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Join up your data to make it valuable
- 1. JOIN UP YOUR DATA TO MAKE IT VALUABLE: THE RESULTS OF PROJECT KIWI ARTSADMIN & GOLANT MEDIA VENTURES 1 June 2017 #KIWIDATA
- 2. COMING UP… INTRODUCTION TO PROJECT KIWI SETTING THE SCENE AT ARTSADMIN PROJECT KIWI JOURNEY PROJECT KIWI LESSONS LEARNT (OR, HOW TO DEAL WITH A NEWBORN KIWI!) NEXT STEPS QUESTIONS, THOUGHTS, IDEAS…
- 3. THE PROJECT KIWI JOURNEY Create an interconnected way of gathering and understanding the many types of data that Artsadmin collects More effectively connect the people Artsadmin reaches to the activity it delivers locally, nationally and internationally Build better connections between Artsadmin’s networks and facilitate data sharing
- 4. APRIL 2016 APRIL 2017 Discovery Modelling Implementation FundingConcept Proto- typing Requirements Development & Design In Use Technology selection Technology set up Giving up cakes... Hackney Half Marathon Communications and keeping everyone briefed
- 5. 1. Broadening and deepening relationships with audiences 2. Creating and measuring value 3. Developing new business models 4. Encouraging creative experimentation The art of analytics: using big data to create value in the arts and cultural sector NESTA, 2014 The last few years has seen a focus on BIG DATA and how this impacts organisations http://www.golantmediaventures.com/interesting/how-can-arts-or ganisations-adopt-digital-technology CONTEXT http://www.golantmediaventures.com/interesting/our-report-on-how-to-make-intellect ual-property-more-easily-traded-and-financed-published-by-government
- 6. Out of Water, CAROLINE WRIGHT & HELEN PARIS, 2014. Photo by Tony Millings.
- 7. ABOUT Artsadmin enables artists to create without boundaries, connecting bold interdisciplinary work with local, national and international audiences. PRODUCING ARTIST DEVELOPMENT TOYNBEE STUDIOS
- 8. SUSTAINABLE Raising awareness of environmental issues through the arts and seeking greener ways of working. Plunge,MICHAELPINSKY,2014. PhotobyKristianBuus.
- 9. COLLABORATIVE Developing long-term relationships with diverse audiences, artists and partners. AssistedSuicideTheMusican,LIZCARR,2016. PhotobyManuelVason.
- 10. BOLD Encouraging artists to take risks, supporting radical approaches and promoting experimentation. TheAssemblyofAnimals,TIMSPOONER. PhotobyPaulBlackemore.
- 11. "To turn our data – and the relationships and knowledge that it represents – into a strategic and organisational asset. This will help us achieve our creative and charitable ambitions, as well as be more economically sustainable."
- 14. A MODEL OF DATA IN ARTS ORGANISATIONS
- 15. Calling Tree, ROSEMARY LEE, 2016. Photo by Oliver Rudkin.
- 17. Arts Bar & Cafe. LISA UK venue programmer Lunch meeting Green
- 18. Cock and Bull, NIC GREEN, 2016. Photo by Julia Bauer. NIC GREEN Cock and Bull 2013 Bursary Make Space
- 19. Antarctica, CHRIS DOBROWOLSKI, 2016. Photo by Helen Murray. CHRIS DOBROWOLSKI The Spring, Havant Salisbury International Arts Festival Theatre Delicatessen, Sheffield Shoreditch Town Hall, London The Old Fire Station, Oxford The ShowRoom, Chichester Wimbledon College of Arts New Wolsey Theatre, Ipswich Seen by 718 people so far...
- 21. IMAGINE 2020 Summer Lab For European artists Environmental sustainability Imagine 2020 Summer Lab, 2014. Photo by Sam Trotman.
- 23. DATA AS AN ORGANISATIONAL ASSET Identifiable, separable, something of independent value Capable of generating future (economic) benefit Capable of ‘doing work’ Saving time, increasing efficiency Increasing knowledge Creating analytical leverage Making your work provable and repeatable Enhancing reputation Helping to win work or funding
- 24. DATA AS A PERSONAL ASSET
- 27. Hierarchy of value in ‘knowledge assets’ (with apologies to Nathan Shedroff)
- 28. THE THREE DATA Cs DATA CONFIDENCE DATA COMPETENCE DATA COHERENCE
- 31. DATA MODELING TO MAKE SENSE OF WHAT WE DO
- 32. CONCEPTUAL SCHEMA & VERBAL CONCEPTUAL MODEL
- 33. TAKING OUR REQUIREMENTS AND MATCHING THEM TO EXISTING SOLUTIONS
- 34. WHICH SOLUTION?
- 35. WHICH SOLUTION? WHY OPEN SOURCE • • • • • • • •
- 39. Person Product/ service Is interested in... Touchpoint (channel) AA Conceptual Schema (B2C) v002 Project/ Opportunity AA Performance /Event in TS Event/meeting in TS space organised by 3rd party AA Non-public event (b2b) Marketing communication Donation Merchandise Food/drink orderOpts into... Opts out of... Content/ experience Produced by Mailing list Other?? Wifi portalWebsite Digital distribution channel Social media platform TS Artform Theme OrganisationPerson Interest EmailText Is about... Is about... Is about... Audience Visitor Eater/ drinker Participant Volunteer Emerging artist Customer Donor Information service Need to associate with the verbs other things usually at least time - in this way the ‘verb’ becomes a ‘noun’ and event Phone Other location Advisory service Print Venue AA Performance /Event Touring Interaction Via... Follows Posts Engages with an element of Visits Signs into Pays for ticket Claims… Registers for ticket. Spektrix?
- 42. DEVELOPING A PROJECT MODULE
- 43. DEVELOPING A PROJECT MODULE
- 44. DEVELOPING A PROJECT MODULE
- 45. DEVELOPING A PROJECT MODULE
- 47. CREATING REPORTS AND DASHBOARDS TO ENHANCE REPORTING NEEDS
- 48. CREATING REPORTS AND DASHBOARDS TO ENHANCE REPORTING NEEDS
- 49. CREATING REPORTS AND DASHBOARDS TO ENHANCE REPORTING NEEDS
- 50. CREATING REPORTS AND DASHBOARDS TO ENHANCE REPORTING NEEDS
- 60. Involvement of many people and stakeholders Numerous moving parts The timeline for the project Budget constraints Learning the technologies Working in new ways … and doing the day job! We used Confluence & Jira throughout the project to collaborate and track issues MANAGING COMPLEX PROJECTS
- 62. WHAT NEXT? PHASE 2: New Development Proposing a 12-month programme of work, which will see new digital applications and the integration of: • Advanced SuiteCRM development • Booking system (managing Toynbee Studios’ spaces) • Wi-Fi captive portal (capturing basic information about Toynbee Studios’ customers and visitors) • Visitor Book - digital sign-in for visitors to Toynbee Studios Actively seeking funding to support Phase 2 PHASE 1: Implementation • Training and extending its use across Artsadmin teams • Support agreement in place which allows for further enhancements and SuiteCRM configurations • Capture feedback from users for suggested improvements
- 64. WHAT NEXT? Extending this solution to the wider Arts sector • Golant Media Ventures & Artsadmin have signed a collaboration agreement to enable them to offer the solution to other interested parties • GMV to partner with organisations that want to create their own custom CRM based on this open source out-of-the-box solution • GMV aims to coordinate a group of organisations to work together to create the next iteration to help spread costs and build a sector-specific product • Artsadmin providing selected support to both organisational transformation as well as implementation of solutions (including training) • GMV can use the conceptual and data models as a basis for other organisations to set this up in their own CRM solution http://golantmediaventures.com/artsadmin-kiwi