Inpress 2009
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An overview of our company activity in 2009, presented by Managing Director Rachael Ogden at the AGM in Leeds on 8th December 2009.
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Inpress 2009
- 1. Inpress Books 2009 AGM Presentation to our Publishers Rachael Ogden, Managing Director, December 2009
- 3. January 09: Building Audiences Online
- 6. February 09: Board Development
- 8. March 09: Re-Branding Inpress
- 10. April: Relocating the Company
- 12. May 09: Profile Raising
- 15. June 09: Digital Development
- 17. July 09: The Inpress Internship
- 19. August 09: Client Development
- 21. September 09: New Partnerships
- 23. October 09: Ambitious Print Marketing
- 25. November 09: Re-launching the Website
- 27. December 09: The Inpress Publisher Conference
- 31. Thank you
Editor's Notes
- In 2008/09 Inpress generated a total of £121,104 in trade and web sales for its publishers. The company sold 164 new titles to the trade (up on 148 in the previous year). We generated £98k in sales for our publishers. To bring you a little more up to date, looking at sales figures for Dec 08 to Aug 09 (paid in months April 09 to Dec 09), we are currently 13% up on last year, with a total sales of £78k. £71k of this money has already been paid back to you. We are currently working with 40 of the UK’s most exciting and dynamic independent publishers.
- Creating communities of customers. Now have 240 fans on Facebook and 350 followers on Twitter. Social marketing accounts set up – Facebook (now at 239 fans) and Twitter. Although Twitter stayed dormant until July... More on this soon! Inpress Reviewers scheme set up; Inpress Reader-in-Residence We have hired Yvette Hawkins, a well-read blogger based in Newcastle, to be our reader-in-residence for six months. New blogs by Inpress authors Mike Wilson (Smokestack), Kelley Swain and Josephine Dickinson (Flambard), Jayne Joso (Alcemi) – among others. If you looked at the blog today, you would find flash fiction by Chris Keil (Alcemi) and AJ Duggan (Flambard) plus a topical piece by James Hogg on Borders. And all of these have been uploaded in the past 5 days. In order to keep the blog fresh and interesting, we need your authors! Bookseller ran a full page feature on the new direction of the company and we also received press coverage in the NALD and IPG newsletters.
- Board at the heart of the organisation. The business plan Two new board members – Steve Dearden and Sandra Brown Digital Development – set up events calendar on the website and the HB/PB function which allows us to show one title, with two different formats, rather than having to list the title twice. Bhupinder Sohanpal (biog?) Philip Hoy
- Re branding Think about company branding across all your communication: logo / Ais / Business Cards / sales statements / even email footers