Some people say that social media platforms, like Twitter and Facebook, have killed email marketing because people

1. We’ve been wondering…

2. Is email marketing
dead?

3. you know the story…

4. set up a blog…
(if you blog it, they will come)

5. drive traffic to your blog using social media

6. offer a free ebook,
white paper, video, etc
in exchange for the
person’s email address
(we promise, no SPAM)

7. grow your list…

8. then market to your list with daily or weekly emails
offering some product or service until they buy or opt-out.

9. People like Gary Vaynerchuk
say email marketing is dead.

10. we mark all that
shit as spam!

11. Who has time to read email about blah, blah, blah
anyway?

12. flip the coin…

13. Brian Clark of Copyblogger fame
says…

14. email marketing is
very much alive.

15. Why?

16. Because email marketing moves the
conversation about your business to a
more personal environment, your…

18. Email provides you the most direct
line of communication for
conversion to sales.

19. So how do I do it
right?

20. Don’t send email
newsletters that
waste people’s time,

21. or contain annoying sales pitches.

22. Remember…

23. Spam by any other name is
still…

25. Instead…

26. Offer a value exchange…

27. Your valuable information for your prospects valuable
time.

28. Deepen your relationship with
your audience through your
distinctive voice.

29. And finally…

30. Create quality, niche content that
your prospect needs and is happy
to share.

31. Need help with your next email campaign?

32. Give us a shout…

33. Thank You!

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troy dean
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John Zubrovich
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