This document provides information about a Global Readiness Audit tool from Language Solutions Inc. The audit is a free self-assessment for organizations to evaluate their readiness and maturity in global communications. It assesses areas like operational management, middle management, and upper management. Questions are grouped by assessment area and weighted. The audit provides a scorecard, places the organization on a global communication maturity model, and delivers a SWOT analysis report with objectives, measures, and action items. The goal is to help organizations better understand and improve their global communication initiatives, processes, and measurement of impact.

1. Global Readiness Audit
www.langsolinc.comwww.langsolinc.com
September 30, 2009
©2009 Language Solutions, Inc. All rights reserved.

2. "It's time we provide organizations with more
than papers on Best Practices or research on
technology solutions to truly help them."

3. A free Self-Assessment tool for organizationsA free Self-Assessment tool for organizations
““LSI dedicated an enormous amount of time withLSI dedicated an enormous amount of time with
a passion toward the education of organizationsa passion toward the education of organizations
…and the data behind it all is astounding”…and the data behind it all is astounding”

4. Areas of Readiness in Assessment
Operational Management
Middle Management
Upper Management

5. Questions for the user or groups in the
organization to answer
Questions are
segmented per area of
assessment

6. Weighted Goals
Questions in each area of
assessment are tied to a
specific goal in Balanced
Scorecard format. Each goal
(leading indicator) is weighted

7. SWOT Questions
Each SWOT based question
based on best practices and
research in the industry

8. Scoring
Organization
inputs their score
based on the 1 – 5
scale

9. Scorecard
Input of scores automatically
calculates your scorecard
Objectives are represented for each Readiness Category

10. Global Communication
Maturity Model
Placement of your organization on the Global
Communication Maturity Model (GCMM)

11. ““Language Solutions Inc. has documented a methodology thatLanguage Solutions Inc. has documented a methodology that
has identified each company's leading indicators - thosehas identified each company's leading indicators - those
upstream indicators that will predict and forecast what willupstream indicators that will predict and forecast what will
happen with companies using multilingual communications”happen with companies using multilingual communications”
Greg Tucker, Certified Senior Missouri QualityGreg Tucker, Certified Senior Missouri Quality
Examiner for the Malcolm Baldrige AwardExaminer for the Malcolm Baldrige Award

12. SWOT analysis report
Objectives are
defined
Objectives are color coded to
correspond with Balanced
Scorecard perspectives
Report delivers SWOT analysis with defined
problem statements
Action Items
provide
immediate
steps to
achieve the
objective
Measures
established for
each objective

13. Global Communication
Readiness Audit
The Self-Assessment tool is for organizations at any stage
of maturity that want to better understand and gain
process efficiency with the management of their Global
Communications.

14. Why do a Global
Communications Audit?
See if you can answer the following questions about your Global Communication initiatives:
•Are you listening to your global audience and addressing their concerns?
•Do you have control over your global brand identity and messaging while maintaining flexibility
to adapt for local needs?
•Do you develop global communications using the best possible vehicles and styles to reach,
inform and inspire your global audience, taking into account your budget and resources?
•Do you know if you are investing your communication dollars wisely, and whether you can
achieve better returns if you make changes, and how?
•Are your processes for delivering content for global communications repeatable and outcomes
for quality, time and cost, predictable?
•How do you measure the contribution that global communication has to the overall success of
the organization?
Questions make us think. They point out areas of focus that we may not have
considered. Use the audit to score your organization and use the results to have a
scorecard that you can present within your organization for areas to improve.
You can lead the next meeting with an agenda!

15. Next steps…
• Apply for the Global Communication Readiness
Self-Assessment at www.langsolinc.com