This document summarizes a SuitUp business competition hosted by TOMS that paired students from two schools with TOMS volunteers. Students were divided into teams to create a new shoe and marketing campaign for an LGBTQ+ focused TOMS partner. One team created a shoe called "Florally United" and another created "Rainbow Steppers." The competition aimed to help students gain business and career skills. Most students and volunteers felt it had a positive impact and students reported feeling more confident in their futures. Many students are now interested in pursuing business, marketing, fashion or other related fields. The document encourages continued support and involvement with SuitUp through volunteering, donations or other partnerships.
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2. students
served
volunteers
engaged
87
76
About TOMS
TOMS mission is using
business to improve lives. It
was their mission when they
started 16 years ago and has
not changed. TOMS improves
lives through the power of
purchase. At TOMS, people
are proud to wear our impact
on their feet. When you buy
TOMS, you help fund access
to mental health resources for
the millions of people who
need them. They do this by
giving 1⁄3 of profits for
grassroots good, which
includes investing in impact
partners who are building
equity at the local level. Simply
put, when you Wear TOMS
you WEAR GOOD.
About Our Students
Based in Brooklyn, IS 392 is
dedicated to a
student-centered program
that promotes academic
excellence through an
enriched, rigorous
interdisciplinary curriculum.
Their vision is to equip
students with the tools for
success both educationally
and emotionally.
The City School, based in
Los Angeles, believes that
true learning and growth
happens in the context of an
engaged and caring
community. They are
dedicated to fostering an
environment in which
students feel connected and
safe which allows them to
explore, ask questions,
self-advocate, create
learning goals, and reflect on
their process and progress.
The school’s educational
program is guided by three
key aspects: School Culture,
Constructivism, and
Diversity & Multiculturalism.
3. Volunteers Gender Students
74% Female 42%
23% Male 55%
N/A
Not Listed / Another
Gender Identity 2%
3% Prefer Not Say 1%
Meet the Participants
Volunteers Race/Ethnicity Students
1% African American 31%
17%
Asian / Pacific
Islander 3%
4% Black 27%
42% Caucasian 1%
18% Hispanic/Latinx 21%
13% Multi-Racial 8%
N/A
Not Listed / Another
Identity 6%
5% Prefer Not Say 3%
4. Business Case Challenge
Through SuitUp, volunteers from SuitUp and students from IS 392 and The City
School participated in a SuitUp business competition with TOMS in which they
created a new shoe and marketing campaign based on a collaboration with one of
TOMS LGBTQ+ focused Impact Partners. Virtually and In Person, volunteers
coached students in various departments before helping them pitch to judges for a
cash prize.
Winning Team: Team 3
Florally United
SuitUp to the Challenge
Winning Team: Team 7
Rainbow Steppers
INSERT
WINNING TEAM
PHOTO
5. From Student to CEO…
A look at how we are changing life trajectories
through corporate skills-based volunteering
6. Competitions Make a Difference…
97%
of students feel more confident in school
and preparing for a career after working
with SuitUp and their coaches
100%
of volunteers believe their company
made a positive impact through SuitUp
100%
of volunteers see SuitUp as a way to
encourage more students to explore their
industry or company
AFTER SUITUP...
9. TOMS’ Impact
SuitUp asked students if TOMS’ SuitUp competition made an
impact on their future career choice. 88% of students said that
engaging with the volunteers influenced their career choice and
now they can see themselves using skills such as communication,
teamwork and public speaking.
Students are now interested in exploring the following fields:
Business Administration / Entrepreneurship 39%
Education 15%
Graphic/Web Design 19%
Fashion Design 36%
Financial Services 17%
Marketing 30%
Media/Public Relations 9%
STEM 10%
Other 27%
10. Same time
next week?
100% of volunteers are interested in doing a SuitUp competition again
100% of students enjoyed interacting with their SuitUp coaches
90% of students would like to participate in SuitUp again
11. During the competition, we
overheard…
“ “I liked presenting my hard work to everyone else with my group.”
— The City School Student
“My favorite part was working together.” — The City School Student
“My shoe is basically about LGBTQ+ and being brave. What I'm
trying to say is be brave about who you are! Coming out to your
parents is being brave!” – I.S. 392 Student
“I might work for TOMS one day… On my way to becoming a
CEO.” – I.S. 392 Student
12. Get Involved
A huge thank you from all of us in the SuitUp family…
JOIN SUITUP’S
CORPORATE
BOARD
VOLUNTEER
AT FUTURE
EVENTS
MAKE AN
INTRO TO
ANOTHER
COMPANY
GIVE
A
GIFT
This board meets 4x a year and
helps SuitUp implement its
strategic plan to scale and serve
more students.
Follow us on social media
and stay engaged in order to
sign up for other volunteer
opportunities in the future.
SuitUp is always seeking
new corporate partners to
host and sponsor SuitUp
competitions and events.
We work across the US
and even the UK.
As a 501(c)(3) non-profit,
SuitUp is always seeking
financial or in-kind support to
continue our work in
communities that need it most.
All gifts are tax deductible.