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- 2. Why the Record Labelis Important The record label an artist is attached to can have a dramatic impact on the success the artist receives in the industry. The record label must have the same vision and drive as the artist in order to gain recognition and popularity. The relationship between the record label and the artist is crucial and is a two-way street, both benefit each other in some form.
- 3. SYCO Music Onerecord label which is extremely well known, both inside the industry and by the general public, is Syco Music. Syco Music is the music division of the company Syco Entertainment, which was set up and owned by Simon Cowell, who has subsequently created "one of the world’s leading global music, television and film production companies". Many of the artists signed by the record label are winners or contestants of the company's successful TV shows Britain's Got Talent and The X Factor, including big names such as One Direction, Fifth Harmony, Susan Boyle and Little Mix. Artists discovered by The X Factor have sold more than 200 million records worldwide, including 200 No. 1s and 380 Top 10 records. Pros Cons • The first pro of this record label is how well it’s known. The company is repeatedly advertised annually to an extremely large audience and so our artist would be more likely to get recognised by more people. • With the record label being so well-known, there is a higher likelihood of more money being put into selling an artist and their work. • Mainly focuses on pop music, the record label may not be capable of managing an indie-rock music artist as well as an alternative record label with experience would. • The majority of the artist signed to this record label are contestants of The X Factor or Britain’s Got Talent and so it may be difficult to get signed by this company.
- 4. Virgin EMI Records Virgin EMI Records is a British record label that was founded in 2013 through the merging of Mercury Records UK and Virgin Records. The label have many artists signed including Elton John, Kanye West and Taylor Swift. The majority of the artists signed are pop artists, however there is the occasional R n’ B artist such as Ne-Yo. Pros Cons • It’s a big record label company, and again this means that there may be a higher budget to be spent on selling our artist. • They mostly sign pop artists, this could mean that they have less experience managing an indie-rock artist and therefore this may negatively impact our band within the industry.
- 5. Fueled By Ramen Fueled By Ramen is a U.S. based record label which first opened in 1996. The company’s main focus is on punk-inspired rock/pop bands and currently has 28 active artists signed; some extremely well-known worldwide such as Fall Out Boy, Twenty One Pilots and Panic! At The Disco. Many of the artists signed have recent albums out, as well as worldwide sold-out tours. Pros Cons • The company has 20 years experience in managing and marketing indie/rock/pop artists and I believe this would be extremely beneficial for our band. • The record label are also extremely well-known, therefore this could get our band recognition from that particular audience. • With so many artists already being signed, it may be difficult to get signed.