This document evaluates a film poster. The poster is for a horror film called "Look behind you" and targets teenagers and adults. It appeals to this group through its use of teenage characters and a dark, mysterious image. The creator is pleased with the poster's ominous look but notes it could have been more professional with a clearer image and better text integration. An extension asks the creator to design a new poster targeting a different audience and explains how it would differ from the first.