In regards to week seven of my internship with P2P, my duties .docx

In regards to week seven of my internship with P2P, my duties
included the
continuation of social media marketing posts as well as sending
email
newsletters to lists of contacts. Since the internship is coming
to a close, I’ve
been focusing on these duties entirely and will be for the
remainder of this
course. A skill I would of like to accomplish, but was unable to
due to time and
other priorities would be sales. P2P is a company that specialize
in consulting
and advisory services and sales is incredibly because that’s how
the company
makes income. I find sales incredibly intimidating, but it would
be interesting to
learn in any aspect and see if it would be a skill, I could grasp
eventually.
Must be TWO, 6 double spaced pages, with bibliographic
information
7 references - from journal/ book on Google scholar
1. Situate the topic and research question
2. Describe the methods used and why they are appropriate to
answer the research question (explicitly drawing on the methods
literature);
3. Present an analysis of the data produced; and
4. Provide a reflection on the student’s positionality in the
research process. Analysis will include reflections on the things
that were difficult for you as a proto-researcher and what you

wish you understood better.
Project Option 1: Semi-Structured Interview
Conduct a semi-structured interview (at least 30 minutes) with a
friend, relative, classmate, or roommate about their residential
experience and daily activities as a student in Atlanta. Using
Smith and Fox’s Studentification Guide for North America as a
starting point, brainstorm key themes; and design an interview
script to explore consisting over 5-7 primary questions with
associated secondary follow-up questions. The purpose of the
interview is to explore the lived experience of students in the
city, including (for example):
· Housing histories and the (social, geographic, economic)
factors shaping residential decisions;
· Student perceptions of the neighborhoods surrounding
campus (Summerhill, Downtown...);
· Satisfaction with housing options and cultural amenities
surrounding campus and places of
residence;
· Places that are experienced as ‘student’ and ‘non-student’
environments (where students study,
work, socialize, live etc.);
· How socio-demographic characteristics impact the
experience of space and place...
You may conduct you interview online or using an online
platform like WebEx, Skype, FaceTime, or Zoom. Identify
themes in your participant’s responses. Transcribe and code
your interview and explain how you identified key themes and
narratives from your interview.
Project Option 2: Focus Group
Georgia State University is developing a student housing and
spurring development in the neighborhood of Summerhill,
adjacent to Center Park Stadium – see:
https://georgiastatesignal.com/georgia-states- summerhill-

project-is-already-an-overwhelming-success/
Using Smith and Fox’s Studentification Guide for North
America as a starting point, design and conduct a focus group
with 4 people, lasting at least 45 minutes. Your focus group
should explore what students think about the transformation of
this development, how they have experienced the neighborhood
in the past (if at all), their perception of the planned
development, and what they think would be important to prompt
an inclusive space for students and non-students. Devise
questions/prompts to canvas the focus group’s views. In the
write-up, identify the key findings from the discussion, and
include your reflections on the process.
You may conduct you interview online or using an online
platform like WebEx, Skype, FaceTime, or Zoom. You may also
reflect on the strengths and limitations of conducting focus
group online.
Project Option 3: Participant Observation
Identify a key ‘student space’ in the city. Spend at least one
hour as a participant observer and write up your field notes.
Select a field site of your choosing in order to understand the
spaces and geographies of student life in Atlanta. This can
include spaces where they study, live, commute, socialize at
night, shop, eat out, or communal spaces in which they spend
time around campus.
Develop your observational skills by being attentive to who is
there and how people are interacting. What define your site as a
‘student space’. How are social norms (re)produced? Are their
tensions between student and non-students? How is social
inclusion or exclusion manifested in the social and physical
space? Reflect on your role as a participant observer in your
chosen setting. Use this information to develop a thick
description of your research site, including the social norms,
behaviors, and practices necessary to become an ‘insider’. Pay
attention to social distancing guidelines.
7

Project Option 4: Photo Elicitation
Ask a friend to think about the places in the Atlanta area where
they feel they most strongly identify as a student. Then ask
them to take a series of 15-20 photos (using a camera or
smartphone) over a few days that capture these spaces.
Encourage them to consider capturing a variety of spaces and
places that cover their range of daily activities, including where
they study, live, commute, socialize at night, shop, eat out, or
communal spaces in which they spend time around campus.
After collecting your photos, sit down with you research
participant and interview them with the help of the photos they
have taken. While discussing the images, try to grasp their
experiences and perceptions of place, and how space relates to
their identity and feelings of belonging. This might also include
spaces and places where they feel out of place compared to
hegemonic student practices or norms. Reflect on the role that
the photos played in your interview and how they managed to
represent the area in which they were taken; what do they tell
you about your participant’s distinct view of the student life in
the city?
Project Option 5: A ‘Sense of Place’ Walking Interview
Drawing from Holton and Riley’s 2014 paper on walking
interviews, arrange to walk with a friend to two or three
locations in the city that they regularly visit as ‘student spaces’.
This can include spaces where they study, live, commute,
socialize at night, shop, eat out, or communal spaces in which
they spend time around campus. Encourage your interviewee to
think about a route that moves between campus (classroom, the
Library etc.) and non-campus spaces, but keep the routes you
take open in order to replicate as much as possible their
‘natural’ everyday journeys. During your ‘walk’ keep a series of
questions and theme in mind regarding the significance and
perceptions of the spaces you are moving through – prompt your
friend to reflect on the environment they are moving through
and practice more spontaneous questioning in light on your
interviewee’s responses; what influences their everyday spatial

routines? How do they feel about these places at different times
of the day? Have the places they frequent shifted over they time
(months? years?) at the University? What alternative routes or
places are rarely visited, and why?
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In regards to week five of my internship with P2P, I’ve
continuing working on social media
marketing posts, however, another task I got assigned was
sending email newsletters to lists of
P2P contacts based in the United States. I formulated email
scripts or as the marketing world
calls it copies, for solutions to their contacts or clients
companies. Since other tasks have become
more familiar to me taking on a new task was refreshing even
though the new task was difficult
to navigate at first especially with the lingo used. If I had the
opportunity to do this experience
different, how would I approach it differently? I personally
have thoroughly enjoyed my
experience at P2P, however, I would have preferred to work in
person rather than remotely
because it has shown to be very tough for me.

In week five of my internship with P2P, there isn't much to
report in comparison to last week.
I've been creating more social media marketing posts.
Concerning the task, I've been
continuing the optimization of their social media presence
whilst also creating "Motivational
Monday" posts as I did in the first few weeks of my internship.
It gives the company more
traction since it reminds clients what P2P stands for. In the
coming weeks, it seems that my
duties will mainly consist of these two tasks, however, I am
becoming more familiar with these
tasks, and you can see the growth from last week's work to this
week's work.
In week four of my internship with P2P, I finally progressed to
creating social media marketing.
In regards to the task at hand, I’ve been optimizing and growing
their presence on social media
with ads, which describe how the company aids and services
their clients. I was instructed to
compose several posts that were all unique therefore the
company could post them in the coming
months. It’s a great way to grab attention to incoming clients as
well as a reminder to current

clients all the company offers to them.
I’ve noticed theories I’ve learned in the classroom are more by
the book and don’t leave a lot of
wiggle room for theories that go off the page. However, in
workplace practices in both my
current job position and in the internship companies want to
hear different theories since it could
be provided as useful for their clients and company as a whole.
As mentioned previously, the impact could be drastic as it could
alter the entirety of the company
if the choose to utilize the different theories presented to them.
Furthermore, it could potentially
lead to other businesses finding these new strategies more
effective leading to many in the
industry using these newfound skills.
For week three, my duties in my internship were creating posts
for P2P's socials, which include
Facebook, Twitter, and LinkedIn. Before beginning promotional
content, the company posts
motivational sayings or quotes every Monday to entice current
customers. The company had
me create multiple "Motivational Monday" posts for the next
coming months.

Following the question: how have you demonstrated your
knowledge, skills, and abilities in
your internship projects? I believe through my personal job as
an admin. assistant tasks such
as data entry, which I focused on last week in my internship is a
common duty for me in my
current job. Additionally, the marketing course at SNHU gave
me prior knowledge in how to
create ads making this new project easier to grasp. Furthermore,
the platforms I used for my
internship are relatively the same as the ones I use at work,
which helps me adjust much
quicker. My internship with P2P, challenges me when it comes
to needing assistance since I
am doing my internship remotely, however, I am able to utilize
a vast majority of the knowledge,
skills, and abilities I've gained from both SNHU, but also my
current work position.
In my second week in my internship with P2P, the duties I’ve
primarily been working on is
data entry. I am meant to track existing customers agreement
expiration dates. Then, flag the
billing contact in an application called HubSpot. I need to
ensure the main agreement signer’s
information such as proper titles and phone numbers etc. are all
in HubSpot. I need to add or
change the company address, phone number, and other pertinent

information from the agreement
document that isn’t listed or does not match the current data in
the application. As of right now,
my duties are very tedious, but each week is new material to be
learned.
Currently, I cannot think of any theories from my academic
career that relate to the work
I’ve been completing at P2P. However, a course I’ve taken at
SNHU that’s given me insight into
what I’ve been working on is business law one and two. This is
because the course consists of
contracts and sales, which is mentioned regularly throughout my
tasks. Any theories I could
apply given the opportunity, include: meeting customers needs
and organizational goals, target
market selection, product selection, promotion, and distribution
and pricing. These theories can
be applied to other duties I will be provided such as social
media posts and email promotions.
Name: Megan George
Why you are getting your degree? What are some of your career
goals? :

I am getting my degree because I can have more career options
that way.
Some career goals are to either be a social media marketer in
the fashion industry or to stat-up
my own business.
Internship Site: P2P
Internship Supervisor: Pete Kish
Internship Supervisor email and phone:
[email protected]
(484)223-8054
Please list out your responsibilities:
Social Media Posts
Data Entry
Email Newsletters or promotions
Write out your learning objectives for the internship:
Increase brand awareness
Increase engagement with customers
Differentiate the company from competitors
mailto:[email protected]

MKT 490 Final Project Guidelines and Rubric
Overview
Internships offer a preliminary view into the industry and career
path you have been working toward throughout your academic
experience at SNHU. Through
this internship, you will have the opportunity to challenge
yourself by applying theoretical knowledge and program
outcomes; communicating ideas,
suggestions, and relevant information; identifying areas for
professional self-development; and reflecting upon the
experience gained.
In this assessment, you will reflect on your internship
experience by creating an internship brief. The real-world
working environment is dynamic and complex,
and some things can only be experienced in a real-world setting.

Your internship brief will look at how the things you have
learned in the classroom translate to a
real-world work setting, as well as what things took place that
were never mentioned in the classroom.
In this assignment, you will demonstrate your mastery of the
following course outcomes:
solving practical, real-world problems within a professional
fashion merchandising or retail
setting
professional manner appropriate for the fashion merchandising
or retail industry
-improvement within a
professional fashion merchandising or retail setting
internship can be effectively implemented in achieving
professional goals
Prompt
In this project, you will develop an internship brief that reflects
on your internship experience. Your brief will reflect on how
concepts, theories, and practices are
used within a real-world workplace and how they can be applied
to your future professional goals.
Specifically, the following critical elements must be addressed:
I. Company
A. Describe the fashion merchandising or retail company where
you completed this internship, and explain why you chose this
company.
B. Explain your duties and responsibilities within this fashion

merchandising or retail organization with regard to why you
selected this specific
internship opportunity.
1
II. Application of Theory
A. Describe how you applied the theories you learned during
your academic program to actual practices within the fashion
merchandising or retail
organization. For example, in what ways did you apply what
you have learned in solving problems or engaging in workplace
practices?
B. How did the projects you were involved in allow you to

demonstrate your knowledge, skills, and abilities in meeting the
outcomes of your
program?
III. Observed Differences
A. Describe the differences between the theories you learned in
the classroom and workplace practices in this internship
experience. For example,
what about this experience challenged your assumptions about
the theories you learned in an academic setting?
B. Describe how these differences might impact the
effectiveness of professional practices within the fashion
merchandising or retail industry.
IV. Future
A. Describe a situation or event that took place during your
internship that you had to respond to. How might you respond
differently to that
situation in the future?
B. If you had the opportunity to do this experience over, how
would you approach it differently and why? (If you would not
have approached
anything differently, explain why not.) For example, was there
key feedback that you received from a colleague or supervisor
at the end of the
experience that informed how you would have approached
certain tasks or represented yourself?
C. What would you like to have accomplished that you were
unable to because of time, other priorities, and so on? How
would experience from
these accomplishments have benefited you in a professional

setting? For example, was there a project you wanted to finish?
Or were there
projects you would like to have been involved in that would
have provided you opportunities to network with others?
D. Describe the impact this experience has had on your
professional goals. Did it change them or just reaffirm them?
Why?
E. Identify insight that you gained from this experience that
you could not learn in a classroom setting. Why is this insight
valuable?
F. Describe the connection(s) between your internship
experience and your academic program. What specific
knowledge and/or skills did you
acquire or enhance as they relate to your professional goals?
Final Project Rubric
Guidelines for Submission: Your internship brief should be 7 to
10 pages in length with double spacing, 12-point Times New
Roman font, one-inch margins, and
adherence to APA guidelines for all formatting and citations.
2

Critical Elements Exemplary (100%) Proficient (85%) Needs
Improvement (55%) Not Evident (0%) Value
Company: Company Meets “Proficient” criteria and is
exceptionally clear and
contextualized
Describes the company where
the internship was completed
and explains why the company
was chosen
Describes the company where
the internship was completed
and explains why the company
was chosen, but explanation is
cursory or illogical
Does not describe the company
where the internship was
completed
8
Company: Duties
and Responsibilities
Meets “Proficient” criteria and
explanation is well supported
with examples from experience

Explains duties and
responsibilities, connecting them
to reason for selecting internship
opportunity
Explains duties and
responsibilities but response
lacks specificity in connecting
them to reason for selecting
internship opportunity
Does not explain duties and
responsibilities
8
Application of
Theory: Applied
Theories
response is well supported with
examples from experience
Describes application of theories
to actual practices within the
organization
Describes application of theories
to actual practice but response is
illogical, lacks specificity, or
contains inaccuracies
Does not describe how theories
apply to actual practices

8
Application of
Theory: Outcomes
of Program
explanation is well supported
with examples from experience
Explains how projects
demonstrate knowledge, skills,
and abilities in meeting program
outcomes
Explains how projects
outcomes but response is
illogical or lacks specificity
Does not explain how projects
outcomes
8
Observed
Differences:
Differences

Describes differences between
theoretical concepts learned in
classroom and workplace
practices in internship
Describes differences between
theoretical concepts learned in
classroom and workplace
practices in internship but
response is illogical or lacks
specificity
Does not describe differences
between theoretical concepts
learned in classroom and
workplace practices in internship
8
Observed
Differences: Impact
Describes how differences might
impact the effectiveness of
professional practices within the
industry
Describes how differences might
impact the effectiveness of

professional practices but
response is illogical or lacks
specificity in connecting to
effective practice within the
industry
Does not describe how
differences might impact the
effectiveness of professional
practices
8
3

Future: Situation or
Event
description is exceptionally clear
and contextualized
Describes a situation or event
that took place during the
internship that was personally
responded to and determines
how that situation or event
might be handled differently in
the future
Describes a situation or event
that took place during the
internship that was personally
responded to and determines
how it might be handled
differently in the future but
response lacks detail or contains
gaps in clarity
Does not describe a situation or

event that took place during the
internship and how that
situation or event could be
handled differently in the future
8
Future: Approach Meets “Proficient” criteria and
Determines how experience
would have been approached
differently (or not) and why
Determines how experience
would have been approached
differently (or not) and why but
gaps in clarity
Does not determine how
experience would have been
approached differently (or not)
and why
8
Future:
Accomplished
response is well-supported with
Describes desired

accomplishments that were not
achieved and the commensurate
benefits these accomplishments
might have brought in a
professional setting
Describes desired
achieved but does not connect
these to the benefits they might
have brought in a professional
setting or response is illogical or
cursory
Does not describe
achieved
8
Future: Professional
Goals
draws especially cogent
connections between the
internship experience and
professional goals
Describes the impact of the
internship experience on
professional goals, including if
the goals changed or were
reaffirmed and why
Describes the impact of the

internship experience on
reaffirmed and why, but
gaps in clarity
Does not describe the impact of
the internship experience on
reaffirmed and why
8
Future: Insight Meets “Proficient” criteria and
response demonstrates
sophisticated insight into the
value of real-world experience
Identifies insight gained from the
experience that could not be
learned in a classroom setting
and explains why the insight is
valuable
Identifies insight gained from the
experience that could not be
learned in a classroom setting
and explains why the insight is
valuable but explanation lacks
detail or contains gaps in clarity
Does not identify insight gained
from the experience that could
not be learned in a classroom

Future:
Connection(s)
employs real-world examples to
support connections
Describes the connections
between internship experience
and academic program, relating
knowledge and skills gained to
professional goals
Describes the connections
between internship experience
and academic program but does
not relate knowledge and skills
gained to professional goals or
response is illogical or cursory
Does not describe the
connections between internship
experience and academic
program
8
Articulation of
Response
Submission is free of errors
related to citations, grammar,
spelling, syntax, and organization
and is presented in a
professional and easy-to-read

format
Submission has no major errors
spelling, syntax, or organization
Submission has major errors
that negatively impact
readability and articulation of
main ideas
Submission has critical errors
that prevent understanding of
ideas
4
Total 100%
5
MKT 490 Final Project Guidelines and
RubricOverviewPromptFinal Project Rubric

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