SlideShare a Scribd company logo
1 3
4
5
2
QUAL IS DYING.
To inform the influencer strategy of Banks Rum,
a Bacardi incubator brand, Nimbly brought to life
the personalities and interests of 3 personas via
a mix of 30 nationwide in-homes and video
chats. Kick-off to deliverable in 1.5 weeks.
Verizon partnered with Nimbly to explore the
resonance of their latest Fios campaign. By Day
3, Nimbly had begun sharing raw themes via
Nimbly Live. We then looped in a former VP of
Insights at T-Mobile to translate the learnings so
they’re immediately actionable.
Nimbly collaborated with BuzzFeed on their first-
ever global thought leadership project. Through
a creative mobile ethnography, we produced an
infographic, sizzle film, and bite-sized video
nuggets to bring to life the modern needs and
tensions with [to be announced!].
Nimbly is an insights agency with a startup mentality. We deliver qual in an agile, experimental, and lean AF way. 

Gone are the days of slow, boring, and expensive research.

www.nimblyinsights.com
Nimbly is an insights agency with a startup mentality. We deliver
qual in an agile, experimental, and lean AF way. Gone are the
days of slow, boring, and expensive research.
T H E S TO R Y
Traditional agencies are slow and pricey. 

In-house teams lack rigor and resources.
Nimbly is reimagining qual by embracing the startup mentality, meaning
we run on super agile and lean operations. This enables us to…

• Adapt to the pace you move

• Experiment with minimal risk

• Deliver smart work 

• All within reasonable pricing
BOOM, LET’S GO.
P R O J E C T T Y P E S
CONSUMER
EXPLORATION
CREATIVE
DEVELOPMENT
PRODUCT
INNOVATION
AGENCY
PITCHES
BOMB-AWESOME TEAMS
By project, we’ll assemble an elite team of insights strategists,
project managers, designers, and editors. Think badass folks
who know their craft in and out.

[Nimbly Client Lens]
We love to layer in the POV of brand side folks. Think former/
current Fortune 100 CMO’s and VP of Insights that can take
the insights further so your team is ready to go at handoff.
LEGIT RECRUITING
We partner with the latest platforms that are more rigorous
and faster than traditional options. 2-3 days, not 2-3 weeks.

All recruits are fully screened and cross-matched with their
social media accounts (Linkedin, Facebook…) to ensure
they’re the right fit and not “professional respondents.”
BESPOKE FIELDWORK
No, we’re not a hammer and everything is a nail. 

We craft approaches that lead to the most impactful insights
within your budget and timing. Video chats, in-person/mobile
ethnos, workshops—all executed in a super streamlined way.
LIVE ANALYSIS
[Nimbly Live] 

You’ll be able to view the raw nuggets and emerging themes
in real-time—as early as Day 3 (yup, recruiting included). 

Wait, let clients see behind the curtains? Big no-no in
traditional qual. Screw that, you shouldn’t wait for a big reveal.
BEAUTIFUL DELIVERABLES
No 60-page reports here. We believe in highly visual and
shareable deliverables. Think rich infographics, sizzle films,
and 360 VR immersions. We’re always experimenting.
W A L K I N G
T H E W A L K
O U R S W E E T S P OT
3-4 DAYS
TO RAW THEMES
$8K
TO 35K
T H E N A M E D R O P
WE HAD AN EXCELLENT EXPERIENCE…
…working with Nimbly on a nationwide personas project. Loved their speed, positivity, and can-do attitude. Nimbly was able to
quickly pivot, expand the sampling scope mid-fieldwork, and deliver robust insights—all within the original timeline. We’d
recommend Nimbly to any brand looking to partner with an agency that’s changing up the insights space.”
- KARIN ABRAMOVA, GLOBAL DIRECTOR OF CULTURAL INSIGHTS, BACARDI
So, you lean on quant. Yep, you
learn what people do but not why
they do it. You lose the humanity.
$100K+
AND TAKES
10+ weeks
H O W W E ’ R E
P U L L I N G I T O F F
5-10 DAYS
TO INSIGHTS

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Infographic of Nimbly

  • 1. 1 3 4 5 2 QUAL IS DYING. To inform the influencer strategy of Banks Rum, a Bacardi incubator brand, Nimbly brought to life the personalities and interests of 3 personas via a mix of 30 nationwide in-homes and video chats. Kick-off to deliverable in 1.5 weeks. Verizon partnered with Nimbly to explore the resonance of their latest Fios campaign. By Day 3, Nimbly had begun sharing raw themes via Nimbly Live. We then looped in a former VP of Insights at T-Mobile to translate the learnings so they’re immediately actionable. Nimbly collaborated with BuzzFeed on their first- ever global thought leadership project. Through a creative mobile ethnography, we produced an infographic, sizzle film, and bite-sized video nuggets to bring to life the modern needs and tensions with [to be announced!]. Nimbly is an insights agency with a startup mentality. We deliver qual in an agile, experimental, and lean AF way. Gone are the days of slow, boring, and expensive research. www.nimblyinsights.com Nimbly is an insights agency with a startup mentality. We deliver qual in an agile, experimental, and lean AF way. Gone are the days of slow, boring, and expensive research. T H E S TO R Y Traditional agencies are slow and pricey. In-house teams lack rigor and resources. Nimbly is reimagining qual by embracing the startup mentality, meaning we run on super agile and lean operations. This enables us to… • Adapt to the pace you move • Experiment with minimal risk • Deliver smart work • All within reasonable pricing BOOM, LET’S GO. P R O J E C T T Y P E S CONSUMER EXPLORATION CREATIVE DEVELOPMENT PRODUCT INNOVATION AGENCY PITCHES BOMB-AWESOME TEAMS By project, we’ll assemble an elite team of insights strategists, project managers, designers, and editors. Think badass folks who know their craft in and out. [Nimbly Client Lens] We love to layer in the POV of brand side folks. Think former/ current Fortune 100 CMO’s and VP of Insights that can take the insights further so your team is ready to go at handoff. LEGIT RECRUITING We partner with the latest platforms that are more rigorous and faster than traditional options. 2-3 days, not 2-3 weeks. All recruits are fully screened and cross-matched with their social media accounts (Linkedin, Facebook…) to ensure they’re the right fit and not “professional respondents.” BESPOKE FIELDWORK No, we’re not a hammer and everything is a nail. We craft approaches that lead to the most impactful insights within your budget and timing. Video chats, in-person/mobile ethnos, workshops—all executed in a super streamlined way. LIVE ANALYSIS [Nimbly Live] You’ll be able to view the raw nuggets and emerging themes in real-time—as early as Day 3 (yup, recruiting included). Wait, let clients see behind the curtains? Big no-no in traditional qual. Screw that, you shouldn’t wait for a big reveal. BEAUTIFUL DELIVERABLES No 60-page reports here. We believe in highly visual and shareable deliverables. Think rich infographics, sizzle films, and 360 VR immersions. We’re always experimenting. W A L K I N G T H E W A L K O U R S W E E T S P OT 3-4 DAYS TO RAW THEMES $8K TO 35K T H E N A M E D R O P WE HAD AN EXCELLENT EXPERIENCE… …working with Nimbly on a nationwide personas project. Loved their speed, positivity, and can-do attitude. Nimbly was able to quickly pivot, expand the sampling scope mid-fieldwork, and deliver robust insights—all within the original timeline. We’d recommend Nimbly to any brand looking to partner with an agency that’s changing up the insights space.” - KARIN ABRAMOVA, GLOBAL DIRECTOR OF CULTURAL INSIGHTS, BACARDI So, you lean on quant. Yep, you learn what people do but not why they do it. You lose the humanity. $100K+ AND TAKES 10+ weeks H O W W E ’ R E P U L L I N G I T O F F 5-10 DAYS TO INSIGHTS