This document discusses food systems innovations and incentives for impact. It begins by explaining that food systems are dynamic and constantly changing, driven by technical, socio-economic and behavioral factors. Effective incentives can support pathways toward food system transitions by combining "push and pull" factors. The rest of the document provides examples and frameworks for understanding how to shape adoption of innovations through multi-stakeholder partnerships and appropriate incentives. It emphasizes using both supply-side and demand-side incentives to coordinate efforts and influence social norms in support of healthier, more sustainable diets.