This is an assignment I did for school to show I prioritized a website's goals, defined the site's primary audience, and organized the site content and flow by creating a site map.
How To Make Google Love Your Website, Drive Crazy Traffic & Lake Lots of Money?Uzzal Hossain
"Don't Wait Another Moment! You Can Generate Massive Traffic With SEO Rules! Now!"
Do You Feel Frustrated With Your Search Engine Rankings? If You Do, SEO Is Only One Way To Stop That From Happening!
Are you an internet business owner? Is your website hanging over the internet with no visitors? Are you stressed out by seeing no sales most of the time? Having a website with no visitors is like opening a store with no customers. Some websites might have visitors, but not enough to get them sales. Are you looking for techniques to generate more traffic and increase your sales? If your answer is yes, let me show you show you can say goodbye to all your problems and see huge commissions coming in.
SEO In A Nutshell
So the most important aspect in an internet business is traffic. The more traffic you have, the more cash you get. But what is the most effective ways to generate targeted and FREE traffic? It is SEO a.k.a. Search Engine Optimization. SEO is a set of activities that makes search engines recognize your website, and list it in the search engine results.
Push Your Website On Top Of Search Engine Rankings
In order to get on top of search engines, there is a set of rules that you need to follow. By applying all these rules, you will witness the following benefits:
Your Website On Top Of Search Engine Rankings
Drive Targetted Visitors To Your Website
Generate Massive Organic Traffic To Your Website
Huge Increase In Sales
SEO in the Web 2.0 Era: The Evolution of Search Engine OptimizationWill Fleiss
Whitepaper I wrote while at BKV (www.bkv.com) back in 2007. Surprisingly still a pretty decent read. Notwithstanding the prediction of SecondLife's growth of course :)
Workshop - How I start my company’s Social Media Plan?salomon dayan
Summarize several articles on how to set and what to consider for a Social Media plan/strategy.
Includes what marketers need to know about social media.
Thanks to all the resources and sources
The document analyzes Vision's presence and strategy on leading social media platforms for recruiting and brand building. It finds that Facebook generates minimal engagement and is not an effective medium. Twitter shows more promise and should be further developed with a strategic content approach. LinkedIn is identified as the top platform for recruiters due to its professional and credibility-based environment - Vision should focus on maintaining thorough profiles and connections. The recommendation is to deactivate the Facebook page for now, improve the Twitter strategy, and prioritize maintaining a strong LinkedIn presence.
This document provides guidance for organizations seeking to develop a website with the help of InterConnection's volunteer website assistance program. It includes forms to gather key details about the organization such as contact information, mission, target community, and goals for the website. The document also provides guidance on developing website content such as text, photos and graphics as well as determining the site's design, functionality, and hosting needs before volunteers create the site.
- The document discusses best practices for using Facebook as a social media platform for businesses and organizations. It provides statistics on Facebook usage and tips for creating an effective Facebook page and engaging audiences.
- Key recommendations include setting up a Facebook page tailored for businesses, regularly posting useful and engaging content, being responsive to users, and leveraging features like photos, videos, and apps to build connections and drive traffic.
- Potential downsides discussed are reliance on Facebook's platform and changes, as well as lack of ownership of user data. Ongoing monitoring and adaptation is advised.
Ask questions and get
help from the Facebook assistant.
News Feed: See a constantly
updating list of stories from friends
and Pages you subscribe to.
Friend Requests: View and
respond to friend requests.
Search: Find people, Pages,
places, and interests on Facebook.
Shortcuts: Quick access to your
profile, friends, inbox, and more.
Pages: Discover Pages to like and
get updates from businesses,
brands, and organizations.
Friend List: View your friends,
their profiles, and update statuses.
Step 1: Sign up for an account.
To sign up for a Facebook account, go to www.facebook.com and
How To Make Google Love Your Website, Drive Crazy Traffic & Lake Lots of Money?Uzzal Hossain
"Don't Wait Another Moment! You Can Generate Massive Traffic With SEO Rules! Now!"
Do You Feel Frustrated With Your Search Engine Rankings? If You Do, SEO Is Only One Way To Stop That From Happening!
Are you an internet business owner? Is your website hanging over the internet with no visitors? Are you stressed out by seeing no sales most of the time? Having a website with no visitors is like opening a store with no customers. Some websites might have visitors, but not enough to get them sales. Are you looking for techniques to generate more traffic and increase your sales? If your answer is yes, let me show you show you can say goodbye to all your problems and see huge commissions coming in.
SEO In A Nutshell
So the most important aspect in an internet business is traffic. The more traffic you have, the more cash you get. But what is the most effective ways to generate targeted and FREE traffic? It is SEO a.k.a. Search Engine Optimization. SEO is a set of activities that makes search engines recognize your website, and list it in the search engine results.
Push Your Website On Top Of Search Engine Rankings
In order to get on top of search engines, there is a set of rules that you need to follow. By applying all these rules, you will witness the following benefits:
Your Website On Top Of Search Engine Rankings
Drive Targetted Visitors To Your Website
Generate Massive Organic Traffic To Your Website
Huge Increase In Sales
SEO in the Web 2.0 Era: The Evolution of Search Engine OptimizationWill Fleiss
Whitepaper I wrote while at BKV (www.bkv.com) back in 2007. Surprisingly still a pretty decent read. Notwithstanding the prediction of SecondLife's growth of course :)
Workshop - How I start my company’s Social Media Plan?salomon dayan
Summarize several articles on how to set and what to consider for a Social Media plan/strategy.
Includes what marketers need to know about social media.
Thanks to all the resources and sources
The document analyzes Vision's presence and strategy on leading social media platforms for recruiting and brand building. It finds that Facebook generates minimal engagement and is not an effective medium. Twitter shows more promise and should be further developed with a strategic content approach. LinkedIn is identified as the top platform for recruiters due to its professional and credibility-based environment - Vision should focus on maintaining thorough profiles and connections. The recommendation is to deactivate the Facebook page for now, improve the Twitter strategy, and prioritize maintaining a strong LinkedIn presence.
This document provides guidance for organizations seeking to develop a website with the help of InterConnection's volunteer website assistance program. It includes forms to gather key details about the organization such as contact information, mission, target community, and goals for the website. The document also provides guidance on developing website content such as text, photos and graphics as well as determining the site's design, functionality, and hosting needs before volunteers create the site.
- The document discusses best practices for using Facebook as a social media platform for businesses and organizations. It provides statistics on Facebook usage and tips for creating an effective Facebook page and engaging audiences.
- Key recommendations include setting up a Facebook page tailored for businesses, regularly posting useful and engaging content, being responsive to users, and leveraging features like photos, videos, and apps to build connections and drive traffic.
- Potential downsides discussed are reliance on Facebook's platform and changes, as well as lack of ownership of user data. Ongoing monitoring and adaptation is advised.
Ask questions and get
help from the Facebook assistant.
News Feed: See a constantly
updating list of stories from friends
and Pages you subscribe to.
Friend Requests: View and
respond to friend requests.
Search: Find people, Pages,
places, and interests on Facebook.
Shortcuts: Quick access to your
profile, friends, inbox, and more.
Pages: Discover Pages to like and
get updates from businesses,
brands, and organizations.
Friend List: View your friends,
their profiles, and update statuses.
Step 1: Sign up for an account.
To sign up for a Facebook account, go to www.facebook.com and
The document provides a project report for redesigning the Pet Rescue by Judy website. It includes an overview of objectives, target audiences, competitors, and a review of the current site. A content strategy is proposed with outlines, schedules, and diagrams for the new site design and functionality, including adding a blog, live cam, and eCommerce. The redesign aims to make navigation easier and promote adoption through updated content.
Darrel Humphrey Information Architecture Reportdman5141
The document provides a project report for updating the website of A Step to Sober Living, a halfway house for women in recovery. It recommends adding testimonials, photos, and a donate button to make the site more engaging and helpful to its audiences. A redesign is suggested to feature a modern, colorful look-and-feel while maintaining a comforting, trustworthy tone. Content should be published on a regular schedule including daily updates, weekly events, monthly photos and testimonials, and annual house photos. Site maps and wireframes were included to outline the proposed new structure and layout.
The document is a 13-page project report for redesigning the Pet Rescue By Judy website. It includes a project brief, objectives to modernize the site and launch it by October 2020. It analyzes the target audiences, current site, competitors, and provides recommendations for a new design focused on usability, functionality and content strategy with publishing schedules. Diagrams include a site map and wireframe.
Rescue by Judy is redesigning their website to increase adoptions, donations, and volunteer participation. The new site aims to better portray the organization's compassionate mission through a warm, inviting, and engaging design. It will feature updated pet photos and stories, as well as optimized content and functionality to attract audiences on mobile devices.
Created a website redesign proposal for Domestic Abuse Shelter. Conducted detailed analysis of current and older versions of their website and reviewed industry trends. Developed a mood board, information architecture report, and a low fidelity wireframe showing suggested layout and content.
The document provides a project brief and information architecture report for a redesign of the Sports 4 All website. It includes an analysis of the current site and competitors, recommendations for new design and functionality, and a content strategy with publishing schedule. The goals are to provide information about the organization, encourage volunteer signups, and drive donations. The target launch date is before September 12, 2021.
Mateo Gardella IA Report for Sports for the Worlds ChildrenMateoGardella
The document provides a project report for a new website for Sports for the World's Children. It includes details on objectives, target audiences, competitive analysis, and recommendations for new design, functionality and content strategy. The key points are:
1) The objectives for the new site are to enhance user experience, increase donations/volunteer engagement, and showcase impact/stories.
2) Primary audiences are parents/guardians seeking program info and potential donors/supporters wanting to understand how to contribute.
3) Competitors' sites have strengths like design but lack content or mobile optimization.
4) Recommendations include search, multimedia, forms, responsive design, CMS, and a blog.
Knowledge Discovery of Small Business Domain using Web Crawling and Data MiningIRJET Journal
This document discusses developing a knowledge base of small businesses using web crawling and data mining techniques. It involves collecting static data like business names and locations through web crawling. Dynamic data like user tweets analyzing businesses are also collected from Twitter. The tweets are analyzed to determine if they contain positive or negative sentiment about businesses. Images and information are extracted from crawled webpages and stored in a knowledge base. The user tweets are also analyzed to calculate the total number of positive or negative tweets about each business with accuracy. This helps provide valuable information and reputation insights about small businesses to users.
The document summarizes a team's research and findings on the entrepreneurship ecosystem in Richmond, Virginia. The team found that while information is available, it can be difficult for new entrepreneurs to locate and utilize resources. Therefore, the team created a website called StartupRVA as a "one stop shop" to connect entrepreneurs to key resources like manufacturers, professional services, and financing options. The website includes features like an interactive calendar of events, discussion forum, and information on developing a business plan. It is intended to serve as an accessible online hub for entrepreneurs to learn about and engage with the Richmond startup community.
Jess Gold | Information Architecture ReportJessica Gold
The document provides a project report for redesigning the website of the Adult Literacy League. It includes an executive summary of the organization, objectives for the new site including increasing awareness and donations. The target launch date is end of June. Primary audiences are those needing services and those wanting to donate/volunteer. Competitors' sites are analyzed. The current site's content, perception, and areas for improvement are reviewed. The new design should have a compassionate look and feel with updated content and functionality like a CMS and forms. A content strategy outlines future content including a blogging and social media schedule. Wireframes and site maps are provided to visualize the new structure.
This document discusses content curation, including an overview of the trend, case studies of content curation platforms Scoop.It and Pinterest, applications in other industries like Curata and Redux TV, and the trend worthiness of content curation. Content curation involves finding existing high-quality content and organizing it for users. It is becoming a staple for companies with an online presence and can drive search engine optimization and lead generation. Platforms like Scoop.It and Pinterest allow users to curate images, videos and other content around topics. Content curation is expected to continue growing in importance.
Assignment 3 Domains, Trademarks, and PatentsOnly work on ques.docxjesuslightbody
Assignment 3: Domains, Trademarks, and Patents
Only work on question 3
1. Find potential domain names for your product. Check existing domain names and make sure you have some choices available to you. List the names that are available. Describe your success rate with finding alternate domain names. (You may use
networksolutions.com Links to an external site.or other such sites.)
2. Select your first choice of available domain names, then check for common misspellings of the name as well as common twists of the name. Estimate the dollar cost of a) purchasing all the domain names including transferring them to an ISP (Internet Service Provider). Your goal is to have control of all the domain names so that common misspellings or common twists still lead to your product.
3. Think about search engine optimization (SEO) and identify popular keywords that shoppers might use when trying to find a product like yours. List the keywords you feel you must use. Sites such as Wordtracker can give some ideas on what are good keywords. Provide an estimate of what these words might cost. Check out Google, Yahoo, MSN, or any other site to get an idea of what search keywords cost. You do not have to search all sites to find out what keywords cost – but a few sites will give you an idea of the popularity of keywords. (
Question for thought – you do not need to answer this in your paper, we’ll discuss it in class: If an advertiser is charged only if a potential customer clicks on a keyword, should keyword advertising rates be based on the popularity of a keyword on a search engine? What should be the basis for the price of a keyword you as an advertiser is willing to pay to advertise on search engines such as Google, Yahoo, and MSN?)
What should charger do? should we base on keyword? Or how many time they click?
4. If relevant, do a patent search as indicated in Question b, below. Some products or services seem to be impossible to patent. In that case, do a trademark search as indicated in (a), below. You must answer
either a) or b).
a) TRADEMARKS: Search the
uspto.gov Links to an external site.database and find an available trademark for your product. Fill out the trademark form (but do not submit it to the patent office!). Include the application in your report. Include a table that describes a list of competing trademarks and features (use the “search” under the trademarks on main USPTO.gov webpage and search using the different approaches to searching). Search for similar sounding names, similar keywords or descriptors or similar looking products and services, etc. This is a free-form exercise and you may use your creativity as to how best to search. The rule in trademark infringement is that anything that appears to be similar should not be trademarked. However, the same name in widely different product categories might be trademarked by two different firms.
b) PATENTS: If yo.
This document provides a review of various technology and business websites, collaboration tools, and e-commerce platforms. It discusses websites like MIT Technology Review, Wired, and Fast Company that cover emerging technologies and their impact. Collaboration tools like Wunderlist, Evernote, Dropbox, and LinkedIn are reviewed for managing tasks, notes, files, and professional networking. Features of the e-commerce platform Shopify are summarized, including sections for orders, products, customers, analytics, discounts, and inventory management. The document aims to help the reader stay informed about new technologies and tools for work and school.
The third issue of the NGH Convention newsletter provides insights into how to keep your business visible and thriving in the age of Google and the mobile web. Find out why your search visibility matters and get tips on how to stay on top.
Acs Presentation Thinking Outside Of Inbox V2Johnny Teoh
The document discusses the concept of Web 2.0 and how it enables new ways of collaborating and sharing information online. It provides examples of how corporations are leveraging Web 2.0 tools like blogs, wikis and social networking to boost collaboration, share knowledge, and engage with customers. The document also outlines the author's daily activities using various Web 2.0 technologies like blogs, wikis and social networks as part of his job at IBM.
Social Networking Strategies Internet Research Tools Ccm 6 Dec11steveallen
Intermediate to advanced level presentation on social networking, career search, competitive intelligence, market research, personal branding and other related topics for job seekers and career changers.
1. The organization wants to create a website to promote their message of encouraging youth to actively participate in their community.
2. The proposed website would include social networking, media promoting their work, a newsletter, announcements board, approved article links, and an online store.
3. The goal is to satisfy visitors and promote the message that helping others helps oneself.
ITS 833 – INFORMATION GOVERNANCEChapter 13 Information Gover.docxvrickens
ITS 833 – INFORMATION GOVERNANCE
Chapter 13 Information Governance for Social Media
Dr. Sandra J. Reeves
[email protected] J. Reeves 2018
1
This chapter deals with Information Governance for Social Media. You see in the lower left corner the logo for the website where I acquired the theme for the Power Point slide. I chose to use more of a “cartoon” view with the two people in the lower right corner getting acquainted for two reasons. First, it is almost comedic the kinds of ridiculous things that people will post on social media sites, and second the cartoon depicts two people “getting acquainted”, which is also what happens often on social media. Going back to the first comment, not only will people make complete and utter fools of themselves on social media, they demonstrate their lack of common sense and reasoning. In addition, some people commit criminal acts and then boast about it on social media. Social media is used frequently in child custody cases to demonstrate when a parent has used such poor judgment that it does not serve in the best interest of their children for them to have custody and control over those children. Having said that, there are appropriate and positive uses for social media.
1
CHAPTER GOALS AND OBJECTIVES
Be able to discuss uses of social medial for business and government
What is Web 2.0? How is it different?
What are some categories of social media platforms? Examples of each
Give examples of tools used to archive social media
What is the difference between static and dynamic social media content
Legally what is required with regard to the capture, storage and archival of social medial content by an organization?
What are the rules for record retention of social media records?
What are the record retention guidelines for social media records?
What is enterprise social media?
What is the difference between an inward vs. outward facing social media site?
What are the ways in which social media is the same and is different from things like e-mail and IM?
What are the advantages and risks of social media in the organization?
List key social medial guidelines that all organizations should follow regardless of industry
What is meant by spoliation of evidence?
Give an overview of the best practices that are evolving for social media records
[email protected] J. Reeves 2018
2
Look at the slide above. These are the highlights from Chapter 14 that I want you to take away from the chapter.
2
Uses for Social Media in the Public and Private Sector
Corporate Use:
Create visible branding
Strengthen relations with customers
Attract new customers
Highlight and advertise their products and services
Collect information used in decision making
[email protected] J. Reeves 2018
3
Government Use:
Consult with and engage citizens
Provide services
Keep pace with fast moving events
Facilitate communication and collaboration
Improve Employee Engagement
Boost productivity and Efficiency
Internal Social Media:
Help ...
Assessment and Planning in Educational technology.pptxKavitha Krishnan
In an education system, it is understood that assessment is only for the students, but on the other hand, the Assessment of teachers is also an important aspect of the education system that ensures teachers are providing high-quality instruction to students. The assessment process can be used to provide feedback and support for professional development, to inform decisions about teacher retention or promotion, or to evaluate teacher effectiveness for accountability purposes.
How to Manage Your Lost Opportunities in Odoo 17 CRMCeline George
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
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The document provides a project report for redesigning the Pet Rescue by Judy website. It includes an overview of objectives, target audiences, competitors, and a review of the current site. A content strategy is proposed with outlines, schedules, and diagrams for the new site design and functionality, including adding a blog, live cam, and eCommerce. The redesign aims to make navigation easier and promote adoption through updated content.
Darrel Humphrey Information Architecture Reportdman5141
The document provides a project report for updating the website of A Step to Sober Living, a halfway house for women in recovery. It recommends adding testimonials, photos, and a donate button to make the site more engaging and helpful to its audiences. A redesign is suggested to feature a modern, colorful look-and-feel while maintaining a comforting, trustworthy tone. Content should be published on a regular schedule including daily updates, weekly events, monthly photos and testimonials, and annual house photos. Site maps and wireframes were included to outline the proposed new structure and layout.
The document is a 13-page project report for redesigning the Pet Rescue By Judy website. It includes a project brief, objectives to modernize the site and launch it by October 2020. It analyzes the target audiences, current site, competitors, and provides recommendations for a new design focused on usability, functionality and content strategy with publishing schedules. Diagrams include a site map and wireframe.
Rescue by Judy is redesigning their website to increase adoptions, donations, and volunteer participation. The new site aims to better portray the organization's compassionate mission through a warm, inviting, and engaging design. It will feature updated pet photos and stories, as well as optimized content and functionality to attract audiences on mobile devices.
Created a website redesign proposal for Domestic Abuse Shelter. Conducted detailed analysis of current and older versions of their website and reviewed industry trends. Developed a mood board, information architecture report, and a low fidelity wireframe showing suggested layout and content.
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Mateo Gardella IA Report for Sports for the Worlds ChildrenMateoGardella
The document provides a project report for a new website for Sports for the World's Children. It includes details on objectives, target audiences, competitive analysis, and recommendations for new design, functionality and content strategy. The key points are:
1) The objectives for the new site are to enhance user experience, increase donations/volunteer engagement, and showcase impact/stories.
2) Primary audiences are parents/guardians seeking program info and potential donors/supporters wanting to understand how to contribute.
3) Competitors' sites have strengths like design but lack content or mobile optimization.
4) Recommendations include search, multimedia, forms, responsive design, CMS, and a blog.
Knowledge Discovery of Small Business Domain using Web Crawling and Data MiningIRJET Journal
This document discusses developing a knowledge base of small businesses using web crawling and data mining techniques. It involves collecting static data like business names and locations through web crawling. Dynamic data like user tweets analyzing businesses are also collected from Twitter. The tweets are analyzed to determine if they contain positive or negative sentiment about businesses. Images and information are extracted from crawled webpages and stored in a knowledge base. The user tweets are also analyzed to calculate the total number of positive or negative tweets about each business with accuracy. This helps provide valuable information and reputation insights about small businesses to users.
The document summarizes a team's research and findings on the entrepreneurship ecosystem in Richmond, Virginia. The team found that while information is available, it can be difficult for new entrepreneurs to locate and utilize resources. Therefore, the team created a website called StartupRVA as a "one stop shop" to connect entrepreneurs to key resources like manufacturers, professional services, and financing options. The website includes features like an interactive calendar of events, discussion forum, and information on developing a business plan. It is intended to serve as an accessible online hub for entrepreneurs to learn about and engage with the Richmond startup community.
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The document provides a project report for redesigning the website of the Adult Literacy League. It includes an executive summary of the organization, objectives for the new site including increasing awareness and donations. The target launch date is end of June. Primary audiences are those needing services and those wanting to donate/volunteer. Competitors' sites are analyzed. The current site's content, perception, and areas for improvement are reviewed. The new design should have a compassionate look and feel with updated content and functionality like a CMS and forms. A content strategy outlines future content including a blogging and social media schedule. Wireframes and site maps are provided to visualize the new structure.
This document discusses content curation, including an overview of the trend, case studies of content curation platforms Scoop.It and Pinterest, applications in other industries like Curata and Redux TV, and the trend worthiness of content curation. Content curation involves finding existing high-quality content and organizing it for users. It is becoming a staple for companies with an online presence and can drive search engine optimization and lead generation. Platforms like Scoop.It and Pinterest allow users to curate images, videos and other content around topics. Content curation is expected to continue growing in importance.
Assignment 3 Domains, Trademarks, and PatentsOnly work on ques.docxjesuslightbody
Assignment 3: Domains, Trademarks, and Patents
Only work on question 3
1. Find potential domain names for your product. Check existing domain names and make sure you have some choices available to you. List the names that are available. Describe your success rate with finding alternate domain names. (You may use
networksolutions.com Links to an external site.or other such sites.)
2. Select your first choice of available domain names, then check for common misspellings of the name as well as common twists of the name. Estimate the dollar cost of a) purchasing all the domain names including transferring them to an ISP (Internet Service Provider). Your goal is to have control of all the domain names so that common misspellings or common twists still lead to your product.
3. Think about search engine optimization (SEO) and identify popular keywords that shoppers might use when trying to find a product like yours. List the keywords you feel you must use. Sites such as Wordtracker can give some ideas on what are good keywords. Provide an estimate of what these words might cost. Check out Google, Yahoo, MSN, or any other site to get an idea of what search keywords cost. You do not have to search all sites to find out what keywords cost – but a few sites will give you an idea of the popularity of keywords. (
Question for thought – you do not need to answer this in your paper, we’ll discuss it in class: If an advertiser is charged only if a potential customer clicks on a keyword, should keyword advertising rates be based on the popularity of a keyword on a search engine? What should be the basis for the price of a keyword you as an advertiser is willing to pay to advertise on search engines such as Google, Yahoo, and MSN?)
What should charger do? should we base on keyword? Or how many time they click?
4. If relevant, do a patent search as indicated in Question b, below. Some products or services seem to be impossible to patent. In that case, do a trademark search as indicated in (a), below. You must answer
either a) or b).
a) TRADEMARKS: Search the
uspto.gov Links to an external site.database and find an available trademark for your product. Fill out the trademark form (but do not submit it to the patent office!). Include the application in your report. Include a table that describes a list of competing trademarks and features (use the “search” under the trademarks on main USPTO.gov webpage and search using the different approaches to searching). Search for similar sounding names, similar keywords or descriptors or similar looking products and services, etc. This is a free-form exercise and you may use your creativity as to how best to search. The rule in trademark infringement is that anything that appears to be similar should not be trademarked. However, the same name in widely different product categories might be trademarked by two different firms.
b) PATENTS: If yo.
This document provides a review of various technology and business websites, collaboration tools, and e-commerce platforms. It discusses websites like MIT Technology Review, Wired, and Fast Company that cover emerging technologies and their impact. Collaboration tools like Wunderlist, Evernote, Dropbox, and LinkedIn are reviewed for managing tasks, notes, files, and professional networking. Features of the e-commerce platform Shopify are summarized, including sections for orders, products, customers, analytics, discounts, and inventory management. The document aims to help the reader stay informed about new technologies and tools for work and school.
The third issue of the NGH Convention newsletter provides insights into how to keep your business visible and thriving in the age of Google and the mobile web. Find out why your search visibility matters and get tips on how to stay on top.
Acs Presentation Thinking Outside Of Inbox V2Johnny Teoh
The document discusses the concept of Web 2.0 and how it enables new ways of collaborating and sharing information online. It provides examples of how corporations are leveraging Web 2.0 tools like blogs, wikis and social networking to boost collaboration, share knowledge, and engage with customers. The document also outlines the author's daily activities using various Web 2.0 technologies like blogs, wikis and social networks as part of his job at IBM.
Social Networking Strategies Internet Research Tools Ccm 6 Dec11steveallen
Intermediate to advanced level presentation on social networking, career search, competitive intelligence, market research, personal branding and other related topics for job seekers and career changers.
1. The organization wants to create a website to promote their message of encouraging youth to actively participate in their community.
2. The proposed website would include social networking, media promoting their work, a newsletter, announcements board, approved article links, and an online store.
3. The goal is to satisfy visitors and promote the message that helping others helps oneself.
ITS 833 – INFORMATION GOVERNANCEChapter 13 Information Gover.docxvrickens
ITS 833 – INFORMATION GOVERNANCE
Chapter 13 Information Governance for Social Media
Dr. Sandra J. Reeves
[email protected] J. Reeves 2018
1
This chapter deals with Information Governance for Social Media. You see in the lower left corner the logo for the website where I acquired the theme for the Power Point slide. I chose to use more of a “cartoon” view with the two people in the lower right corner getting acquainted for two reasons. First, it is almost comedic the kinds of ridiculous things that people will post on social media sites, and second the cartoon depicts two people “getting acquainted”, which is also what happens often on social media. Going back to the first comment, not only will people make complete and utter fools of themselves on social media, they demonstrate their lack of common sense and reasoning. In addition, some people commit criminal acts and then boast about it on social media. Social media is used frequently in child custody cases to demonstrate when a parent has used such poor judgment that it does not serve in the best interest of their children for them to have custody and control over those children. Having said that, there are appropriate and positive uses for social media.
1
CHAPTER GOALS AND OBJECTIVES
Be able to discuss uses of social medial for business and government
What is Web 2.0? How is it different?
What are some categories of social media platforms? Examples of each
Give examples of tools used to archive social media
What is the difference between static and dynamic social media content
Legally what is required with regard to the capture, storage and archival of social medial content by an organization?
What are the rules for record retention of social media records?
What are the record retention guidelines for social media records?
What is enterprise social media?
What is the difference between an inward vs. outward facing social media site?
What are the ways in which social media is the same and is different from things like e-mail and IM?
What are the advantages and risks of social media in the organization?
List key social medial guidelines that all organizations should follow regardless of industry
What is meant by spoliation of evidence?
Give an overview of the best practices that are evolving for social media records
[email protected] J. Reeves 2018
2
Look at the slide above. These are the highlights from Chapter 14 that I want you to take away from the chapter.
2
Uses for Social Media in the Public and Private Sector
Corporate Use:
Create visible branding
Strengthen relations with customers
Attract new customers
Highlight and advertise their products and services
Collect information used in decision making
[email protected] J. Reeves 2018
3
Government Use:
Consult with and engage citizens
Provide services
Keep pace with fast moving events
Facilitate communication and collaboration
Improve Employee Engagement
Boost productivity and Efficiency
Internal Social Media:
Help ...
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1. Project Brief & Information Architecture Report Page 1 of 12
Project Brief & Information
Architecture Report
Prepared For: Pet Rescue by Judy
By: Josette Borrero
Prepared On: 2-20-2021
Prepared By: Josette Borrero
2. Project Report Page 2 of 12
Contents
Project Brief ...................................................................................................................................................3
Objectives..................................................................................................................................................3
Target Launch Date ...................................................................................................................................3
Target Audience.............................................................................................................................................4
Primary Audiences.....................................................................................................................................4
Competitive Analysis......................................................................................................................................5
Main Competitors......................................................................................................................................5
Competitive Advantage.............................................................................................................................6
Current Site Review .......................................................................................................................................6
Perception .................................................................................................................................................6
Positive Features .......................................................................................................................................6
Areas for Improvement.............................................................................................................................7
Current Content Inventory........................................................................................................................7
New Design & Functionality ..........................................................................................................................8
Look & Feel................................................................................................................................................8
Functionality..............................................................................................................................................8
Usage.........................................................................................................................................................8
Content Strategy............................................................................................................................................9
Content Outline.........................................................................................................................................9
Content Publishing Schedule.....................................................................................................................9
Site Map Diagram....................................................................................................................................11
Wireframe ...............................................................................................................................................12
3. Project Report Page 3 of 12
Project Brief
Position Statement
Pet Rescue by Judy is an amazing non-profit, NO KILL organization. They have put countless hours
and dedication into recusing and saving the lives of hundreds of animals, placing them with loving
forever homes.
Objectives
Reduce the number of menu options on the website
Make their site more cohesive
Add a blogging area and live web cams of their kennels
Target Launch Date
Pet Rescue by Judy would like to go live by October so they can be ready for the holidays, when
a lot of people like to adopt pets.
4. Project Report Page 4 of 12
Target Audience
Primary Audiences
List 2-3 primary audiences and their goals when visiting the site.
Young families, young singles and professionals who would like to find some companionship
with a pet.
What problems do the client’s customers/prospects have that their business solves?
Finding an animal that is right for their them.
Helping clients to take care of their animals properly.
Not knowing if having a pet would be the right thing for them. The client can foster a pet
instead.
5. Project Report Page 5 of 12
Competitive Analysis
Main Competitors
Name 2-3 competitors and list their web addresses.
Seminole County - https://www.seminolecountyfl.gov/departments-services/county-managers-
office/animal-services/adoptions.stml
Pet Alliance - https://petallianceorlando.org/
Describe the strengths and weaknesses of their sites.
Seminole county
Weaknesses - Their link for the animal page comes up with a 404 error, so you have to search for
the adoption area, or look under the links to find the adoption area.
Their links are not at the top of the page.
Too many links – some could be combined
Small font may be hard for some people to read.
Strengths-
Easy to navigate
Information is direct and to the point, giving the client exactly what they need without having to
search too hard for it.
Pet Alliance
I found this site to be well developed and could not spot any weaknesses.
Strengths – well developed, easy to navigate, a lot of information for clients.
What features are lacking in the client’s current site that a competitor has?
Webcams for the pet kennels
Pet alliance has a pet food pantry to help the community feed their pets, a veterinary clinic, a pet
apartment registry to help people find apartments or homes that allow pets
Seminole county offers pet licensing and Lost pet information to help you find your lost pet.
6. Project Report Page 6 of 12
Competitive Advantage
List 3 key business strengths of the client that are advantages over the competition.
1. Years of experience
2. They are a NO KILL shelter, others are considered no kill because of their rate of
adoption, but Pet Rescue by Judy IS NO KILL
3. Pet Rescue by Judy RESCUES animals from all over the area and rehabilitates them
Current Site Review
Perception
What adjectives come to mind when you visit the current site?
Gentle, Caring, Passionate
Positive Features
What aspects of the current site work well and why are they successful?
Their pet of the week area, gets people to click and find out more because it’s right on the front
page
The red highlighted areas catch the user’s eye, like the CLICK HERE link for adoptions, if it wasn’t
highlighted in red, some might not think it is a link
7. Project Report Page 7 of 12
Areas for Improvement
What's not so great about the current site and why do you think that is?
There is too much red, though it works to highlight key items, it can be a bit jarring to the customer.
Their content needs to be updated regularly not just updating new animals, people want to know what
they’re doing, and I think if they had regular updates on the home page, more people would be invested
in what the organization is doing for the pet community.
Current Content Inventory
List the content that is currently on the site’s home page, about page, primary products/services
page, and 1-2 other pages. Include text, images, and multimedia.
Page Title Description of Content
Home Page Icons: social media links, links to adoption area,
donation link, contact information, registration
and login,
About Page Appointment info, History of the company,
pictures of pets, video of who they are, donation
and social links
Information My rescue info, events, contact us, about us
Volunteer Text describing how to volunteer, pet of the week,
appointment info, donation and social media links
Pupdates and
Cat Tales
Animal success stories, adoption info, donation
and social media info, pictures of animals,
calendar link.
8. Project Report Page 8 of 12
New Design & Functionality
Look & Feel
What adjectives describe the desired look and feel of the new site?
Professional, Genuine, Caring, compassionate
Functionality
What functionality is needed on the new site (e.g., CMS, ecommerce, blog, forms, search, etc.)?
CMS System, Blog, live webcam, search link should be bigger.
Usage
What types of devices will the primary audiences use when accessing the site? Desktop, tablet,
phone?
Mobile Phone
Tablet
Laptop web browser
9. Project Report 9 of 12
Content Strategy
Content Outline
List the content that should be added to the site in order to meet the goals of both the primary
audiences and the client.
Description of Content Type of Content
Web cams Live view of animals for clients to see
Blog Updates on animals
Bigger donation area Pictures and videos to show clients how donations
are going and how much more they need to reach
their goal.
Content Publishing Schedule
List the recommended publishing schedule of content for the new website.
Daily:
1. Social media post i.e., Facebook, twitter, and other means of social platforms
2. Review and reply to social media posts
Weekly:
1. Blog posts, these will be longer posting so they will take a bit more time.
10. Project Report Page 10 of 12
2. Helpful tips about taking care of your pets
Monthly:
1. Detailed blog posts about how the organization is doing and how the community can
get involved
2. Email newsletter to past and future clients thanking them for their help in the animal
community, also letting them know how they can further be involved and help.
3. Updates on animals still in the shelter and how to spread the word to find them homes.
Quarterly:
1. Volunteer updates, and how to get involved
2. Donation updates, people like to see how their money is being used
Yearly:
1. Blog post about how the year has gone and what can be done to do better in the future
to help the animals.
11. Project Report Page 11 of 12
Site Map Diagram
Insert image of the site map diagram of the recommended new structure of the website.
12. Project Report Page 12 of 12
Wireframe
Insert image of the wireframe showing the recommended new home page layout of the website.