This document provides tips for using LinkedIn to network online, find new clients, and grow sales. It encourages completing your profile, updating your status, adding keywords and connections, joining groups, adding your company page, and using applications to establish expertise. The goal is to fully utilize LinkedIn's social features to promote your brand and engage with others in your industry.

1. Okay, I’m LinkedIn…
Now What?
How to Use LinkedIn to Network Online,
Find New Clients & Grow Your Sales!
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2. Collaborative Partners
A collaboration of seasoned
professionals from C.E.L.
Public Relations and Small
Business Mavericks.
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3. Marketing
has changed!
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4. Marketing
has changed!
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5. AIDA
No, not the Opera.
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9. Are you on the
Social Web?
Recent studies have shown that of the
estimated 2.5 Billion word-of-mouth conversations
that occur around the world online each,day,
about 2.3 Billion of them reference to a
brand, product or service.
—eMarketer
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10. Profile Completeness
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11. Status Update
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12. Add
Keywords
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13. Edit Your Public Profile
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14. Edit Your Public Profile
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15. Add Connections!
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16. View People’s Connections
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17. Find Groups to Join
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18. Add Your Company
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19. Recommend People
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20. Ask for Recommendations
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21. Ask for Introductions
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22. Establish Your Expertise
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23. Establish Your Expertise
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24. Add Applications
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25. Event Application
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26. SlideShare Application
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28. Questions?
Contact
Caroline Melberg
952-473-1007
SmallBusinessMavericks.com
caroline@melberg.com
.com/in/CarolineMelberg
.com/CarolineMelberg
.com/CarolineMelberg
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