Fjord Service Design Academy: A business case for transformative servicesFjord
Nancy Birkhölzer and Melanie Wendland from Fjord’s Service Design Academy delivered a keynote at the Service Design Conference organized by the German chapter of the International Service Design Network. Theme of the conference was Creating value(s): Transforming business, society and individual behavior through Service Design.
Media on the Move :: Putting the Brand in the Palm of ConsumersRyan Manchee
The ability to reach consumers anywhere at any time has shifted how advertisers execute campaigns – and how audiences consume media. Beyond the ability to make calls, personalized mobile computers are tackling commerce and communication in increasingly innovative ways. Between the time you leave your home and arrive at the office, you can use your mobile device to interact with everything from billboards to QR codes on advertising and packaging. This presentation examines how agencies can best integrate mobile with their other digital channels.
Everyone knows that Australia and the world needs sustainable innovation to combat the global challenges we are facing and achieve the SDGs, but not enough companies know how. Futureye is developing a program to breach this gap and is looking for partners.
Fjord Service Design Academy: A business case for transformative servicesFjord
Nancy Birkhölzer and Melanie Wendland from Fjord’s Service Design Academy delivered a keynote at the Service Design Conference organized by the German chapter of the International Service Design Network. Theme of the conference was Creating value(s): Transforming business, society and individual behavior through Service Design.
Media on the Move :: Putting the Brand in the Palm of ConsumersRyan Manchee
The ability to reach consumers anywhere at any time has shifted how advertisers execute campaigns – and how audiences consume media. Beyond the ability to make calls, personalized mobile computers are tackling commerce and communication in increasingly innovative ways. Between the time you leave your home and arrive at the office, you can use your mobile device to interact with everything from billboards to QR codes on advertising and packaging. This presentation examines how agencies can best integrate mobile with their other digital channels.
Everyone knows that Australia and the world needs sustainable innovation to combat the global challenges we are facing and achieve the SDGs, but not enough companies know how. Futureye is developing a program to breach this gap and is looking for partners.
You'll learn:
- How to create a consistent design language across product lines
- When and where to allow for exceptions to the design language
- How to create the infrastructure to support coherent design
This is a guide to using social media for retail brands. It explores 3 key questions for any retailers looking to harness the power of social media:
1) What exactly are Social Media?
2) Why are they relevant to Retail Marketing
3) How can Retailers get started using Social Media?
It shares key figures that provide a rationale for using social media as part of retail marketing, offers some inspiring case studies of retail social media from around the world, explroes some trends that will shape the future of social in retailing, and sets out a simple framework to help retailers get started in Social Media.
UNIQLO at the core of Fast Retailing’s strategy
FAST RETAILING, Uniqlo’s parent company, aims at becoming the world’s No 1 apparel retailer group by 2020
With Uniqlo as the No 1 apparel brand in Japan
Target of quadrupling annual sales to Y2,000 billion by 2020
Ensure profitability, with the SPA business model
Ensure top level of growth, with an increasing presence abroad
Win customers by responding to their demand
Sticking to Uniqlo’s core positioning ‘quality at reasonable price’
Launch of hit products : basic design combined with high performance
Focus on big scale stores in Japan and major global cities overseas Objectives
Банкови сметки и плащания в системата на АмазонМихаил Великов
Кратка презентация към видео, което заснех за моята Facebook страница. Във видеото отговарям на това дали може да се използва българска банкова сметка при продажби в Амазон. Отговорът е "да".
За повече информация може да намериш моята страница във Facebook.
A great presentation covering all the important information you want to know to educate yourself on facebook.
You can find more Educational information @ www.neadapps.com
Ms Mandira Srivastava, during her discourse at Maidan Summit 2011, introduced the Isha Foundation and talked about its impact through sport-based programmes. In her presentation, she took the audience through Isha’s activities, and explained how sport can be harnessed to create an inclusive culture that forms the basis for urban peace and global development.
Using case studies and dedicated presentations, she spoke about how sport has been enjoyed with full enthusiasm in the communities that the Isha Foundation works in, and how eventually transformation happened. She made a special mention to Isha’s sport-based work during crisis situations in South India.
This presentation was given to the Industrial Energy Efficiency Work Group of the Midwestern Governors Association on September 1, 2011. It provides an overview of industrial energy consumption in the 13 states that make up MEEA's footprint, and details current industrial energy efficiency policies and program activities within each state.
2016 Guangzhou International Shopping Festival
2016 Guangzhou-Los Angeles-Auckland Cultural Festival and Los Angeles & Auckland Select Brands Exhibition is a 16-day yearly shopping festival honoring a different international city every year, is running from September 29th to October 14th in Guangzhou. In the past years, Paris, London, Singapore were among the cities celebrated. This event provides a unique opportunity to showcase U.S. consumer products to millions of Guangzhou’s increasingly affluent consumers. Whether selling apparel brands, fine foods or liquors, gift items or any other products, Los Angeles & Auckland Select Brands Exhibition will give the participants a great opportunity to capitalize on the brand’s recognition and promote them to the Chinese consumers.
Time to Market is a misguided measure of success. Time to Market is necessary, but not sufficient. Time to Revenue is what really counts. How do you accelerate Time to Revenue? By focusing everything you do on maximising Customer Adoption. Because Customer Adoption is the ultimate measure of ROI.
You'll learn:
- How to create a consistent design language across product lines
- When and where to allow for exceptions to the design language
- How to create the infrastructure to support coherent design
This is a guide to using social media for retail brands. It explores 3 key questions for any retailers looking to harness the power of social media:
1) What exactly are Social Media?
2) Why are they relevant to Retail Marketing
3) How can Retailers get started using Social Media?
It shares key figures that provide a rationale for using social media as part of retail marketing, offers some inspiring case studies of retail social media from around the world, explroes some trends that will shape the future of social in retailing, and sets out a simple framework to help retailers get started in Social Media.
UNIQLO at the core of Fast Retailing’s strategy
FAST RETAILING, Uniqlo’s parent company, aims at becoming the world’s No 1 apparel retailer group by 2020
With Uniqlo as the No 1 apparel brand in Japan
Target of quadrupling annual sales to Y2,000 billion by 2020
Ensure profitability, with the SPA business model
Ensure top level of growth, with an increasing presence abroad
Win customers by responding to their demand
Sticking to Uniqlo’s core positioning ‘quality at reasonable price’
Launch of hit products : basic design combined with high performance
Focus on big scale stores in Japan and major global cities overseas Objectives
Банкови сметки и плащания в системата на АмазонМихаил Великов
Кратка презентация към видео, което заснех за моята Facebook страница. Във видеото отговарям на това дали може да се използва българска банкова сметка при продажби в Амазон. Отговорът е "да".
За повече информация може да намериш моята страница във Facebook.
A great presentation covering all the important information you want to know to educate yourself on facebook.
You can find more Educational information @ www.neadapps.com
Ms Mandira Srivastava, during her discourse at Maidan Summit 2011, introduced the Isha Foundation and talked about its impact through sport-based programmes. In her presentation, she took the audience through Isha’s activities, and explained how sport can be harnessed to create an inclusive culture that forms the basis for urban peace and global development.
Using case studies and dedicated presentations, she spoke about how sport has been enjoyed with full enthusiasm in the communities that the Isha Foundation works in, and how eventually transformation happened. She made a special mention to Isha’s sport-based work during crisis situations in South India.
This presentation was given to the Industrial Energy Efficiency Work Group of the Midwestern Governors Association on September 1, 2011. It provides an overview of industrial energy consumption in the 13 states that make up MEEA's footprint, and details current industrial energy efficiency policies and program activities within each state.
2016 Guangzhou International Shopping Festival
2016 Guangzhou-Los Angeles-Auckland Cultural Festival and Los Angeles & Auckland Select Brands Exhibition is a 16-day yearly shopping festival honoring a different international city every year, is running from September 29th to October 14th in Guangzhou. In the past years, Paris, London, Singapore were among the cities celebrated. This event provides a unique opportunity to showcase U.S. consumer products to millions of Guangzhou’s increasingly affluent consumers. Whether selling apparel brands, fine foods or liquors, gift items or any other products, Los Angeles & Auckland Select Brands Exhibition will give the participants a great opportunity to capitalize on the brand’s recognition and promote them to the Chinese consumers.
Time to Market is a misguided measure of success. Time to Market is necessary, but not sufficient. Time to Revenue is what really counts. How do you accelerate Time to Revenue? By focusing everything you do on maximising Customer Adoption. Because Customer Adoption is the ultimate measure of ROI.
The name is Brand, James Brand. Martini Media is going undercover to help brands identify the opportunities in the digital ad space. Your mission, if you choose to accept it, learn how Martini Media can help your brand make a killing
From Retail to Wetail: the future of retail communicationAlessandro Panella
The retail landscape has changed dramatically over the last 10 years. New technologies have forced retailers to rethink their business models and the way they will engage with consumers and shoppers in the future.
“I think that a lot of retailers are facing up to the fact that the world is omni-channel or multichannel. The point is that retailers have to realize that they need to engage with shoppers whenever and wherever those shoppers are thinking about purchasing.” says Bryan Roberts from Kantar Retail in the latest Brand Z report about the most valuable Retailer Brands in 2012.
During that period of time we’ve seen a pure-play e-commerce retailer, Amazon, become the most valuable retailer brand in the world. The role of the physical store has changed – moving away from merchandising products to offering unique brand experiences. To put it in the words of Vittorio Radice, CEO of leading Italian department store La Rinascente, “We want to be the place where we know that the people shopping there are not actually shopping for products, they‘re shopping for an experience.”
This transformation is happening everywhere. Discounters have recognized the need to reinvent themselves and provide better quality and service instead of just cheap prices as evidenced by the move of Aldi Süd in Germany who is planning to grow the share of branded products in its assortment to as much as 25%. Shoppers should no longer be called shoppers if one thinks about the traditional definition: “One who visits stores in search of merchandise or bargains.” The times when people were searching for just merchandise or bargains are gone. The explosion of social media and the many possible brand interactions have created a new breed of shoppers. These people want to have a say in what is sold, they join forces to gain better prices and are more than happy to share their experiences if they feel listened to.
So how do retail brands strive in such an environment? How will they engage with the new breed of shoppers? What does the future of retail communication look like? These are just some of the questions we will raise in this study and we hope that you’ll find the answers interesting.
Purposeful Mobile: Thoughts on Mobile Research - ConfirmitMerlien Institute
Presented by Dave King, Executive Vice Preseident, Mobile Solutions - Confirmit
at Market Research in the Mobile World Asia-Pacific
30-31 January 2013, Kuala Lumpur, Malaysia
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://www.mrmw.net
DBS: Iris Worldwide: Your Brand’s Hyperconnected Influencers Digiday
There’s a mainstream audience that is not just connected, but hyper-connected, with zero degrees of separation between them and a global universe of influences. Iris Worldwide conducted a study to determine the differences and similarities between these individuals, what they choose to share and how brands can insert themselves into the conversation with these influencers.
Presenter: Esty Gorman, director of strategy, Iris Worldwide @Esty501
China Online Shopping Survey Results Dec2012_Decision FuelPohchin Loh
In December, China’s Alibaba announced they recorded 1 trillion RMB (US $157B) in transactions, making them the world’s largest e-commerce company. We wanted to know more: How much does Taobao really dominate in China? How often are people shopping online what drives their purchase decisions? So we surveyed our panel and here are the results of our quick study.
“Socializing” the Retail Experience: Customer Experience Management - Born Re...G3 Communications
The enormous impact of social media and mobility has created a profound shift in consumer behavior by shifting the balance of power in the retailer-customer relationship. To add to this, ongoing economic uncertainty coupled with heightened consumer expectations of their retail experience have today’s retailers adjusting to a new “normal” squeeze on their operations.
Empathica invites you to join us for a live Webinar – to learn how Customer Experience Management - Born Reporting, Reborn Social – will help your retail business. We’ll explore the challenges retailers are facing today and discuss how looking at customer experience through a social lens may be the key to growth while navigating this new normal.
In the session you’ll learn:
How leading retailers are implementing a social focus for their Customer Experience Management programs and driving employee engagement and active brand advocacy.
How social media and mobility are impacting consumer behavior – and what brands can do to capitalize on these trends.
How a combination of new and old technologies is enabling better customer experiences through “Social CEM”.
Social Commerce - Real Shopping [R]evolution?Bluerank
A co-presentation of Erica Schmidt, Global Search Director, iProspect & Zbigniew Nowicki, Managing Director, Bluerank from "E-commerce Development" conference held by Informedia Polska & Puls Biznesu.
Ted Hulsy, VP of Marketing with eFolder, shared his personal insights on how to sell and succeed with LinkedIn. Selling has gone social and there are numerous tools to find new prospects, engage with clients, and win new business with LinkedIn.
Similar to Insights on the shopping revolution (20)
Our new perspective on achieving the full potential of human and artificial intelligence.
By Fjord, design and innovation from Accenture Interactive, and Accenture The Dock.
Our annual Trends report is here, born from plenty of Post-it notes, more coffee than we care to mention, lots of healthy debate and quite a few laughs. Trends is always a labor of love, crowdsourced from Fjordians (all 1,000 of us) from around the world – from San Francisco to Berlin, Hong Kong to Johannesburg, Dubai to São Paulo and 22 other places in between.
This process results in the trends we expect to affect business, technology and design in the year ahead.
Read and download the full report at www.trends.fjordnet.com
Our annual Trends report is always a team effort, and this year’s team was bigger and more diverse than ever. More than 1,000 Fjordians, plus (for the first time) 85 clients from five continents, inspired our report, each bringing their own individual perspectives and experiences to the table.
We first gathered insights in all forms—a mix of hastily-drawn thoughts on Post-it Notes, elegant (and not-so-elegant) illustrations, simple scribbles and some long-form copy, and even some musings over a cup of coffee. We then took those insights into workshops designed to hone the thinking and spot patterns—and tapped into some digital tools to help us gather evidence for our best ideas (because at Fjord, we’re all about blending the physical with the digital). The result? Seven Trends affecting business, technology and design in 2018.
Today, we see deep division across global populations on a broad range of issues, which is creating social and political anxiety. We’re also experiencing tension as a result of deep technological change that is altering the world we live in. There is no running from these forces. For the first time, we feel that there is just one meta theme for Trends in 2018: Tension.
In an increasingly competitive market, we believe that businesses will no longer be able to rely on external partners alone to drive innovation. By bringing design capabilities in-house, brands will have the ability to respond rapidly to a world changing around them, adapting constantly to remain fresh and bring relevant innovation to market – becoming what we call a ‘Living Business’.
Our ‘Design from Within’ report describes three distinct approaches businesses can take in order to design and innovate internally. Each approach shares common goals - such as creating a culture which inspires creativity, and enabling the business to scale ideas from the drawing board to the marketplace –but the models differ according to the extent of a company’s involvement in them.
To say it is difficult to see and do everything that CES has to offer is an understatement. In fact, the only easy part is consistently hitting 10,000+ steps on your tracker every day! But we were prepared, using our 2017 Fjord Trends as a guide, to uncover the most inspiring work and topics that will continue to evolve this coming year.
Twelve months of research, 1000+ cups of coffee, and probably an entire forest worth of Post-its (don’t worry—we recycle). That’s what it took for us to compile our Trends 2017 report, which offers an in-depth look at the eight most important developments we believe will influence and impact design and innovation for business, government and society in the coming year.
Visit trends.fjordnet.com for more.
What makes people LOVE a product or brand?
What sustains that love?
These are the questions Accenture Interactive and Fjord set out to answer when embarking on The Love Index study.
The Love Index 2016 is the first annual report that measures brands – and in particular, the services and experiences they offer – on a 10-point scale across five F.R.E.S.H. dimensions plotted on a pentagon
Cannes 2016: Design Thinking for Health InnovationFjord
Fjord Design Directors Jonas Höglund and Thomas Müller launched the Accenture Interactive Cannes Lions presence with a hands on workshop at Lions Health: Design Thinking for Health Innovation.
Un’analisi dei 10 trend digitali più significativi che trasformeranno il design, le organizzazioni e la società per l’anno appena iniziato condotta da Fjord, Design&Innovation unit di Accenture Interactive, nel rapporto annuale Fjord Trends 2016.
Der Fjord Trends Report 2016 ist da! Zum neunten Mal veröffentlichen wir unsere jährlichen Einschätzungen zu den Auswirkungen aufkommender Technologien. Wir beleuchten die neuesten und wichtigsten digitalen Entwicklungen, die Unternehmen, Organisationen und die Gesellschaft in naher Zukunft verändern werden – und erläutern, welche Chancen sich daraus ergeben.
Grundlage der FJORD Trends 2016 ist die geballte Expertise unserer 750 Designer und Strategen weltweit. In monatelangen Recherchen, Diskussionen und Debatten haben wir unsere Erfahrungen zusammengetragen und in zehn Schlüsselentwicklungen zusammengefasst. Wir glauben, dass 2016 ein weiteres entscheidendes Jahr für die Digitalisierung wird und einschneidende Entwicklungen für Organisationen und Anwender bereithält.
Im FJORD Trends 2016 Report erfahren Sie mehr über die Big-Data-Etikette und den zukunftsfähigenr Umgang mit Daten; die wachsende Bedeutung von Employee Experience (EX) Design; das Verschwinden der Apps und die wahre Stärke von Wearables, Nearables und anderen Geräten, die zuhören.
Den vollständigen FJORD Trends Report 2016 finden Sie unten – viel Spaß beim Lesen! Besuchen Sie uns auch auf trends.fjordnet.com und folgen Sie #FjordTrends
Weitere Informationen zu Fjord und der Trends Studie finden Sie hier: http://trends.fjordnet.com/
El informe Fjord Trends, que lleva nueve años publicándose ininterrumpidamente, persigue detectar y analizar los desarrollos tecnológicos, de diseño y de negocio que más influirán en nuestras vidas durante los doce próximos meses.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Photos: Light bulb: http://www.youtube.com/user/MrEdisonLightPiggly Wiggly: http://www.renaissanceconnection.org/Sweat shop: http://www.threadforthought.net/2011/03/29/fashion-factory-labor/Not since provisions moved out from behind the counter and the dawn of pret-a-porter with the dawn of the supermarket has there been so much change in the way people buy things. We have more choices than ever – not just goods and brands, but also ways and means of acquiring them. Digital, analog, pay now, pay later, keep it secret or make it public – all these and more have created a landscape that is far more complex and interesting than we could have imagined a mere decade ago.
Pursuit of independent career paths and more fulfilling roles, people are turning to entrepreneurship to satisfy their professional needsConsumers want real, genuine and authentic interactions – reacting to the increase in technologySmall scale, finding new means of money – making, selling and raising funds - Etsy, Folksy, KickstarterMake money from what you have, - airbnb (rent your home)whipcar (rent your car)park at my house (rent parking space) Camp in my garden (rent your garden to campers) Monday to Friday (rent out your spare room) New attitudes toward work and taking the initiative to establish businesses as much to express their creative impulses as to make money . 75% of 20 – 30 year olds want to be entrepreneurs (according to BVA, French polling institute, 2010). Implications to Barclays
Pursuit of independent career paths and more fulfilling roles, people are turning to entrepreneurship to satisfy their professional needsConsumers want real, genuine and authentic interactions – reacting to the increase in technologySmall scale, finding new means of money – making, selling and raising funds - Etsy, Folksy, KickstarterMake money from what you have, - airbnb (rent your home)whipcar (rent your car)park at my house (rent parking space) Camp in my garden (rent your garden to campers) Monday to Friday (rent out your spare room) New attitudes toward work and taking the initiative to establish businesses as much to express their creative impulses as to make money . 75% of 20 – 30 year olds want to be entrepreneurs (according to BVA, French polling institute, 2010). Implications to Barclays
The ALTAR of payment
Location remindersGoogle maps - Pull up a map when you need it, where you need itTranslate language, currency on the move, on the fly - whatever you need when you need it. Consumers value the services that allow them to do that. This behavior is boosted by a need for positive surprises, spontaneous discovery and relevance.Egg Drop – the smarter neighbourhood marketplace– bit like ebay but for your local area. Foursquare’s Radar alerts you if friends are getting together nearby, so you can meet upHyper local news platforms are emerging, with local papers in the UK and USA encouraging local people to submit news stories that would be missed by mainstream newsBakerTweet lets bakers tell the world that something fresh has just come out of the oven. Implications to Barclays