Jyotiblackbook

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ORGANIZATIONAL INFORMATION
Established in 1954, Kantilal Chhaganlal (KC), is a name synonymous with
wealth management and is one of the old integrated capital market
intermediaries in the financial sector.
Backed by the significant cumulative experience of the top management
team, we offer our clientele a bouquet of customized, end to end wealth
management solutions. With our pan-India branch and franchisee presence,
we ensure our clients get uncompromised performance backed by a focused
approach, at all times.
A winning combination of in-depth research, professional management and
value based approachtowards investing, forms the strong foundation of the
Kantilal Chhaganlal group of companies, on the basis of which we enjoy the
trust of our clients.
WHY IT WAS SELECTED
Learner wants to learn about the capital market. learner was interested in
learning equity, commodity, and currency market. This is another reason why
the intern joined a stockbroking firm. there was various reason forjoining the
organization:

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 Diverse product range
 Business presence in advance economy
 Global business focus
 Technical capitalize to meet customer product needs
 State-of-art manufacturing GMP facility
 Emphasis on advance in quality and product development
 Dynamic and diversified business profile
 Wealth establish firm
WORK CULTURE
In order to invest in the stock market, he needs to use the services provided
through a brokerage firm. Brokerage firms are financial institutions that help
you buy and sell securities. They act as the middle man between the buyer and
the seller.
Your role in a stockbroker job is to manage the financial portfolio of your
client; so, this could be an individual or a company. On the advice
of investment analysts, you'll discuss with your client which shares to buy or
sell to get them the best return on their money.
Stock exchanges make sure your transactions are safe and secure
and brokers follow the rules while trading. The function of stock exchanges
is to ensure brokers have enough capital (money) to enable them to conduct
their business satisfactorily.
The Important Role ofBrokers. ... Real estate brokers help sellers market their
property and sell it for the highest possible price; they also help buyers

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purchase property for the best possible price. Once the broker successfully
finds a buyer, the real estate broker receives a commission for his or her
service.
One of the major pros of being a stockbroker is the potential for good pay.
You can earn a very high base salary if you stick with the job and are
successfulover time. Your pay can be enhanced by commissions and bonuses
as well. Successfulstockbrokers can become very wealthy over the course of
a career.
TYPES OF ORGANIZATION
1. Line Organization:
Line organization is the simplest and oldest form of organization structure. It
is called as military or departmental or scalar type of organization. Under this
system, authority flows directly and vertically from the top of the managerial
hierarchy ‘down to different levels of managers and subordinates and down
to the operative level of workers.
Line organization clearly identifies authority, responsibility and
accountability at each level. The personnel in Line organization are directly
involved in achieving the objectives of the organization.
2. Line and Staff Organization
This type of organization structure is in large enterprises. The functional
specialists are added to the line in line and staff organization. Mere, staff is

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basically advisory in nature and usually does not possess any command
authority over line managers. Allen has defined line and staff organization as
follows.
“Line functions are those which have direct responsibility for accomplishing
the objectives of the enterprises and staff refers to those elements of the
organization that help the line to work most effectively in accomplishing the
primary objectives of the enterprises.”
3. Project Organization
This organizational structure is temporarily formed for specific projects for a
specific period of time, for the project of achieving the goal of developing
new product, the specialists from different functional departments such as
production, engineering, quality control, marketing research etc., will be
drawn to work together. These specialists go back to their respective duties as
soon as the project is completed.
Really, the project organization is set-up with the object of overcoming the
major weakness of the functional organization, such as absence of unity of
command, delay in decision-making, and lack of coordination.
4. Matrix Organization
According to Stanley Davis and Paul Lawrence matrix organization is “any
organization that employs a multiple command system that includes not only

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the multiple command structure, but also related support mechanism and an
associated organizational culture and behavior pattern.”
A matrix organization, also referred to as the “multiple command system” has
two chains of command. One chain of command is functional in which the
flow of authority is vertical.
The second chain is horizontal depicted by a project team, which is led by the
project, or group manager who is an expert in his team’s assigned area of
specialization.
Since the matrix structure integrates the efforts of functional and project
authority, the vertical and horizontal lines of authority are combination of the
authority flows both down and across. The matrix form of organization is
given below.
ORGANIZATIONAL STRUCTURE
 Brokerage House
When you work at a brokerage house, you work under a sales manager or
team leader. There's normally a two-tiered layer of management--your direct
supervisor or sales manager and his boss, who oversees several managers.
These managers have a district manager who covers a large area, and there's
sometimes a regional manager who oversees them and reports to the head of
the company. Your job in a brick-and-mortar brokerage firm is to deal directly
with clients and build a large client base with high amounts of assets.

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 Financial Institutions
Stockbrokers for banks and other financial institutions have a double set of
managers and rules to follow. They work under the bank's auspices and ruling
body, and also the brokerage firm and SEC rules. The structure is similar to
that of the brokerage house, but the brokerage considers the bank its biggest
and only client. Your job is to make the branches money through sales of
financial products. The commission level is lower than at a traditional
brokerage firm, but you have access to the bank's client base. While the bank's
management doesn't have direct control over you, their input is highly
important and can make or break a broker.
 Wealth Management
Normally, stockbrokers who provide wealth-management services work
either under the auspices of a bank or large firm. Unlike traditional brokers
who simply recommend products but must follow the client's requests, these
individuals often make the decisions for the clients and execute the trades.
Depending on where the wealth manager works, the structure is customarily
varied. If they work for the wealth-management ortrust department of a bank,
they answer directly to supervisors for that department, and ultimately to the
upper management of the bank.

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 Independent
If you don't like a lot of management and want the highest possible
commissions, openyour own stock-brokeragehouse. Youcan use the services
of several broker dealers simply by applying to have them hold your license
and use their services. If you fit their requirements, most of the time, the only
thing they ask is a minimum amount of production, competency and
adherence to the law. You'll receive the highest compensation at these places,
but you must pay all your own expenses.
 Financial Planner
Financial planners charge for the service of helping clients lay out a plan for
their future and accomplish it. Someaccepta fee and don'tdo any ofthe trades
recommended; others don't charge for the plan, but earn their money on the
trades; and the third type makes recommendations for a fee and are also paid
when they trade. There are two types of financial planners: those who work
for a firm (often opened by a single person or partners) and those who work
for themselves. The organizational structure normally entails one supervisor
or is similar to an independent.
 Online
Stockbrokers work for online companies. They often have little contact with
people, except for those who work in the customer service area, and then the
contact is simply by phone. These types of companies are often very large,
and there are several layers of management in the hierarchy.

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 Stockbrokers as Principals
This type of broker doesn't deal with the public, but purchases stocks for a
company's benefit. He purchases stock for resale to clients, in hopes that the
price increases when the clients buy it. These brokers make multimillion-
dollar decisions for their companies. As with any large company, there's
normally a supervisor who answers to another. Another name for such a
broker is a stock trader.
TYPES OF PRODUCT OR SERVICES OFFERED BY
ORGNAZATION
1. Equities& Derivatives
Kantilal Chhaganlal Securities’ long-term association with the capital
markets, backed by quality research, helps us service Retail investors,
Institutional investors, Financial Institutions, HNIs etc., with the highest

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level of trust and integrity. We are a member of BSE (Cash and Currency),
NSE (Cash and F&O)and depositoryparticipant of Central Depository
Services (India) Limited (CDSL).
We offer online equity & derivatives trading facilities to clients who are
looking for an easy, user friendly, convenient and hassle-free trading
experience. Our clients have access to a multitude of resources like live
quotes, charts, research, advice and online assistance, helping them take
informed decisions.
Our institutional broking desk consists of market experts, dealers and a
research team that gives our clients an edge over other market players. We
have been conducting business with some of the big names among financial
institutions for over 20 years.
Over the years, we have been able to conceptualize and provide our clients
and business associates a comprehensive range of investment solutions to
meet their varying investment objectives.

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2. Commodities
Commodities’ trading is a global phenomenon and offers tremendous
potential to market participants for profit taking on small price corrections. It
also provides hedgers looking at managing price risk on accountof price
fluctuations a means of monetizing their views on the market. In developed
markets, like USA, futures trading are almost 20 times that of a
cash/physical market. The Indian Commodities Futures market, though
nascent, offers huge potential to market players. Over a period of time, the
business volumes at MCX have increased manifold since their inception.
Commodities volumes are slowly but surely catching up with equity market
volumes.
Kaycee Commodity Services Pvt. Ltd is a trading member of MCX. We
provide online as well as offline facility. We have the best state of art
technology for our Business Partners as well as our Clients. We also provide
online back office facility to Business Partners and all our Clients.
Keeping in mind the increased volatility in all markets and need for portfolio
diversification, we are privileged to introduce to our esteemed clients one
more productto add to their investment basket in the form of
“COMMODITIES FUTURES”. The purposefor the new offering is to

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provide the client an opportunity to encash the vast potential of the
commodities sector.
Our research team constantly keeps our clients and business partners abreast
and updated with information that helps them take informed decisions. We
provide daily and weekly reports on the commodities sector as a whole as
well as on specific commodities. We keep our Clients and Business Partners
regularly updated on our research calls via Email, Chat and SMS services.
3.Depository Services
Kantilal Chhaganlal Securities is a Depository Participant of CDSL. Clients
can open demat accounts with us by visiting any of our nearest branch. Upon
activation of the demat account, we will send across a Welcome Letter along
with the Delivery Instruction Slip bookto the client. Our Depository Services
are being offered to individuals as well as corporate clients.
4.Loan Against Share

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We offer Loan Against Shares (LAS) facilities to our clients, helping them
to take advantage of investment opportunities in the market by raising
money against their existing portfolio. You can use shares currently in your
portfolio to take larger positions in the market or use the margin funding
route whereby you need to put up only a portion of the value of the stock
you wish to purchase, the balance will be funded by us.
LAS facility against marketable shares is available to individual and
corporateclients.
Benefits:
• Liquidity without selling your long term Investments.
• Gains on your existing Investments.
• Take advantage of investment opportunities.
• Easier and faster processing.
• Pay interest only for the period of actual funds Utilization.

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5. Currency Futures
The launch of currency derivatives in India, recommended jointly by SEBI
and RBI, opened one more lucrative avenue for trading. A Currency Future,
also known as FX Future or Foreign Exchange Future, is a future contract to
exchange one currency for another at a specified date in the future at a price
(exchange rate).
6. Insurance
Insurance is a means of protection from financial loss. It is a form of risk
management primarily used to hedge against the risk of a contingent
Life insurance : Life insurance, is a contractbetween an insurance policy

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holder and an insurer or assurer, where the insurer promises to pay a
designated beneficiary a sum of money (the benefit) in exchange for a
premium, upon the death of an insured person(often the policy holder).
Depending on the contract, other events such as terminal illness or critical
illness can also trigger payment. The policy holder typically pays a
premium, either regularly or as one lump sum.
General insurance: General insurance or non-life insurance policies,
including automobile and homeowners’ policies, provide payments
depending on the loss from a particular financial event.

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LEARNING OBJECTIVES
1. To study the capital markets and its functions.
2. To study about the share broking institutions.
3. To study the services provided by stock broking
4. To understand the factors influencing trading investing in equity market.
To Study the Capital Markets and Its Functions
Capital market is an organized market mechanism for effective and efficient
transfer of money capital or financial resources from the investing class to the
entrepreneur class in the private and public sectors of the economy.
H. T. Parikh states, ‘By capital market I mean the market for all financial
instruments, short-term and long-term as also commercial, industrial and
government papers ‘Capital market is generally understood as the market for
long-term funds. The capital market provides long-term debt and equity
finance for the government and corporate sector.
Functions of Capital Market
The functions of financial market which comprise capital and money market
involve the exchange of one financial assetfor another e.g., surplus economic
units exchange money into another financial asset that provides future return
in the form of interest, dividend and capital appreciation. They bring savers
and borrowers together by selling securities to savers and lending that money
to the borrowers.

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The efficiency of finance market depends upon how efficiently the flow of
funds is managed in an economy. As Prof. Schumpeter in his book, “The
Theory of Economic Development”, has put it, ‘without the transfer of
purchasing power to him an entrepreneur cannot become an entrepreneur’.
It is equally important that financial market should induce people to become
entrepreneurs and motivate individuals and institutions to save more.
Capital and money markets are the means for allocating the savings in the
most desirable way so that we can achieve the desired national objectives and
priorities. This facilitates in the efficient production of goods and services;
thus, it contributes to the society’s wellbeing and raises the standard of living
of not only of borrowers but also of others in the economy.
Financial markets perform this function by transmitting the nation’s savings
into best possible productive uses which in turn raises the output and
employment level in a country.
The proper development and growth of finance markets play a vital role for
the fast growth of the economy. Formeeting the growing financial needs of a
developing economy, financial ark should also grow at a faster rate.
Moreover, it should be efficient and more diversified. Van Home in r book,
Financial Management and Policy has rightly said. The more varied the
vehicle by which savings can flow from ultimate savers to ultimate users of
funds’ the most efficient the financial markets of an economy tend to be.
Financial markets satisfy the needs of both savers and borrowers. In financial
markets, there are different financial instruments which are bought and sold

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daily. These instruments differ in liquidity, marketability, maturity, risk,
return, tax concisions etc. Investors differ in their attitudes towards risk, return
and liquidity.
Moreover, investors want to have a more diversified investment portfolio.
Hence the greater the diversification in financial instruments in a financial
market, the greater will be the efficiency in generating and transferring the
savings into investment.
The financial markets not only help in transfer of savings in new industry but
also provide opportunities for financial investment so as to earn income on
surplus. In other words, thesemarkets performbothfinancial and nonfinancial
functions.
The financial markets enable financing of not only physical capital formation
but also of consumption expenditure. That is why financial markets manage
the flow of funds not only between individual savers and investors but also
between institutional savers and investors.
The demand for long-term funds comes from individuals, institutions, central
govt., state govt., local self-govt. and private corporate sector. Funds are
raised through issue of shares, debentures and bonds which constitute the new
issue market.
Apart from raising funds directly from savers the deficit units obtain long-
term funds from public financial institutions and investment institutions also.
The supply of funds mainly comes from individuals, institutions, banks and
industrial financial institutions.

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The capital market plays a significant role in the financial system. Savings
and investments are vital for economic development of an economy.
Generally, units which save and invest are different; capital market provides
a bridge by which savings of surplus units are transmitted into long-term
investments by deficit units.
The pace of economic development along with other things depends uponthe
rate of long-term investments and capital formation in a country. The rate of
capital formation depends upon the rate of savings, rate of investment and
financial markets.
The capital market plays a vital role in mobilizing the savings and making
them available to the enterprising investors. The primary capital market helps
Govt. and industrial concerns in raising funds by issuing various kinds of
securities. The secondary market provides liquidity to the outstanding
securities.
An active capital market through its price mechanism allocates the scarce
financial resources to the most productive uses at a low cost. The system of
allocation of funds works through incentives and penalties.
Usually the cost of capital is comparatively low for the large and efficient
companies as their securities are subject to lesser risks. Shares of high growth
companies command a premium in the market while the poor performance
companies face problems in selling their securities and may have to issue
securities at a discountto raise additional funds. The specified shares are more
attractive than non-specified shares.

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To Study About The Share Broking Institutions.
A stockbroker is a professional who executes buy and sell orders for stocks
and other securities onbehalf of clients. ... Stockbrokers areusually associated
with a brokerage firm and handle transactions for retail and institutional
customers alike. A high schooldiploma and a bachelor's degree in finance or
business administration is required to become a stock broker. On-the-job
training programs or internships are often available to aspiring stockbrokers,
which allow them to gain practical experience and work towards earning the
needed professional licenses. Your role in a stockbrokerjob is to manage the
financial portfolio ofyour client; so, this could bean individual or a company.
On the advice of investment analysts, you'll discuss with your client which
shares to buy or sell to get them the bestreturn on their money. A broker who
buys or sells securities specifically for large institutional investors such as
banking institutions or mutual funds. Because of the large volumes of
securities, they trade, institutional brokers typically charge lower commission
fees than retail brokers.
Various stock broker houses
1. Motilal Oswal Group

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Motilal Oswal Financial Services Ltd. is a reputed name in Financial Services
with group companies providing services such as Private Wealth
Management, Retail Broking and Distribution, Institutional Broking, Asset
Management, Investment Banking, Private Equity, Commodity Broking,
Currency Broking, Principal Strategies & Home Finance.
Motilal Oswal Securities Ltd is a group company of Motilal Oswal Financial
Service Limited which started as a stockbroking company and has blossomed
into well diversified firm offering a range of financial products and services.
We have a diversified client base that includes retail customers (including
High Net worth Individuals), mutual funds, foreign institutional investors,
financial institutions and corporate clients. Our core purpose is to be well
respected and preferred global financial services organization enabling wealth
creation for all our customers. Research is the solid foundation on which
Motilal Oswal Securities, advice is based on. We give utmost importance to
research and use cutting-edge technology to disseminate it to our customers.
Our research has received wide media coverage and consistently won awards,
showcasing our strong research capabilities. This includes being awarded
'Best Performing National Financial Advisor - Equity Broker' for four years
in a row at the UTI-CNBC TV18 Financial Advisor Awards.
Motilal Oswal Securities Limited ("MOSL") has been amalgamated with
Motilal Oswal Financial Services Limited ("MOFSL") w.e.f. August 21,
2018, pursuant to the order dated July 30, 2018 issued by Hon'ble National
Company Law Tribunal, Mumbai Bench.
The existing registration no(s) of MOSL would be used until receipt of new
MOFSL registration numbers.

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2. Share khan
Sharekhan is third largest retail brokerage in terms of customer base
after ICICI Direct and HDFC Securities. Sharekhan is one of the pioneers of
online trading in India. It offers a broad range of financial products and
services including securities brokerage, mutual fund distribution, loan against
shares, ESOP financing, IPO financing and wealth management. Sharekhan
was founded by Mumbai-based entrepreneur Shripal Morakhia in
2000.[2] Share khan pioneered the online retail broking industry and leveraged
on the first wave of digitization, when dematerialization (demat) of securities
came into effect and electronic trading was introduced in the stockexchanges.
In India, Sharekhan has over 4800+ employees, and is present in over 575
cities through 153 branches, more than 2,500 business partners. The company
has 1.4 million customer base and, on an average, executes more than 4 lakh
trades per day.

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3. AnandRathi
Anand Rathi Group is an Indian financial services firm that offers financial
products and services. It was founded in 1994 by Anand Rathi. The firm offers
services such as wealth management, brokerage and distribution, investment
banking, corporatefinance and advice, covering the entire gamut of investors
in equities, mutual funds and insurance.
The group operates to over 350 locations across India with international
presence in Dubai, Hong Kong and New York City. It employs over 2500
professionals throughout India and its international offices.
n 1994 Anand Rathi stepped downas SeniorPresident of Indian Rayon,[4] now
known as ‘Aditya Birla Nuvo’, to start his own enterprise after obtaining the
membership of Bombay Stock Exchange (BSE). He started an equity broking
firm expanding into merchant banking, wealth management, commodity
management, and insurance. From 1994-2003, the company expanded into
various other divisions. Around the same time, Pradeep Gupta (Anand Rathi's
son-in- law) also became a member of National Stock Exchange (NSE) and
started a broking firm. Soon, they came together to bring it all under one
umbrella of Anand Rathi Group.

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4. Reliance securities
Reliance Securities Limited is a broking arm of Reliance Capital. It is one
ofIndia’s largest retail broking houses with over 10 lakh customers and a pan-
India presence at more than 1700 locations. The company is a corporate
member of both the Bombay Stock Exchange (BSE) and the National Stock
Exchange (NSE), and provides access to equities, derivatives, IPO's, mutual
funds, bonds and corporate FDs.
5. Kotak Securities
Kotak Securities, a subsidiary of Kotak Mahindra Bank, is the stockbroking
and distribution arm of the Kotak Mahindra Group. It is a corporate member
of both the Bombay stock Exchange and the national stock Exchange of
Indian. Kotak Securities was founded in the company's offerings include stock
broking through the branch and Internet, Investments in IPO, Equity &
Derivatives, Mutual funds and Portfolio management service.

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Kotak Securities Ltd. 100 % subsidiary ofKotak Mahindra Bank is one ofthe
oldest and largest stockbroking houses in the Industry. In 1994 the Brokerage
and Distribution businesses of Kotak Mahindra Group incorporated into a
separate company - Kotak Securities Ltd. It is one of India's leading stock
broking houses with a market share of around 10 percent. Kotak Securities
has 843 outlets servicing over 8.5 lakhs customer accounts and coverage of
331 cities. Kotaksecurities.com, the online division of Kotak Securities
Limited offers Internet Broking services and also online IPO and Mutual Fund
Investments.
To study provided by stock broking
Stockbroking. the function ofbuying and selling FINANCIAL SECURITIES
such as STOCKS SHARES and BONDS through the STOCK MARKET by
a dealer (stockbroker)who acts as an agent on behalf of clients wishing to buy
or sell securities. A broker is an individual or firm that charges a fee or
commission for executing buy and sell orders submitted by an investor. A
broker also refers to the role of a firm when it acts as an agent for a customer
and charges the customer a commission for its services. Your role in a
stockbroker job is to manage the financial portfolio of your client; so this
could be an individual or a company. On the advice of investment analysts,
you'll discuss with your client which shares to buy or sell to get them the best
return on their money.

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To understand the factors influencing trading investing in
equity market.
 Economic growth. Higher economic growth or better prospectsforgrowth
will help firms be more profitable because there will be more demand for
goods and services. This will help boostcompanydividends and therefore
share prices.
 Interest rates. Lower interest rates can make shares more attractive for two
reasons. Lower interest rates help boost economic growth making firms
more profitable. Also, lower interest rates make shares relatively more
attractive than saving money in a bank or holding bonds. If bond yields
fall, it may encourage investors to switch into shares which give a
relatively better dividend.
 Stability. Stock markets dislike shocks that could threaten economic
stability and future growth. Therefore, they will tend to fall on news of
terrorist attacks orspikes in the price of oil. They will also dislike political
instability which may make it difficult to pursue strong economic policies.
 Confidence and expectations. A key factor is the mood ofinvestors. If they
receive economic news that gives optimism then they are more likely to
buy shares. If they receive bad news they will sell. This is why in the depth
of a recession; stock markets can start to rise. Investors are always trying
to predict the future. Therefore, if they feel the worst is over – the stock
market can rally – even when economic fundamentals remain poor.

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AREA OF SPECIALIZATION
 Data Entry:
Data entry is a process of inputting data or information into the computer
using devices such as a keyboard, scanner, disk, and voice. Data entry is a job
where an employee inputs data into a computer from forms or other non-
electronic forms ofdata. Today, many online data entry jobs available require
the employee to enter the data into an online database. Employers train data
entry operators, but good typing and numeric key entry skills are a common
prerequisite. Knowledge of database software, spreadsheets, and word
processingis helpful. Good spelling, grammar, and punctuation skills are also
necessary, as well as strong reading comprehension.
 Tally
Business software provider Tally Solutions has signed a Memorandum of
Understanding (MoU) with The Institute of Chartered Accountants
As part of the MoU, Tally will be making its flagship product Tally. ERP
9 available to the ICAI members at subsidized rates. This will also beextended
to all training centers and offices of the ICAI all over India. The initiative is
aimed at propelling the use of technology among members thereby bringing
in greater.
The company will also provide free product support to the CAs through its
wide ecosystem of partners and Tally Care, its dedicated support center.

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tally is an accounting software used for completing various accounting tasks
quickly with perfection, this software handles accounting, inventory
management, tax management, payroll etc. Tally Accounting is a software
used for accounting purposes. It is provided by Tally Solutions and is a
standard business accounting software. Tally ERP is a very robust ERP
productand is a complete business management solution. Tally is defined as
record, count (as verb) or a record of debit and credit or an account.
 Audit
An IT audit is the examination and evaluation ofan organization's information
technology infrastructure, policies and operations. Information
technology audits determine whether IT controls protect corporate assets,
ensure data integrity and are aligned with the business's overall goals.
An audit is an objective analysis and examination of some aspect of a
company's operations to confirm the extent to which the organization is in
compliance with expected standards. ... In most cases, an audit consists of
several steps orphases that are designed to ensure the mostaccurate, objective
and reliable results.
Audit is the examination or inspection of various books of accounts by
an auditor followed by physical checking of inventory to make sure that all
departments are following documented system of recording transactions.
It is done to ascertain the accuracy of financial statements provided by the
organization. A special audit is a tightly-defined audit that only looks at a
specific area of an organization's activities. This type of audit may be initiated
by a government agency, but could be authorized by any entity, or even
internally. Examples of special audits are: Compensation audits.

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WORK DONE BY STUDENT
Work experience in stock broking facing rolls is advantage.
Experience stock broking is not necessary as many firms offer the
necessary training you can get in touch with the department in your
university responsible for sourcing internship & placement
DEPARTMENT WORK
 Accounting Department:
accounting department definition. Part of a company's administration that is
responsible for preparing the financial statements, maintaining the general
ledger, paying bills, billing customers, payroll, cost accounting, financial
analysis, and more.
The accounting department is responsible for recording and reporting the cash
flow transactions of a company. This department has some key roles and
responsibilities, including accounts receivable, accounts payable, payroll,
financial reporting, and maintaining financial controls. The Head of
Accounting is responsible for the day-to-day aspects of the
business's accounting and reporting functions and he reports directly to the
Chief Finance Officer who takes responsibility over the entire
financial department.

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 Marketing Department:
A marketing department promotes your business and drives sales of its
products or services. It provides the necessary research to identify your target
customers and other audiences. Depending on the company's hierarchical
organization, a marketing director, manager or vice president
of marketing might be at the helm. The Marketing Department plays a
vital role in promoting the business and mission of an organization. ... It is
the Marketing Department's job to reach out to prospects, customers, investors
and/or the community, while creating an overarching image that represents
your company in a positive light.
 Management Accounting:
The organization and coordination of the activities of a business in order to
achieve defined objectives. ... Management consists of the interlocking
functions of creating corporate policy and organizing, planning, controlling,
and directing an organization's resources in order to achieve the objectives of
that policy.
All management styles can be categorized by three major types: Autocratic,
Democratic, and Laissez-Faire, with Autocratic being the most controlling
and Laissez-Faire being the least controlling.
Audit Department:

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An audit department is a unit within a company or organization that is
responsible for evaluating operational procedures, risk management,
control functions, and governance processes.
Audit is the examination or inspection of various books of accounts by
an auditor followed by physical checking of inventory to make sure that all
departments are following documented system of recording transactions.
It is done to ascertain the accuracy of financial statements provided by the
organization.
 Finance Department
The Department ofFinance (DOF)is the government's steward of sound fiscal
policy. It formulates revenue policies that will ensure funding of critical
government programs that promote welfare among our people and accelerate
economic growth and stability. The Union Finance Ministry of India
comprises five departments. The three major areas of business finance are
corporate finance, investments, and financial markets and institutions.
SERVICE HANDLE
A full-service broker is a licensed financial broker-dealer firm that provides
a large variety of services to its clients, including research and
advice, retirement planning, tax tips, and much more. Of course, this all

34
comes at a price, as commissions at full-service brokerages are much higher
than those at discount brokers.
Full-service brokers can provide expertise for people who don'thave the
time to stay up-to-date on complicated issues such as tax or estate planning;
however, for those who just want to execute trades without the extra
services, discount brokers are the way to go.
Full-service brokers offer customized supportand interaction in facilitating
trades, managing portfolios, financial planning, and wealth
management services for clients. Clients are assigned to individual
stockbrokers and/orfinancial advisors. They are the main point of contact at
a full-service brokerage firm. Full-service firms have large research
departments with analysts that provide proprietary detailed reports and
recommendations for clients. They also have investment banking divisions
that may provide certain accredited investor clients access to special
financial products suchas initial public offerings (IPOs), senior notes,
preferred stock, debt instruments, limited partnerships and various exotic
and alternative investment opportunities. This is one of the main advantages
of full-service firms. Full-service brokers often have their own in-house line
of products like mutual funds, portfolio management, insurance, loan
services, and exchange-traded funds (ETFs). All full-service brokerages
provide physical office locations for clients to visit.
Clients of full-service brokerages appreciated the convenience of having a
personal broker handle all their investment needs. It is a one-stop shop for
investment and financial management. Most full-service firms provide
online access and trading platforms. Self-directed investors tend to take

35
advantage of these offerings. These platforms are loaded with fundamental
research, order execution, and technical analysis tools.

37
OBSERVATION
Intern had worked in the accounting department the observationis as follows:
flow transactions of a company.
This department has some key roles and responsibilities.
Key roles and responsibilities include:
 Accounts Receivable
Another critical duty of the accounting department is to account for and track
receivables, including outstanding invoices and any required collection
actions. Accounts receivable is responsible for creating nd tracking invoices.
The responsibility here includes assuring that customers pay those invoices
on time, so a system of friendly reminders is crucial.
 Accounts Payable
In order to maintain great relationships with vendors making sure that
everyone gets paid on time is a vital role. The role of the accounting
department includes keeping an eye on opportunities to save money,
 Payroll
Payroll is a critical function of the accounting department and includes
making sure all employees are paid accurately and timely. In addition, proper
tax is assessed and taxpayments are ontime with state and federal government
agencies.

38
 Financial Reporting
The primary reason you collect data properly in your accounting software is
to prepare financial reports that can be used for budgeting, forecasting and
other decision-making processes. In addition, these and other reports are
needed for communication to investors, banks and other professionals that
play a role in the growth of your business.
 Maintaining Financial Controls.
Financial controls include reconciliations, dividing the responsibilities and
following the GAAP standards of accounting principles, all of which are
implemented with view toward compliance, fraud and theft prevention. The
role of the controller is to ensure procedures are set up properly to manage
that process without errors.
DEPARTMENTS
Specialized financial area within an organization such as accounting,
marketing, planning. Generally, every department has its own a manager and
chain of command; it is run by various employees within the organization. In
simple words it is a division of a large organization, the overall work done by
the organization is segregates due to the formation of a department, the
outcome of which the work seems to be easier and can be completed faster.
How department works in an organization

39
Accounting Department
flow transaction of a company. This department has some key roles and
responsibilities, including accounts receivable, accounts payable, payroll,
financial reporting, and maintaining financial controls.

40
Income tax
The Income Tax Department also referred to as IT Department, is a
government agency in charge of monitoring the income tax collection by the
government of India. It functions under the department of Revenue of the
Ministry of Finance.

41
Auditing Department
A unit within a company that is responsible for overseeing the procedureand
accuracy of record keeping and accounting functions within that company.
The audit department conducts periodic audits, typically with a much greater
emphasis on detail than that of a company’s independent public accountants.

42
Finance Department
The part of an organization that manages its money. The business functions
of a finance department typically include planning, organizing, auditing,
accounting for and controlling its company’s finances. The finance
department also usually produces the company’s financial statements.

43
CHAPTER 5
CONCLUSION & SUGGESTION

44
CONCLUSION
The intern concludes by saying that sales force effectiveness of a company
depends on the efficiency of the sales. People involved in the meeting the
customer. The efficiency is not inherited by these people, but are gained and
sharpened by the amount of effort put by these executives. This effort again
is a cause of some skills which may be inherited & gained. various studies
have found that some specific skills sets are sales people to perform well in
the market.
This skill is also found the executives of stockbroking company. The present
studies have traced three skills as important for better performance. The study
exposed this among the samples selected & found that all the three skills,
interpersonal skills, sales-man skills & technical skills are playing and
important role in enhancing the effectiveness among the stock broking sales
force. Through a simple statistical analysis, the study found that “listening”
and buyer /seller relationship are significant interpersonal skills it was found
that “sales man cues and communication style” are significant contributor for
having aim impact on the sales people performance. Likewise,
customer/productknowledge and competitive strength which forms a part of
the technical skills plays a significant role in enhancing the sales force of a
company. Considering the study as a base and the stock broking managers
design an appropriate sales force team and provide the mast needed training
program which focuses on specialization will help the sales force as well as
the organizational sales effectiveness.
The study, hence suggests that a stock broking company has to impart and
look for this skill sets to improve their sales.

45
SUGGESTION
The intern is writing this on behalf of kantilal chhaganlal pvt Ltd of our
organization. With no harsh feelings or opinions, the employees categorized
some of the following suggestions to the company.
 The company needs to start some payouts to the interns as incentives are
not enough becausethe interns used to get just rupees 750 for one account
closure.
 As per the intern himself and his colleagues believe that that there is lot of
pressure by the employers about meeting the targets.
 The company should also have some sort of refreshment for the interns to
keep their mood happy.
 The company also needs to work on its brokerage is too high as compared
to other stock broking firms.
 Kantilal chhaganlal needs to improve its services as they don’t pay much
attention towards their clients.

47
WEBLIOGRAPHY
 http://www.en.wikipedia.org/wiki/accountant
 http://www.slideshare.nc
 https://www.google.com/search?q=areabof+spealisation&rlz=1C1CHBF
_enCA874CA874&oq=areabof+spealisation&aqs=chrome..69i57j0l7.77
24j1j8&sourceid=chrome&ie=UTF-8

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