Lay's is a brand of potato chips founded in 1932. It was the first potato chip brand advertised on television in 1944. Lay's is now owned by PepsiCo as part of their Frito-Lay division. People prefer Lay's chips for their variety of flavors and marketing. However, potato chips are generally considered an unhealthy snack due to their high fat and salt content. While Lay's does not specify the type of oil used, potato chips provide some nutrients like potassium and vitamin C.

1. LAY’S CHIP
Introduction , Vission, Mission, Characteristics,
Advantages and disadvantages, Population

2. INTRODUCTION
• Lay's is the brand name for a varieties as well
as the name of company that founded the chips
barnd in 1932.
• 1944,lays was the first potato chips to appear
on television.
• Lay's is the product of frito lay's which is a
group of PespiCo.

3. VISSION
• something wonderful-a company thats all about
good fun- doing good things when it comes to
making snacks and caring for the enviroment.

4. MISSION
• Foucus on convenient foods.
• Provide opportunities for growth and
enrichment.
• Strive for honesty,fairness and integrity.

5. Why people prefer lays?
• Majority of people prefer having Lay's other than
different snaks like bhujiya, biscuit and others.
• 75% of the people says that they prefer Lay's
were as less number of people like eat other like
other snakes.
• 32% of people like to eat spanish tomato,23% of
people like to eat Hot and sweet,19% of people
like to eat classic salted,14% of people like to eat
cheese and 13% like to eat Masala flavour.

6. Why people prefer lays?
• People are satisfied with enough flavour of
Lay's.
• People consume Lay's very often.This
conclude that many number of people like to
consume Lay's chips.
• 86% of the people purchase Lay's because of
its taste.

7. Why people prefer lays?
• Many number of people like to prefer having snacks
at evening rather than other time of the day.
• Many people recommend other to buy Lay's its
because they are satisfied with the product.
• 30% of the people prefer having Lay's in situation of
party,28% of the people having Lay's in situation of
picnic and remaining prefer other situations like with
friends, theaters etc.

8. Why people prefer lays?
• People having snacks from their childhood.
• 41% of the people prefer to buy Lay's of Rs.10
pack,28% of people prefer to buy Rs.5 pack
because they can afford it.

9. Psychological factors
• Variety:At least for past 4 to5 decades we
have potato chips in different forms and then
lays came storming with different flavors,we
always need varieties right?So love them for
their variety.

10. Psychological factors
• Appearance:Traditional homemade potato
chips tough good but look less oily tough they
contains oil and this attracts it?

11. Psychological factors
• Marketing:Okay, let's say i headed to a
distinct remote region where there's no
branded anything form coconut oil to shirts
and yet we can find our favourite snack
hanging in different

12. Psychological factors
• Belief:I know it's funny,you can't believe any
company but still we can trust some comparing
to other competitiors and lays maintains their
quality

13. Psychological factors
• Television commericals:This part is weird,
lays do have good sense of promotion and who
don't like it when you constantly sees a
pleasent advirtisement about the lip smacking
product.

14. Disadvantages
• All chips are fatty.
• Bagged potato chips are salty.
• It's all considered junk food for the most part.
• The company doesn't specify that in which type of
oil these chips are fried.So we really unsure about
what kind of oil the company uses to fry these chips.
• Do not make eating Lay's chips a habit as this could
severely impact your overall health.

15. Compititors
• Catty chins
• Rings
• Bingo
• Kurkure

16. Advantages
• Benefit Although potato chips are not
generally known to be healthy, there have a
positive side.Lay's classic potato chips have no
preservatives or additives these chips has no
cholesterol,1g fiber,9% potassium and 10%
vitamin C. chips can fight heart dieases.
• Chips can regulate your sodium level.

17. Advantages
• People are satisfied with enough flavor of lay's.
• Chips comes in all size shape and colors..just
like us
• Some are crispy and some are oily ,some
smooth and other are wrinkeld.

18. THANK YOU...