The document describes a proposed mobile app called "Make Me-Up" created by Jade, Elle and Talia to help 11-18 year old girls choose appropriate makeup for school. The app would allow users to take a photo of their face, identify features using boxes, and test makeup colors to find what suits them best and their skin tone for school. Key features include a color picker, photo function, and wish list. The creators conducted research and found their target market is viable, though face alignment technology presents a challenge.

1. Make Me-Up
By
Jade, Elle and Talia

2. Who: 11-18 year old girls
What: Helps to choose the right make-up
suitable for school
When: Before you go to school
Where: At home or at school
Why: If you don’t put the right make-up on
the teacher will tell you to take it off.

3. When your at school and you have too much
make-up on the teacher tell you take it off
but your insecure about your skin.

4. How can you make sure the colours match
their skin?
How do you find the cheapest make-up?

5. How our app solves the problem
You wake up and go to the mirror and
have no idea what make up to put on.
You go to school with it looking a mess
and you get told to take it off. You feel
insecure the whole day.

6. Our team, J.E.T, is developing a mobile
app
to help teenagers who don’t know how to
put make-up on properly but are insecure
about there skin to be able to where
sensible make-up in school.

7. Our users are going to be 11-18 year olds
who are insecure about their skin and don’t
know how to put make-up on.
Who are our users ?

8. There are some apps like ours on the market
but ours is unique because its especially for
school.

9. Our app is unique because it has lots of
special features such as: a wish list so
you can keep track of what you need to
buy and we have a large variety of
colours that suit for school.

10. Home Page
Help Page
Wish List
Contact Us
Feature
Identification
Colour Picker
Take a
Photo

11. This is one of
the key
wireframes to
our app. It’s the
page where you
take the photo of
your face.

12. This is the face
alignment page where
you put the boxes
where the mouth eyes
and eyebrows are so
the app knows where
the main features are.

13. This is the
colour choosing
page where you
can test out a
variety of
colours to see
what suits the
best.

14. What we have found out about data,
content and technical feasibility is that it is
no good creating a product for a market
that potentially doesn’t exist, or is very
small. Our product relies heavily on the
ability to recognise facial features but
doesn’t rely heavily on data or content.

15. Our Customers would not initially pay
but if they liked the product they would
buy some in app purchases.
Customers

16. This is how we would advertise our app….
1. We would make posters and put them
up around schools.
2. Post leaflets through doors.
3. Put things on forums.

17. We have presented to a
computer programmer to see if
our app was feasible. He said
it is very possible to make but
face alignment is quite
challenging.