Leaf-Dog, whose real name is James Leigh, is a rap and old school hip hop artist signed to High Focus Records. He gained popularity through underground hip hop scenes and performances in friends' homes before being signed. His song "Some People Say" reached over 1 million YouTube views, achieving success for an independent artist. Leaf-Dog aims his classic hip hop style with a modern twist at young adult audiences who enjoy real lyrics and his dedication to original hip hop ideas.

1. Leaf-Dog

2. Real name
• James Leigh

3. Genre of music and his image
• Leaf dogs music is mostly rap and old school underground hip hop
• The image he portrays is a classic chilled out person. He is also an example
of an artist who remains dedicated to the original ideas that’s makes hip hop.
• He doesn’t care how he dresses unlike some other artists he all of himself
into his music.

4. What record label he is signed to and how he
got signed
• Leaf dog is signed to High focus records
• He go noticed when he gained a huge following in the world of
underground hip hop. His fans loved his real lyrics and how relatable it could
sometimes be. Unlike many artists Leaf Dog stayed true to his music after he
got signed.

5. What he did before he got signed
• Before he got signed James was writing songs and performing in his friends
garages and living rooms and occasionally doing shows at underground
shows.

6. Who is his target audience
• His music is aimed at young adults and people who enjoy old school hip hop
with a modern twist.
•

7. What he has achieved.
• Leaf Dogs “some people say” reached over 1,000,000 views on YouTube.
This was a massive achievement for a small and upcoming artist.
• https://www.youtube.com/watch?v=TR2VNtbX02Y&safe=true
• He is also a producer as well as an MC. He has achieved a lot for the Hip
Hop scene here in the UK and over in the USA supplying artists like Vinnie
p with beats and music.

8. Sources
• http://www.high-focus.com/home/artists/leaf-dog/
• https://leafdog.bandcamp.com/
• http://www.broken-culture.co.uk/leaf-dog-interview/