Jack FM Marketing Suggestions
•
1 like•326 views
Sarah Rubin presented marketing recommendations for a new radio station called "Playing What We Want". The target demographic is adults aged 35-44, mostly male, well-educated urban professionals. Recommendations included contests on social media to increase engagement and listenership, sponsoring local events, and creating interactive content on the station's website and through live streaming to drive traffic online.
Report
Share
Report
Share
![[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Marketing Recommendations](https://image.slidesharecdn.com/jackfmpresentation-110507110246-phpapp01/85/Jack-FM-Marketing-Suggestions-1-320.jpg)
![About the Product ,[object Object],[object Object],[object Object],[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Recommended
Lakefront Grille Advertising Campaign
The advertising campaign aims to increase revenue, social presence, brand image, and awareness among its target market. The campaign focuses on print ads in local magazines from June to November, newsletter ads targeting affluent neighborhoods, billboards, radio ads, and digital promotions through the restaurant's website and social media. Key elements include redesigning the website and menu for better impact and interactivity, running a monthly photo contest on social media, and measuring effectiveness through surveys. The total budget is estimated to be around $30,000-$34,000.
The slab presentation
The document discusses low-cost marketing ideas for a new business with little budget, including guerrilla marketing tactics like eating contests, sponsoring halftime events, promoting local artists, and happy hours. Specific strategies suggested are an eating challenge of finishing two pizzas in 30 minutes for a free pizza prize, advertising at local university games, hosting artists to attract crowds and promote both the business and artists, and offering discounted drinks during happy hours to increase sales and attract new customers during slow periods. The document emphasizes testing different low-budget ideas and focusing on strategies that prove effective.
Concert Marketing Plan
The document provides details for a Justin Bieber concert in Washington D.C., including the venue, date, budget, demographics of primary and secondary target audiences, budget distribution across marketing channels like radio, television and print, and potential promotional partnerships with local businesses like Georgetown Cupcakes and Commonwealth. The concert budget is $40,000 with most of the marketing budget going towards radio advertisements targeting 13 to 24 year old female fans of Justin Bieber.
CMS National Conference Poster
College Music Society National Conference presentation poster detailing "How-To Reach Global Audiences With Your Music". Includes case studies of successful marketing campaigns and tools to use for streaming and outreach.
From ticket buyer to donor
This document discusses using events to cultivate donor relationships. It provides examples of how one ticket buyer strengthened their relationship with a donor named Jamie at an event through follow up meetings and support. It emphasizes reviewing the guest list, meeting donors before and after events, championing their interests, and following up repeatedly. The document also outlines levels of donor relationships and stresses having the whole fundraising department involved to help build relationships and share the organization's narrative.
Bieb
Justin Bieber is featured prominently on the magazine cover making eye contact with the viewer to create a sense of direct address and personal connection. His casual style of a denim jacket and white t-shirt allows readers to relate to him while still portraying him as a fashionable celebrity. The use of Justin Bieber as the cover image and his direct gaze are intended to attract the target audience and make them feel personally appealed to in order to encourage them to purchase the magazine.
Jimmy john’s vs quiznos
This document compares the social media strategies of Jimmy John's and Quiznos sub sandwich chains. It outlines that Jimmy John's was founded in 1983 and has over 2,500 stores, targeting creators, conversationalists, and spectators on social media. Quiznos was founded in 1981 but has declined from over 5,000 stores to under 2,000 now. It analyzes how each brand engages with different user types on social media and determines that Jimmy John's has a more effective strategy with more timely, targeted tweets, while Quiznos lacks structure and needs to improve its social media approach.
Interview Press Release
Actor Jesse Eisenberg is supporting the "I'm With Jesse" campaign to help pay off the mortgage on Middle Way House's domestic violence shelter in Bloomington, Indiana. He initially pledged $100,000 which has now grown to $260,000 with matching funds from other donors. The campaign is offering prizes such as a private movie screening with Eisenberg and Batman v. Superman merchandise in exchange for donations to support Middle Way House's efforts to help victims of domestic violence.
Recommended
Lakefront Grille Advertising Campaign
The advertising campaign aims to increase revenue, social presence, brand image, and awareness among its target market. The campaign focuses on print ads in local magazines from June to November, newsletter ads targeting affluent neighborhoods, billboards, radio ads, and digital promotions through the restaurant's website and social media. Key elements include redesigning the website and menu for better impact and interactivity, running a monthly photo contest on social media, and measuring effectiveness through surveys. The total budget is estimated to be around $30,000-$34,000.
The slab presentation
The document discusses low-cost marketing ideas for a new business with little budget, including guerrilla marketing tactics like eating contests, sponsoring halftime events, promoting local artists, and happy hours. Specific strategies suggested are an eating challenge of finishing two pizzas in 30 minutes for a free pizza prize, advertising at local university games, hosting artists to attract crowds and promote both the business and artists, and offering discounted drinks during happy hours to increase sales and attract new customers during slow periods. The document emphasizes testing different low-budget ideas and focusing on strategies that prove effective.
Concert Marketing Plan
The document provides details for a Justin Bieber concert in Washington D.C., including the venue, date, budget, demographics of primary and secondary target audiences, budget distribution across marketing channels like radio, television and print, and potential promotional partnerships with local businesses like Georgetown Cupcakes and Commonwealth. The concert budget is $40,000 with most of the marketing budget going towards radio advertisements targeting 13 to 24 year old female fans of Justin Bieber.
CMS National Conference Poster
College Music Society National Conference presentation poster detailing "How-To Reach Global Audiences With Your Music". Includes case studies of successful marketing campaigns and tools to use for streaming and outreach.
From ticket buyer to donor
This document discusses using events to cultivate donor relationships. It provides examples of how one ticket buyer strengthened their relationship with a donor named Jamie at an event through follow up meetings and support. It emphasizes reviewing the guest list, meeting donors before and after events, championing their interests, and following up repeatedly. The document also outlines levels of donor relationships and stresses having the whole fundraising department involved to help build relationships and share the organization's narrative.
Bieb
Justin Bieber is featured prominently on the magazine cover making eye contact with the viewer to create a sense of direct address and personal connection. His casual style of a denim jacket and white t-shirt allows readers to relate to him while still portraying him as a fashionable celebrity. The use of Justin Bieber as the cover image and his direct gaze are intended to attract the target audience and make them feel personally appealed to in order to encourage them to purchase the magazine.
Jimmy john’s vs quiznos
This document compares the social media strategies of Jimmy John's and Quiznos sub sandwich chains. It outlines that Jimmy John's was founded in 1983 and has over 2,500 stores, targeting creators, conversationalists, and spectators on social media. Quiznos was founded in 1981 but has declined from over 5,000 stores to under 2,000 now. It analyzes how each brand engages with different user types on social media and determines that Jimmy John's has a more effective strategy with more timely, targeted tweets, while Quiznos lacks structure and needs to improve its social media approach.
Interview Press Release
Actor Jesse Eisenberg is supporting the "I'm With Jesse" campaign to help pay off the mortgage on Middle Way House's domestic violence shelter in Bloomington, Indiana. He initially pledged $100,000 which has now grown to $260,000 with matching funds from other donors. The campaign is offering prizes such as a private movie screening with Eisenberg and Batman v. Superman merchandise in exchange for donations to support Middle Way House's efforts to help victims of domestic violence.
Amachi celebs and events
This document discusses potential event ideas and celebrity involvement to raise funds for Amachi Pittsburgh. It identifies local Pittsburgh athletes who could relate to the cause and be willing to participate. The first proposed event is a tailgate gala during an away Steelers game, which could start small and build over time. The second larger proposal is a "Yinzer Fashion Show" partnering with Dick's Sporting Goods, where athletes model and auction off each other's autographed jerseys. Both events would utilize ticket and auction sales, donated items, and media promotions to maximize fundraising.
John Michael Kohler Arts Center Presentation
Created a power point to present to Ms. Mary Jo Mcbrearty the chief development officer at the JMKAC. All pieces of Media where developed using Microsoft word.
CVB16crdANNpunch
This document appears to be a card for a meet-the-members event hosted by an organization. The card lists various exhibitors and sponsors including media groups, tourism associations, and businesses. Attendees can get their card punched at exhibitor tables to enter a contest to win one dozen 1.5 pound lobsters. The winner must be present to claim the prize.
Developing audiences through data (Desarrollar audiencias a partir de los datos)
As public subsidies for the arts change, organizations must rely on people—their audiences and patrons—to provide the revenue to sustain them long-term. How can organizations build a new business model that both serves audiences and relies on them for revenue? The first step is to see what the data says about building these patron relationships.
In this keynote, presented at the 2015 Conferencia de Marketing de las Artes in Madrid and Barcelona, Jill Robinson of the arts consulting firm TRG Arts offered data-inspired lessons on how organizations can monetize patron relationships. These relationships drive the revenue that allows the entire organization to thrive, instead of merely surviving. Jill also discussed data collection and privacy concerns, and how to create incentives for genuine connection between patrons and organization. You’ll learn how pricing and demand, patron loyalty, database management, and artistic programming each impact patron-generated revenue, and how they can be integrated into an organization-wide culture to drive revenue. When marketers leverage this integrated model, they can make the most of their marketing budget, and start cultivating audiences for a sustainable future. This presentation discussed these specific questions:
1. Why does loyalty matter? How can higher ROI on each patron build sustainable arts organizations?
2. Not all patrons are created equal. How can we right-size our marketing investments in different groups of patrons?
3. Does the type of programming that a patron attends determine future ROI?
Chapter 17 reality tv
Reality television became successful in the 2000s with the rise of involvement and engagement from viewers through voting, calls, texts and social media interactions. This level of involvement provides significant benefits to advertisers as viewers spend more time watching commercials and developing brand loyalties. Reality TV shows target specific audiences for advertisers allowing brands to create emotional connections and extend their products into entertainment sponsorships. However, the large volume of advertising and controversies over voting integrity have also led to some backlash against advertisers.
RS Brand Deck fm
Pharrell Williams in Rolling Stone discusses how he has helped shape popular culture from the 1960s counterculture movement to working with the Obama administration. Rolling Stone magazine outlines its large readership and social media following as well as its focus on covering youth culture, music, and politics. The document highlights Rolling Stone's partnerships, events, and marketing capabilities and its efforts to expand its coverage of music genres and stories about influential figures in popular culture.
Blurred Lines: Engaging Supporters to Be Donors, Volunteers and Whatever Else...
Blurred Lines: Engaging Supporters to Be Donors, Volunteers and Whatever Else...Social Media for Nonprofits
This document contains tips and strategies for nonprofit organizations to engage supporters and donors through social media and other digital platforms. It emphasizes the importance of storytelling, testing different content approaches, making it easy for people to donate or get involved, and strengthening the connection with supporters through personalized outreach. The goal is to motivate supporters to take actions like donating, sharing content, and continuing their engagement with the organization.Blurred Lines: Engaging Supporters to Be Donors, Volunteers, and Whatever Els...
This is a presentation given at the 2014 Social Media for Nonprofits Conference in Silicon Valley, by Shari Ilsen, Director of Engagement at VolunteerMatch.
It focuses on how nonprofits can use multi-channel content marketing to empower and inspire potential community members. HOWEVER, the tools and strategies contained in the presentation can be applied to ANY brand, business or organization to create brand super-champions.
Want to get in touch with Shari? Contact her via Twitter: @silsen.
D&B's & uSTADIUM Kickoff Party
Our mission is to bring football fans to one centralized location for football kickoff 2014 on September 4th. Come to the newly-renovated Dave & Buster’s Sports bar in Times Square and start the football season right, as the defending champion Seahawks welcome in the Packers. Meet fellow and rival fans and let them know why 2014 is going to be YOUR team’s year. Eat, drink and play games all night, while catching all the action on the big screens.
poster24x36
This document outlines the schedule and sections for a silent auction with different areas focusing on various goods and services. The auction is split into three color-coded sections with different closing times - the Purple section closes at 11:30 AM focusing on events, attractions, and men's sports, the Green section closes at 12:15 PM with getaways, hobbies, interests, and food items, and the Blue section closes at 12:40 PM. All proceeds from the auction benefit the Grassroots Crisis Intervention Center.
The Next Generation of Giving - Azadi version
My take on Blackbaud's "Next Generation of Giving" presentation, with a whole load of engagement and other fundraising examples thrown in.
Social Sweets
The Social Sweets project was created to test the "Pay it Forward" principle within digital channels. We created a custom Social Sweet chocolate bar to be handed out on the streets of Philadelphia for free. All that we asked in return is that people thank us via Facebook or Twitter. Each time they did a dollar would be donated to Philabundance, a local food bank. After distributing 1000 bars we had some fascinating results, and a city buzzing about our little experiment.
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
It's the perfect time to introduce, or improve, your symbolic giving campaign for this holiday! This exciting session will explore how organizations of all sizes can take advantage of the growing demand of donors - young and old - to make symbolic gifts.
Many people call symbolic giving the 'Oprah-facation' way of giving. This session will feature tons of real examples and results to help you better understand how symbolic giving can work for you - whether you are a large or small organisation.
Grantland
Grantland was launched in June 2011 by Bill Simmons as a sports and pop culture website under ESPN. It aimed to provide fans with a broader understanding of sports while appealing to audiences interested in sports, entertainment, and pop culture. Grantland earned revenue through advertising and sponsorships from companies like Subway and Klondike. While initially part of ESPN, Bill Simmons' long term goal was for Grantland to become independent and for him to become the leading voice in blogging.
Instructional images (2)
This document discusses different types of instructional images that can be used to simplify concepts and illustrate relationships. It describes line drawings, illustrated drawings, kroki, sequenced drawings, comparative drawings, cartoons, caricatures, photographs, maps, posters, charts, flow charts, geometrical figures, hierarchical diagrams, and screenshots. Each type of image is meant to explain an idea visually through the use of shapes, symbols, diagrams or photos in a clear and simplified manner to aid in instruction.
My report
This document outlines different types of instructional images that can be used to explain ideas or show relationships, including line drawings, illustrated drawings, diagrams, sequenced drawings, cartoons, caricatures, photographs, maps, posters, charts, flow charts, hierarchical diagrams, geometrical figures, and screen shots. Line drawings use lines, curves and indicators in a simple representation, while illustrated drawings provide more details. Other types include comparative drawings, sequenced drawings, cartoons, caricatures, photographs, maps, posters, charts, flow charts, hierarchical diagrams, geometrical figures, and screen shots.
Homespice Decor Product Catalog
The document provides an overview and reference guide for Homespice Decor rugs. It includes sections on selling Homespice rugs through their six step ENRICH process focusing on ethics, natural fit, being real, innovation, color, and heritage. It also includes frequently asked questions about cleaning, fading, and differences between cotton, Out-Durable, and wool braids. The reference guide outlines available rug sizes, shapes, and materials customers can choose from to best suit their tastes and home.
A Post-Hofstedian Notion of Culture
Critique of the claims by Hofstede et al. to have identified causal, enduring, uniform national cultures.
Band pagems1.0
BandPage is a central online profile and fan engagement platform that over 600,000 artists use to connect with their fans across websites and social media. It allows artists to create exclusive experiences for fans to generate additional revenue and engagement through VIP packages, merchandise, events, and more. The document provides examples of successful experiences created by artists on BandPage that sold out shows, engaged thousands of new fans, and generated tens of thousands in revenue.
Live Nation Network: "Bands and Brands: Building Content, Communities and Com...
It’s undeniable that music is an empowering force, and in particular, live music is the number-one producer of the positive human emotions and experiences that advertisers seek to tap – for example, favorite memories, shared moments, and friendships. The universality of music and its ability to create these powerful emotional experiences have made it a potent springboard, platform or component of brands’ marketing campaigns. This session will explore all the ways new media and technology are being harnessed to better connect fans, brands and bands around live music experiences.
Speaker: Russell Wallach, president, Live Nation Network
More Related Content
What's hot
Amachi celebs and events
This document discusses potential event ideas and celebrity involvement to raise funds for Amachi Pittsburgh. It identifies local Pittsburgh athletes who could relate to the cause and be willing to participate. The first proposed event is a tailgate gala during an away Steelers game, which could start small and build over time. The second larger proposal is a "Yinzer Fashion Show" partnering with Dick's Sporting Goods, where athletes model and auction off each other's autographed jerseys. Both events would utilize ticket and auction sales, donated items, and media promotions to maximize fundraising.
John Michael Kohler Arts Center Presentation
Created a power point to present to Ms. Mary Jo Mcbrearty the chief development officer at the JMKAC. All pieces of Media where developed using Microsoft word.
CVB16crdANNpunch
This document appears to be a card for a meet-the-members event hosted by an organization. The card lists various exhibitors and sponsors including media groups, tourism associations, and businesses. Attendees can get their card punched at exhibitor tables to enter a contest to win one dozen 1.5 pound lobsters. The winner must be present to claim the prize.
Developing audiences through data (Desarrollar audiencias a partir de los datos)
As public subsidies for the arts change, organizations must rely on people—their audiences and patrons—to provide the revenue to sustain them long-term. How can organizations build a new business model that both serves audiences and relies on them for revenue? The first step is to see what the data says about building these patron relationships.
In this keynote, presented at the 2015 Conferencia de Marketing de las Artes in Madrid and Barcelona, Jill Robinson of the arts consulting firm TRG Arts offered data-inspired lessons on how organizations can monetize patron relationships. These relationships drive the revenue that allows the entire organization to thrive, instead of merely surviving. Jill also discussed data collection and privacy concerns, and how to create incentives for genuine connection between patrons and organization. You’ll learn how pricing and demand, patron loyalty, database management, and artistic programming each impact patron-generated revenue, and how they can be integrated into an organization-wide culture to drive revenue. When marketers leverage this integrated model, they can make the most of their marketing budget, and start cultivating audiences for a sustainable future. This presentation discussed these specific questions:
1. Why does loyalty matter? How can higher ROI on each patron build sustainable arts organizations?
2. Not all patrons are created equal. How can we right-size our marketing investments in different groups of patrons?
3. Does the type of programming that a patron attends determine future ROI?
Chapter 17 reality tv
Reality television became successful in the 2000s with the rise of involvement and engagement from viewers through voting, calls, texts and social media interactions. This level of involvement provides significant benefits to advertisers as viewers spend more time watching commercials and developing brand loyalties. Reality TV shows target specific audiences for advertisers allowing brands to create emotional connections and extend their products into entertainment sponsorships. However, the large volume of advertising and controversies over voting integrity have also led to some backlash against advertisers.
RS Brand Deck fm
Pharrell Williams in Rolling Stone discusses how he has helped shape popular culture from the 1960s counterculture movement to working with the Obama administration. Rolling Stone magazine outlines its large readership and social media following as well as its focus on covering youth culture, music, and politics. The document highlights Rolling Stone's partnerships, events, and marketing capabilities and its efforts to expand its coverage of music genres and stories about influential figures in popular culture.
Blurred Lines: Engaging Supporters to Be Donors, Volunteers and Whatever Else...
Blurred Lines: Engaging Supporters to Be Donors, Volunteers and Whatever Else...Social Media for Nonprofits
This document contains tips and strategies for nonprofit organizations to engage supporters and donors through social media and other digital platforms. It emphasizes the importance of storytelling, testing different content approaches, making it easy for people to donate or get involved, and strengthening the connection with supporters through personalized outreach. The goal is to motivate supporters to take actions like donating, sharing content, and continuing their engagement with the organization.Blurred Lines: Engaging Supporters to Be Donors, Volunteers, and Whatever Els...
This is a presentation given at the 2014 Social Media for Nonprofits Conference in Silicon Valley, by Shari Ilsen, Director of Engagement at VolunteerMatch.
It focuses on how nonprofits can use multi-channel content marketing to empower and inspire potential community members. HOWEVER, the tools and strategies contained in the presentation can be applied to ANY brand, business or organization to create brand super-champions.
Want to get in touch with Shari? Contact her via Twitter: @silsen.
D&B's & uSTADIUM Kickoff Party
Our mission is to bring football fans to one centralized location for football kickoff 2014 on September 4th. Come to the newly-renovated Dave & Buster’s Sports bar in Times Square and start the football season right, as the defending champion Seahawks welcome in the Packers. Meet fellow and rival fans and let them know why 2014 is going to be YOUR team’s year. Eat, drink and play games all night, while catching all the action on the big screens.
poster24x36
This document outlines the schedule and sections for a silent auction with different areas focusing on various goods and services. The auction is split into three color-coded sections with different closing times - the Purple section closes at 11:30 AM focusing on events, attractions, and men's sports, the Green section closes at 12:15 PM with getaways, hobbies, interests, and food items, and the Blue section closes at 12:40 PM. All proceeds from the auction benefit the Grassroots Crisis Intervention Center.
The Next Generation of Giving - Azadi version
My take on Blackbaud's "Next Generation of Giving" presentation, with a whole load of engagement and other fundraising examples thrown in.
Social Sweets
The Social Sweets project was created to test the "Pay it Forward" principle within digital channels. We created a custom Social Sweet chocolate bar to be handed out on the streets of Philadelphia for free. All that we asked in return is that people thank us via Facebook or Twitter. Each time they did a dollar would be donated to Philabundance, a local food bank. After distributing 1000 bars we had some fascinating results, and a city buzzing about our little experiment.
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
It's the perfect time to introduce, or improve, your symbolic giving campaign for this holiday! This exciting session will explore how organizations of all sizes can take advantage of the growing demand of donors - young and old - to make symbolic gifts.
Many people call symbolic giving the 'Oprah-facation' way of giving. This session will feature tons of real examples and results to help you better understand how symbolic giving can work for you - whether you are a large or small organisation.
Grantland
Grantland was launched in June 2011 by Bill Simmons as a sports and pop culture website under ESPN. It aimed to provide fans with a broader understanding of sports while appealing to audiences interested in sports, entertainment, and pop culture. Grantland earned revenue through advertising and sponsorships from companies like Subway and Klondike. While initially part of ESPN, Bill Simmons' long term goal was for Grantland to become independent and for him to become the leading voice in blogging.
What's hot (14)
Developing audiences through data (Desarrollar audiencias a partir de los datos)
Developing audiences through data (Desarrollar audiencias a partir de los datos)
Blurred Lines: Engaging Supporters to Be Donors, Volunteers and Whatever Else...
Blurred Lines: Engaging Supporters to Be Donors, Volunteers and Whatever Else...
Blurred Lines: Engaging Supporters to Be Donors, Volunteers, and Whatever Els...
Blurred Lines: Engaging Supporters to Be Donors, Volunteers, and Whatever Els...
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
Viewers also liked
Instructional images (2)
This document discusses different types of instructional images that can be used to simplify concepts and illustrate relationships. It describes line drawings, illustrated drawings, kroki, sequenced drawings, comparative drawings, cartoons, caricatures, photographs, maps, posters, charts, flow charts, geometrical figures, hierarchical diagrams, and screenshots. Each type of image is meant to explain an idea visually through the use of shapes, symbols, diagrams or photos in a clear and simplified manner to aid in instruction.
My report
This document outlines different types of instructional images that can be used to explain ideas or show relationships, including line drawings, illustrated drawings, diagrams, sequenced drawings, cartoons, caricatures, photographs, maps, posters, charts, flow charts, hierarchical diagrams, geometrical figures, and screen shots. Line drawings use lines, curves and indicators in a simple representation, while illustrated drawings provide more details. Other types include comparative drawings, sequenced drawings, cartoons, caricatures, photographs, maps, posters, charts, flow charts, hierarchical diagrams, geometrical figures, and screen shots.
Homespice Decor Product Catalog
The document provides an overview and reference guide for Homespice Decor rugs. It includes sections on selling Homespice rugs through their six step ENRICH process focusing on ethics, natural fit, being real, innovation, color, and heritage. It also includes frequently asked questions about cleaning, fading, and differences between cotton, Out-Durable, and wool braids. The reference guide outlines available rug sizes, shapes, and materials customers can choose from to best suit their tastes and home.
A Post-Hofstedian Notion of Culture
Critique of the claims by Hofstede et al. to have identified causal, enduring, uniform national cultures.
Viewers also liked (6)
Similar to Jack FM Marketing Suggestions
Band pagems1.0
BandPage is a central online profile and fan engagement platform that over 600,000 artists use to connect with their fans across websites and social media. It allows artists to create exclusive experiences for fans to generate additional revenue and engagement through VIP packages, merchandise, events, and more. The document provides examples of successful experiences created by artists on BandPage that sold out shows, engaged thousands of new fans, and generated tens of thousands in revenue.
Live Nation Network: "Bands and Brands: Building Content, Communities and Com...
It’s undeniable that music is an empowering force, and in particular, live music is the number-one producer of the positive human emotions and experiences that advertisers seek to tap – for example, favorite memories, shared moments, and friendships. The universality of music and its ability to create these powerful emotional experiences have made it a potent springboard, platform or component of brands’ marketing campaigns. This session will explore all the ways new media and technology are being harnessed to better connect fans, brands and bands around live music experiences.
Speaker: Russell Wallach, president, Live Nation Network
southern-comfort-deck2
This document outlines a marketing plan for Southern Comfort aimed at capturing a greater share of the millennial market. It identifies the target audience as aspirational and adventurous millennial women and men aged 21-29. The plan's objectives are to increase brand preference, consumption, and social media engagement. It proposes a campaign called "Flavor the Moment" promoting Southern Comfort's various flavors and ability to suit any occasion. The budget allocates most funds to digital advertising, magazines, and out-of-home placements. Key tactics include social media contests, influencer partnerships, and custom Spotify playlists.
Creative Industries Marketing Plan Presentation - S. Jay (University Assignment)
This document provides background information on DJ and musician S. Jay. It outlines that he is from Leeds and produces house and garage music, drawing inspiration from genres like northern soul and R&B from his upbringing. The document discusses S. Jay winning a remix competition in 2015 and starting his own record label. It also provides details on where his music can be purchased and strategies to increase his social media presence and music sales.
FIRM Sponsorship package
The Foundation for Innovative Resource Management (FIRM) is hosting a Platinum Status Weekend from October 22-25, 2009 to celebrate Wayne Williams' 20 years at Jive Records. The weekend will include a commemoration luncheon, panels with music executives, concerts, and parties. FIRM is seeking corporate sponsors for the event to support music education and community programs. Sponsorship packages ranging from $5,000 to $20,000 include branding, tickets, and other promotional benefits.
Word of Mouth Presentation
This is a marketing planned developed for a rising DJ using a series of tactics to increase visibility and popularity.
Rnb Live Weekly
This document advertises a weekly event at The Key Club in Hollywood featuring R&B artists. It is expected to attract over 1,500 attendees with promotions through flyer distribution, social media, radio mentions, and live online streaming. Major artists scheduled to perform include Musiq Soulchild, Chante Moore, Kenny Lattimore, Eric Benet, Faith Evans, Erykah Badu, and Raheem Devaughn. Sponsorship packages are available and provide branding exposure through materials, commercials, and database marketing. Sponsor benefits depend on the level of investment. The event is produced by RnB Live HOLLYWOOD and Swaggmedia to promote R&B music.
Final Presentation 5 2
The document discusses two proposed startups - LikeMinds, LikeTaste, LikeMe and Live Backstage. LikeMinds is a recommendation site targeting 18-24 year olds that would use cling advertisements, an internship program, and viral video contests. Live Backstage sells rock concert artwork and aims to establish buyers as "VIPs". It would use online advertising, business cards, backstage passes for a VIP art event, and viral video contests. Both propose using interns, viral marketing, and Facebook ads to promote their brands.
Tfea session 2 advanced social media strategies
This document provides an overview of advanced social media strategies for festivals and events. It discusses developing a social media strategy including defining goals, understanding audiences, and choosing appropriate platforms. It also covers measuring social media success, using tools to save time and engage audiences, and case studies of how festivals successfully used social media. The document emphasizes authentic engagement and focusing on conversations rather than broadcasts to build connections.
Tract presentation pitch_9_21_2012
Join TRACT Nightlife Network and start getting FREE tickets to events and discounts. We are dedicated to bringing the user the very best in entertainment.
www.tractmobile.com
Umc corporate sponsorship package
The Uptown Music Collective (UMC) is a non-profit music school that offers music lessons, classes, and workshops to students ages 10-18. It also hosts over 100 community performances each year. The document provides information on corporate sponsorship packages for UMC events, including three sponsorship levels (Gold, Silver, Bronze) that offer various promotional benefits to sponsors such as logo placement, tickets, and advertisements. The goal of corporate sponsorship is to help offset the costs of UMC performances and activities that enhance students' lives through music education.
Viral Marketing Campaigns
The document outlines two business proposals - one called "LikeMinds, LikeTaste, LikeMe" targeting 18-24 year olds and the other called "Live Backstage" targeting 24-33 year olds. Both propose using various online and offline marketing tactics such as clings, internship programs, viral video contests, and events. They provide budgets and discuss research findings to enhance their strategies and brand awareness. Feedback on the presentations was generally positive, praising the professionalism, though some suggested more guidance was needed upfront.
TastyKake Client Presentation
The document outlines a marketing campaign for TastyKake snacks targeting male consumers aged 18-24. It includes research findings on the target audience, goals to contemporize the brand and increase entertainment value, and a three phase campaign introducing fictional "Taste Bud" brand ambassadors through teaser advertising and events to establish TastyKake as a snack for sharing with friends.
Facebook top 40 Fan Pages
This document discusses strategies for making companies more likeable on social media, particularly Facebook. It notes that word-of-mouth marketing through social media can help create more transparent and responsive organizations. Specific tips include defining your target audience, acting authentically, being honest and transparent, asking questions to engage users, and inspiring users to share stories. Status updates that ask users to like or engage with a question are much more effective at driving engagement than other types of updates.
Top 40 Facebook Fan Pages
This document discusses top performing Facebook pages as voted by the social media marketing company Likeable. It provides examples of some top client pages and their engaging strategies like contests, apps, questions, and exclusive content. The document then gives recommendations for making organizations more likeable on Facebook, such as defining the target audience well, responding quickly to comments, being authentic and transparent, asking questions to drive engagement, and consistently providing excitement and value to customers.
Zion sponsor 2
This document provides information about an upcoming reggae concert featuring headliners Stephen Marley and Matisyahu in November 2011. The concert will take place in New York City and Los Angeles. Both Stephen Marley and Matisyahu are highly successful reggae artists currently ranked #4 and #5 respectively on the Billboard reggae charts. Extensive marketing and promotion plans are outlined to guarantee sell-out crowds through partnerships with media, financial sponsors, and marketing/PR teams. Biographies of Stephen Marley and Matisyahu are also provided, detailing their musical careers and achievements.
Casino R
This document provides information about the Casino Royale gala event benefiting Powerful Beyond Measure (PBM), a non-profit organization catering to urban youth in DC. The event will be held on June 18, 2011 at the Park Hyatt Georgetown and will include a Monte Carlo casino floor, live performances, a fashion showcase, and an after party. PBM's mission and accomplishments over its five years of operation are summarized. Details are provided about event programming, sponsors, and PBM's flagship C.A.P.E. League youth program.
Event Foundation Worksheet
This document provides details for planning the "Renee Adkins 'Sad Girl Hours' Release Party" event. The target audience is 18-22 year old, female, white/Caucasian Broadway fans who are college students or recent graduates. The event goals are to have 200 attendees, each purchase at least one extra item, and generate a profit of $8,000. The event will be held in New York City and provide fans exclusive access to Renee Adkins to celebrate the release of her debut album. Revenue ideas and venue details are also discussed.
Filmstudies
The document discusses various marketing strategies used to promote movies, including spending $50-100 million on worldwide promotion. It mentions press junkets where stars do hundreds of interviews per day according to their contracts. Merchandising products can sometimes make more money than ticket sales. Festivals help with promotion at locations like Cannes, Venice, and Sundance. Knowing the target audience makes distribution more effective, and tapping into fan cultures can significantly boost profits.
Similar to Jack FM Marketing Suggestions (20)
Live Nation Network: "Bands and Brands: Building Content, Communities and Com...
Live Nation Network: "Bands and Brands: Building Content, Communities and Com...
Creative Industries Marketing Plan Presentation - S. Jay (University Assignment)
Creative Industries Marketing Plan Presentation - S. Jay (University Assignment)
Spotify AI DJ Deck - The Agency at University of Florida
Spotify AI DJ Deck - The Agency at University of Florida
Recently uploaded
Understanding User Needs and Satisfying Them
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
2022 Vintage Roman Numerals Men Rings
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...❼❷⓿❺❻❷❽❷❼❽ Dpboss Kalyan Satta Matka Guessing Matka Result Main Bazar chart
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Final ank Satta Matka Dpbos Final ank Satta Matta Matka 143 Kalyan Matka Guessing Final Matka Final ank Today Matka 420 Satta Batta Satta 143 Kalyan Chart Main Bazar Chart vip Matka Guessing Dpboss 143 Guessing Kalyan night Part 2 Deep Dive: Navigating the 2024 Slowdown
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Call8328958814 satta matka Kalyan result satta guessing
Satta Matka Kalyan Main Mumbai Fastest Results
Satta Matka ❋ Sattamatka ❋ New Mumbai Ratan Satta Matka ❋ Fast Matka ❋ Milan Market ❋ Kalyan Matka Results ❋ Satta Game ❋ Matka Game ❋ Satta Matka ❋ Kalyan Satta Matka ❋ Mumbai Main ❋ Online Matka Results ❋ Satta Matka Tips ❋ Milan Chart ❋ Satta Matka Boss❋ New Star Day ❋ Satta King ❋ Live Satta Matka Results ❋ Satta Matka Company ❋ Indian Matka ❋ Satta Matka 143❋ Kalyan Night Matka..
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Indian Matka Indian satta Matka Dpboss Matka Kalyan Chart Matka Boss otg matka Guessing Satta Best practices for project execution and delivery
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
Industrial Tech SW: Category Renewal and Creation
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
The Genesis of BriansClub.cm Famous Dark WEb Platform
BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
3 Simple Steps To Buy Verified Payoneer Account In 2024
Buy Verified Payoneer Account: Quick and Secure Way to Receive Payments
Buy Verified Payoneer Account With 100% secure documents, [ USA, UK, CA ]. Are you looking for a reliable and safe way to receive payments online? Then you need buy verified Payoneer account ! Payoneer is a global payment platform that allows businesses and individuals to send and receive money in over 200 countries.
If You Want To More Information just Contact Now:
Skype: SEOSMMEARTH
Telegram: @seosmmearth
Gmail: seosmmearth@gmail.com
Easily Verify Compliance and Security with Binance KYC
Use our simple KYC verification guide to make sure your Binance account is safe and compliant. Discover the fundamentals, appreciate the significance of KYC, and trade on one of the biggest cryptocurrency exchanges with confidence.
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto RicoCorey Perlman, Social Media Speaker and Consultant
Social media for business Digital Marketing with a Focus on Sustainability
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
How to Implement a Real Estate CRM Software
To implement a CRM for real estate, set clear goals, choose a CRM with key real estate features, and customize it to your needs. Migrate your data, train your team, and use automation to save time. Monitor performance, ensure data security, and use the CRM to enhance marketing. Regularly check its effectiveness to improve your business.
Business storytelling: key ingredients to a story
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
Creative Web Design Company in Singapore
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Taste
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
Recently uploaded (20)
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
Call8328958814 satta matka Kalyan result satta guessing
Call8328958814 satta matka Kalyan result satta guessing
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
The Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb Platform
3 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 2024
Easily Verify Compliance and Security with Binance KYC
Easily Verify Compliance and Security with Binance KYC
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto Rico
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Taste
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Taste