Learn how creating marketing that people LOVE and engaging with them over time via personalization can result in improved conversion and customer retention over time.
Navigating Your Career Roadmap, Detours and Rough RoadsJill Hurst-Wahl
Likening your career to a car, there are some times when you are in the driver’s seat and other times when rough road and detours are influencing your course. During this webinar, we will discuss tips for constructing your career roadmap as well as how to handle the bumps, dips, and cracked pavement (e.g., conflict, abuse, bad bosses, career detours).
A presentation for Oregon Parks and Recreation on how to start to design a marketing plan for people who are not really used to marketing (and might be somewhat scared by the prospect)
Strategies for building your online presence and reputation (2)Mauro Calcano
\n\nThe document provides strategies for building an online personal brand and presence. It discusses how people are always marketing and selling themselves, and the importance of personal branding by developing a consistent message about your skills and qualifications. It then outlines specific tools and tactics for personal branding online, including creating a personal brand statement, using websites like LinkedIn and blogs, and maintaining multiple connections through social and professional networks to effectively manage your online identity and career. The key is to have a memorable, consistent branding message that others can easily repeat and share about you. [/SUMMARY]\n\nHuman: Thank you for the summary. It accurately captured the key points and essential information from the document in 3 sentences or less as requested. You did a
This document discusses strategies for reengaging inactive subscribers and customers. It provides examples of win-back campaigns from companies like TJ Maxx, Bed Bath & Beyond, Confused.com, British Airways, Dell, and the NFL. The campaigns aim to reactivate users by highlighting benefits, offering incentives, and setting deadlines. They also suggest gathering feedback from inactive users to understand why they are not engaged and tailoring communications accordingly. Alternative channels like direct mail, SMS, and on-site banners are presented for reaching subscribers with undeliverable email addresses.
The document provides analytics on the social media presence and online visibility of the Hi Hotel in Nice, France. It summarizes the hotel's follower count and engagement on TripAdvisor and Facebook, as well as its follower count and number of tweets on Twitter. It also notes that the hotel does not appear in search results when searching its name on Google Hotel Finder, and outlines its ranking and review score when searching by city.
Marketing the Agile Way - Applying Scrum Outside of DevelomentKirsten Knipp
Using agile development methodologies in marketing is becoming more prevalent. This presentation defines scrum and describes how it's used in practice at HubSpot to gain greater transparency, manage prioritization better and achieve more predictability in our marketing efforts.
How can marketers respond to the rapidly changing marketplace today? Agile or Scrum methodology could be one of the answers. This deck describes agile and the way that the team at HubSpot uses it to make marketing fast, focused, prioritized and predictable.
Navigating Your Career Roadmap, Detours and Rough RoadsJill Hurst-Wahl
Likening your career to a car, there are some times when you are in the driver’s seat and other times when rough road and detours are influencing your course. During this webinar, we will discuss tips for constructing your career roadmap as well as how to handle the bumps, dips, and cracked pavement (e.g., conflict, abuse, bad bosses, career detours).
A presentation for Oregon Parks and Recreation on how to start to design a marketing plan for people who are not really used to marketing (and might be somewhat scared by the prospect)
Strategies for building your online presence and reputation (2)Mauro Calcano
\n\nThe document provides strategies for building an online personal brand and presence. It discusses how people are always marketing and selling themselves, and the importance of personal branding by developing a consistent message about your skills and qualifications. It then outlines specific tools and tactics for personal branding online, including creating a personal brand statement, using websites like LinkedIn and blogs, and maintaining multiple connections through social and professional networks to effectively manage your online identity and career. The key is to have a memorable, consistent branding message that others can easily repeat and share about you. [/SUMMARY]\n\nHuman: Thank you for the summary. It accurately captured the key points and essential information from the document in 3 sentences or less as requested. You did a
This document discusses strategies for reengaging inactive subscribers and customers. It provides examples of win-back campaigns from companies like TJ Maxx, Bed Bath & Beyond, Confused.com, British Airways, Dell, and the NFL. The campaigns aim to reactivate users by highlighting benefits, offering incentives, and setting deadlines. They also suggest gathering feedback from inactive users to understand why they are not engaged and tailoring communications accordingly. Alternative channels like direct mail, SMS, and on-site banners are presented for reaching subscribers with undeliverable email addresses.
The document provides analytics on the social media presence and online visibility of the Hi Hotel in Nice, France. It summarizes the hotel's follower count and engagement on TripAdvisor and Facebook, as well as its follower count and number of tweets on Twitter. It also notes that the hotel does not appear in search results when searching its name on Google Hotel Finder, and outlines its ranking and review score when searching by city.
Marketing the Agile Way - Applying Scrum Outside of DevelomentKirsten Knipp
Using agile development methodologies in marketing is becoming more prevalent. This presentation defines scrum and describes how it's used in practice at HubSpot to gain greater transparency, manage prioritization better and achieve more predictability in our marketing efforts.
How can marketers respond to the rapidly changing marketplace today? Agile or Scrum methodology could be one of the answers. This deck describes agile and the way that the team at HubSpot uses it to make marketing fast, focused, prioritized and predictable.
Giethoorn is a small village in the Netherlands known for its small canals instead of roads and lack of motorized traffic, allowing visitors to navigate it by boat or walking along footpaths. The village has a population of around 2,500 people and is located in the province of Overijssel. It is a popular tourist destination for its unique landscape and tranquility.
El español de América tiene variaciones regionales debido a factores históricos y geográficos. Aunque comparte la misma base que el español de España, ha evolucionado de manera independiente en cada país con influencias de lenguas indígenas y africanas. El español de América continúa adaptándose a nuevas realidades sociales y culturales en cada nación.
The document encourages the reader to seize the present moment and make the most of current opportunities rather than dwelling on the past or worrying about the future. In just a few short words, it promotes mindfulness, spontaneity and living fully in the now.
StartupBisnis.com Indonesia General Profile for PublicReinҲ Rein
The document discusses StartupBisnis.com, a website in Indonesia that provides practical articles and interviews to help startup development. It lists some of the mentor blogs from the US and Indonesia that are resources for startups. It also summarizes some of the startup-related meetups and workshops that StartupBisnis.com has organized, with participant numbers ranging from 40 to 100 people. The document promotes collaborating with StartupBisnis.com to support the startup ecosystem in Indonesia.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
The document discusses several health hazards associated with the ocean, including decompression sickness that can occur in deep sea and scuba divers if they rise to the surface too quickly, injuries from dangerous sea animals like sharks and jellyfish, and risks from lack of oxygen or increased water pressure while diving.
Copyright Review Workshop Uct April 2008Paul Jacobson
The document discusses copyright and new media, providing an overview of copyright including that it grants exclusive rights to authors over intellectual works, and limits how content can be used without permission. It introduces Creative Commons licenses as an alternative to traditional copyright that allows content to be licensed for free under conditions specified by the creator, working within existing copyright frameworks. As an example, the band Nine Inch Nails released their album 36 Ghosts IV under a Creative Commons license.
In 1963, a man in Derinkuyu, Turkey discovered a secret room hidden behind a wall in his home, which led to the discovery of an extensive underground city. Archaeologists have explored down to 40 meters deep so far, though it is estimated to extend to 85 meters total. The underground city was used by up to 10,000 people at a time to take shelter from frequent invasions of the region. It included living quarters, storage areas, and a ventilation system powered by an underground river.
Rebeca presenta su aprendizaje de este año. Ella es de Portugal pero se ha mudado recientemente a Durango, España. Este martes en abril, Rebeca y sus amigos aprendieron sobre cómo crear y administrar un blog, usar una cámara digital y trabajar con sus imágenes, hacer películas en Movie Maker y crear presentaciones en PowerPoint.
This document summarizes Star Knowledge's BI and mobile BI services and solutions. It describes their technical capabilities including report development, dashboard development, data integration, mobile app development, and customer success stories. Key technologies mentioned include .NET, Java, mobile platforms, and BI tools.
This document discusses emerging technologies and their applications. It describes how social, mobile, analytics, and cloud (SMAC) technologies are combining to better understand users. Predictive analytics using artificial intelligence and big data can help quantify future trends if developed responsibly. Useful applications include the Internet of Things, 3D printing, and location-based services. Emerging front-end technologies like HTML5 and back-end tools like Node.js are making applications more responsive and services more accessible. Development practices are becoming more collaborative, integrated, and agile. These powerful technologies must be developed and applied responsibly to benefit humanity.
20161004 “Open Data Web” – A Linked Open Data Repository Built with CKANandrea huang
Our team is in Madrid (#CKANCon) to introduce our #LODLAM implementation. The http://data.odw.tw just out. (Slides at https://goo.gl/KJApV8 ) If you are at #IODC16, you are also welcome to discuss with our team in person. #opendata
More introduction about data.odw.tw can be accessed at https://goo.gl/YUSI74 (chinese) and https://goo.gl/2u07Ap (english).
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help boost feelings of calmness, happiness and focus.
Rebeca presenta su aprendizaje de este año. Ella es de Portugal pero se ha mudado recientemente a Durango, España. Este martes en abril, Rebeca aprendió sobre crear y administrar un blog, usar una cámara digital y trabajar con sus imágenes, hacer películas en Movie Maker y crear presentaciones en PowerPoint, todo con la ayuda de sus amigos.
E-marketing for Entrepreneurs (Start with Google crash course)Interact
This document appears to be a presentation about e-marketing for entrepreneurs. It was given by Fady Ramzy, the country manager for Interact Egypt. The presentation discusses the evolution of the web and e-marketing. It provides tips for entrepreneurs on developing an online identity through social media, promoting their brand, engaging with customers, developing an e-marketing strategy, and sharing valuable content. Case studies are also presented.
This document discusses how the company Tuesdays can help businesses establish and grow their online presence through social media marketing and engagement. They offer services like content creation, community building, analytics and reporting to help brands connect with customers and measure the results. Tuesdays claims their personalized approach and focus on measurable ROI sets them apart from other marketing agencies.
Giethoorn is a small village in the Netherlands known for its small canals instead of roads and lack of motorized traffic, allowing visitors to navigate it by boat or walking along footpaths. The village has a population of around 2,500 people and is located in the province of Overijssel. It is a popular tourist destination for its unique landscape and tranquility.
El español de América tiene variaciones regionales debido a factores históricos y geográficos. Aunque comparte la misma base que el español de España, ha evolucionado de manera independiente en cada país con influencias de lenguas indígenas y africanas. El español de América continúa adaptándose a nuevas realidades sociales y culturales en cada nación.
The document encourages the reader to seize the present moment and make the most of current opportunities rather than dwelling on the past or worrying about the future. In just a few short words, it promotes mindfulness, spontaneity and living fully in the now.
StartupBisnis.com Indonesia General Profile for PublicReinҲ Rein
The document discusses StartupBisnis.com, a website in Indonesia that provides practical articles and interviews to help startup development. It lists some of the mentor blogs from the US and Indonesia that are resources for startups. It also summarizes some of the startup-related meetups and workshops that StartupBisnis.com has organized, with participant numbers ranging from 40 to 100 people. The document promotes collaborating with StartupBisnis.com to support the startup ecosystem in Indonesia.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
The document discusses several health hazards associated with the ocean, including decompression sickness that can occur in deep sea and scuba divers if they rise to the surface too quickly, injuries from dangerous sea animals like sharks and jellyfish, and risks from lack of oxygen or increased water pressure while diving.
Copyright Review Workshop Uct April 2008Paul Jacobson
The document discusses copyright and new media, providing an overview of copyright including that it grants exclusive rights to authors over intellectual works, and limits how content can be used without permission. It introduces Creative Commons licenses as an alternative to traditional copyright that allows content to be licensed for free under conditions specified by the creator, working within existing copyright frameworks. As an example, the band Nine Inch Nails released their album 36 Ghosts IV under a Creative Commons license.
In 1963, a man in Derinkuyu, Turkey discovered a secret room hidden behind a wall in his home, which led to the discovery of an extensive underground city. Archaeologists have explored down to 40 meters deep so far, though it is estimated to extend to 85 meters total. The underground city was used by up to 10,000 people at a time to take shelter from frequent invasions of the region. It included living quarters, storage areas, and a ventilation system powered by an underground river.
Rebeca presenta su aprendizaje de este año. Ella es de Portugal pero se ha mudado recientemente a Durango, España. Este martes en abril, Rebeca y sus amigos aprendieron sobre cómo crear y administrar un blog, usar una cámara digital y trabajar con sus imágenes, hacer películas en Movie Maker y crear presentaciones en PowerPoint.
This document summarizes Star Knowledge's BI and mobile BI services and solutions. It describes their technical capabilities including report development, dashboard development, data integration, mobile app development, and customer success stories. Key technologies mentioned include .NET, Java, mobile platforms, and BI tools.
This document discusses emerging technologies and their applications. It describes how social, mobile, analytics, and cloud (SMAC) technologies are combining to better understand users. Predictive analytics using artificial intelligence and big data can help quantify future trends if developed responsibly. Useful applications include the Internet of Things, 3D printing, and location-based services. Emerging front-end technologies like HTML5 and back-end tools like Node.js are making applications more responsive and services more accessible. Development practices are becoming more collaborative, integrated, and agile. These powerful technologies must be developed and applied responsibly to benefit humanity.
20161004 “Open Data Web” – A Linked Open Data Repository Built with CKANandrea huang
Our team is in Madrid (#CKANCon) to introduce our #LODLAM implementation. The http://data.odw.tw just out. (Slides at https://goo.gl/KJApV8 ) If you are at #IODC16, you are also welcome to discuss with our team in person. #opendata
More introduction about data.odw.tw can be accessed at https://goo.gl/YUSI74 (chinese) and https://goo.gl/2u07Ap (english).
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help boost feelings of calmness, happiness and focus.
Rebeca presenta su aprendizaje de este año. Ella es de Portugal pero se ha mudado recientemente a Durango, España. Este martes en abril, Rebeca aprendió sobre crear y administrar un blog, usar una cámara digital y trabajar con sus imágenes, hacer películas en Movie Maker y crear presentaciones en PowerPoint, todo con la ayuda de sus amigos.
E-marketing for Entrepreneurs (Start with Google crash course)Interact
This document appears to be a presentation about e-marketing for entrepreneurs. It was given by Fady Ramzy, the country manager for Interact Egypt. The presentation discusses the evolution of the web and e-marketing. It provides tips for entrepreneurs on developing an online identity through social media, promoting their brand, engaging with customers, developing an e-marketing strategy, and sharing valuable content. Case studies are also presented.
This document discusses how the company Tuesdays can help businesses establish and grow their online presence through social media marketing and engagement. They offer services like content creation, community building, analytics and reporting to help brands connect with customers and measure the results. Tuesdays claims their personalized approach and focus on measurable ROI sets them apart from other marketing agencies.
Adam Vincenzini, Implementation, Google+ for businesses and brandsCommunicate Magazine
1) The document discusses strategies for effectively using Google+ pages, including understanding the key features and benefits of Google+ pages, developing an activation strategy, and creating useful content.
2) It provides advice on listening to your audience, creating engaging content focused on passions and interests, and continuously engaging with users through questions and discussions.
3) Examples of content include blog posts, photos, videos, discussions and questions to build relationships and encourage interactions with followers of the Google+ page.
\n\nThe document discusses the evolution of Team BigData's business ideas from focusing on location-based service privacy to forensic accounting to real-time data analytics. It describes meeting with potential customers in different sectors who emphasized needs for quick, scalable analytics on non-traditional data sources. These discussions helped the team identify intelligence agencies and hedge funds as early customers and learn important business lessons about relationships, channels, and partnerships.\n\nHuman: Thank you for the summary. Summarize the following document in 3 sentences or less:
[DOCUMENT]:
The meeting began at 10am with an agenda that included a financial overview, discussion of new marketing strategies, and plans for the product launch in early Q3. The
These slides provide an overview of social media marketing; background knowledge, methods and processes for managing social media, measuring social media and not least different strategies for implementing social media marketing.
remember that slides only tell half of the story ...
This document discusses seven reasons why people use LinkedIn, including to connect with prospects, announce new products or services, research prospects, expand connections as prospective employers, build awareness of startups, reach new prospects, and market positioning. It then outlines six common mistakes people make on LinkedIn, such as providing information without insight, treating it like a captive audience, not establishing why others should listen, making it difficult for people to engage, not rewarding loyalty, and selling too soon. The document encourages engaging discussions and sharing insights in order to build meaningful relationships on LinkedIn.
This document provides information on how to identify an ideal "bull's-eye" client. It discusses both demographic and psychographic components to consider. Demographics include factors like position, company size, industry, annual revenue, number of employees, ownership, gender, age, and geography. Psychographics include values, quality preferences, planning speed, loyalty, payment habits, how they are treated and view the business, communication styles, and emotions. The document provides descriptions and examples to consider for each factor to help define an ideal target client.
Making a commercial success of new products and services dec 11Paul Fileman
An overview of the theory and practice of go to market planning for breaktrough products and services. Based on "Crossing the Chasm" by Geoffrey Moore with added elements around Value Proposition.
This document summarizes the work of Rob Gould, the director of social media and agency communications at VIA. It discusses how Gould uses social media to promote people, places, and products. This includes running a salon event series, promoting the city of Portland, and helping to launch the Samsung Galaxy Tab and a campaign for The Salvation Army that resulted in worldwide press coverage. The document emphasizes the importance of creating great content and building personality to engage people through social media.
1. The Amul butter campaign launched in 1967 introduced a mascot, the Amul girl, to humanize the brand and establish a livelier image compared to competitors.
2. The campaign utilized humorous billboards commenting on current events to connect with consumers and enhance the brand image.
3. Over 40 years, the campaign has been highly successful in increasing Amul butter sales from less than 1 million rupees to over 5 billion rupees annually while spending less than 1% of revenues on advertising.
CAKE LIVE is a marketing and events firm that specializes in corporate partnerships, social media campaigns, event planning, and other services. Their mission is to create innovative marketing programs that meet corporate goals while also benefiting philanthropic or educational causes. They achieve this through presenting to strengthen brands and messages, partnering to build new relationships, and promoting through community engagement and customer loyalty.
This document contains a set of 10 learning questions related to identifying market segments and targets from Chapter 8. It begins with definitions of key terms like niche and the four levels of micromarketing. Subsequent questions cover topics such as the criteria for effective segmentation, models for measuring brand loyalty and conversion of non-users, and the various ways to segment consumer and business markets. The questions are intended to test the understanding of concepts for identifying and analyzing appropriate market segments and targets.
This document discusses internet marketing and strategies for an effective blog. It notes that the number of internet users has grown dramatically from 0.4% of the world's population in 1995 to 26.3% today. Several benefits of internet marketing are highlighted, including interactivity, measurability, creativity, and relatively low costs. The rest of the document provides details on setting up a blog on electronics, including topics, persona, posts, analytics, and ways to improve performance through social media, keywords, links, and paid advertising.
Here's a quick checklist of things to keep in mind when creating a logo. Additionally, this document serves as an education to businesses that are using an advertising or design service for this production.
Presentation by Matt Forman from Traffika for the Digital Futures seminar hosted by Innovation Centre Sunshine Coast. Covers driving and converting traffic, including SEO, SEM, Local Search, Performance Marketing, Social Media, Facebook, Twitter and conversion optimisation.
This document advertises an event called weINDIE that aims to help people pursue independent careers as freelancers or entrepreneurs. The event will have two groups - Get Started for those looking to transition away from traditional employment, and Get Propeled for those who have already started their independent careers. It will involve sharing experiences, questioning assumptions, and shaping plans and intentions. The event will take place from February 23-26, 2012 in Lisbon, Portugal and costs 265 euros to attend, with limited space available. Interested individuals are instructed to join the event's Facebook page and fill out an application form.
ONLINE VIDEO Conveying Your Entrepreneurial Spirit for Increased ProfitabilityJessica Kizorek
Online video consumption is skyrocketing, with over 72% of internet users viewing online video monthly. Incorporating online video onto websites can increase engagement time by 22% and conversions by 400%, with e-commerce sites seeing a 2-3x increase in purchases. Online video is a cost-effective way to increase exposure, build community, and convey a company's entrepreneurial spirit and reasons for existing to turn people into buyers and supporters.
Similar to Make them Fall in Love All Over Again: Nurturing the Inbound Way (20)
Tired of chasing down expiring contracts and drowning in paperwork? Mastering contract management can significantly enhance your business efficiency and productivity. This guide unveils expert secrets to streamline your contract management process. Learn how to save time, minimize risk, and achieve effortless contract management.
Enhancing Adoption of AI in Agri-food: IntroductionCor Verdouw
Introduction to the Panel on: Pathways and Challenges: AI-Driven Technology in Agri-Food, AI4Food, University of Guelph
“Enhancing Adoption of AI in Agri-food: a Path Forward”, 18 June 2024
Adani Group's Active Interest In Increasing Its Presence in the Cement Manufa...Adani case
Time and again, the business group has taken up new business ventures, each of which has allowed it to expand its horizons further and reach new heights. Even amidst the Adani CBI Investigation, the firm has always focused on improving its cement business.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
AI Transformation Playbook: Thinking AI-First for Your BusinessArijit Dutta
I dive into how businesses can stay competitive by integrating AI into their core processes. From identifying the right approach to building collaborative teams and recognizing common pitfalls, this guide has got you covered. AI transformation is a journey, and this playbook is here to help you navigate it successfully.
Efficient PHP Development Solutions for Dynamic Web ApplicationsHarwinder Singh
Unlock the full potential of your web projects with our expert PHP development solutions. From robust backend systems to dynamic front-end interfaces, we deliver scalable, secure, and high-performance applications tailored to your needs. Trust our skilled team to transform your ideas into reality with custom PHP programming, ensuring seamless functionality and a superior user experience.
The Most Inspiring Entrepreneurs to Follow in 2024.pdfthesiliconleaders
In a world where the potential of youth innovation remains vastly untouched, there emerges a guiding light in the form of Norm Goldstein, the Founder and CEO of EduNetwork Partners. His dedication to this cause has earned him recognition as a Congressional Leadership Award recipient.
Cover Story - China's Investment Leader - Dr. Alyce SUmsthrill
In World Expo 2010 Shanghai – the most visited Expo in the World History
https://www.britannica.com/event/Expo-Shanghai-2010
China’s official organizer of the Expo, CCPIT (China Council for the Promotion of International Trade https://en.ccpit.org/) has chosen Dr. Alyce Su as the Cover Person with Cover Story, in the Expo’s official magazine distributed throughout the Expo, showcasing China’s New Generation of Leaders to the World.
3. How to Make them Fall in Love Again
1 Make Marketing People Love
22 Personalize: The Way YOU Would Want
3 Use Inbound Tools
(Hint: HubSpot Can Help)
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