This document discusses strategies for saying no to unnecessary "something social" tasks that can steal your time and focus. It recommends having a day each week with no social media obligations to avoid burnout. It also suggests finding ways to make social media goals tangible, filling your plate intentionally with the most important tasks, and parking extra ideas to focus on your priorities. The goal is to thoughtfully manage your social media involvement rather than constantly feeling pulled in new directions.
Kick-ass content voor social media: hoe zet je je merk goed neer op social media en hoe zorg je ervoor dat mensen geinteresseerd blijven? Presentatie voor Emerce Marketing Live juni 2021
Content may be king, but visuals rule. All the latest studies and statistics suggest that images on social media command more attention than text alone. If you want more likes, comments, shares, retweets, and clicks, you want to include pictures with your social media posts. You want to be more visual. Designed to help social media marketers increase their organization’s social media engagement levels, this presentation explains and demonstrates the power of the visual in social media posts.
By using these tactics, you will succeed in growing your company's number of Twitter connections and, consequently, increasing your organization's ability to reach more current and future customers in the social space.
This presentation was developed by Bob Cargill, Director of Social Media at Boston-based digital marketing agency, Overdrive Interactive. It was the first of three segments that comprised a panel discussion entitled "Social Media Strategies, Shortcuts and Secrets," given at NEDMA's Annual Conference on May 14, 2014.
Kick-ass content voor social media: hoe zet je je merk goed neer op social media en hoe zorg je ervoor dat mensen geinteresseerd blijven? Presentatie voor Emerce Marketing Live juni 2021
Content may be king, but visuals rule. All the latest studies and statistics suggest that images on social media command more attention than text alone. If you want more likes, comments, shares, retweets, and clicks, you want to include pictures with your social media posts. You want to be more visual. Designed to help social media marketers increase their organization’s social media engagement levels, this presentation explains and demonstrates the power of the visual in social media posts.
By using these tactics, you will succeed in growing your company's number of Twitter connections and, consequently, increasing your organization's ability to reach more current and future customers in the social space.
This presentation was developed by Bob Cargill, Director of Social Media at Boston-based digital marketing agency, Overdrive Interactive. It was the first of three segments that comprised a panel discussion entitled "Social Media Strategies, Shortcuts and Secrets," given at NEDMA's Annual Conference on May 14, 2014.
Get More Out Of Your Social Media @Home @Work @LargeJay Oatway
Stop toying with social media and start making it work for you. Get more out of the time you spend on Facebook, Twitter and LinkedIn (or any other social media site).
Grow beyond your close-knit collection of old friends, and discover thousands of like-minded people who are waiting to engage with you in conversations about the things you are most passionate about. Leverage these relationships to stay on the cutting-edge of insight and know-how.
Learn how to develop your personal media empire (and your army of followers) to pursue the things that matter most to you—personally, professionally, or even on a humanitarian scale.
Unlock the secrets to building an authoritative presence across a wide range of sites with minimal effort.
If you are going to spend time online anyway, why not convert that energy into Star Power? It’s easy when you know how, and it requires no special computer skills.
How to shape your solopreneurship to your life, instead of the other way around. A survey of lifestyle design and the big players and and a huge dose of inspiration. :)
Twitter for educational purposes -A tutorialMaggie Verster
A self teaching tutorial on twitter. I tried to bring out the essence of educational micro-blogging. The powerpoint can be downloaded as an interactive powerpoint at http://www.box.net/shared/qxf7cbssi7
Presenter: Natalie Lew, Adobe, Artist Resident
Join Natalie Lew, Adobe Creative Resident and interaction designer, as she shares how taking ownership of one’s creative process can foster more equitable and considerate design. In this session, you’ll hear stories about how unchecked biases can manifest themselves in design — and ultimately create unforeseen negative consequences — and learn how to go about designing technology with people, not at them. While the entire creative process of interaction design can feel overwhelming or daunting, this session will help teach each step as a piece of the larger puzzle, while illustrating how taking ownership of the process can yield more human-centered results.
Association of Fundraising Professionals G-09 Session. A social media starting guide to help NFP leaders and fundraisers better understand the functionality of key social media platforms.
Our Secret Arsenal: StumbleUpon, Reddit and DiggAmy Vernon
Everyone talks about Facebook, Twitter, Tumblr and Pinterest. But Digg, Reddit and StumbleUpon have been around for longer than all but Facebook and have driven gazillions of page views to blogs, videos and images around the web. Here's why you shouldn't forget these networks and how to be a good citizen.
IFBC 2015: What Do You Do After you Hit Publish? Sheri Wetherell
So, you're a food blogger! You spend hours researching and creating recipes, taking photos, visiting restaurants and writing about them. But just because you write it, doesn't mean readers will come. How can you market your blog using social media? In this workshop, we'll cover best practices for marketing your blog though popular social media networks like Facebook, Twitter, Instagram and Pinterest. We'll talk about evergreen content, editorial calendars, and how to build a social media marketing plan for your blog. You'll walk away with lots of actionable tips and tasks that will help you to see an immediate change in your traffic. Please note: this workshop is focused on beginner-level skills, but we will include some tips and tricks for the more advanced social media user. Led by social media experts Lorraine Goldberg (Allrecipes.com) and Rebecca Coleman (British Columbia Institute of Technology & Cooking By Laptop).
When it comes to Facebook, we’re all on the sometimes gentle, sometimes not so gentle learning curve. This presentation is a snapshot-in-time of how we integrate Facebook as part of our communication and collaboration strategies. Included are worksheets, artwork and screenshots. Your comments are welcome and so are embeds, likes, clips and shares.
Details
http://planeta.wikispaces.com/facebook
We were told "Content is King" then came the "Viral Content" craze followed "Link Baiting" and we're now in the age of "Content Marketing." But how do you go about creating the type of content that your target audience will want to share? That's precisely what we cover in our illustrated guide to Creating Immortal Content!
Everything you wanted to know about Pinterest.
Including:
How the idea came about, What’s the big deal?, Stats, facts and demographics, Getting started, What are people pinning?, It’s not just imagery
Some of the more unusual uses, What else can I do?, Which brands are using it?, How are they?
Pinning on the move, Extending the experience off platform, Key take-outs
Get More Out Of Your Social Media @Home @Work @LargeJay Oatway
Stop toying with social media and start making it work for you. Get more out of the time you spend on Facebook, Twitter and LinkedIn (or any other social media site).
Grow beyond your close-knit collection of old friends, and discover thousands of like-minded people who are waiting to engage with you in conversations about the things you are most passionate about. Leverage these relationships to stay on the cutting-edge of insight and know-how.
Learn how to develop your personal media empire (and your army of followers) to pursue the things that matter most to you—personally, professionally, or even on a humanitarian scale.
Unlock the secrets to building an authoritative presence across a wide range of sites with minimal effort.
If you are going to spend time online anyway, why not convert that energy into Star Power? It’s easy when you know how, and it requires no special computer skills.
How to shape your solopreneurship to your life, instead of the other way around. A survey of lifestyle design and the big players and and a huge dose of inspiration. :)
Twitter for educational purposes -A tutorialMaggie Verster
A self teaching tutorial on twitter. I tried to bring out the essence of educational micro-blogging. The powerpoint can be downloaded as an interactive powerpoint at http://www.box.net/shared/qxf7cbssi7
Presenter: Natalie Lew, Adobe, Artist Resident
Join Natalie Lew, Adobe Creative Resident and interaction designer, as she shares how taking ownership of one’s creative process can foster more equitable and considerate design. In this session, you’ll hear stories about how unchecked biases can manifest themselves in design — and ultimately create unforeseen negative consequences — and learn how to go about designing technology with people, not at them. While the entire creative process of interaction design can feel overwhelming or daunting, this session will help teach each step as a piece of the larger puzzle, while illustrating how taking ownership of the process can yield more human-centered results.
Association of Fundraising Professionals G-09 Session. A social media starting guide to help NFP leaders and fundraisers better understand the functionality of key social media platforms.
Our Secret Arsenal: StumbleUpon, Reddit and DiggAmy Vernon
Everyone talks about Facebook, Twitter, Tumblr and Pinterest. But Digg, Reddit and StumbleUpon have been around for longer than all but Facebook and have driven gazillions of page views to blogs, videos and images around the web. Here's why you shouldn't forget these networks and how to be a good citizen.
IFBC 2015: What Do You Do After you Hit Publish? Sheri Wetherell
So, you're a food blogger! You spend hours researching and creating recipes, taking photos, visiting restaurants and writing about them. But just because you write it, doesn't mean readers will come. How can you market your blog using social media? In this workshop, we'll cover best practices for marketing your blog though popular social media networks like Facebook, Twitter, Instagram and Pinterest. We'll talk about evergreen content, editorial calendars, and how to build a social media marketing plan for your blog. You'll walk away with lots of actionable tips and tasks that will help you to see an immediate change in your traffic. Please note: this workshop is focused on beginner-level skills, but we will include some tips and tricks for the more advanced social media user. Led by social media experts Lorraine Goldberg (Allrecipes.com) and Rebecca Coleman (British Columbia Institute of Technology & Cooking By Laptop).
When it comes to Facebook, we’re all on the sometimes gentle, sometimes not so gentle learning curve. This presentation is a snapshot-in-time of how we integrate Facebook as part of our communication and collaboration strategies. Included are worksheets, artwork and screenshots. Your comments are welcome and so are embeds, likes, clips and shares.
Details
http://planeta.wikispaces.com/facebook
We were told "Content is King" then came the "Viral Content" craze followed "Link Baiting" and we're now in the age of "Content Marketing." But how do you go about creating the type of content that your target audience will want to share? That's precisely what we cover in our illustrated guide to Creating Immortal Content!
Everything you wanted to know about Pinterest.
Including:
How the idea came about, What’s the big deal?, Stats, facts and demographics, Getting started, What are people pinning?, It’s not just imagery
Some of the more unusual uses, What else can I do?, Which brands are using it?, How are they?
Pinning on the move, Extending the experience off platform, Key take-outs
What do you do when someone post a negative comment on your page. Do you delete it? Review case studies of recent media disasters and success from this last year and learn how to respond to negative criticism about your brand. Also learn how to monitor what people are saying about you in the social media and web realm with various tools.
World Cup 2010 - The lessons to learn to bring your communities togetherCedric Motte
This presentation was made in front of an international audience during a Wan-IFRA event : make sports news the mainspring of your growth [http://www.wan-ifra.org/events/make-sports-news-the-mainspring-of-your-growth]
Presentation to the American Camp Association-Chesapeake section to frame up a half-day workshop on how to use social media (including Facebook, blogs, Twitter and YouTube) to market summer camps.
10 Mobile Social Trends for 2012 and Beyond: Customer Engagement Technology W...David Berkowitz
Ten mobile social trends for 2012 and beyond, including Social Fashion, Tagging, Interactive TV, Q&A, Personalized Recommendations, Social Context, Geo-Gaming, Augmented Reality, Near Field Communication, and Facial Recognition
You are a scientist. You are busy. You want to be on social media but don't know where to start. Then this presentation is for you. Three easy ways to start within 10 minutes.
Social Media Engagement For The Resort IndustrMilena Regos
Social media is a great way for ski resorts to engage with their customers. David La Plante from Twelve Horses, Eric Hoffman from Park City, Michelle Evans from Grouse Mountain and Milena Regos from Diamond Peak discuss why and how ski resorts can create conversation with their customers.
9 Things I Wish I'd Known About B2B Social Media Before I Started - Scot McKeeBirddogB2B
Presentation given by Scot McKee, Managing Director, Birddog, at the Bunzl Social Media Training Day, London, 2013.
For businesses just starting out on Social Media, McKee explains the 9 things he wish he'd known before he got started with Social Media and Content Marketing. Tackling some of the main objections he hears in Social Media for B2B and sharing his tips on how to get the most out of your efforts.
McKee’s books on the subject of Creative B2B Branding and Business Marketing are available from Amazon - http://is.gd/mckeebooks
26. Something Social
1 extra Facebook post.
A quick YouTube upload.
That new platform post.
Cold calls from vendors.
And meetings, meetings, meetings.
Meetings to talk about social media.
27. “Photo sharing is so hot right now. Let’s do
that.”
“Check-ins are popular. Can we integrate check-ins?”
“They built a Facebook game. We should too.”
“We need a YouTube channel.”
“Just read a blog about iPad apps. Let’s build one.”
“We should be doing something on Google+.”
28. How can you recognize
Something Social ?
this one
’ve got
“I r yo u...”
ide a fo
so cial
The Idea Grenade.
35. WHY ?
YO
U
To avoid starting each day like
this.
36. WHY? To breathe, think + clear space for
how you want to move ahead.
Block 1 day in your calendar.
HOW?
Invite your true social team only. 2
max.
Q’s for How do you “fill your plate” now?
DAY Do you know what “full” looks like?
If it’s full + you want to do
more,
what comes OFF your plate?
37. 2. Find a way to make “100%” tangible within social.
=
39. 3. How are you filling your plate today?
7%
8%
35%
10% plate
11%
29%
Facebook Platform YouTube Video Edit Tweets
Event Social Social Sales Tumblr Feed
40. 4. Take it to the bones.
social full plate. october 2012
Social Sites: Social Stunts & Site Social Dev Video Photo
Regular Posts Promos Projects Production Galleries
1. Facebook 1. Big Promo 1. Site sharing. 1. Video A 1. Gallery A
2. Twitter 2 2 2. Video B 2. Gallery B
3 3. Video C 3
4 4
5
44. 7. Create a parking lot.
This is my parking lot. Very basic. Usually much more crowded.
45. 8. Always think of INVISIBLE COST.
IN THIS NEXT HOUR, I COULD...
x Answer 25 emails about social policy.
25
or
x1 Write outline for my “big idea” social site integration.
Keeping Somethings Social from eating my days...
that’s the #1 thing that keeps me on-track.
*Sometimes we have to write the posts. And the emails.
46. Whip out full plate. Team decides where to cut.
social full plate. january 2012
Social Sites: Social Stunts & Site Social Dev Video Photo
Regular Posts Promos Projects Production Galleries
1. Facebook 1. Big Promo 1. Site sharing. 1. Video A 1. Gallery A
2. Twitter 2 2 2. Video B 2. Gallery B
3 3. Video C 3
4 4
5
47. Just say NO to “something social”
Have a DAY.
your full
plate.
that document with your team.
Create a for new ideas.