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#K2innovation
Creating a Culture of Innovation:
Yoav Izhar-Prato
#K2innovation
Name This British Inventor
#K2innovation
Innovation is Everywhere
and in Everyone
#K2innovation
Kenshoo Innovation Timeline
2006
Kenshoo SearchTM
104% Conversions
“superior results”
2010
Kenshoo SocialTM
Net Promoter 10%
“unlock the full value”
2009
RealTime CampaignsTM
Revenue 34%
“reduce time
considerably”
2009
Kenshoo LocalTM
CPL 67%
“exceeded all
expectations”
2010
Call Conversion OptimizationTM
Leads 70%
“comprehensive view”
#K2innovation
Kenshoo Innovation Timeline
2011
Kenshoo EditorTM
Tasks 5-15 min
“really convenient”2012
Kenshoo Portfolio OptimizerTM
Profit 87%
“more dynamic optimization”
2012
Product Listing Ads Management
ROI 85%
“ahead of the curve”
2013
Page Place Syndication
100s of Local Networks
“improve efficiences”
#K2innovation
Innovation2013
Kenshoo SmartPathTM
Revenue 28%
“break-through the
question of attribution”
2014+
Kenshoo Halogen TechnologyTM
Spend 36%, Revenue 53%
“early Christmas gift”
2013
Demand-Driven CampaignsTM
ROI 80%
“scale our investment”
#K2innovation
2014 What’s Next?
© 2014 Kenshoo, Inc. Confidential and Proprietary Information
Yesterday’s Announcement…
Info: www.Kenshoo.com/K-shoes
Purchase: www.AliveShoes.com/K-shoes
© 2014 Kenshoo, Inc. Confidential and Proprietary Information
Kenshoo Anywhere
Demo
#K2innovation
Inspiration!

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