This document discusses how missed call solutions can help banks engage with customers. It provides benefits such as verifying customer information, improving response times, enhancing customer experience, and generating leads. Features of missed call solutions include toll-free calls for customers, automatic call disconnect after one ring for ease of use, call analytics and reporting. Examples of applications given are lead generation, customer support, mobile number verification, account balance inquiries, collecting feedback, and running interactive campaigns/surveys. A specific use case described is allowing customers to get their bank account balance instantly by giving a missed call to a displayed number and receiving an automated voice or SMS with the balance information.

1. We help banks provide responsive service
so that their customers feel valued.
Enriching
Banking Relationships

2. ➢ Delighted customers are company’s best salesman
and happy customers continue proclaiming about
the quality service they receive to other
customers (Source: Maxhand & Plowaman, 1992)
➢ The 2013 U.S. Retail Banking Satisfaction Study
credits an increase in customer satisfaction as a
result of improved communication efforts from
big banks
➢ Banks are increasing innovation investment by
77% in 2013 from a mere 13% in 2009 (Source:
Infosys Efma Report)
Understanding the Customers

3. How is it beneficial for Banks/ Insurance?
➢ Engage customers without charging them
➢ Can verify the numbers while new customer registration, transaction or other related activities.
➢ Improves response run rate, instant response to enquiry
➢ Enhances quality of customer experience. Diversified offers for customers
➢ Cuts down time for customers to seek info to aid decision
➢ Better lead generation and tracking mechanism
➢ Real time customer feedback management
MISSED CALL SOLUTION- Engaging your customers

4. MISSED CALL SOLUTION- Engaging your customers
Features of Missed Call Solution
➢ Toll free for customer
➢ Automatic disconnect after one ring - Easy to use
➢ Call analytics with a reporting interface
➢ Ability to handle multiple calls
➢ Simple to integrate with third party CRM
Applications of Missed Call Solution
➢ Effective source of lead generation or feedback collection
➢ Sales/ Customer support contact number- Instant call back solution
➢ Customer mobile number verification
➢ Enquiries regarding account balance amount
➢ Collating customer feedback
➢ Build interactive campaigns, conduct surveys or opinion polls

5. MISSED CALL SOLUTION- Know your balance
Customer
Customer gives a missed call
on the displayed number to
know his Bank Account
Balance
+91 XXXX XXXXX
Real Time
Reporting
System will instantly
generate an automated
voice call informing about
Bank Account Balance/Send
an SMS to customer
Bank’s Database

6. Know Your Balance: Call Flow
➢ Customer gives a missed call on the displayed number to know their Bank Account Balance
➢ System automatically rejects the call after one ring and pushes the information on real
time to Knowlarity server
➢ Knowlarity server fetches the information from bank's database in real-time through API
➢ An automated call is generated to the caller with IVR notifying about the bank account
balance corresponding to the registered mobile number
➢ SMS notification can also be sent to the caller with bank account balance details
➢ Call analytics are available in the reporting interface
MISSED CALL SOLUTION- Engaging your customers

7. MISSED CALL SOLUTION- Engaging your customers
➢ Prospective customer is asked to give a missed call on the displayed number
➢ System automatically rejects the call after one ring and pushes the information on real time to
Knowlarity server
➢ Call analytics are available in the reporting interface: number of calls, call timings, location
tracking etc.
➢ Instant call back solution can also be customized for initializing call from knowlarity server to
advertiser's agent and caller
➢ For polling or surveys, different number is allotted for every option and users are asked to vote
by giving missed call on phone number corresponding to desired option
➢ Real-time customer feedback can also be taken for understanding customer satisfaction for
different products or services

8. Customers In Banking Industry