Communication is a two-way process of exchanging meaning, facts, ideas, opinions, and information between a sender and receiver. The communication cycle involves a sender encoding a message, sending it through a channel, the receiver decoding the message, and potential feedback from the receiver to the sender. Communication has several objectives like providing information, taking action, building relationships, and solving problems. It benefits individuals, organizations, governments, and society as a whole. Communication can be classified as verbal/oral, written/non-verbal, formal/informal, internal/external, and different styles.

2. Communication Skills
2

3. (TOPIC 1)
COMMUNICATION

4. To introduce the topic and explain various
aspects of communication
AIM OF PRESENTATION

5. SEQUENCE
Introduction
Definition of communication
Cycle of communication
Characteristics of communication
Objective of communication
Benefits of communication

6. SEQUENCE
Types of communication
Classification of communication
Elements of communication
Styles of communication
Q & A
Conclusion

7. INTRODUCTION
Latin word : share, exchange
Two way process
Process to exchange meaning, facts, ideas,
opinion , information
Verbal, written, signs, gestures

8. CYCLE OF COMMUNICATION
Receiver
“understands”
message
Sender
has
idea
Possible additional
feedback to
receiver
Sender
encodes
message
Receiver
decodes
message
Channel carries message
Feedback
travels to
sender

9. CHARACTERISTICS
Two way process : sending and receiving
Ever going process : omnipresence
Interpersonal, organizational,
Dynamic process

10. OBJECTIVES
INFORMAT
ION
• To give / send and receive information
ACTION
• To persuade the receiver
RELATION
• To build human relation
PURPOSE
• Order, instruction, request, report, direction

11. OBJECTIVES
SOLUTION
• To solve problem
EDUCATIO
N
• To impart education and training
RELATION
• To build human relation
PLEASURE
• Pleasure, happiness, enjoyment

12. BENEFITS
Personal
Professional
Organizational
Government
level
Countrywise
everywhere

13. TYPES COMMUNICATION
FORMAL INFORMAL
EXTERNAL
COMMUNICATION
INTERNAL

14. TYPES OF COMMUNICATION
•Verbal (Oral)
•Non-verbal
(written)
TYPES

15. ORAL COMMUNICATION
SPOKEN INTERPERSONAL
LESS FOMAL
SIMPLE
FLEXIBLE

16. WRITTEN COMMUNICATION
WRITTEN PERMANENT
STRUCTURED
FORMAL
DIFFICULT

17. METHODS OF WRITTEN
COMMUNICATION
MEMO
REPORT
LETTERS
APPLICATIONS
PUBLICATION
(NOTICE)

18. METHODS OF ORAL
COMMUNICATION
ONE TO ONE
ONE TO MANY
GROUP
TECHNOLOGY
MASS

19. ORAL VS WRITTEN
Feedback : immediate vs delayed
Length : shorter vs longer
Focus : personal vs official
Construction : simple vs complex
Record : no vs yes

20. ELEMENTS OF COMMUNICATION
(5W & H)
Who: communicator
Whom : receiver
Why : reason
What : content
Where : place
how : method

21. STYLES OF COMMUNICATION
Assertive or active
passive
aggressive
Active-aggressive
Passive-aggressive
Recognition and understanding styles

22. FINAL THOUGHT
(CONCLUSION)
COMMUNICATION
EVERYWHERE
LIFE LINE
EVERYTHING

23. Q & A