SlideShare a Scribd company logo
@SMCSLC
@JeffGoesSocial
#SMCSLC
WELCOME TO
SOCIAL MEDIA CLUB of
SALT LAKE CITY
APRIL 2014 EVENT!
SOCIAL MEDIA TACTICS & TOOLS
to KEEP YOU AHEAD of the GAME!
@SMCSLC
@JeffGoesSocial
#SMCSLC
Jeff Evans
socialdealerconnect.com
jeff@socialdealerconnect.com
#SMCSLC
@SMCSLC
@JeffGoesSocial
#SMCSLC
SOCIAL MEDIA
TOOLS
TO HELP YOU KEEP
CLASSY!
@SMCSLC
@JeffGoesSocial
#SMCSLC
@SMCSLC
@JeffGoesSocial
#SMCSLC
The most popular social media tool around, and with good reason!
Execute campaigns across multiple social networks from one web-based
dashboard.
View the streams of multiple social channels in one place.
Detailed analytics with charts and graphs .
Capability to schedule posts on all platforms .
Functionality for social media teams . Communicate internally on H.S.
Expand social reach further with app directory . Share content from more
platforms.
Three pricing tiers starting with FREE.
@SMCSLC
@JeffGoesSocial
#SMCSLC
@SMCSLC
@JeffGoesSocial
#SMCSLC
One of the most popular social media message scheduling and sharing
applications available!
Ease and speed in being able to schedule posts throughout the day with it’s
simple, streamlined interface.
One click to share content and schedule posts via Twitter, Facebook, LinkedIn and
Google+.
Allows you to stagger content so social media feeds have consistent updates..
View analytics from the same page that give you insight into clicks reach and
more.
Free for a trial period then $10./month allowing two team members assigned to
one account.
@SMCSLC
@JeffGoesSocial
#SMCSLC
@SMCSLC
@JeffGoesSocial
#SMCSLC
Although in existence for years, TweetDeck continues to be a powerful tool!
TweetDeck covers the basic needs of any Twitter user, making it a good option for
beginners.
Great tool for scheduling tweets as well as monitoring your interactions and
messages.
Customizable columns that allows you to track hashtags, trends, lists influencers
and more.
Newly redesigned Tweet Panel makes it easier to tweet, send direct messages
and preview images to share.
TweetDeck can be uesd free of charge.
@SMCSLC
@JeffGoesSocial
#SMCSLC
@SMCSLC
@JeffGoesSocial
#SMCSLC
Allows you to pick up important conversations then jump in and respond right
away.
Allows you to easily track and measure what people are saying about you, your
brand, a new product or any topic across the web’s social media landscape in real-
time.
You can log into your dashboard and immediately see and manage online
mentions of keywords you are tracking.
You can get email alerts sent to you allowing you to go straight to the source of the
mention.
Provides a snapshot of your mentions by source, language and over a selected
period of time.
Generate reports and export data to compare yourself with your competitors.
Four pricing levels starting with FREE.
@SMCSLC
@JeffGoesSocial
#SMCSLC
Of all the social media platforms Twitter can seem the most daunting. If this is the
case for you Tweepi is just what you’ve been looking for!
@SMCSLC
@JeffGoesSocial
#SMCSLC
Of all the social media platforms Twitter can seem the most daunting. If this is the
case for you Tweepi is just what you’ve been looking for!
Quick management tool which will allow to “flush” unfollowers, clean up inactives,
reciprocate by following and follow new, interesting tweets.
Helpful to grow your Twitter presence with quality followers that can relate to your
brand or product.
A simple and sometimes brutal way to keep your Twitter account tidy.
Three pricing tiers starting at FREE.
@SMCSLC
@JeffGoesSocial
#SMCSLC
It is not sleek. It is not sexy. It is necessary!
@SMCSLC
@JeffGoesSocial
#SMCSLC
It is not sleek. It is not sexy. It is necessary!
Generates detailed specifics about visits to a website.
The service is aimed at marketers rather than webmasters and technologists. It is
the most widely used website statistics service.
GA can track visitors from all referrers including search engines, display
advertising, pay-per-click networks, email marketing and digital collateral such as
links within PDF documents.
GA shows you the full customer picture across ads and videos, websites and
social tools, tablets and smart phones.
Insights that allow you to choose the right benchmark and content as well as
testing channel and campaign performance .
Free service.
@SMCSLC
@JeffGoesSocial
#SMCSLC
@SMCSLC
@JeffGoesSocial
#SMCSLC
@SMCSLC
@JeffGoesSocial
#SMCSLC
@SMCSLC
@JeffGoesSocial
#SMCSLC
Discover what is right for you.
Discover what compliments your personality, style
and resonates with your audience.
THANK YOU!!

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Social Media Tools - Jeff Evans

  • 1. @SMCSLC @JeffGoesSocial #SMCSLC WELCOME TO SOCIAL MEDIA CLUB of SALT LAKE CITY APRIL 2014 EVENT! SOCIAL MEDIA TACTICS & TOOLS to KEEP YOU AHEAD of the GAME!
  • 5. @SMCSLC @JeffGoesSocial #SMCSLC The most popular social media tool around, and with good reason! Execute campaigns across multiple social networks from one web-based dashboard. View the streams of multiple social channels in one place. Detailed analytics with charts and graphs . Capability to schedule posts on all platforms . Functionality for social media teams . Communicate internally on H.S. Expand social reach further with app directory . Share content from more platforms. Three pricing tiers starting with FREE.
  • 7. @SMCSLC @JeffGoesSocial #SMCSLC One of the most popular social media message scheduling and sharing applications available! Ease and speed in being able to schedule posts throughout the day with it’s simple, streamlined interface. One click to share content and schedule posts via Twitter, Facebook, LinkedIn and Google+. Allows you to stagger content so social media feeds have consistent updates.. View analytics from the same page that give you insight into clicks reach and more. Free for a trial period then $10./month allowing two team members assigned to one account.
  • 9. @SMCSLC @JeffGoesSocial #SMCSLC Although in existence for years, TweetDeck continues to be a powerful tool! TweetDeck covers the basic needs of any Twitter user, making it a good option for beginners. Great tool for scheduling tweets as well as monitoring your interactions and messages. Customizable columns that allows you to track hashtags, trends, lists influencers and more. Newly redesigned Tweet Panel makes it easier to tweet, send direct messages and preview images to share. TweetDeck can be uesd free of charge.
  • 11. @SMCSLC @JeffGoesSocial #SMCSLC Allows you to pick up important conversations then jump in and respond right away. Allows you to easily track and measure what people are saying about you, your brand, a new product or any topic across the web’s social media landscape in real- time. You can log into your dashboard and immediately see and manage online mentions of keywords you are tracking. You can get email alerts sent to you allowing you to go straight to the source of the mention. Provides a snapshot of your mentions by source, language and over a selected period of time. Generate reports and export data to compare yourself with your competitors. Four pricing levels starting with FREE.
  • 12. @SMCSLC @JeffGoesSocial #SMCSLC Of all the social media platforms Twitter can seem the most daunting. If this is the case for you Tweepi is just what you’ve been looking for!
  • 13. @SMCSLC @JeffGoesSocial #SMCSLC Of all the social media platforms Twitter can seem the most daunting. If this is the case for you Tweepi is just what you’ve been looking for! Quick management tool which will allow to “flush” unfollowers, clean up inactives, reciprocate by following and follow new, interesting tweets. Helpful to grow your Twitter presence with quality followers that can relate to your brand or product. A simple and sometimes brutal way to keep your Twitter account tidy. Three pricing tiers starting at FREE.
  • 14. @SMCSLC @JeffGoesSocial #SMCSLC It is not sleek. It is not sexy. It is necessary!
  • 15. @SMCSLC @JeffGoesSocial #SMCSLC It is not sleek. It is not sexy. It is necessary! Generates detailed specifics about visits to a website. The service is aimed at marketers rather than webmasters and technologists. It is the most widely used website statistics service. GA can track visitors from all referrers including search engines, display advertising, pay-per-click networks, email marketing and digital collateral such as links within PDF documents. GA shows you the full customer picture across ads and videos, websites and social tools, tablets and smart phones. Insights that allow you to choose the right benchmark and content as well as testing channel and campaign performance . Free service.
  • 19. @SMCSLC @JeffGoesSocial #SMCSLC Discover what is right for you. Discover what compliments your personality, style and resonates with your audience. THANK YOU!!