SlideShare a Scribd company logo
INCREASE YOUR ENROLLMENTS
with LeadSquared
Used and loved by 320+ Education Institutes worldwide
“We have seen a 50% increase in conversion and our admissions increased by 40% because
LeadSquared helps us manage and prioritize our possible candidates, even from online
sources.”
Danish Ahmad
Digital Marketing Manager
Capture leads seamlessly from every source
And identify the sources that work best for you
Engage with them immediately
And reduce the response time
Automatic Lead Distribution Automatic Notifications
INTERESTED IN
COURSE B
INTERESTED IN
COURSE A
Checks out Fee Structure
Nurture leads with personalized email and SMS campaigns
And create top-of-mind awareness
Email & SMS with
‘Opportunities after graduation’
sent
“Campus tour
details’ sent
Email & SMS with ‘Activities
in and outside campus’ sent
Automated email from the
student counsellor sent
FILLED UP THE
CONTACT FORM
WATCHED ‘LIFE AT
CAMPUS’ VIDEO
SIGNED UP FOR
CAMPUS TOUR
DOWNLOADED
COURSE
PROSPECTUS
Automate follow ups based on lead behavior
And streamline your admission process
Course details sent
Video Testimonials sent
Prospectus Sent
Requested a College Tour
Understand your lead requirements
With complete activity tracking
Prioritize which leads to contact first
with lead quality scoring
Interested in Grad School
Interested in PhD
89 leads
Most profitable sources
Facebook Ads
AdWords
Campus events
40 leads
52 leads
Most profitable geographies
23 leadsNew York
San Jose
Los Angeles
17 leads
21 leads
Analyze your marketing efforts
To identify what works and what doesn’t
Understand all business metrics
To improve the ROI

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Lead squared overview for education industry

  • 1. INCREASE YOUR ENROLLMENTS with LeadSquared Used and loved by 320+ Education Institutes worldwide
  • 2. “We have seen a 50% increase in conversion and our admissions increased by 40% because LeadSquared helps us manage and prioritize our possible candidates, even from online sources.” Danish Ahmad Digital Marketing Manager
  • 3. Capture leads seamlessly from every source And identify the sources that work best for you
  • 4. Engage with them immediately And reduce the response time Automatic Lead Distribution Automatic Notifications INTERESTED IN COURSE B INTERESTED IN COURSE A Checks out Fee Structure
  • 5. Nurture leads with personalized email and SMS campaigns And create top-of-mind awareness Email & SMS with ‘Opportunities after graduation’ sent “Campus tour details’ sent Email & SMS with ‘Activities in and outside campus’ sent Automated email from the student counsellor sent FILLED UP THE CONTACT FORM WATCHED ‘LIFE AT CAMPUS’ VIDEO SIGNED UP FOR CAMPUS TOUR DOWNLOADED COURSE PROSPECTUS
  • 6. Automate follow ups based on lead behavior And streamline your admission process Course details sent Video Testimonials sent Prospectus Sent Requested a College Tour
  • 7. Understand your lead requirements With complete activity tracking
  • 8. Prioritize which leads to contact first with lead quality scoring Interested in Grad School Interested in PhD
  • 9. 89 leads Most profitable sources Facebook Ads AdWords Campus events 40 leads 52 leads Most profitable geographies 23 leadsNew York San Jose Los Angeles 17 leads 21 leads Analyze your marketing efforts To identify what works and what doesn’t
  • 10. Understand all business metrics To improve the ROI