Is Your Curriculum Digital Enough? Assess Digital Components
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The document discusses the need for digital curriculum in education. It notes that digital jobs involve websites, apps, bots, interactive storytelling projects, content management systems, social networks, commenting systems, blogs, and wikis. It also mentions that data provides the basis for many digital platforms and tools. The document then outlines a sample digital media innovation major that includes requirements in web design, advanced social media and analytics, and a capstone project. It also recommends choosing advanced coding or multimedia courses and mass communication electives.
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Is Your Curriculum Digital Enough? Assess Digital Components
- 1. Is Your Curriculum Digital Enough? Cindy Royal, Ph.D. Professor and Director, Media Innovation Lab School of Journalism and Mass Communication Texas State University cindyroyal.com croyal@txstate.edu/@cindyroyal Presentation slideshare.net/cindyroyal
- 9. Jobs
- 10. Jobs
- 11. Jobs
- 13. Products Platforms Data Engagement Websites, apps, bots, interactive storytelling projects… Content management systems, social networks, commenting systems, blogs, wikis… Data provides the basis for content management systems, social networks, analytic platforms and interactive storytelling Digital engagement includes participation on social networks, commenting on websites and interacting with content.
- 14. Digital Media Innovation Same Core as Other Majors (12 hours): Intro to Mass Communication, Media Writing, Media Law, Fundamentals of Digital/Online Media DMI Major Requirements Required (9 hours) • Web Design – includes elements of content, design, mobile, programming and multimedia • Advanced Social Media and Analytics – strategy, research, content and analytics related to digital media careers; other courses could be developed to also satisfy this requirement. • Digital Media Innovation Capstone - Guest Speakers on innovation, technology, research and strategy; development project Choose Advanced Coding or Multimedia (6 hours): • Media Design • Documentaries • Multimedia Journalism • Visual Storytelling • Coding and Data Skills for Communicators • Mobile Media Development 12 hours of Mass Comm electives – can include short courses
- 15. Short courses
- 17. Digital Curriculum Inventory • Digital • Visual • Social • Mobile • Data • Innovation • Emerging http://digitalcurriculum.cindyroyal.net
- 19. Don’t Wait
Editor's Notes
- Original question – Is Your Curriculum Digital Enough? Probably not
- Video - used to be television and film.
- Now it is a range of products, delivered as standalone videos on websites, as part of multimedia packages, social video and now, drone, 360 and virtual reality storytelling.
- Social Media - used to mean posting throughout the day on Twitter, now includes a range of activities that engage the audience on their platforms of choice. It's visual, interactive and evolving. SnapChat, Instagram Stories, chat apps, bots
- Programming used to mean planning a network’s programs and coding was what we did with a content analysis
- Used to be html/css, now requires knowledge of a variety of languages to support interactivity and data analysis, things like JavaScript, Python and R. Working with frameworks and content management systems
- Visual Projects Editor – Marshal Project
- Visual Projects Editor – Marshal Project
- Summed up products, platforms, data and engagement Result from an exercise in our professional meeting AEJMC Strategic plan on a new “digital” directive, as well as
- Content is an important element of all three. But it’s not the only element.
- Coding, drones, 360 video, parks course – in some cases, developing into 3-hour courses.
- Hub for digital for other sequences, as well as our own sequence and media innovation lab. This all started with one person, with no administrative responsibility, and in the beginning without tenure. Now we offer experiential learning, faculty development... Requires faculty who are immersed in this environment. Prepared to keep up to date and regularly modify curriculum. Profession requires graduates who can operate in and influence this environment.
- Original question – Is Your Curriculum Digital Enough? Probably not. Ours isn’t either. It’s a constant process of staying up-to-date, gaining new skills and perspectives and integrating. My advice, don’t wait. Do what you can right now to influence curriculum. Drive conversations. Seek out opportunities. Do meaningful research on emerging topics. You don’t need to be one of the big programs with lots of resources. It all starts with one person, one elective and some persistence. Your students are depending on it.