Enterprise Social Sustainment - LavaCon 2015

1. Enterprise Social Sustainment
Evaluate. Adopt. Iterate
Michelle Caldwell
Director of Collaboration
Avanade

2. Brief Description – Format – Lecture
Sustaining adoption is often overlooked and an under-planned part of
many Enterprise Social implementations. You simply cannot afford to
ignore the importance of this topic.
Successful sustainment of Enterprise Social is a critical component to
ensuring the long-term success of any comprehensive content strategy,

3. By attending this class you will be able to:
• Apply field proven tactics to sustain your Enterprise Social and Content Strategy
• Understand how to evaluate user engagement metrics
• Understand how to engage and build social and content champions

4. Michelle Caldwell
MVP, CSM, PMP, SSGB
Michelle is a SharePoint Solutions Architect and Director of
Collaboration at Avanade. She is a Certified Innovation Games
Instructor and a Microsoft SharePoint MVP with over 16 years of
experience delivering business solutions to diverse organizations.
For the past nine years, she has focused on delivering enterprise
SharePoint solutions across multiple industries while leading
teams that have won outstanding achievements in Web
Development. She is a founding member and President of the
Columbus, Ohio SharePoint User Group (BuckeyeSPUG) and
actively shares her real-world experience through her blog and
conferences across North America. She also sits on the board of
two Columbus, Ohio non-profits in support of her local technology
community.