LinkedIn For Good presents a training for workforce development and refugee-serving organizations who want to incorporate LinkedIn 101 into their existing training programs. Use this presentation to train your staff on how to talk about LinkedIn to newcomer populations.
Profile features, mining and marketing techniques that help you connect with prospects, clients and partners.
We will examine enhancements to LinkedIn that make it indispensable for finding business prospects, closing sales, and building a professional network that supports your brand and feeds your business.
Kane Partners offers customized company training and presentations on LinkedIn, from the "How To", Building Business, Advanced Settings, Etiquette to purely Informational. Here are a few select slides from a recent presentation with the Philadelphia Business Journal in June 2010. For more detail or for your own presentation please give us a call!
LinkedIn For Good presents a training for workforce development and refugee-serving organizations who want to incorporate LinkedIn 101 into their existing training programs. Use this presentation to train your staff on how to talk about LinkedIn to newcomer populations.
Profile features, mining and marketing techniques that help you connect with prospects, clients and partners.
We will examine enhancements to LinkedIn that make it indispensable for finding business prospects, closing sales, and building a professional network that supports your brand and feeds your business.
Kane Partners offers customized company training and presentations on LinkedIn, from the "How To", Building Business, Advanced Settings, Etiquette to purely Informational. Here are a few select slides from a recent presentation with the Philadelphia Business Journal in June 2010. For more detail or for your own presentation please give us a call!
4 Ways to Use Content Marketing to Influence Buying Decisions on LinkedInBernie Borges
LinkedIn has become a valuable content channel. It presents a tremendous opportunity for B2B businesses to influence buying decisions. A recent study shows that 85% of LinkedIn users say that LinkedIn is the most valuable social network to deliver content.
Using this slide deck, Bernie Borges of Find and Convert and GetLinkedInHelp.com's Kristina Jaramillo co-hosted a recent webinar for marketers, business development professionals and business executives interested in learning how to combine content marketing with LinkedIn to influence buying decisions.
In this webinar, attendees learned:
1. How to integrate conversation-based content marketing into your LinkedIn marketing strategy.
2. Easy ways to add content to your LinkedIn profile to attract decision-makers and influencers.
3. What it means to be an influencer - and why most B2B companies are not!
4. How to become an influencer to attract the type of business opportunities you seek.
Contact information for Bernie and Kristina is featured within this presentation for you to connect and follow them to learn more.
A New Approach to Customer Relationship Development Using LinkedInGetLinkedinHelp.com
First, LinkedIn marketing expert Kristina Jaramillo shows why sales and marketing leaders are unable to generate leads and develop customer/client relationships using LinkedIn.
Then she shows how to open closed doors (and keep them open) with a new approach to social prospecting and lead development using LinkedIn & inbound marketing.
This presentation is part of a complete LinkedIn training webinar that can be found at: http://www.freelinkedinmarketingtraining.com/webinar
This presentation explores the basics and more advanced features of LinkedIn, the business-oriented social networking site. There are three topics covered: Linked in for Personal use, Professional use, and as a Marketing/Research/Lead Generation tool. For more information, please contact us at marketing@leapfroginteractive.com. Presented by Christy Belden, Emily Van Winkle, and Emily Carroll. Presentation compiled by Brittany Burdoine-Lewis.
Learn about the different roles that company pages and personal profiles play in marketing your business on LinkedIn. Find ways to optimize your LinkedIn presence and engage employees to build industry leadership and authority for your brand.
Using LinkedIn to Drive Prospect and Stakeholder EngagementBen Wright
Included: an overview of LinkedIn, creating a profile that gets viewed, creating LinkedIn company pages, using LinkedIn for prospecting, using LinkedIn for targeted advertising
This presentation helps us to know what value propotion is , how it can be used by different professionals , examples of how it is used by big organizations and the cost structure.
PowerPoint Presentation that will help you know all about LinkedIn, How it works? what are the metrics to be successful and best time to post content, estimated cost.
4 Ways to Use Content Marketing to Influence Buying Decisions on LinkedInBernie Borges
LinkedIn has become a valuable content channel. It presents a tremendous opportunity for B2B businesses to influence buying decisions. A recent study shows that 85% of LinkedIn users say that LinkedIn is the most valuable social network to deliver content.
Using this slide deck, Bernie Borges of Find and Convert and GetLinkedInHelp.com's Kristina Jaramillo co-hosted a recent webinar for marketers, business development professionals and business executives interested in learning how to combine content marketing with LinkedIn to influence buying decisions.
In this webinar, attendees learned:
1. How to integrate conversation-based content marketing into your LinkedIn marketing strategy.
2. Easy ways to add content to your LinkedIn profile to attract decision-makers and influencers.
3. What it means to be an influencer - and why most B2B companies are not!
4. How to become an influencer to attract the type of business opportunities you seek.
Contact information for Bernie and Kristina is featured within this presentation for you to connect and follow them to learn more.
A New Approach to Customer Relationship Development Using LinkedInGetLinkedinHelp.com
First, LinkedIn marketing expert Kristina Jaramillo shows why sales and marketing leaders are unable to generate leads and develop customer/client relationships using LinkedIn.
Then she shows how to open closed doors (and keep them open) with a new approach to social prospecting and lead development using LinkedIn & inbound marketing.
This presentation is part of a complete LinkedIn training webinar that can be found at: http://www.freelinkedinmarketingtraining.com/webinar
This presentation explores the basics and more advanced features of LinkedIn, the business-oriented social networking site. There are three topics covered: Linked in for Personal use, Professional use, and as a Marketing/Research/Lead Generation tool. For more information, please contact us at marketing@leapfroginteractive.com. Presented by Christy Belden, Emily Van Winkle, and Emily Carroll. Presentation compiled by Brittany Burdoine-Lewis.
Learn about the different roles that company pages and personal profiles play in marketing your business on LinkedIn. Find ways to optimize your LinkedIn presence and engage employees to build industry leadership and authority for your brand.
Using LinkedIn to Drive Prospect and Stakeholder EngagementBen Wright
Included: an overview of LinkedIn, creating a profile that gets viewed, creating LinkedIn company pages, using LinkedIn for prospecting, using LinkedIn for targeted advertising
This presentation helps us to know what value propotion is , how it can be used by different professionals , examples of how it is used by big organizations and the cost structure.
PowerPoint Presentation that will help you know all about LinkedIn, How it works? what are the metrics to be successful and best time to post content, estimated cost.
Maximising your brand power online for HunterNetHeidi Pollard
CEO of UQ Power Heidi Alexandra presented the basics of how to boost your brand online using LinkedIn today at the HunterNet IT Forum at the Hunter Trade & Investment Centre
The recruitment landscape is changing – fast. The power and reach of social media has seen recruiters go from Rolodexes and cold calling to engaging warm candidates within minutes of finding them online. At the same time, candidates have more career choices, clients have more channels to research potential partners and competition for great talent is stiff.
How can you stay ahead in this new context? The answer lies in leveraging the enormous possibilities of social recruiting. And to do this, you need the right tools at your fingertips.
With more than 364 million members worldwide and tools designed specifically for recruiters, LinkedIn is the modern recruiter’s essential partner.
Right now is the perfect time to start using LinkedIn to grow your business. View the SlideShare now for a snapshot introduction to LinkedIn Talent Solutions. Learn:
• How the recruitment landscape has changed.
• How recruiters can use social networks to their advantage.
• How LinkedIn works – profiles, Company Pages and Career Pages explained.
• How you can use LinkedIn to successfully grow your business.
The Recruiting Firm's LinkedIn Field Guide: lnkd.in/fieldguide
6 Steps to Building Your Recruiter Brand on LinkedIn: lnkd.in/rb
Talent Brand Index: lnkd.in/TBI
Content Marketing Guide for Talent Acquisition: lnkd.in/cm
LinkedIn Career Pages: lnkd.in/cp
The Employer Brand Playbook: lnkd.in/EBPlaybook
Recruiter Professional Services: lnkd.in/rps
12 Tips to Build a Stunning Talent Pipeline: lnkd.in/ppl
Business Development on LinkedIn: The Staffing Professional’s Guide: lnkd.in/bd
The Recruiter’s Guide to Writing Effective LinkedIn InMails: lnkd.in/SSInMailGuide
The recruitment landscape is changing – fast. The power and reach of social media has seen recruiters go from Rolodexes and cold calling to engaging warm candidates within minutes of finding them online. At the same time, candidates have more career choices, clients have more channels to research potential partners and competition for great talent is stiff.
How can you stay ahead in this new context? The answer lies in leveraging the enormous possibilities of social recruiting. And to do this, you need the right tools at your fingertips.
With more than 364 members worldwide and tools designed specifically for recruiters, LinkedIn is the modern recruiter’s essential partner.
Right now is the perfect time to start using LinkedIn to grow your business. View the SlideShare now for a snapshot introduction to LinkedIn Talent Solutions. Learn:
• How the recruitment landscape has changed.
• How recruiters can use social networks to their advantage.
• How LinkedIn works – profiles, Company Pages and Career Pages explained.
• How you can use LinkedIn to successfully grow your business.
This is our LinkedIn Presentation for Digital Media Marketing.
https://thelinkedinman.com/history-linkedin/
https://en.wikipedia.org/wiki/LinkedIn
https://monetizepros.com/monetization-basics/how-does-linkedin-make-money/
https://www.linkedin.com/pulse/linkedin-industry-rankings-see-which-tops-list-joshua-waldman/
You ARE your brand! Words of wisdom from LinkedIn’s Paul LovieBassem Ghali
Keynote Paul Lovie of LinkedIn brought 20 tips to the table in his session for online marketers looking to amplify their brand on LinkedIn. Presenting to a packed auditorium at the Ted Rogers School of Business Management, Lovie talked about the thinning line between personal and business brands and how your company’s brand is YOUR brand.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Taurus Zodiac Sign_ Personality Traits and Sign Dates.pptxmy Pandit
Explore the world of the Taurus zodiac sign. Learn about their stability, determination, and appreciation for beauty. Discover how Taureans' grounded nature and hardworking mindset define their unique personality.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
Buy Verified PayPal Account
Looking to buy verified PayPal accounts? Discover 7 expert tips for safely purchasing a verified PayPal account in 2024. Ensure security and reliability for your transactions.
PayPal Services Features-
🟢 Email Access
🟢 Bank Added
🟢 Card Verified
🟢 Full SSN Provided
🟢 Phone Number Access
🟢 Driving License Copy
🟢 Fasted Delivery
Client Satisfaction is Our First priority. Our services is very appropriate to buy. We assume that the first-rate way to purchase our offerings is to order on the website. If you have any worry in our cooperation usually You can order us on Skype or Telegram.
24/7 Hours Reply/Please Contact
usawebmarketEmail: support@usawebmarket.com
Skype: usawebmarket
Telegram: @usawebmarket
WhatsApp: +1(218) 203-5951
USA WEB MARKET is the Best Verified PayPal, Payoneer, Cash App, Skrill, Neteller, Stripe Account and SEO, SMM Service provider.100%Satisfection granted.100% replacement Granted.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
2. Value proposition of LinkedIn
“A value proposition is the explicit or implicit promise made by a company to its customers that it will
deliver a particular bundle of value-creating benefits...”
LinkedIn Value Proposition is:
We enable professionals to build and manage their identities; create and leverage their professional networks;
and gain the knowledge they need to be more successful in their careers, across multiple screens and devices
Keypoints:
Largest networking site available.
Provide a way to connect with other professionals.
Its use to share ideas, employment opportunities, knowledge and help individuals
to expand their network.
Type of members:
Free users - Limited access
Premium users - Full access, better positioning and view options
3. LinkedIn platform usage
128 Millions
35 Millions
25 Millions
20 Millions
20 Millions
12 Millions
Registered members in 2016
Results found in: statista.com/statistics/272783/linkedins-membership-worldwide-by-country/
Ladies are are more prone to use visual social
networks like Instagram and Pinterest seeing more
growth by comparison to men.
On the other hand, LinkedIn growth among
Canadian males is almost double the growth of women
using the network.
Characteristics:
● It’s in the top five of the social media used in
Canada
● It’s 8% more likely to be used by men and woman.
● The most frequent users are amongst 25 and 44
If we take a look on how Canadians interact with
Companies online, we will find that:
● Business website - 30%
● Discuss with family and friend - 18%
● Follow company on Facebook - 16%
● Follow company on Instagram - 5%
● Follow companies on linkedIn - 4%
4. Why should companies use LinkedIn?
Being LinkedIn a place to share ideas, employment opportunities, knowledge and help individuals to expand their
network.
There are several reasons why a company should use linkedIn:
• First, a linkedin page provide the opportunity to tell the company story, set the tone of the organization,
engage with followers, share careers opportunities and promote word of mouth.
• The company can create and share content that benefit followers and non followers.
• It give the chance to introduce and promote services the company has created.
• Companies can find job candidates who can make a significant contribution to your business success. In
addition it helps HHRR when they have to evaluate future candidates.
• The companies can search what the competitors are doing
• LinkedIn helps and improve your ranking in the SE, therefore increasing the visitors.
5. Optimal days and time to post in LinkedIn
Optimal days and time to post refers to when is your particular target audience is likely to notice the content that
you or a company is sharing.
Any time that someone shows content in their social media, what they are looking is to drive impact and
engagement, LinkedIn in this way is very much the same.
For domestic users and corporate entities the best
days to post content on LinkedIn are:
● Between Tuesday and Thursday.
● Either early in the morning, lunchtime or early
evening, with an additional, bonus sweet spot
between 10am and 11am on Tuesday.
Why?
Easy, remember that most of the people that use social media are people that are
working. Therefore the very specific times and days frame
6. How do we know linkedIn works?
There are input metrics that the company or domestic user can utilize in order to determined if these is word
using or not
• Total connection - This is the total of your network size
• Level of new invitation - This are individuals or companies that invite to become part of your network.
• Linkedin profile views - This are the number of individuals that have seen your profile.
• Endorsed skills - Skills can be listed and people from your network can endorse it
• Likes and comments - In content posted
• Jobs offer - By tracking how many job proposal are offered and reveived
7. Analytics tools for LinkedIn
Company Page
Analytics via
LinkedIn Hootsuite Analytics Brandwatch
Provides company pages with
data insights
Company page administrator on
your LinkedIn business account
Compare LinkedIn metrics with
other social media profiles
Build unlimited reports with
LinkedIn metrics
Social listening tool to handle
LinkedIn account
Metadata, provides deeper
analysis of location, positive and
negative sentiments, demographic
No cost involved as you have to
create your company page
Minimum $19 and maximum
$499/month, depends upon users
Minimum $500 and maximum
$2000/month, Enterprise/M and
Enterprise/Q
What can we measure with LinkedIn Analytics?
Updates
● Preview
● Date
● Audience
● Sponsored
● Impressions
● Clicks
● Interactions
● Followers Acquired
● Engagement
Followers
● Total
● Organic
● Acquired
● Their Demographics
● Their Trends
Visitors
● Page Views
● Career Page Clicks
● Unique Visitors
● Visitors
Demographics
8. LinkedIn is beneficial for B2B or B2C organization
LinkedIn is beneficial for B2B organization who are selling their product and services to business. Reasons for
this statement are :
1. Their target audience is here: LinkedIn is third most used social network after Facebook and Twitter.
According to Salesforce State of Marketing Report 62% of business are on LinkedIn.
2. Target Audience is paying attention: it is the social network used by professional who pay more
attention on how they can expand their business more. They always try to find new opportunities for their
business. As the user of the LinkedIn are either business employees or professional searching for the
job.
3. Best site for B2B lead generation: Hubspot study determined that its most effective site at lead
generation than Facebook and Twitter.
4. Business and Personal Profiles are full filled: On LinkedIn many companies look actively for the
products you are selling. If your business and personal profiles are properly updated with right keywords
then leads actively find products and services you are offerings.
5. Top social site to launch their products: 81% of B2B marketers uses LinkedIn for launching their
products than Facebook and Twitter.
6. Valuable insight about their target audience: It gives very useful insights about your target audience.
It let us know about our potential customer struggles.
9. Example of organization used LinkedIn
● Coca- Cola is the world’s largest beverage company.
Offering more than 500 sparkling and still brands.
● They use LinkedIn for sharing their journey and consumer
experiences stories to tell the value of the brand.
● they use LinkedIn page as Digital Magazine that churned
out 2,000 stories.
● There 59% magazine's audience is 18-35 year old demographics and company followers with
1,315,774.
● It is more as professional social network versus social network
● They measure with clickthrough rate on story links they publish
● Their audience are more professional.
● https://www.linkedin.com/company-beta/1694/
● As on LinkedIn there are more business professional, business innovation, jobs and workplace stuff.
10. Expected cost for organization to use LinkedIn
The cost to be incurred by any organization to use LinkedIn as social network are:
Career
● Stay touch with
hiring managers
● Learn new skills
to build your
career
● Comparing with
other applicants
● $30.99/month
Business Sales Hiring
● Find and contact
right people
● Promote and
grow your
business
● Learn more skills
for making
professional
brand
● $49.99/month
● Find leads and
accounts in your
target audience
● Get real time
insights
● Build trust and
relationship with
customers and
prospects
● $69.99/month
● Find great
candidates
● Contact top talent
directly
● Build
relationships
● $99.95/month
https://www.linkedin.com/premium/products?trk=pre_hub_f_upgrade
11. How can a company get started with a LinkedIn business
page?
If company searches on google they provide the link:
https://business.linkedin.com/marketing-solutions/company-pages
If company searches on steps on youtube to make the page:
https://www.youtube.com/watch?v=2Xh78GNYMdc
LinkedIn itself provide steps to create business page:
https://www.linkedin.com/help/linkedin/answer/710/creating-a-linkedin-company-page?lang=en
They also help with providing marketing solutions:
https://business.linkedin.com/marketing-solutions/native-advertising