Amway is a multi-level marketing company that was founded in 1959 by Jay Van Andel and Richard DeVos. It started as a way to distribute Nutrilite brand vitamin and mineral supplements. The company has since expanded to sell home, beauty, and health products through independent business owners in over 80 countries worldwide. It has paid out more commissions to distributors than any other direct selling company. The document outlines Amway's founding and growth over the decades, highlighting some individual success stories of distributors who were able to generate income through building a network of customers and recruits.

1. Amway

2. O Book

3. What is Amway?
O What is your perception of
Amway?
O What is the full form of Amway?
O When it was started?
O How many countries they are
in?

4. How it all started?
O Two people met for car pooling.
O Then went to fight war (WWII)
O Later started air charter service
O Drive-in restaurant
O Invested in a Ship and went for a
cruise
O Got lost
O Got sunk

5. How it all started?
O Someone called with a
business proposal to sell
vitamin supplements of Nutrilite
O California based brand
O How to get well and stay well: a
booklet they distributed

6. How it all started?
O A few successful sales later
they did a “event”.
O In a basement of a small
restaurant.
O 8 people turned up.
O 1 was already a distributor and
didn’t work for him.

7. As they grew:
O They tried doing other businesses
O Like a rocking horse! (lost big
time)
O Nutrilite business started suffering
O Concentrate on winner ! Don’t
diffuse energy.
O In less than 12 years they bought
over Nutrilite

8. Network:
O They had built a solid distribution
network which was working
smoothly
O Due to Nutrilite’ s production
problems their network was
suffering so they bought it.
O Then they focused on things which
are easy to sell like soaps, beauty
care apart from Vitamins
O Rule: Sell things any one can sell

9. O A lot of business start everyday,
the challenge is to persist and
prosper.
O The premium in business is not
fancy proclamation in morning
but the quite statement of profit
and loss at the end of the day

10. First products:
O LOC : liquid organic
concentrate
O SA8: dry compound for laundry
150 items
O People use them daily.
O Husband and wife build the
business together.

11. Sales volume
O 1960 : $5 lakh
O 1965 : $ 3.75 crore
O 1977: $ 37.5 crore

12. Pyramid Schemes :
O A lot of pyramid schemes
came in 1975 and Amway
employees helped govt
draft law to ban Pyramid
Schemes
O Even today people
mistake Amway for a
pyramid scheme

13. 3 Principles
O Recruit (as they call it sponsor)
O Train
O Motivate
O Does it sound fimilar?

14. Some stories :
O Art Charlton: Very poor: not even
food to eat.
O Went to Military service
O 17 years worked in heating oil, in
snow and slurry
O One day will do a better business.
O Sold off oil business to buy a ice
cream shop with all the savings they
had

15. O Disaster business
O $ 40 was per day requirement
even when both of them
worked
O Not a single day they got $ 40
in 6 month period
O After that he got into Amway:
made enough money to retire

16. O Stutter :
O Most embarrassing problem
O 2 Jokes:
O He couldn’t get any job, and
jobs which required written
tests, he would be removed
after getting hired.
O In Navy he couldn’t report to
senior which was a protocol

17. O His income was less than his
expenses
O Joined Amway (anybody who
says yes)
O He made a lot of sales and
“down line”
O Guess what: he got cured and
he got rich

18. O A Blind person : very
intelligent, but not given
important jobs: Joined Amway
and attracted a lot of disabled
people.
O A person with 7 children: does
superb events
O A group of singers joined and
then they do events for their
prospects

19. Amway today:
O 80 countries
O 3 million people (30 lakh)
O 53 year old
O In 2010 paid out more
commission than any other
direct marketing company

20. O Thanks