This document discusses sleep deprivation statistics, the growing sleep aids market, sleep monitoring technologies, and a company called Frasen that is developing a sleep mask to track sleep patterns using sensors and binaural beats. Key points include: sleep deprivation affects 38% of people worldwide on average, the global sleep aids market is projected to reach $7.6 billion by 2019, Frasen's sleep mask can accurately track brain activity, heart rate and other biometrics during sleep, and their goal is to guide users to improve sleep habits and health through the mask and a subscription sleep tracking service.

1. 1

2. Sleep deprivation

3. 38%
3,000 / day
(Sleep Apnea)
Sleep Disorder
World Avg. : 27%
Chinese Sleep Research Society (CSRS)
March 16, 2013.

4. $600 ~6k
Polysomnography
(PSG)

5. $17 (7 pills)
4weeks
in a sleep clinic

6. 40.9
million
47.5
million
55.1
million
(2015)
35.3
million
(2012)
$99.7 million by 2015
Health Insurance Review & Assessment Service (2012)
Compound annual growth rate
(CAGR) of 16%

7. 6.0
billion
6.5
billio
n
7.0
billion
(2016)
5.6
billion
(2013)
Compound annual growth rate
(CAGR) of 8%
$7.6 billion by 2019
Sleep Aids: Technologies and Global Markets (June 2014)

9. 1 2 3
Deep Sleep
Good
Poor

10. 10

12. Delta 0.5 – 3
Hz
Theta 4 – 7 Hz
Alpha 8 – 13 Hz
Beta 14 Hz
Deep Sleep
Deep Meditation
and dreaming
Visualization
And Meditation
Wakefulness
Left Ear
Right Ear
Auditory feedback
100 Hz 110 Hz
10 Hz

13. LIGHT
Output Rhythms:
PHYSIOLOGY
BEHAVIOR
Suprachaismatic
Nucleus (SCN)
Visionary feedback

14. • EEG (Brain Activity)
• Heartbeat
• Oxygen in blood (SpO2)
• Body temperature
• Accelerometer
• Ambient light
• Snoring
• Accurate - 250Hz
• Feedback - Bio
• Long Battery Life - 15h
• Light - 80g

15. f.mask f.assistf.visual

16. 35 min
No binaural beats
20 min
Binaural beats
applied34%
Reduction
Experiment phase – 1 periods:
2014 Nov 09th- 2015 Feb 15th

17. $2.5M
10k
users
2016
$7.5M
30k users
2017
$25M
1M
users
2018
US (75M) JP (25M) CH (10M)
Business person
Sleep disorder

18. $250 (MASK)
$5/m (SERVICE)
Sleep habit
Health condition
Sleep duration,
Life pattern guidance
Fall asleep, Maintain deep sleep,
Wake-up refreshed
Wellness alarm based on sleep
pattern change (sleep data)

19. 19
Airlines
Hotels

20. CEO Software Hardware
Bio-mechanics Computer Science Sleep Researcher
Engineering Design Business Marketing

21. Road Map
Promotion
(Indiegogo)
Service
Production
(US/JP)
Sep DEC Apr
IPO
2018

22. Pioneer Detour Destination
Sleep aids

23. 23
23
17

24. Discover sleep
Life beyond!

25. contact@frasen.io
www.frasen.io