Presented by Kelly Quattlebaum, President of Global Marcoms, at The 25th Annual AMA Collegiate Conference and Job Fair 2011
Most people want to know:
WHY should I use LinkedIn?
Someone invited me to LinkedIn. I made a profile, have a few connections and now I wonder WHY am I on this website?
How can I benefit from LinkedIn without spending too much time?
Developing a Professional Online Presence as a GraduateSue Beckingham
Raising awareness of the importance of developing a professional online presence is a vital part of a students education and will enhance the skills they will need as graduates.
Thank you to the KSU Coles College of Business for inviting me to speak at Breaking Into Business: Going From College to Career. It was a pleasure meeting all of you! These are the slides I shared with you during my presentation. I hope they will assist you in your career. Best of luck!
Social Media Branding | Cobb County EXCEL Management Training Program | Globa...Kelly Quattlebaum
Cobb County EXCEL Social Media Branding Presention March 20, 2012. Thank you to everyone for allowing me to present to you about social media. I hope you learned some new tricks that you can apply to your LinkedIn, Facebook and Twitter profiles. Stay in touch!
Nova Scotia Web Media Consultants Supernova Studios Presents our second in a series of LinkedIn Tutorials. Learn how to create and use your LinkedIn Profile with these simple tips.
#NowHiring - The Role of Social Media in Agency RecruitingMichael Cirrito
LinkedIn & The Partnership for Public Service assess the rules of the road for Federal recruiters and talent acquisition professionals who want to be more engaged on Social Media. They spoke with The Office of Personnel Management (OPM), the Office of Government Ethics (OGE), and six different agencies to identify effective and approved practices for being more engaged.
If you have a website, then you have a site that can be accessed by any mobile device with any browser. Now, the bad: Chances are, that site looks pretty crappy on said mobile device.
Most people want to know:
WHY should I use LinkedIn?
Someone invited me to LinkedIn. I made a profile, have a few connections and now I wonder WHY am I on this website?
How can I benefit from LinkedIn without spending too much time?
Developing a Professional Online Presence as a GraduateSue Beckingham
Raising awareness of the importance of developing a professional online presence is a vital part of a students education and will enhance the skills they will need as graduates.
Thank you to the KSU Coles College of Business for inviting me to speak at Breaking Into Business: Going From College to Career. It was a pleasure meeting all of you! These are the slides I shared with you during my presentation. I hope they will assist you in your career. Best of luck!
Social Media Branding | Cobb County EXCEL Management Training Program | Globa...Kelly Quattlebaum
Cobb County EXCEL Social Media Branding Presention March 20, 2012. Thank you to everyone for allowing me to present to you about social media. I hope you learned some new tricks that you can apply to your LinkedIn, Facebook and Twitter profiles. Stay in touch!
Nova Scotia Web Media Consultants Supernova Studios Presents our second in a series of LinkedIn Tutorials. Learn how to create and use your LinkedIn Profile with these simple tips.
#NowHiring - The Role of Social Media in Agency RecruitingMichael Cirrito
LinkedIn & The Partnership for Public Service assess the rules of the road for Federal recruiters and talent acquisition professionals who want to be more engaged on Social Media. They spoke with The Office of Personnel Management (OPM), the Office of Government Ethics (OGE), and six different agencies to identify effective and approved practices for being more engaged.
If you have a website, then you have a site that can be accessed by any mobile device with any browser. Now, the bad: Chances are, that site looks pretty crappy on said mobile device.
HTML5 is the fifth revision and newest version of the HTML standard. It offers new features that provide not only rich media support, but also enhance support for creating web applications that can interact with the user, his/her local data, and servers, more easily and effectively than was possible previously.
cP-DocRev is a priority web-based advanced linear discovery review and repository platform. built with best-in-breed technology the platform is customizable and scalable. Offers built-in analytics and fully integrated production capabilities developed on fully open end architecture.
Linked in means business - a free downloadable playbookFan Foundry
Learn Social Selling, amp up your Networking, and get updated insights on:
- Career Management
- Content marketing
- Brand journalism
- Profile enrichment
- Group management
- Lead generation
- Company pages
... and more.
Be sure to download it (it's free) so you can make use of the embedded menu, navigation features and resource links. Subscribe to receive quarterly updates!
Presentation for small business owners at the Business Centre in Newcastle Australia on 30 November 2016 to help them get across the basics of why and how to use LinkedIn.
Learn the basics of LinkedIn -
What is LinkedIn
Australian Social Media statistics
Why is LinkedIn important for Business Development
Why we should use LinkedIn
How to create a company page
4 steps to generate leads on LinkedIn
The 5 Principles of persuasion
Understanding LinkedIn analytics
How to export your LinkedIn connections
How to create a content plan for your posts
Where to source great images for your social media
How often to post on LinkedIn and what to post
JustCo Lunch & Learn Session with LinkedIn: 7 Steps to improve your LinkedIn ...JustCo
We all know LinkedIn is a powerful business tool but the million-dollar question is how do you best use it?
On Friday at JustCo @ 120 Robinson Road, LinkedIn’s Jenson Tham, give us some tasty tips on how to get started and supercharge your personal and business profiles.
If you missed the session or would like to see the main points again, don’t worry, as we’ve got a summary of all the key points here.
iWillPublish.com simplifies your publishing strategy for all types of publishing. Learn why LinkedIn offers some unique advantages over all other social networks for your business or book launch.
4.
The largest and most popular
professional/business social networking site for
careers and networking.
Available in 17 different languages.
More than 200 million users in more than 200
countries (As of January 2013).
5.
The countries with the most LinkedIn users were:
United States - 74 million members
India - 18 million members
United Kingdom - 11 million members
Brazil - 11 million members
Canada - 7 million members.
6. How does it work?
Establish your professional profile and control one
of the top search results for your name.
Build and maintain a broader network of
professionals you can trust.
Find and reconnect with
colleagues and classmates.
7. How does it work? (cont.)
Learn about other companies.
Leverage powerful tools to find and reach the
people you need.
Tap into the knowledge of your network.
Discover new opportunities.
8. History
The company was founded by Reid Hoffman and
founding team members from PayPal and
Socialnet.com.
The site was officially launched in May 5, 2003.
4,500 users at the end of the first month.
HQ in Mountain view, CA
9. History (cont.)
LinkedIn entered the IPO in January 2011 under the
symbol “LNKD” with the price of $45/share.
It acquired Rapportive (Feb 2012) and SlideShare
(May 2012) for $119 M.
The membership grows approximately two new
members every second.
How LinkedIn celebrated their membership success.
10. Strengths vs Weaknesses
WEAKNESSES
STRENGTHS
ing.
ing site 1. Prone to hack
1. # 1 business network 2. Information ov
erload.
ub.
ing. communicating h
2. Help wit h your SEO rank 3. N ot a
eam.
3. Divers ified Revenue Str
tool to
4. U s e ful, and powerful,
nd.
promote your bra
file.
5. Effecti ve detailing of pro
del.
6. sustaina ble business mo
12. Interesting facts
LinkedIn started out in the living room of one of the
five co-founders in fall 2012.
Before the site was launched, the founders invited
300 of their friends to join the service.
On the first day of trade, the price of its stock closed
at $94.25, more than 109% above IPO price.
In 2010,Silicon Valley Insider ranked the company
No. 10 on its Top 100 List of most valuable start ups.
14. Interesting facts
There are over 175 thousand new LinkedIn profiles
created every day.
34 Fun and Interesting LinkedIn Facts You Never Knew
The Harlem Shake! LinkedIn HQ version
18. Best 10 Tips
Know your goals- why are you on LinkedIn
Post a picture
Remember Names
Make the most of your headline
Post Statuses
19. Best 10 Tips (cont.)
Use Apps
Connect with care
Join/ Participate in groups
Endorse/ endorse back
Network with professionals
20. Monitoring your LinkedIn
So what are the 12 most important metrics for you to
measure on LinkedIn?
Quantitative: Qualitative:
1. Total Connections 7. Inbox Activity and Sentiment
2. New Invitations 8. Requests for Business
3. LinkedIn Profile Views 9. LinkedIn Signal Keyword
4. LinkedIn Search Results Mentions
5. Business Followers 10. Likes and Comments on
6. Industry and Location Updates
Representation 11. Group Growth and Interaction
12. Recommendations
http://linkedintobusiness.com/roi-and-measuring-your-linkedin-presence
/
22. Introductions
Connect with people that you genuinely value
Pick the right introducer
Email/ Message the Introducer
Whether the person connects you or not make sure
to thank them for their time
Think about what kind of email you would like to
receive
23. Following People/
Companies
• Members Use LinkedIn for Job Hunting
• Generates leads when marketing
• Social Media Branding
• New developments for your target companies
• When Following people ask yourself “Would I feel
comfortable introducing this person to my
colleagues?
24. Getting A Job
• LinkedIn Job Tab
• Premium Accounts
• Account is bumped to the top of applicant list
• Adds a premium icon on your profile
• Shows a list of people interested in your profile
• Gives advice on landing your dream job
25. Questions/Answers
• Are used to share and discuss professional topics
across LinkedIn
• Retired in January 31, 2013
• Still ask questions in the form of Polls, Groups, and
Status Updates
26. Polls in 5 easy steps
1. Move your cursor over More at the top of your
homepage and select Polls.
2. Click Create a new poll on the left.
3. Enter your poll question in the Ask a question field.
4. Specify up to five answer choices.
5. Choose where you want to share your poll.
6. Click Create Poll.
27. 5 Best Practices
• Mark Amtower
• Spencer Maus
• Wendy Brache
• Patrick O'malley
• Liz Isaac
28. 5 Essential readings
21 steps to the perfect LinkedIn profile.
Set up your Company Page on LinkedIn
Top 10 LinkedIn tools
Linked with Sales
6 ways to use LinkedIn to get more Business
Best setup Tutorial