Introduction to SlideShare

•Download as PPT, PDF•

1 like•1,075 views

Jessica Chan

An introduction to SlideShare: Why you should use it and how best to use it.

Technology

Introduction to SlideShare
Jessica Chan, Business Development | Content
©2013 LinkedIn Corporation. All Rights Reserved.

Discover content through people and
people through content.

SlideShare
The largest Professional Presentation
Community on the Web.

15+ Million Presentations on SlideShare
Supported Content:
• Presentations
• Infographics
• Documents
• Videos

Who Uses SlideShare
40 million registered users
60 million visitors/month

The SlideShare Secret Sauce
+
Visual Content
SEO

#1. Gain Exposure
Search + long-tail traffic

#2. Resonate w/ Audience
Power of visual content
• Rich media shares on LinkedIn get 2.5X more
comments and 2.7X more likes
• Visuals are processed 60,000X faster in brain
than text

#4. Generate Leads
Lead gen form & embedded links

EEmmppllooyyeeee BBrraannddiinngg
People connect with people

CCuurraattee && SShhaarree
Thought leadership: Find research and insights from industry experts

PPaaiidd PPrroommoottiioonn
SlideShare ads and sponsored updates on LinkedIn

What's hot

The Content: Marketers Guide to Lead GenerationFilipp Paster

Sponsored updates-user-guide-july-2013Daniel Howard

Life@SlideShareAmit Ranjan

Beyond the Click: SlideShare as a Lead Generation ToolEquilibria, Inc.

The Next Generation of Recruiter [Webcast]LinkedIn Talent Solutions

How Framebench Got 500 Signups in 3 DaysSlideShare

More Traffic. More Business. How to Boost Your Blog Traffic with SEORenee Girard

SlideShare for LinkedIn Talent SolutionsMarisa Wong

Working with DesignersJeremy Horn

Marketing Solutions LinkedIn Sponsored InMail product sheetLinkedIn Europe

5 Ways to Improve Your B2B's LinkedIn PageOneupweb

How Nonprofits Can Use LinkedIn Company PagesLinkedIn for Good

Content marketing made easyAndy, Xinbin Hu

How to Use LinkedIn Company Pages & GroupsHubSpot

Microsoft Case StudyLinkedIn

A Guide to SlideShare Analytics - Excerpts from Hubspot's Step by Step Guide ...SlideShare

LinkedIn Nonprofit Company Pages: OverviewLinkedIn for Good

How to Use LinkedIn's Publishing Platform to Generate LeadsStephanie Sammons

How Aberdeen Asset Management create awareness and generate sales leads on Li...LinkedIn Europe

What's hot (19)

The Content: Marketers Guide to Lead Generation

Viewers also liked

LinkedIn Pulse Feed Setup Guide Jessica Chan

My data簡介翌君許

學習行動。行動學習pj32huang

2012 台大國際英語演講營回顧Yi-Hung Peng

新時代圖書館大未來Ted Lin (林泰宏)

Slideshare簡介Sports Kuo

The SlideShare storyAmit Ranjan

Viewers also liked (8)

LinkedIn Pulse Feed Setup Guide

My data簡介

學習行動。行動學習

2012 台大國際英語演講營回顧

新時代圖書館大未來

Slideshare簡介

The SlideShare story

Recently uploaded (20)

Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...

[BuildWithAI] Introduction to Gemini.pdf

TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery

Introduction to use of FHIR Documents in ABDM

Vector Search -An Introduction in Oracle Database 23ai.pptx

ChatGPT and Beyond - Elevating DevOps Productivity

Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf

Design and Development of a Provenance Capture Platform for Data Science

WSO2's API Vision: Unifying Control, Empowering Developers

TEST BANK For Principles of Anatomy and Physiology, 16th Edition by Gerard J....

CNIC Information System with Pakdata Cf In Pakistan

Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

AWS Community Day CPH - Three problems of Terraform

Introduction to Multilingual Retrieval Augmented Generation (RAG)

Six Myths about Ontologies: The Basics of Formal Ontology

Architecting Cloud Native Applications

Platformless Horizons for Digital Adaptability

API Governance and Monetization - The evolution of API governance