The documentary will explore people's different fears through interviews and a countdown of the top 5 most common fears. It will examine how fears develop and how some people have overcome theirs. The target audience will be 18-30 year olds, as the documentary is suited to Channel 4's audience. It will air at 9pm to reach most viewers and avoid scaring children, likely on a Monday when similar programs are shown.

2. Our plan is to produce a documentary on fears, we have chosen
fears because it is a captivating topic which people would find
interesting and tune in to watch. We have decided to call this
documentary Now Fear This, playing on the phrase ‘Now hear this’.
The documentary will be a mixed documentary which allows lots of
editing techniques and tools, as the fears will vary with different
people. The documentary will be multi strand and focused on many
different people with many different fears.
Throughout the documentary, there will be a countdown of the top 5
most common fears and this will explain how some people
developed the fear and how others have overcome them including
conditioned and unusual fears.

3. Our target audience for this documentary will be 18-30
year olds as it is the target audience for Channel 4. As
the topic would be liable to air on Channel 4, we
believe that the same target audience would be best.
Our topic is one which is interesting for teenagers and
people intrigued in unusual aspects in life, particularly
fears. The topic will engage audiences who are
interested in how fears develop and what the most
common fears are. The target audience will be broad
as everyone can relate to the topic and gives them a
sense of satisfaction within the countdown.

4. We have decided to broadcast our documentary on Channel
4 as it has a large proportion of documentaries shown; our
target audience of teenagers are also more likely to watch
Channel 4 due to the documentaries and programmes
broadcasted on this channel. Other documentaries have been
aired on this channel which have a similar vibe such as
‘Psychopath Night’ which also includes a countdown to
engage the audience and a similar style of editing.

5. We have decided to broadcast our documentary at
watershed times such as at 9pm. This is when most
teenagers and adults watch TV; this programme may be
considered inappropriate for children as the content of the
documentary may scare them. An appropriate day to
broadcast this programme would be on a Monday, due to
similar programmes being shown on this particular day.