The document discusses the importance of creative writing. It defines creativity as using imagination to create original ideas and turn them into reality. Creative writing involves elements like fluency, flexibility, and lateral thinking. It allows readers to experience imagery and sympathize with characters. The purpose of creative writing is to both entertain and share human experiences. It involves techniques like character development, imagery, and metaphor. The document provides examples to distinguish creative writing from other types of writing.

1. Lahore Leads University
Topic: Importance of Creative Writing
Presented by
Tehmeena Mushtaq And Nadir Abbas
BS(English)
3rd Semester
Submit to
Mam Nadia Fareed

2. Importance of
Creative Writing

4. CREATIVITYCreativity
According to Albert Einstein, “Creativity is intelligence having fun”
And he also said, “The true sign of intelligence is not knowledge but imagination”
According to Mary Lou Cook, “Creativity is inventing, experimenting, growing, taking risk,
breaking rules, making mistakes and having fun”
Creativity is the ability to produce original ideas.
Creativity is the use of imagination to create inventiveness.
It is the act of turning new ideas into reality.
Creativity involves two processes: thinking, then producing.
It requires passion.

5. These elements are described below
Fluency
Flexibility
Originality
Elaboration
Visualization
Lateral thinking
Define problems
Elements of Creativity

7. Imagery is language used by poets, novelists and other writers to create images in the mind of
the reader.
Imagery allow readers to directly sympathize with character and narrators as they imagine
having the same sense experiences.
It commonly helps build compelling poetry, convincing narratives, well-designed film sets, and
descriptive songs.
EXAMPLE
The night was black as ever, but bright stars lit up the sky in the beautiful, and varied
constellations which were sprinkled across the astronomical landscape.
In this example, the experience of the night sky is described in depth with color, shape, and
pattern.
Imagery

8. Also known as the art of making things up.
Creative writing is a vital part of modern society.
The invention of reality
The improvement of reality
The confrontation with reality; facing reality
An escape from reality
A magnification of reality
An inborn talent
Creative Writing

9. The purpose of creative writing is to both entertain and share human experience, like love or
loss.
Writers attempt to get at a truth about humanity through poetics and storylines.
In creative writing, you are trying to express a feeling or a thought, the first step is to use your
imagination.
The Purpose

10. The Creative Writing Process
 Activate Knowledge
 Take in Information
 Generate Ideas
 Organize / Reorganize
 Publish

11. Types of Creative
Writing
 Short stories
 Songs
 Scripts of ads
 Screenplays
 Novel
 Poetry

12. Character development
Plot development
Point of view
Dialogue
Metaphors and similes
Figure of speech
Imaginative language
Techniques used in Creative
Writing

13.  Instead of:
John is a good boy with nice ideas.
 You can write:
John is a remarkable boy with wonderful ideas.
 Avoid using simplistic adjectives and adverbs such as:
Good, bad, well, nice, very, big, etc.
They make your writing weak and less effective.
 Instead, use words like:
Huge, wonderful, highly, terrible, etc.
Examples

14. Things that are included in “Creative writing”
Novels
Poems
Epics
Short stories
Screenplays
Songs
Television scripts
Things writing” that are not included in
“Creative
Academic writing
Textbooks
Journalism
Technical writing
Differences

15. Thank You