This document provides information from Jessica Efta of the Local Engagement Team (LET) at Microsoft about resources and programs to help small and medium business (SMB) partners grow their business locally. It describes the LET's targeted marketing campaigns and templates, resources for partners' events, a web widget with fresh content, and a newsletter builder. It also advertises upcoming small business events and a luncheon for Microsoft partners.

1. Jessica Efta Local Engagement Manager, Northwest Area US Partner Strategies & Programs Your link to local business

3. Local Relationships

4. Event support/ funding/ giveaways

5. Newsletter articles

6. Web syndicationsYou Local Engagement Team Alliance Partners Local Business Community Organizations Chamber of Commerce www.mslocalpartner.com

7. LET - Campaign Themes Nine SMB campaigns to choose from. Solutions-focused message Easily customized for your needs Several marketing templates for each theme (email, postcard, event signage, etc)

8. Resources To Enhance Your Events Giveaways for your local events helps drive attendance!

9. Web Tool Available to Partners The LET Web Widget is a valuable Web tool designed to give Microsoft partners fresh content that drives the customer buying cycle LET Web Widget Geared towards the SMB market and their business challenges, available to your customers and prospects VIA YOUR WEBSITE! Fresh, Rolling Content Valuable Links Designed to further your prospects / customers through the sales cycle Marketing Targeted Themes Start-ups, Current Economy, Mobility, Advertising and Branding, Online Marketing Easy to get started! Contact your Microsoft Local BDM to get the source code to put on your website

10. Newsletter Builder – Brand New LET Newsletter www.mslocalpartner.com www.letnewsletterbuilder.com Reach customers with a professional customize-able newsletter Easy to use Include: your logo, personal customer message, and more… Select from over 50 Small Business focused articles to share FREE Try it and you may win a Netbook!

11. Connect with over 4,000 leaders in the small business community through FREE educational and networking events at the largest SB event of the year! May 15-21 Walk away with new contacts, best practices and innovative ideas that you can put into action for your business. Recommended tracks: Flavors of San Francisco @ Metreon: May 17th 6-8:30 Small Business Conference @ SF State University campus: May 19th 9-3:00 SB Expo @ AT&T Park: May 20th 5:30-8:30 More info at www.sfsmallbusinessweek.com

12. Special Invitation to Small Business Appreciation Luncheon Come downstairs for your lunch break from the Small Business Conference May 19th for a complimentary lunch, time to network, and to hear from Microsoft employees and Partners on how Microsoft supports Small Business. Exclusive to Microsoft Partners, plus ONE customer guest of their choosing Date: May 19, 2010 Time: 12:20 – 1:30 (in between workshops) Location: Microsoft offices (835 Market St, 7th Floor) First 20 Partners to sign up receive a Microsoft shirt! Register today!http://www.clicktoattend.com/?id=148475Event Code:148475 Contact Jesmi@microsoft.com for more info