Job Search Gone Mobile
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PeopleMatter partner, Indeed, shares insights around mobile hiring and how great companies increase applicant volume and improve candidate quality in a click.
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Job Search Gone Mobile
- 2. Ilan Lastoff ilan@indeed.com | @Indeed Senior Manager, Global Alliances Who:
- 3. Indeed is the first job search engine 16M jobs in 50+ countries #1 job site in the world #1 mobile app in 20 countries 10M employer reviews Over 50M resumes
- 10. 1990s 2010s Mobile devices are the lenses to our world
- 11. Productivity is no longer sacrificed when working from a mobile device
- 13. How does this impact talent acquisition strategies?
- 14. Job search is also increasingly mobile Seoul 66% London 42% Hamburg 42% Los Angeles 41% Sydney 52% São Paulo 39% New York 33% 28% Paris 60% of global traffic to Indeed is mobile Source: Indeed
- 15. Austin Marketing Manager Mobile job seekers click, evaluate and research 2X the jobs that web users do 2X more monthly visits 2X more searches per visit 2X more job searches Mobile job seekers are more engaged Source: Indeed
- 16. Today, the mobile experience matters more than ever
- 17. Email a job? Job seekers are frustrated by a bad experience
- 18. Upload a resume? Job seekers are frustrated by a bad experience
- 19. Type out my entire resume? Job seekers are frustrated by a bad experience
- 20. Mobile recruiting with Indeed Apply Drive more applicants to your jobs Receive up to 2X the number of quality applicants Improve your application experience Simplified application on mobile devices and requires no change to your hiring process Works for any employer Jobs posted through a connected ATS are automatically enabled with Indeed Apply
- 21. PeopleMatter integrated Indeed Apply January 2016
- 22. 41% PeopleMatter clients with Sponsored Jobs on Indeed received more “recommended” candidates from January 1 to March 15 (compared to 5% who didn’t sponsor jobs) Source: PeopleMatter
- 23. 3 ways to reach the mobile job seeker
- 24. 1. Ensure career pages and job content are optimized for mobile
- 25. Life decisions increasingly begin with online search, and many of these searches are taking place on mobile
- 30. 2. Build and refine a mobile application process
- 31. # of online screener questions 0 5 10 20 30 40 45+ 90% 80% 70% 60% 50% 40% 30% 20% 10% 16.5% 17.2% 44.1% 50.0% 88.7% 70.8% Don’t lose good candidates to overly complex applications Abandonment Rate
- 32. Figure out how to enable job seekers to apply from a mobile device
- 33. Converting mobile traffic to applicants
- 34. Integrating into existing processes and systems Applicant data submitted directly into yourATS
- 35. 3. Invest to reach the right candidates
- 36. 17% higher ratio of Recommends to Discontinues for non-managerial jobs PeopleMatter customers sponsoring jobs on Indeed receive: PeopleMatter clients with Indeed Sponsored Jobs receive more quality applicants 28% higher ratio of Recommends to Discontinues for managerial jobs Source: PeopleMatter
- 37. 81% increase in Recommended candidates YOY Cooper’s Hawk Winery & Restaurant is seeing even better results: PeopleMatter clients with Indeed Sponsored Jobs receive more quality applicants Source: PeopleMatter
- 38. Receive up to 5X more clicks Sponsored Jobs Indeed Resume Provides the most prominent logo branding opportunity Featured Employer Jobs matched on relevancy, older jobs receive less traffic Organic Jobs Search 2M+ new resumes added each month 4 ways to reach 180 million job seekers on Indeed
- 39. Thank you!
Editor's Notes
- When’s the last time you’ve seen one of these? Market cap of 9b, things evolved and put bb out of business
- This is/was relevant, but look at the continued disruption…
- We are literally surrounded by the status quo that is constantly being challenged by technology.
- As we look forward to the future, we can safely say technology will continue to drive disruption in any industry we operate in.
- Go to any event now - a sports match, concert, conference and you’ll see people taking photos, typing social media posts and searching for information. People don’t leave home without their smartphone. Mobile devices are becoming our lens to the world.
- Go to any event now - a sports match, concert, conference and you’ll see people taking photos, typing social media posts and searching for information. People don’t leave home without their smartphone. Mobile devices are becoming our lens to the world.
- What can your organization do to connect with the mobile job seeker?
- One of the most important characteristics of mobile job seekers that we’re keen to emphasize today is that they are more engaged than desktop job seekers. They click, evaluate and research at least twice as many jobs as desktop users.
- People want to be able to take their search with them. They expect to be able to search whenever and wherever they want.
- Indeed Apply just launched, this is the current impact on quality candidates, stay tuned for how this has impacted hires.
- Indeed Apply just launched, this is the current impact on quality candidates, stay tuned for how this has impacted hires.