The document describes a startup called LifeSwap that aims to create a marketplace for job experiences. It outlines the founders and advisors, identifies problems in how people choose careers and get jobs, and proposes a solution called LifeSwap that allows people to shadow others or trade jobs/locations for a period of time. It also discusses plans to rapidly prototype the concept and execute initial swaps over the summer to build the business.

1. Places our
team has
studied and
worked
LifeSwap
A marketplace for job experiences

2. + 2
Our Team
Diverse, balanced, qualified, and hungry
 Bastiaan Janmaat
 From the Netherlands
 Stanford MBA 2013
 Previously in Goldman Sachs’ PE/VC group (London, UK)
 Jack Dubie
 From Vermont
 Stanford BS & MS in Computer Science 2013
 Founder of Patron Apps, intern at Orchestra, Stanford CS course advisor
 Mikael Hamaoui
 From France
 Tulane BA 2007
 Left JP Morgan for LifeSwap in March, moving to Palo Alto
 Advisor: Mike Dorsey
 From Texas
 Stanford MS-MBA 2011
 Serial entrepreneur, founder of FounderSoup

3. + 3
Problem = the Job Market
Three big problems with our jobs and how we get
them:
People want a
glimpse of others’
lives and jobs
Students make
uninformed career
decisions
Blue-collar workers
are bored and
unengaged

4. + 4
Solution = LifeSwap
The Airbnb of job experiences
People want a Mini-immersions: shadow
glimpse of others’ someone in their job for a
lives and jobs day
Students make Student immersions: check
uninformed career out a company for a day
decisions before committing
Blue-collar workers Blue-collar swaps: trade
places with someone in a
are bored and different city for a week or
unengaged two

5. + 5
The world is your oyster…
What job have you always wanted to experience?
An accountant can go shadow Mini-immersions: shadow
a baker for a morning, and someone in their job for a
learn to bake croissants. day
A college senior can shadow Student immersions: check
a McKinsey consultant or an
advertising executive for a out a company for a day
day. before committing
A Starbucks barista in SF can Blue-collar swaps: trade
swap jobs and apartments places with someone in a
with a Starbucks barista in different city for a week or
Manhattan for 3 weeks. two

6. + 6
Lean Start-up – getting things done
We are prototyping offerings on TheLifeSwap.com

7. + 7
Lean Start-up – getting things done
We are prototyping offerings on TheLifeSwap.com

8. + 8
Our market: anyone who wants to
experience a different job or city
Market Size Competition
 Ultimate goal: to empower There are no competitors, only
anyone that’s curious about a
specific adventure, location, or substitutes:
job to experience it
For Mini-immersions: Non-job
 Our first customers agreed to pay related experiences (e.g.
$50 for half-day immersions (e.g. Vayable, Kijubi, Sidetour, etc).
in a bakery). Our cut will be at Reality TV.
least 25% of that.
 Everyone between 18-65 should For Student immersions:
do at least one LifeSwap per Internships. Job fairs. Online
year. Assume we reach only 5% resources. Vault.com.
penetration.
 62% * 310m *5% * $50 * 25% = For Blue-collar swaps:
$120m. Corporate job rotation
schemes. Vacation (?)

9. + 9
Our Plan…
We are pretotypers, hackers, do-ers
Jan Feb Mar Apr May Jun Jul Aug Sep
Already done Before summer This summer
 Assembled stellar team  Incorporate  Execute 500 swaps
 Built website  Rapidly prototype: benefit  Onboard 100 partners to
 Earned first revenue: $50. from acceptance into offer 1-day experiences
For a LifeSwap experience Stanford’s Launchpad (bakers, breweries, law firms)
with a bakery in SF. class.  Further develop our web
 Signed up five corporate  Pilot >50 swaps: we are presence: empower user
hosts, including: going to hack this the same registration and feedback,
(1) Josey Baker’s bakery in way the AirBnB founders social network integration,
SF went door to door to garner and marketplace features.
(2) Goody Silverstein; their first users.  Produce viral videos and
advertising agency  Develop website further: tools for swappers to publicize
(3) Webb Ranch Farm allow basic their experiences
(including harvesting and registration, communication,
farmer’s market and photo uploading.
experiences).

10. Contact us:
bjanmaat@stanford.edu
(650) 255 2662
Visit our website: www.TheLifeSwap.com