This document provides a literature review on previous research conducted on the impact of social networking sites among students. Several studies found that students spend 1-5 hours daily on social networking sites. While social networking provides benefits like staying connected with friends and access to information, it can also negatively impact students' concentration, behavior, and privacy. The literature review explores both the positive and negative effects identified in prior research studies.
This document discusses social media and its effects on youth. It provides statistics on social media usage, such as the amount of time teens spend on social platforms versus other online activities. The document also explores some negative impacts of social media and excessive screen time on teens, such as lower academic achievement, shorter attention spans, anxiety, and increased risk of cyberbullying. Studies discussed found links between media exposure and increased aggression as well as greater activation in the brain regions associated with emotion and memory. The document concludes with some ways to help combat these negative effects, such as media literacy education and moderating media consumption.
This document discusses the effects of social media usage on youth. It begins by defining social media and listing some popular platforms. It then provides statistics on social media platform usage and notes that most youth prefer mobile access. While excessive social media use can negatively impact health, relationships, and productivity through addiction and exposure to cyberbullying or manipulation, it also enables global communication, information sharing, and business opportunities when used in moderation.
TECHNOLOGY ,SOCIAL MEDIA AND TODAY'S YOUTHsunanditaAnand
THIS PRESENTATION CONTAINS BRIEF INFORMATION ABOUT TECHNOLOGY,SOCIAL MEDIA AND YOUTH, EVOLUTION AND USE OF TECHNOLOGY,POSITIVE AND NEGATIVE EFFECTS OF SOCIAL MEDIA ON TODAY'S YOUTH,AND WAYS TO DEAL WITH -VE EFFECTS OF SOCIAL MEDIA .
The document discusses some of the negative effects of social media, including cyberbullying, relationship problems, and dangers from online predators. It notes that cyberbullying can lead to depression, truancy, self-harm, or suicide attempts in kids. Relationship issues may arise when people rush into relationships without truly knowing the other person or how they handle jealousy. Online predators can find information about and lie to kids, or hide their real age and appearance from strangers.
A project report on Social Media MarketingSafder Mak
Introduction: Social media has gained importance and acceptance at a very past pace. It has become an avenue to share one’s personal and professional life. The usage of social media as a marketing tool is already implemented by many businesses. This reports analysed how effectively social media be used as a marketing tool. The comparison of social media versus traditional media for marketing was studied and advantages and disadvantages of both are compiled. This report also analysed how small business start-ups can benefit from the ever growing social media industry.
Method: This report used journals, magazine articles, newspaper articles, business reviews, online survey and so on from the library of Amity University. Further official social media pages of various companies on Facebook, Twitter and LinkedIn were analysed to generate statistics.
Result: Social media presence is definitely an advantage for all kinds of businesses. Social media marketing has wider market appeal and is relatively cheaper than traditional advertisements. With a huge number of audiences and high customisability of social media for required content, social media marketing emerges as an exciting and effective tool for marketing.
This document discusses social media and its effects on youth. It provides statistics on social media usage, such as the amount of time teens spend on social platforms versus other online activities. The document also explores some negative impacts of social media and excessive screen time on teens, such as lower academic achievement, shorter attention spans, anxiety, and increased risk of cyberbullying. Studies discussed found links between media exposure and increased aggression as well as greater activation in the brain regions associated with emotion and memory. The document concludes with some ways to help combat these negative effects, such as media literacy education and moderating media consumption.
This document discusses the effects of social media usage on youth. It begins by defining social media and listing some popular platforms. It then provides statistics on social media platform usage and notes that most youth prefer mobile access. While excessive social media use can negatively impact health, relationships, and productivity through addiction and exposure to cyberbullying or manipulation, it also enables global communication, information sharing, and business opportunities when used in moderation.
TECHNOLOGY ,SOCIAL MEDIA AND TODAY'S YOUTHsunanditaAnand
THIS PRESENTATION CONTAINS BRIEF INFORMATION ABOUT TECHNOLOGY,SOCIAL MEDIA AND YOUTH, EVOLUTION AND USE OF TECHNOLOGY,POSITIVE AND NEGATIVE EFFECTS OF SOCIAL MEDIA ON TODAY'S YOUTH,AND WAYS TO DEAL WITH -VE EFFECTS OF SOCIAL MEDIA .
The document discusses some of the negative effects of social media, including cyberbullying, relationship problems, and dangers from online predators. It notes that cyberbullying can lead to depression, truancy, self-harm, or suicide attempts in kids. Relationship issues may arise when people rush into relationships without truly knowing the other person or how they handle jealousy. Online predators can find information about and lie to kids, or hide their real age and appearance from strangers.
A project report on Social Media MarketingSafder Mak
Introduction: Social media has gained importance and acceptance at a very past pace. It has become an avenue to share one’s personal and professional life. The usage of social media as a marketing tool is already implemented by many businesses. This reports analysed how effectively social media be used as a marketing tool. The comparison of social media versus traditional media for marketing was studied and advantages and disadvantages of both are compiled. This report also analysed how small business start-ups can benefit from the ever growing social media industry.
Method: This report used journals, magazine articles, newspaper articles, business reviews, online survey and so on from the library of Amity University. Further official social media pages of various companies on Facebook, Twitter and LinkedIn were analysed to generate statistics.
Result: Social media presence is definitely an advantage for all kinds of businesses. Social media marketing has wider market appeal and is relatively cheaper than traditional advertisements. With a huge number of audiences and high customisability of social media for required content, social media marketing emerges as an exciting and effective tool for marketing.
Social networking sites like Facebook and Twitter have grown tremendously in popularity but have also been plagued by controversies related to privacy, security, and misuse of personal information. While these sites allow people to connect and share content globally, they have faced issues with unauthorized access to private user data, cyberbullying, hoaxes, and inappropriate or criminal behavior facilitated by users. There are also ongoing debates around how public certain shared content truly is, and whether sites adequately protect users' privacy and personal data for commercial purposes like targeted advertising.
social media is major part of youth, and it's depend on youth how to use social media .and social ,media is like half glass of water how to use it . it's depend on you. social media useful in education, make relationship , business activity, e-commerce, etc... and there are some limitation also.... effect on sleep ,money wasting , physical health , stress level etc.. so.. if you are using social media than use carefully . it's usefull as well as harm ful also...................
The document discusses a 2011 study that administered anonymous questionnaires to 50 people to collect data on their social media usage. Key findings were that 60% of participants preferred Facebook, 45% spent 6-8 hours per day on social media, and students reported using social media for both academic and non-academic purposes but that overuse could lead to issues like wasted time, health problems, and cyberbullying.
The document defines social media as online spaces where people can connect and share information. It notes both positive and negative impacts of social media. The positive impacts include facilitating open communication, business networking, marketing, and market research. However, social media can also be addictive and time-consuming. It may intrude on privacy and personal lives. While social media has benefits, it also has drawbacks, and is overall a neutral technology with pros and cons.
Advantages & Disadvantages of Social NetworkingSofia Naznim
Social networking provides both advantages and disadvantages. The key advantages are worldwide connectivity that allows users to connect with friends and make new connections globally, real-time information sharing so users can exchange information quickly, and free advertising opportunities for businesses. However, social networking also poses risks like cyber bullying, higher risks of fraud and identity theft since personal information can be easily accessed, and privacy issues since users often share too much private information publicly.
with Melissa Morgan (www.ememdesign.com)
An introduction to gauging the impact of social-media on society in this media saturated, hyper-networked, über-techie, digitally innovative world.
Social media is the use of electronic and internet tools to share and discuss information with online communities. Some positive effects of social media include establishing connections with people, sharing ideas and creativity, and accessing information from anywhere in the world. However, social media can also be addictive and negatively impact students' academic performance. It also opens users up to hackers, fraud, and health issues from overuse. Popular social media tools include WhatsApp, Twitter, Google+, and LinkedIn. Users must be aware of threats like social networking worms, phishing, trojans, data leaks, and shortened malicious links on social media. Parents and users should work to prevent these threats through safety precautions like privacy settings and not sharing personal information
This document provides an introduction to a seminar report on the impact of social media on youth. It defines key terms like media and social media. It outlines some of the major social media tools used today like Facebook, Twitter, Google+, LinkedIn, Reddit, and Pinterest. It also notes that youth have increasingly adopted social media and shifted from traditional media. However, social media also poses some issues that the report will explore in regards to its influence on youth.
This study examined the impact of digital marketing on consumer purchasing behavior in India. It found that the majority of respondents were influenced by digital marketing to shop online. Most used Instagram and Facebook. Advertisements were commonly seen on Facebook and Instagram. Consumers typically purchase electronics, medicines, clothing, and books digitally. Reviews and convenience were the biggest factors impacting purchasing decisions. The findings support that digital marketing gains traffic and Indians engage heavily with social media platforms.
This document discusses social media strategies for colleges. It defines social media and its importance for information sharing. It provides best practices for social media use including planning, listening, communicating, and building an online presence. Specific strategy ideas are presented, such as using social media to increase donations, promote sports teams, showcase the college visually, and highlight the student experience through blogging. Examples of other colleges' social media uses are also described.
Social media has had a significant impact on society in several ways. It allows for organized and interactive communication across large networks of people and has become very popular, with over 50% of the world's population under 30 joining social networks. While social media enables meeting new people, there are also risks to constant connectivity that must be balanced with protection and empowerment through improved digital and media literacy education.
Effects of Social Media on Young AdultsRatan Rajpal
The document discusses the effects of social media on young adults. It notes that while social media allows people to easily connect with others, it may also negatively impact real-life interactions and communication. Some disadvantages include reduced face-to-face interactions, increased online bullying, and the prioritization of online popularity over real-world connections. The document also examines how social media influences business communication and trends in social networking sites.
Social media has had both positive and negative impacts on youth. It allows worldwide connectivity and real-time information sharing but can also endanger face-to-face connections. While social media sites foster common interests and free advertising, they also pose risks like cyberbullying, identity theft, and excessive time wasted online. The first social media site, called a computerized bulletin board system, was created in 1978 by computer hobbyists Ward Christensen and Randy Suess to share information with friends.
This document discusses the effects of social media on youth. It begins by defining social media and listing some popular social media tools like WhatsApp, Twitter, Facebook, and Google+. It then provides some statistics on social media usage and discusses how over half of India's population uses mobile platforms for social media. The document outlines some negative effects of social media like psychological disorders and distraction, as well as positive effects like communication and sharing information. It concludes by citing references used.
Impact of Media on Youth and Children of our SocietyMemuna Umber
The document discusses the profound influence of media on Pakistani youth and society. It notes that youth spend significant time engaged with media like TV, phones, and laptops, and as a result, are strongly shaped by the content they see. This has led to changes like a preference for Western clothes and foods, as well as influences on dating behaviors and attitudes towards divorce. Increased media exposure is also linked to rising rates of crime, depression, and violence in society. The document calls for efforts like monitoring children's media consumption, educating youth about values, and promoting Pakistani culture and language through responsible media to address these challenges.
The document discusses the disadvantages of social media and cyber security issues. It analyzes several popular social media platforms like Facebook, WhatsApp, Instagram, Twitter, Snapchat, and TikTok, highlighting issues like privacy concerns, addiction, spam, and limited features. It also examines disadvantages of hacking, such as privacy violations and system attacks. Computer viruses are discussed as malicious programs that can disrupt normal operations, and common viruses are listed. The document aims to provide an overview of potential downsides of social media and threats to cyber security.
This document discusses strategies for using new and social media to engage customers. It recommends establishing a presence on social media platforms like Facebook, Twitter, YouTube and through mobile apps to build brand awareness, drive customer engagement and increase sales. Specific strategies include posting company updates and content to position the brand as a thought leader, monitoring competitors, participating in online discussions, and using social media to better understand customers and their buying processes. The goal is to tap into new communication channels to enhance marketing and customer loyalty.
This document summarizes the impact of social media on youth based on a project report. It defines social media and traces its history. Both positive and negative impacts are discussed. Positively, social media connects youth and helps them socially and with career goals. However, it can also be addictive and negatively impact health, relationships, and privacy. The conclusion recommends that social media be used in moderation and with safety precautions to mitigate risks while harnessing benefits.
Social media and its Impacts on societyUrwa Shanza
Group members submitted a report to Ma'am Madiha on social media. The document discusses the definition of social media and why people share information online. It also outlines key benefits of social media such as expanding businesses, enhancing connectivity, and raising awareness for important causes. However, the document also notes some negative impacts of excessive social media use such as increased depression, anxiety, cyberbullying, fear of missing out, and disrupted sleep patterns.
BrandVeda is a digital marketing startup based in Ahmedabad and Gandhinagar, India. It was founded to empower students and corporate professionals with knowledge of digital marketing. The company's faculty provide both theoretical and practical training, drawing from their 15 years of industry experience. In its three years of operation, BrandVeda has educated over 2,000 students and professionals through seminars and workshops. The company aims to develop specialists in digital marketing and prepare them for career success.
Social networking sites (SNSs) such as Facebook, Twitter and Google+ have attracted millions of users, many of whom have integrated those sites into their daily practices. As of this writing, there are hundreds of SNSs, with various technological affordances, supporting a wide range of interests and practices
Analysis of social networking websites and its effect on academic studentsJahangeer Qadiree
Social Networking Websites have enlarged widely worldwide and are used by different types of communities for different
purposes. The effect of social networking websites can be good on students but if we look closer on social networking websites. Today;
Social Networking Websites leads an important role in running the future and carrier of students. At present there are billions of profile
identities of the world wide on Social Networking Websites. The social networking websites are continuously disturbing students from
their studies. As the students main focus for using such social networking websites should be centered focused but unfortunately the
student are using social networking websites for complete destroy of their carrier. As the Social Networking Websites were the only link
between many users across the world, but the social networking websites become just a fertile exercise among the students, teenagers
and even adults. This research paper presents the social networking websites effect on student’s carrier, and the life of teenagers. It also
shows that how the social networking websites are today effective for students pursuing academics, youth and teenagers.
Social networking sites like Facebook and Twitter have grown tremendously in popularity but have also been plagued by controversies related to privacy, security, and misuse of personal information. While these sites allow people to connect and share content globally, they have faced issues with unauthorized access to private user data, cyberbullying, hoaxes, and inappropriate or criminal behavior facilitated by users. There are also ongoing debates around how public certain shared content truly is, and whether sites adequately protect users' privacy and personal data for commercial purposes like targeted advertising.
social media is major part of youth, and it's depend on youth how to use social media .and social ,media is like half glass of water how to use it . it's depend on you. social media useful in education, make relationship , business activity, e-commerce, etc... and there are some limitation also.... effect on sleep ,money wasting , physical health , stress level etc.. so.. if you are using social media than use carefully . it's usefull as well as harm ful also...................
The document discusses a 2011 study that administered anonymous questionnaires to 50 people to collect data on their social media usage. Key findings were that 60% of participants preferred Facebook, 45% spent 6-8 hours per day on social media, and students reported using social media for both academic and non-academic purposes but that overuse could lead to issues like wasted time, health problems, and cyberbullying.
The document defines social media as online spaces where people can connect and share information. It notes both positive and negative impacts of social media. The positive impacts include facilitating open communication, business networking, marketing, and market research. However, social media can also be addictive and time-consuming. It may intrude on privacy and personal lives. While social media has benefits, it also has drawbacks, and is overall a neutral technology with pros and cons.
Advantages & Disadvantages of Social NetworkingSofia Naznim
Social networking provides both advantages and disadvantages. The key advantages are worldwide connectivity that allows users to connect with friends and make new connections globally, real-time information sharing so users can exchange information quickly, and free advertising opportunities for businesses. However, social networking also poses risks like cyber bullying, higher risks of fraud and identity theft since personal information can be easily accessed, and privacy issues since users often share too much private information publicly.
with Melissa Morgan (www.ememdesign.com)
An introduction to gauging the impact of social-media on society in this media saturated, hyper-networked, über-techie, digitally innovative world.
Social media is the use of electronic and internet tools to share and discuss information with online communities. Some positive effects of social media include establishing connections with people, sharing ideas and creativity, and accessing information from anywhere in the world. However, social media can also be addictive and negatively impact students' academic performance. It also opens users up to hackers, fraud, and health issues from overuse. Popular social media tools include WhatsApp, Twitter, Google+, and LinkedIn. Users must be aware of threats like social networking worms, phishing, trojans, data leaks, and shortened malicious links on social media. Parents and users should work to prevent these threats through safety precautions like privacy settings and not sharing personal information
This document provides an introduction to a seminar report on the impact of social media on youth. It defines key terms like media and social media. It outlines some of the major social media tools used today like Facebook, Twitter, Google+, LinkedIn, Reddit, and Pinterest. It also notes that youth have increasingly adopted social media and shifted from traditional media. However, social media also poses some issues that the report will explore in regards to its influence on youth.
This study examined the impact of digital marketing on consumer purchasing behavior in India. It found that the majority of respondents were influenced by digital marketing to shop online. Most used Instagram and Facebook. Advertisements were commonly seen on Facebook and Instagram. Consumers typically purchase electronics, medicines, clothing, and books digitally. Reviews and convenience were the biggest factors impacting purchasing decisions. The findings support that digital marketing gains traffic and Indians engage heavily with social media platforms.
This document discusses social media strategies for colleges. It defines social media and its importance for information sharing. It provides best practices for social media use including planning, listening, communicating, and building an online presence. Specific strategy ideas are presented, such as using social media to increase donations, promote sports teams, showcase the college visually, and highlight the student experience through blogging. Examples of other colleges' social media uses are also described.
Social media has had a significant impact on society in several ways. It allows for organized and interactive communication across large networks of people and has become very popular, with over 50% of the world's population under 30 joining social networks. While social media enables meeting new people, there are also risks to constant connectivity that must be balanced with protection and empowerment through improved digital and media literacy education.
Effects of Social Media on Young AdultsRatan Rajpal
The document discusses the effects of social media on young adults. It notes that while social media allows people to easily connect with others, it may also negatively impact real-life interactions and communication. Some disadvantages include reduced face-to-face interactions, increased online bullying, and the prioritization of online popularity over real-world connections. The document also examines how social media influences business communication and trends in social networking sites.
Social media has had both positive and negative impacts on youth. It allows worldwide connectivity and real-time information sharing but can also endanger face-to-face connections. While social media sites foster common interests and free advertising, they also pose risks like cyberbullying, identity theft, and excessive time wasted online. The first social media site, called a computerized bulletin board system, was created in 1978 by computer hobbyists Ward Christensen and Randy Suess to share information with friends.
This document discusses the effects of social media on youth. It begins by defining social media and listing some popular social media tools like WhatsApp, Twitter, Facebook, and Google+. It then provides some statistics on social media usage and discusses how over half of India's population uses mobile platforms for social media. The document outlines some negative effects of social media like psychological disorders and distraction, as well as positive effects like communication and sharing information. It concludes by citing references used.
Impact of Media on Youth and Children of our SocietyMemuna Umber
The document discusses the profound influence of media on Pakistani youth and society. It notes that youth spend significant time engaged with media like TV, phones, and laptops, and as a result, are strongly shaped by the content they see. This has led to changes like a preference for Western clothes and foods, as well as influences on dating behaviors and attitudes towards divorce. Increased media exposure is also linked to rising rates of crime, depression, and violence in society. The document calls for efforts like monitoring children's media consumption, educating youth about values, and promoting Pakistani culture and language through responsible media to address these challenges.
The document discusses the disadvantages of social media and cyber security issues. It analyzes several popular social media platforms like Facebook, WhatsApp, Instagram, Twitter, Snapchat, and TikTok, highlighting issues like privacy concerns, addiction, spam, and limited features. It also examines disadvantages of hacking, such as privacy violations and system attacks. Computer viruses are discussed as malicious programs that can disrupt normal operations, and common viruses are listed. The document aims to provide an overview of potential downsides of social media and threats to cyber security.
This document discusses strategies for using new and social media to engage customers. It recommends establishing a presence on social media platforms like Facebook, Twitter, YouTube and through mobile apps to build brand awareness, drive customer engagement and increase sales. Specific strategies include posting company updates and content to position the brand as a thought leader, monitoring competitors, participating in online discussions, and using social media to better understand customers and their buying processes. The goal is to tap into new communication channels to enhance marketing and customer loyalty.
This document summarizes the impact of social media on youth based on a project report. It defines social media and traces its history. Both positive and negative impacts are discussed. Positively, social media connects youth and helps them socially and with career goals. However, it can also be addictive and negatively impact health, relationships, and privacy. The conclusion recommends that social media be used in moderation and with safety precautions to mitigate risks while harnessing benefits.
Social media and its Impacts on societyUrwa Shanza
Group members submitted a report to Ma'am Madiha on social media. The document discusses the definition of social media and why people share information online. It also outlines key benefits of social media such as expanding businesses, enhancing connectivity, and raising awareness for important causes. However, the document also notes some negative impacts of excessive social media use such as increased depression, anxiety, cyberbullying, fear of missing out, and disrupted sleep patterns.
BrandVeda is a digital marketing startup based in Ahmedabad and Gandhinagar, India. It was founded to empower students and corporate professionals with knowledge of digital marketing. The company's faculty provide both theoretical and practical training, drawing from their 15 years of industry experience. In its three years of operation, BrandVeda has educated over 2,000 students and professionals through seminars and workshops. The company aims to develop specialists in digital marketing and prepare them for career success.
Social networking sites (SNSs) such as Facebook, Twitter and Google+ have attracted millions of users, many of whom have integrated those sites into their daily practices. As of this writing, there are hundreds of SNSs, with various technological affordances, supporting a wide range of interests and practices
Analysis of social networking websites and its effect on academic studentsJahangeer Qadiree
Social Networking Websites have enlarged widely worldwide and are used by different types of communities for different
purposes. The effect of social networking websites can be good on students but if we look closer on social networking websites. Today;
Social Networking Websites leads an important role in running the future and carrier of students. At present there are billions of profile
identities of the world wide on Social Networking Websites. The social networking websites are continuously disturbing students from
their studies. As the students main focus for using such social networking websites should be centered focused but unfortunately the
student are using social networking websites for complete destroy of their carrier. As the Social Networking Websites were the only link
between many users across the world, but the social networking websites become just a fertile exercise among the students, teenagers
and even adults. This research paper presents the social networking websites effect on student’s carrier, and the life of teenagers. It also
shows that how the social networking websites are today effective for students pursuing academics, youth and teenagers.
A STUDY ON IMPACT OF SOCIAL MEDIA ON YOUTHKathryn Patel
This document summarizes a research study on the impact of social media on youth. The study found that social media has both positive and negative effects. Positively, it allows learning, staying connected with friends, and provides entertainment and opportunities. However, it can also cause health issues, waste time, and lead to cyber theft. Most respondents spent 3-4 hours per day on social media and used platforms like Facebook, Instagram, and WhatsApp. While it benefits well-being for some, others reported high negative impacts. The study recommends using social media wisely and balancing online and offline activities.
A Study on Effects and Cultural Impacts of Social Networking Sites Among Stud...ijtsrd
The Social Networking Sites are becoming vital part for the Students. Social networking sites offers students to communicate effectively and also very useful for sharing the information. It allows students to easily their own pages in online network of contacts, also called as ˜friends. Nowadays comparing to other communication methods the Social Networking Sites are faster for sharing the information. This research project work œA Study on Effects and Cultural Impacts of Social Networking Sites among Students with Special Reference to Coimbatore City, analysis the Students preference and attitude towards Social Networking Sites especially Face Book, Twitter, LinkedIn and Others. It also focuses on the impact and effects of Social Networking Sites in Students. The findings from the analysis were discussed in detail and suggestions have been given. Mrs. B. Janani | Mrs. B. GeethPriya"A Study on Effects and Cultural Impacts of Social Networking Sites Among Students with Special Reference to Coimbatore City" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-2 | Issue-3 , April 2018, URL: http://www.ijtsrd.com/papers/ijtsrd11563.pdf http://www.ijtsrd.com/management/marketing/11563/a-study-on-effects-and-cultural-impacts-of-social-networking-sites-among-students-with-special-reference-to-coimbatore-city/mrs-b-janani
A Survey on the Social Impacts of On-line Social Networking SitesIOSR Journals
This document summarizes research on the social impacts of online social networking sites. It finds that while social networks provide benefits like maintaining social relationships and collaboration, they can also have negative impacts. Excessive social media use has been linked to depression in teens and is a major cause of internet addiction disorder. Social networks also pose privacy and information risks. However, with proper awareness and controls, social networks could be used constructively for sharing knowledge if their addictive nature is addressed.
Usage of YouTube Content among Chennai Urban Women.pdfPugalendhiR
Abstract: The majority of YouTube users are college students, therefore it's critical to understand their usage patterns,
goals, and any potential psychological and behavioural effects. In order to determine the current trends in YouTube usage
among female undergraduate students in Chennai City, this study will examine the devices used, memberships subscribed
to, purposes used, and identity formation time spent networking, negative impacts experienced, and educational usage.
Data from a survey were analysed with SPSS-Statistic 19.0 software, and the findings were compared to the examined
literature. According to the survey, students' YouTube networking habits will eventually win out over parents' and
teachers' attitudes, and although while cell phones are currently prohibited in many college buildings, they will
undoubtedly be utilised in classrooms in the near future. The discoveries provide the current study in this area more depth.
This document discusses the impact of social networking sites on youth. It begins with an abstract that notes social networking sites offer a platform for discussion but parents and teachers are often unaware of the nature of these sites. The study aims to test the impact of social networking sites on youth and problems associated with their use.
It then provides details on the positive and negative aspects of social networking. Positively, it can benefit education, politics, jobs/careers, awareness raising and social connection. However, it can also pose privacy and safety risks to users. Additionally, overuse can lead to wasted time, spread of misinformation, negative impacts on social skills and work/study.
The document reviews literature looking at effects
The Impacts of Social Networking and Its AnalysisIJMER
International Journal of Modern Engineering Research (IJMER) is Peer reviewed, online Journal. It serves as an international archival forum of scholarly research related to engineering and science education.
International Journal of Modern Engineering Research (IJMER) covers all the fields of engineering and science: Electrical Engineering, Mechanical Engineering, Civil Engineering, Chemical Engineering, Computer Engineering, Agricultural Engineering, Aerospace Engineering, Thermodynamics, Structural Engineering, Control Engineering, Robotics, Mechatronics, Fluid Mechanics, Nanotechnology, Simulators, Web-based Learning, Remote Laboratories, Engineering Design Methods, Education Research, Students' Satisfaction and Motivation, Global Projects, and Assessment…. And many more.
The Use Of Social Networking Sites among the Undergraduate Students of Sokoin...musadoto
This document presents a study on the use of social networking sites among undergraduate students at Sokoine University of Agriculture in Tanzania. It includes an abstract, introduction, literature review, and methodology section. The introduction provides background on the growth of social networking sites at the university since 2011. It also identifies the objectives as examining the types of social media used by students and the extent of their usage. The methodology section describes the study area as Sokoine University, a sample size of 100 undergraduate students, and data collection through questionnaires and observation.
To find the students awareness of social networks.
b. To find for what purposes the students are using social networks.
c. To find effects of social networks on studies of the students.
d. To find Student’s ideas on how social networks can be used positively for education purposes.
e. To find average time spent on social networks by UNIVOTEC students
f. To find average expenditure spend by students on sustenance in social network
Impact of Social Media among Students’ Behaviors in Tertiary Institution of A...IJSRP Journal
The impact of social media among students behavior in tertiary institution has become worrisome. Social media is a means of connections among people in which they create, share, and exchange information and ideas in virtual communities and network. This craze for social media has led to a host of question regarding its impact among students behavior particularly in tertiary institution. This paper is set to study the impact of social media among students in tertiary institution in Adamawa State, Nigeria. A 5 likert scale questionnaire comprises of 19 questions was used as an instrument for data collection. 300 respondents sampled from 6 selected tertiary institutions in Adamawa State formed the population of the study. Descriptive statistics was used to analyze the data. The study revealed that social media has positive impact as well as negative impact on students behavior. The study further recommended that students need to be trained on better usage of social media so as to minimize its misused, School management should train and encourage students on how to use skype and other video conferencing tools to have discussion with lecturers and group members academically.
A Comparative Study Of Cyber Bullying Among Undergraduate StudentsLori Mitchell
This research paper examines cyber bullying among undergraduate students in Bhavnagar district, India. The study used a survey to collect data from 360 undergraduate students across different colleges in the district. Results showed that male respondents reported more cyber bullying than females. Students who used electronic devices for over 4 hours per day reported more cyber bullying than those using devices 1-4 hours daily. Students in the B.A. education stream reported the highest levels of cyber bullying. The paper reviews previous literature on cyber bullying among university and college students. Studies showed cyber bullying negatively impacts victims' mental health, school performance and self-esteem. More research is needed to understand and address this issue.
This document summarizes a master's thesis that examined the influence of social networking participation on student academic performance across gender lines. The thesis looked at how involvement in social networking sites like Facebook affects the academic performance and attitudes toward school of high school students. It also explored differences between male and female students in terms of their social networking use and academic achievement. The thesis included a literature review on topics like social networking and its history, adolescents and internet use, gender differences in internet use, and how social networking relates to high school academics and problems in schools. It also described the study's method and discussed results relating social networking participation to academic performance differences between male and female students.
THE EFFECTS OF SOCIAL NETWORKING SITES ON THE ACADEMIC PERFORMANCE OF STUDENT...Kasthuripriya Nanda Kumar
This document is a research paper that examines the effects of social networking sites on the academic performance of college students. It begins with background information on the rise of social networking and introduces the research problem of whether these sites impact students' grades. The purpose is to determine this impact through a study of 30 students at Taj International College. A literature review discusses previous research, which has found mixed results on whether time spent on social networking correlates with academic performance.
International Forum of Educational Technology & SocietyMid.docxLaticiaGrissomzz
International Forum of Educational Technology & Society
Middle School Students’ Social Media Use
Author(s): Florence Martin, Chuang Wang, Teresa Petty, Weichao Wang and Patti Wilkins
Source: Journal of Educational Technology & Society , Vol. 21, No. 1 (January 2018), pp.
213-224
Published by: International Forum of Educational Technology & Society
Stable URL: https://www.jstor.org/stable/10.2307/26273881
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Martin, F., Wang, C., Petty, T., Wang, W., & Wilkins, P. (2018). Middle School Students’ Social Media Use. Educational
Technology & Society, 21 (1), 213–224.
213
ISSN 1436-4522 (online) and 1176-3647 (print). This article of the Journal of Educational Technology & Society is available under Creative Commons CC-BY-ND-NC
3.0 license (https://creativecommons.org/licenses/by-nc-nd/3.0/). For further queries, please contact Journal Editors at [email protected]
Middle School Students’ Social Media Use
Florence Martin*, Chuang Wang, Teresa Petty, Weichao Wang and Patti Wilkins
University of North Carolina Charlotte, Charlotte, NC, USA // [email protected] //
[email protected] // [email protected] // [email protected] // [email protected]
*Corresponding author
ABSTRACT
Cyber bullying, digital identity, impact of digital footprints, and use of inappropriate social media are topics
that are gaining attention in K-12 schools. As more schools and school districts are implementing 1-1 and
“bring your own technology” initiatives, attention to these topics is becoming increasingly important. A
total of 593 middle school students were surveyed about digital footprints and concerns about social media.
The results show that 17% started using social media at age nine or yo.
The International Journal of Engineering and Science (The IJES)theijes
The International Journal of Engineering & Science is aimed at providing a platform for researchers, engineers, scientists, or educators to publish their original research results, to exchange new ideas, to disseminate information in innovative designs, engineering experiences and technological skills. It is also the Journal's objective to promote engineering and technology education. All papers submitted to the Journal will be blind peer-reviewed. Only original articles will be published.
This document discusses educating primary students about social media. It covers 5 topics: 1) media balance and wellbeing, 2) privacy and security, 3) digital footprint and identity, 4) relationships and communication, and 5) cyberbullying, digital drama, and hate speech. For each topic, it discusses the risks students face and strategies to teach them safe social media practices. These include teaching media balance, identifying suspicious online activity, understanding digital footprints, providing examples of safe/unsafe interactions, and strategies to avoid cyberbullying. It recommends the Common Sense Education website for classroom resources on these topics.
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1. IMPACT OF SOCIAL NETWORKING SITES AMONG STUDENTS
AT VIMALA COLLEGE THRISSUR
PROJECT REPORT
Submitted in partial fulfillment of the requirement
For the award of degree in
BACHELOR OF COMMERCE
UNIVERSITY OF CALICUT
BY
AMRUTHA E B
Under the guidance of
Sr. TESEENA P EMMATTY
Assistant Professor
PG DEPARTMENT OF COMMERCE
VIMALA COLLEGE (AUTONOMOUS), THRISSUR
2018
2. CONTENT PAGE
CHAPTERS TITLES PAGE
NO.
1 INTRODUCTION 1-5
1.1 Introduction 1-2
1.2 Significance of the study 3
1.3 Statement of problem 3
1.4 Objectives of the study 3
1.5 Research methodology 3-4
1.6 Scope of the study 4
1.7 Limitations of the study 4
1. 8 Chapter scheme 5
2 REVIEW OF LITERATURE 6-10
2.1 Introduction 6
2.2 Review of literature 6-10
2.3 Conclusion 10
3 DATA ANALYSIS &
INTERPRETATION
11-29
4 FINDINGS, SUGGESTIONS &
CONCLUSION
30-38
4.1 Introduction 30
4.2 Findings 30-31
4.3 Suggestions 31
4.4 Conclusion 32
BIBLIOGRAPHY
APPENDIX
3. LIST OF TABLES
SL NO TITLES PAGE NO.
3.1 Area of respondents 11
3.2 Number of sites in which respondents are member of 12
3.3 Reasons for using online Social network 13
3.4 Familiarity with Social networking sites 14
3.5 Perception of importance of Social networking sites 15
3.6 Most preferred Social networking sites 16
3.7 Types of Social networking sites in which respondents
created personal profile
17
3.8 Sources through which respondents get access to Social
networking sites
18
3.9 Average time spending on Social networking sites 19
3.10 Use of Social networking sites 20
3.11 Number of friends in Social networking sites 21
3.12 Make friendship with strangers 22
3.13 Parents awareness about using Social networking sites 23
3.14 Using for college learning 24
3.15 Effectiveness of privacy policies 25
3.16 (A) Positive impact of Social networking sites 26
3.16 (B) Negative impact of Social networking sites 27
3.17 Overall impact of Social networking sites 29
4. LIST OF CHARTS
SL NO TITLES PAGE
NO.
3.1 Area of respondents 11
3.2 No. of sites in which respondents are member of 12
3.3 Reasons of use of online network 13
3.4 Familiar with social networking sites 14
3.5 Different levels of social networking sites 15
3.6 Different levels of most preferred social networking
sites
16
3.7 Level of personal profile rate 17
3.8 Different sources of social networking sites 18
3.9 Average time spending on social networking sites 19
3.10 Level of use of social networking sites 20
3.11 Number of friends in social networking sites 21
3.12 Different levels of make friendships with strangers 22
3.13 Parents awareness about using social networking
sites
23
3.14 Different levels of use for social networking sites in
college learning
24
3.15 Levels of effectiveness of privacy policies 25
3.16 (A) Positive impact of social networking sites 26
3.16 (B) Negative impact of social networking sites 27
3.17 Overall impact of social networking sites 29
6. 1
PG Department of Commerce Vimala College (Autonomous), Thrissur
1.1 INTRODUCTION
Meaning of Social-Networking
The use of internet-based social media programs is to make connections with friends,
family, classmates, customers and clients. Social networking can be done for social
purposes, business purposes or both. The programs show the associations between
individuals and facilitate the acquisition of new contacts. Examples of Social
Networking Sites include Facebook, Whatsapp, Twitter, etc.
There has been significant interest and concern about the risks of online social
networking because of access to personal information and the anonymity that the system
allows.
Social Networking Sites are not only popular for providing a platform for chatting,
sharing scraps, videos, pictures etc. but also for discussing social issues.Earlier people
keeping their data private but now they like going public and are viewing wall posts,
status updates, tweets and infact every excited of their lives. In this way, we are
ourselves violating our privacy and liberty at the negotiation of publicizing intimate
details so as to attract hundreds of online readers and even strangers. Now there is a sort
of competition among the youths to pose themselves as most favorite and famous person
on internet. When these social networking sites started, youths got immediately paying
attention towards them as they found it very convenient to develop their social circle,
chat with other teenagers, share their personal photos and see others data too lacking of
any security alert.No hesitation these Social networking sites provide employment,
marketing, personal growth, sharing of information but the most prevalent hazard
through often involves online individuals. One side these sites provide to be in touch
with our dear ones on the other side it creates platform for many cyber crimes. In this
paper, the researcherfocused on the positive as well as negative impact of these social
networking sites on the Indian youth and what are the ethical responsibilities of the users
of these sites.
Social Networking sites are termed as web based services that give an opportunity to
individuals to create their own personal profile with the choice of their own list of users
and thereby connect with them in an altogether public forum that provides them with
7. 2
PG Department of Commerce Vimala College (Autonomous), Thrissur
features such as chatting, blogging, video calling, mobile connectivity and video/photo
sharing. People spend more than usual hours on social networking sites to download
pictures, browse through updates seek entertainment and chat around with friends to
keep themselves connected to one another. These sites have held an addiction to the
youth wherein they find it difficult to concentrate on their work and prefer logging in
and jumping across one site to another. Some have derived benefit out of these sites
whereas some have become academically challenged by the use of these websites.
Individuals have set their own limits as to when and when not to access these websites
but we witness very few out of the lot who does not access or make use of these sites at
all.
In today’s fast moving world, there are so many burning issues around us which we need
to think upon and act, it’s an alarm for us to be aware about the society and current
issues like abuse of human rights, education, unfavorable effects of global warming,
wrong performance of political leaders, crime against women, corruption etc. need to be
discussed openly with the society in an effort to do something about it and bring a
revolution. Social Networking sites provide a platform for discussion on such issues.
One such burning issue that has been unseen in today’s picture is the impact of social
networking sites in the varying attitude of the youth. This research has been conducted
on youths between age group of 18-22 years at Vimala college Thrissur with a view to
know the level of consciousness on the community issues and how far social networking
sites get up today’s youth in expressing their views on present and burning issues like
corruption, human rights, education etc. Study was conducted on 60 people mostly
through personal interaction, and collect questionnaire on various social sites.
8. 3
PG Department of Commerce Vimala College (Autonomous), Thrissur
1.2 SIGNIFICANCE OF THE STUDY
This study is expedient to apply social networking sites in right direction for youth and
create cognizance among youth that proper use of Social media become a solid tool to
educate, inform and groomed the mentality level of youth social media refine their living
style of public especially for youth. It is also create a responsiveness that how it is
effecting the social life, deteriorate social norm, society standards and ethics of society
and create awareness among youth the aspect of social media.
1.3 STATEMENT OF THE PROBLEMS
Social media offers young people several benefits and opportunities, including access to
information, extended social networks, social skills practice, identity expression,
informal learning opportunities, interest-based groups, development and maintenance of
friendships, and fun. But the problem is that youth today are addicted to Social
networking sites. They are wasting a lot of time infront of these sites and moreover, they
are not able to handle their sites properly. Hence the research aim to study the impact of
social networking sites among youth and to find out most preferred social networking
sites.
1.4 OBJECTIVE OF STUDY
To identify the most preferred site
To analyze the impact of social networking sites among youth.
1.5 RESEARCH METHODOLOGY
The data necessary for the study has been collected from primary and secondary sources.
Descriptive method is used in this study.
Primary data
Primary data are those which are directly collected. In this project, primary data are
collected through questionnaire filled by 60 students at Vimala College. The data for this
project is collected from primary sources.
9. 4
PG Department of Commerce Vimala College (Autonomous), Thrissur
Sample size
Sample size of the project is limited to 60 students at Vimala College Thrissur.
Sampling method
Sampling method used to conduct the study was convenience sampling method which is
a non-probabilistic sampling technique.
Period of the study
The study was conducted for a period of 3 weeks.
Tool for analysis
The data collected through questionnaire were properly tabulated. The tabulated data
have been properly analyzed by using the statistical tool percentage analysis and were
presented using Bar diagrams.
1.6 SCOPE OF THE STUDY
The study seeks to find out the impacts on social networking sites among students at
Vimala College Thrissur. While the study recognizes that impacts of social networking
sites and attitude towards Social networking sites among youth as such this study will
limit itself only to the students in Vimala College.
1.7 LIMITATION OF STUDY
o The study is limited by only UG & PG students of Vimala college, Thrichur
o The duration for project was limited to three weeks.
o The sample size of 60 respondents taken for the study, so the findings of the
study cannot be generalized.
10. 5
PG Department of Commerce Vimala College (Autonomous), Thrissur
1.8 CHAPTER SCHEME
The research work is organized into five chapters.
The first chapter is the introduction which contains introduction about Social
networking sites, significance of the study, statement of problem, objectives of
the study, research methodology, scope and limitations of the study.
The second chapter includes the review of literature that contains review by
various authors on their study of Impact of Social networking sites.
The third chapter is the data analysis and interpretation; this is regarding the
variables, tools etc used to analyze the collected data.
The fourth chapter comprises of findings, suggestions and conclusion.
12. 6
PG Department of Commerce Vimala College (Autonomous), Thrissur
2.1 INTRODUCTION
The review of empirical studies has been undertaken to observe which areas have been
explored and which need further investigation, in order to formulate the objectives and
undertake productive research. The review has also been undertaken to earmark the
problem areas related to social networking addiction. Besides, these studies would
provide an insight into the various efforts directed towards better understanding of the
complexities of the social networking.
2.2 REVIEW OF LITERATURE
Neelamalar and Chitra(2009)in their study ‘New Media and Society: A Study of social
networking sites on Indian Youth’ aimed to identify issues regarding youth social
networking usage. Random survey method was conducted and data was analyzed using
percentage analysis. The findings of study showed that 95% of respondents who are
members in one or more social networking sites spend varying amount of time less than
one hour to about 5 hours every day in social networking sites. The awareness of youth
is not only techno savvy and socially active. But they also possess social consciousness.
Shabir,Humeed,Safdar and Gilani(2014) examined ‘the impact of social media on youth:
A case study of Bahawalpur city’ to analyze the influence of social media on youth
social life. Data collected was analyzed in terms of frequency, percentage and mean
score of statements. The finding of the study revealed that excessive users in educational
computer labs use the social media forms for comments, chatting and sharing of image
and video. But the negative images, messages, video links etc are creating negative
influence in the society at minor level.
Arora(2014) presented the paper ‘social networking-A study of Indian youth’ to study
the impact of social networking on the future of our country and percentage analysis was
applied to analyze data. The study concludes that students have access social networking
sites all the time through smart phones and tablets. The realization by the young people
of it being addictive, harmful to physical and mental health can be considered as positive
sign.
13. 7
PG Department of Commerce Vimala College (Autonomous), Thrissur
Deshmukh and Tathe(2014) conducted a study titled ‘An impact of social networking
sites on youngsters’ to identify the impact of social networking sites on Indian youth. A
sample of 50 students was selected and percentage analysis was applied to analyze data.
The findings showed that young adults and teenagers are the most avid users of social
networking sites. The research suggested designing a social networking in the family
development sector.
Parvathy and Suchithra (2015) presented a paper on “Impact of Social Networking Sites
on Youth”. In this study they took 100 samples and cumulative percentage analysis used
for analysis. This study pointed out that social networking site has created changes of
character, lose in concentration and spike in psychological disorders. In this study one of
the important positive impact they said that social networking sites has helped the young
students aspirants in connecting with instructors, researches and one of the important
negative impact they said that falling into victim of identity theft. They have also see
how social networking sits improving the creativity of an individual. On the other side
they have also seen how SNS it being misused to defame an individual through various
bullying methods. Also the article brings out the lack of concentration in normal
activities on youth and points out change in behavioral attitude of them. To sum up
every technology has its positives and negatives and people who are using has to extra
cautious in using them and requested only use them for good cause.
Sachdev(2015)presented the paper ‘Impact of Social Networking Sites on the Youth of
India: A Bird’s Eye View’ to find out the answer whether social networking sites are
boon or bane for today’s society. Simple random sampling method was used and
percentage analysis was applied to analyses data. The findings of the research showed
that five key issues at stake in new social networking media are identity, privacy,
ownership and authorship, credibility and participation. On one hand social networking
sites provides way to connect our dear ones and on other side, it gives a platform that
becomes danger for Indian culture.
Arjun and Juna (2015) conducted a ‘Study on the Impact of Social Networking Sites
Among Higher Secondary Students’ to determine the influence of social networking
sites on the study habit of higher secondary students. A sample of 40 students was
14. 8
PG Department of Commerce Vimala College (Autonomous), Thrissur
selected and percentage analysis was applied to analyses data. The findings of the study
showed that a majority of the current higher secondary students have access to the
internet and social networking sites give them a platform to interact with their friends.
Social networking sites surely improve the studying habits of students and also their
social skills.
Arora andOkunbor(2015) in their study ‘Social Networking Addiction: Are the youth of
India and United States Addicted?’ aimed to investigate the daily usage of facebook and
how people interact with social networking sites on a daily basis. Percentage method
was used to analyze data. It was used to analyze data. It was found that both groups of
respondents have access to facebook more than three times. The research concluded that
excessive usage of social networking sites does not seem like a very positive scenario.
Cyber bulling, pseudo self image, body dysmorphicsycdrome are some of the
psychological manifestation of excessive social networking.
Deka(2015) conducted ‘A Study on Impact of Social Media on Educational Efforts in
Gywahati city, Assam’ to highlight the impact of social networking sites on educational
efforts of social networking sites on educational efforts of students. Data collected using
questionnaires was analyzed by applying the tool of percentage analysis. According to
the study students, views on positive impact of social networking sites on education
include technological skill development, source of information etc. the researcher also
suggested that students should act like a ‘good participant’ and should not become ‘an
addict’ of social networking sites.
Khurana (2015) examined ‘The Impact of Social Networking Sites on Youth’ to
determine the usage of specific social networking sites by youth.100 samples were
selected and percentage analysis was applied to selected and percentage analysis was
applied to analyse data. The findings of the study showed that more than 66% of
respondents spend more than 2 hours on social networking sites a day. With reference to
the study, it was evidently figured out that the youth today have set their own limits as to
how and when to use social networking sites irrespective of the positive and negative
effects impacts.
15. 9
PG Department of Commerce Vimala College (Autonomous), Thrissur
Kwane, Wolai and Fynn(2016) conduct a study on “The Impact on Social Media on the
Youth: The Ghanian Perspective”. In this study they took a sample among 200 students
between 15-25 age groups through e-mails, interview on telephone direct and face to
face conversation and uses the ‘uses and gratification theory’. The main objective of this
study is to investigate the extent of social media use and purpose to access and impact of
its use by the young people in Ghana. This study reveals that prolonged use of social
media leads to reduced time spend on school-work and procrastination in completing
assignments especially in the tertiary institution. It also reveals that the youth must be
educate on better usage of social so as to minimize time wastage on chatting and other
irrelevant engagements that are not of major importance of their lives.
Muhammad, Abdullah and Azmi(2016) examined ‘The Negative Impact of Technology
on Social Networking among Students At UTM students Skudai’ to understand the
impact of social media on UTM students. 70 samples were selected and simple
percentage method was used to analyze. The results showed that majority of the
respondents use the internet more than 15 hours a day. The researcher has found that
isolation, obesity, depression and the negative impacts of addictive usage of social
media.
Sinha, Yadav and Kanodia (2016) conducted a study titled ‘Social Media Positive Vs
Negative Effect on Young Generation’ to compare the negative and positive effect of
social media on youth. Percentage analysis applied to analyze data. The researcher
identified that speedy communication is the main positive impact of social networking
sites and its negative impact is that it leads to addiction.
Markwei and Appias(2016) examined the ‘Impact of Social Media on Ghanaian youth:
A case study of the Nima and Maamobi communities in Accrai, Ghana’ to understand
the extent of use of social media by the youth of Nima and Maamobi. Convenience
sampling was adopted and percentage analysis was applied to analyse data. The findings
of the study showed that social media is popular among the participants with over 70%
having profiles on social networking sites, especially facebook and whatsapp. The study
that need the young people need to have a greater awareness of the risks of using social
16. 10
PG Department of Commerce Vimala College (Autonomous), Thrissur
networking sites and also recommended for nationwide education of youth in Ghana
about responsible use of social media.
Christofferson (2016) conducted a study titled ‘How is Social Networking Sites
Effecting Teen’s Social and Emotional Development: A Systemic Review’ to
understand how social networking sites effect our teenagers’ social and emotional
development. The data collected was analyzed by applying the tool of percentage
analysis. The study showed that how youth use social networking sites, build culture in
these online communities and perform communication behaviors that are liked to
teenager’s social and emotional development when it comes to the use of social
networking sites.
2.3 CONCLUSION
The Social Networking Sites can be used as weapon or as a stepping stone depending on
how one views it. As we know our early adulthood is an important period. If they have a
good study habit and various social skills then that will make those assets more valuable
and useful. Anyway we should focus on the ethical use of these SNS so that it can serve
our society in a right way and youth can play an important role because SNS is a boob
and curse both for the Indian society.
The review of the available literature reveals that studies have included various aspects
of social networking sites among youth or students including positives of social media
Usage, also its negatives; implications and impact of Social Networking addiction. In
addition to the studies, also included are the professional opinions of the psychiatrists
and psychologists regarding the influx of social networking addiction cases.
18. 11
PG Department of Commerce Vimala College (Autonomous), Thrissur
DATA ANALYSIS AND INTERPRETATION
Collected data is analyzed and interpreted in this chapter. Simple percentage method is
used for interpreting the data. Each question in the questionnaire is interpreted in this
chapter.
TABLE 3.1 AREA OF RESPONDENTS
Area of
residence
Frequency Percentage
Rural 35 58.33%
Urban 25 41.67%
Total 60 100%
Source: Primary data
GRAPH 3.1 AREA OF RESPONDENTS
INTERPRETATION
Table3.1 shows that 58.33% of respondents live in rural areas and 41.67% of
respondents live in urban areas. Thus majority of the respondents in this study live in
rural areas.
58.33%
41.67%
0
10
20
30
40
50
60
70
Rural Urban
Percentage
Rural
Urban
19. 12
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.2 NUMBER OF SITES IN WHICH RESPONDENTS ARE MEMBER
OF
No. of sites in which
respondents are
member of
Frequency Percentage
1-5 53 88.33
6-10 6 10
11-15 0 0
More than 15 1 1.67
Total 60 100
Source: Primary data
GRAPH 3.2 NUMBER OF SITES IN WHICH RESPONDENTS ARE MEMBER
OF
INTERPRETATION
Table 3.2 shows that 88.33% of respondents are members in not more than 5 social
networking sites and 10% are members in 6 to 10 social networking sites. No
respondents are members in 11 to 15 social networking sites but 1% of respondents are
members in more than 15 social networking sites. Thus, majority of respondents are
members in not more than 5 social networking sites
88.33%
10%
0% 1.67%
0
20
40
60
80
100
1-5 6-10 11-15 More than 15
1-5
6-10
11-15
More than 15
20. 13
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.3 REASONS FOR USING ONLINE SOCIAL NETWORK
Statements Frequency percentage
To find information 42 70
To keep in touch with family
and friends
53 88.33
To make new friends 17 28.33
To get opinions 10 16.67
To share
videos/pictures/music
33 55
To share your experience 14 23.33
Entertainment purpose 33 55
Source: Primary data
GRAPH 3.3 REASONS OF USE OF ONLINE NETWORK
INTERPRETATION
Table 3.3 shows that according to 70% of respondents the reason for usage of social
networking sites is to find information, for 88.3% of respondents, it’s to keep in touch
with family & friends, for 28.33%, it’s to make new friends, for 16.67% it’s to get
opinions, 55% it’s to share videos or pictures and movies, for 23.33% it’s to share
70%
88.33%
28.33
16.67
55
23.33
55
0
10
20
30
40
50
60
70
80
90
100
To find information
To keep in touch with
family and friends
To make new friends
To get opinions
To share
videos/pictures/music
To share your experience
Entertainment purpose
21. 14
PG Department of Commerce Vimala College (Autonomous), Thrissur
experiences and for 55% it’s to entertain themselves. Thus, majority of respondents
reply that the reason for usage of social networking sites is to keep in touch with family
& friends.
TABLE 3.4 FAMILIARITY WITH SOCIAL NETWORKING SITES
Familiarity with
social networking
sites
Frequency Percentage
Expert 5 8.33
Comfortable 48 80
Novice 3 5
Not familiar at all 4 6.67
Total 60 100
Source: Primary data
GRAPH 3.4 FAMILIAR WITH SOCIAL NETWORKING SITES
INTERPRETATION
Table 3.4 shows that8.33% of respondents are experts in using social networking sites,
80% are comfortable, 5% are novice and 4% are not familiar at all with the usage of
social networking sites. Thus majority of respondents are comfortable in using social
networking sites.
8.33%
80%
5% 6.67%
0
10
20
30
40
50
60
70
80
90
Expert Comfortable Novice Not familiar
at all
Expert
Comfortable
Novice
Not familiar at all
22. 15
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.5 PERCEPTION OF IMPORTANCE OF SOCIAL NETWORKING
SITES
Perception of
importance of social
networking sites
Frequency percentage
Yes 34 56.67
Sometimes 26 43.33
No 0 0
Total 60 100
Source: Primary data
GRAPH 3.5 DIFFERENT LEVELS OF SOCIAL NETWORKING SITES
INTERPRETATION
Table 3.5 shows that 56.67% respondents think that social networking sites are
important, 43.33% think that social networking sites are sometimes important and no
respondents think that social networking sites are not important. Thus, majority of
respondents think that social networking sites are important.
56.67%
43.33%
0%
0
10
20
30
40
50
60
Yes Sometimes No
Yes
Sometimes
No
23. 16
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.6 MOST PREFERRED SOCIAL NETWORKING SITES
Most preferred social
networking sites
Frequency Percentage
Facebook 14 23.33
Whatsapp 34 56.67
E-mail 4 6.67
Instagram 6 10
IMO 2 3.33
Total 60 100
Source: Primary data
GRAPH 3.6 DIFFERENT LEVELS OF MOST PREFERRED SOCIAL
NETWORKING SITES
INTERPRETATION
Table 3.6 shows that 23.33% of respondents prefer facebook, 56.67% prefer whatsapp,
6.67% prefer E-mail, 10% prefer instagram and 3.33% prefer IMO the most. Thus
majority of respondents prefer whatsapp the most.
23.33%
56.67%
6.67%
10%
3.33%
0
10
20
30
40
50
60
Facebook Whatsapp E-mail Instagram IMO
Facebook
Whatsapp
E-mail
Instagram
IMO
24. 17
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.7 TYPES OF SOCIAL NETWORKING SITES IN WHICH
RESPONDENTS CREATED PERSONAL
Types Frequency Percentage
Facebook 39 21.19
Whatsapp 52 28.26
Twitter 6 3.3
E-mail 50 27
Instagram 20 10.9
Hike 8 4.35
Others 9 5
Source: Primary data
GRAPH 3.7 LEVEL OF PERSONAL PROFILE RATE
INTERPRTATION
Table 3.7 shows that 21.19% of respondents created personal profile in
facebook,28.26% in whatsapp, 3.3% in twitter, 27% in E-mail, 10.9% in instagram,
4.35% in hike and 5% in other social networking sites. Thus, majority of respondents
created personal profile in whatsapp followed by E-mail.
21.19%
28.26%
3.3%
27%
10.9%
4.35% 5%
0
5
10
15
20
25
30
Facebook
Whatsapp
Twitter
E-mail
Instagram
Hike
Others
25. 18
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.8 SOURCES THROUGH WHICH RESPONDENTS GET ACCESS TO
SOCIAL NETWORKING SITES
Accessibility
sources
Frequency Percentage
PC 5 8.33
Laptop 18 30
Smartphone 53 88.33
Ipod/Ipad 3 5
Others 2 3.33
Source: Primary data
GRAPH 3.8 DIFFERENT SOURCES OF SOCIAL NETWORKING SITES
INTERPRETATION
Table 3.8 shows that 8.33% of respondents use PC, 30% use laptop, 88.33% use smart
phone, 5% use i-pad and 3.33% use other devices to get access to social networking
sites.Thus, majority of respondents use smart phones to get access to social networking
sites.
8.33%
30%
88.33%
5% 3.33%
0
10
20
30
40
50
60
70
80
90
100
PC Laptop Smartphone Ipod/Ipad Others
PC
Laptop
Smartphone
Ipod/Ipad
Others
26. 19
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.9 AVERAGE TIME SPENDING ON SOCIAL NETWORKING SITES
Avg.Time Frequency Percentage
Less than 1 hour 23 38.34
1-5 Hours 33 55
5-10 Hours 2 3.33
Morethan 10
Hours
2
3.33
Total 60 100
Source: Primary data
GRAPH 3.9 AVERAGE TIME SPENDING ON SOCIAL NETWORKING SITES
INTERPRETATION
Table 3.9 shows that 38.34% of respondents spend less than 1 hour in social networking
sites daily. 55% spend 1 to 5 hours, 3.33% 5 to 10 hours and 3.33% spend more than 10
hours daily in social networking sites. Thus, majority of respondents spend less than one
hour daily in social networking sites.
38.34%
55%
3.33% 3.33%
0
10
20
30
40
50
60
Less than 1
hour
1-5 Hours 5-10 Hours Morethan 10
Hours
Less than 1 hour
1-5 Hours
5-10 Hours
Morethan 10 Hours
27. 20
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.10 USE OF SOCIAL NETWORKING SITES
Years Frequency Percentage
Less 1 year 13 21.67
1-5 Years 39 65
5-10 Years 7 11.67
More than 10 years 1 1.66
Total 60 100
Source: Primary data
GRAPH 3.10 LEVEL OF USE OF SOCIAL NETWORKING SITES
INTERPRETATION
Table 3.10 shows that 21.67% of respondents are using social networking sites for a
period less than 1 year, 65% for 1 to 5 years, 11.67% for 5 to 10 years and 1.66% for a
period more than 10 years. Thus, majority of respondents are using social networking
sites for a period between 5 to 10 years.
21.67%
65%
11.67%
1.66%
0
10
20
30
40
50
60
70
Less 1 year 1-5 Years 5-10 Years More than 10
years
Less 1 year
1-5 Years
5-10 Years
More than 10 years
28. 21
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.11 NUMBER OF FRIENDS IN SOCIAL NETWORKING SITES
No of Friends Frequency Percentage
Less than 100 30 50
100-500 23 38.33
500-1000 7 11.67
Total 60 100
Source: Primary data
GRAPH 3.11NUMBER OF FRIENDS IN SOCIAL NETWORKING SITES
INTERPRETATION
Table 3.11 shows that 50% of respondents have less than 100 friends in social
networking sites. 38.33% have 100 to 500 friends and 11.67% have 500 to 1000 friends
in social networking sites. Thus, majority of respondents have less than 100 friends in
social networking sites.
50%
38.33%
11.67%
0
10
20
30
40
50
60
Lessthan 100 100-500 500-1000
Lessthan 100
100-500
500-1000
29. 22
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.12 MAKE FRIENDSHIPS WITH STRANGERS
Options Frequency Percentage
Yes 3 5
Sometimes 18 30
No 39 65
Total 60 100
Source: Primary data
GRAPH 3.12 DIFFERENT LEVELS OF MAKE FRIENDSHIPS WITH
STRANGERS
INTERPRETATION
Table 3.12 shows that 5% of respondents make friendships with strangers, 30%
sometimes make friendships with strangers and 65% do not make friendships with
strangers in social networking sites. Thus, majority of respondents didn’t made
friendships with strangers in social networking sites.
5%
30%
65%
0
10
20
30
40
50
60
70
Yes Sometimes No
Yes
Sometimes
No
30. 23
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.13 PARENTS AWARENESS ABOUT USING SOCIAL
NETWORKING SITES
Options Percentage Percentage
Yes 49 81.67
Sometimes 8 13.33
No 3 5
Total 60 100
Source: Primary data
GRAPH 3.13 PARENTS AWARENESS ABOUT USING SOCIAL
NETWORKING SITES
INTERPRETATION
Table 3.13 shows that 81.67% of respondents’ parents are aware, 13.33% are not aware
and 5% are sometimes aware about their use of social networking sites. Thus, majority
of respondents’ parents are aware about their usage of social networking sites
81.67%
13.33%
5%
0
10
20
30
40
50
60
70
80
90
Yes Sometimes No
Yes
Sometimes
No
31. 24
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.14 USING FOR COLLEGE LEARNING
Options Frequency Percentage
Yes 18 30
Sometimes 32 53.33
No 10 16.67
Total 60 100
Source: Primary data
GRAPH3.14 DIFFERENT LEVELS OFUSE FOR SOCIAL NETWORKING
SITES IN COLLEGE LEARNING
INTERPRETATION
Table 3.14 shows that 30% of respondents are using social networking technology for
learning in college, 53.33% are sometimes using it and 16.67% are not using it for
learning in college. Thus, majority of respondents are sometimes using social
networking technology for learning in college.
30%
53.33%
16.67%
0
10
20
30
40
50
60
Yes Sometimes No
Yes
Sometimes
No
32. 25
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.15 EFFECTIVENESS OF PRIACY POLICIES
Effectiveness Frequency Percentage
Yes 32 53.33
Sometimes 23 38.33
No 5 8.34
Total 60 100
Source: Primary data
GRAPH 3.15 LEVELS OF EFFECTIVENESS OF PRIACY POLICIES
INTERPRETATION
Table 3.15 shows that 53.33% of respondents think that privacy policies of social
networking sites are useful, 38.33% think that they are sometimes useful and 8.34%
think that they are not useful. Thus, majority of respondents (53.33%) think that privacy
policies of social networking sites are useful.
53.33%
38.33%
8.34%
0
10
20
30
40
50
60
Yes Sometimes No
Yes
Sometimes
No
33. 26
PG Department of Commerce Vimala College (Autonomous), Thrissur
TABLE 3.16 LEVEL OF SATISFACTION TOWARDS IMPACT OF SOCIAL
NETWORKING SITES
TABLE 3.16(A) POSITIVE IMPACT OF SOCIAL NETWORKING SITES
Positive Impacts SA A N D SD
Character formation 23.33 43.33 11.66 28.33 11.67
Platform to express views
on current issues
43.33 55 1.67 0 0
Develop attitude 11.66 41.67 41.67 5 0
Facilitate learning and work
oppurtunities
28.33 46.67 21.67 3.33 0
Increases knowledge 11.67 55 28.33 3.33 1.67
Source: Primary data
GRAPH 3.16(A) POSITIVE IMPACT OF SOCIAL NETWORKING SITES
INTERPRETATION
Table 3.16(A) shows that:
Majority of respondents (56.67%) agreed that social networking sites have
impact on character formation of youth.
23.33
43.33
11.66
28.33
11.67
56.67 55
41.67
46.67
55
15
1.67
21.67
28.33
3.33
0
5 3.33 3.331.67 0 0 0 1.67
0
10
20
30
40
50
60
Character
formation of yoth
Platform to
express and
views on current
issues
Develop attitude Facilitate
learning and
work
oppurtunities
Increases
knowledge
SA
A
N
D
SD
34. 27
PG Department of Commerce Vimala College (Autonomous), Thrissur
Majority of respondents (55%) agreed that social networking sites provide a
platform to express their views on current issues.
41.67% agreed that social networking sites develop attitude of the youth. But
another 41.67% disagreed with this statement.
Most of the respondents (46.67%) agreed that social networking sites facilitate
learning and work oppurtunities
Majority of respondents (55%) agreed that social networking sites increase
knowledge of youth.
TABLE 3.16 (B) NEGATIVE IMPACT OF SOCIAL NETWORKING SITES
Negative Impacts SA A N D SD
Waste of time 38.33 38.33 20 3.34 0
Increase in cyber crimes 38.33 40 18.33 3.34 0
Severe addiction 45 31.67 21.67 1.66 0
Avenue for predators to
find victims
21.67 45 33.33 0 0
Source: Primary data
GRAPH 3.16(B) NEGATIVE IMPACT OF SOCIAL NETWORKING SITES
38.33 38.33
45
21.67
40
31.37
45
20 18.33
21.67
33.33
3.34 3.34 1.66
0
20
0 0 00
5
10
15
20
25
30
35
40
45
50
Waste of time Increase in
cyber crimes
Severe addiction Avenue for
predators to find
victims
SA
A
N
D
SD
35. 28
PG Department of Commerce Vimala College (Autonomous), Thrissur
INTERPRETATION
38.33% of respondents strongly agreed that youth waste a lot of time infront of
social networking sites and another 38.33% agreed with this statement.
Majority of respondents (40%) agreed that social networking sites lead to
increase in cyber crimes.
Most of respondents (45%) strongly agreed that social networking sites lead to
severe addiction and losage of track of time.
Majority of respondents (45%) agreed that social networking sites serves as an
avenue for predators to find victims.
TABLE 3.17 OVERALL IMPACT OF SOCIAL NETWORKING SITES
Impact Frequency percentage
Positive Impact 10 16.67
Negative Impact 3 5
Both 42 70
No opinion 5 8.33
Total 60 100
Source: Primary data
36. 29
PG Department of Commerce Vimala College (Autonomous), Thrissur
GRAPH 3.17 OVERALL IMPACT OF SOCIAL NETWORKING SITES
INTERPRETATION
Table 3.17 shows that 16.67% of respondents think that social networking sites have
positive impact, 5% think that social networking sites have negative impact and 70%
think that social networking sites have both positive and negative impact on youth. But
8.33% respondents have no opinion about this statement.
16.67%
5%
70%
8.33%
0
10
20
30
40
50
60
70
80
Positive
Impact
Negative
Impact
Both No opinion
Positive Impact
Negative Impact
Both
No opinion
38. 30
PG Department of Commerce Vimala College (Autonomous), Thrissur
4.1 INTRODUCTION
This chapter includes findings, suggestions and conclusion. These are made on the basis
of data analysis and interpretation. Findings include the results obtained after analyzing
data. A few suggestions are also included in this chapter. At last, a brief conclusion of
the project is also included in this chapter.
4.2 FINDINGS
Majority of respondents (58.33%) live in rural areas.
Majority of respondents are members in not more than 5 social networking sites.
Majority of respondents (88.3%) opinioned that the reason for usage of social
networking sites is to keep in touch with family & friends.
Majority of the respondents (80%) are comfortable with the use of social
networking sites.
Majority of respondents (56.67%) think that social networking sites are
important.
Majority of respondents (56.67%) prefer whats app the most.
Majority of respondents (28.26%) created personal profile in whats app.
The researcher has found that majority of respondents (88.33%) get access to
social networking sites using smart phones.
Majority of respondents (38.34%) spend less than one hour daily in social
networking sites.
The researcher has identified that majority of respondents (65%) are using social
networking sites for a period not more than 5 years.
Majority of respondents (50%) have less than 100 friends in social networking
sites.
The research proved that majority of respondents (60%) didn’t made friendship
with strangers in social networking sites.
Majority of respondents’ (81.67%) parents are aware about their usage of social
networking sites.
39. 31
PG Department of Commerce Vimala College (Autonomous), Thrissur
Majority of respondents (53.33%) are sometimes using social networking
technology for learning in colleges.
Majority of respondents (53.33%) think that privacy policies of social
networking sites are useful.
Majority of respondents (55%) agreed that social networking sites provide a
platform to express their views on current issues.
41.67% agreed that social networking sites develop attitude of the youth. But
another 41.67% disagreed with this statement.
Most of the respondents (46.67%) agreed that social networking sites facilitate
learning and work oppurtunities
Majority of respondents (55%) agreed that social networking sites increase
knowledge of youth.
Majority of respondents (56.67%) agreed that social networking sites have
impact on character formation of youth.
38.33% of respondents strongly agreed that youth waste a lot of time infront of
social networking sites and another 38.33% agreed with this statement.
Majority of respondents (40%) agreed that social networking sites lead to
increase in cyber crimes.
Most of respondents (45%) strongly agreed that social networking sites lead to
severe addiction and losage of track of time.
Majority of respondents (45%) agreed that social networking sites serves as an
avenue for predators to find victims.
Majority of respondents (70%) think that social networking sites have both
positive and negative impact on youth.
4.3 SUGESSTIONS
Students should not waste too much time infront of social networking sites
Students should not accept friendship with strangers
Social networking sites should improve their effectiveness of privacy policies
40. 32
PG Department of Commerce Vimala College (Autonomous), Thrissur
4.4CONCLUSION
Social networking sites is the integration of digital media including combinations of
electronic texts, graphics, moving images and sound into a structured computerized
environment that allows people to interact with the data for appropriate purposes. The
study is conducted to know about the impact of social networking sites among the
students at Vimala College Thrissur. From this study, we can conclude that social
networking sites have both positive as well as negative impact on the youth. Even
though social networking sites increases knowledge, develops attitude and helps in
character formation, they lead to cyber crimes, severe addiction and serves as an avenue
for predators to find victims. Thus youth must be very careful while using social
networking sites. They should not accept friendship with strangers in social networking
sites. Moreover, social networking sites should improve their effectiveness of
privacypolicies.
42. QUESTIONNAIRE
IMPACT OF SOCIAL NETWORKING SITES AMONG STUDENTS
AT VIMALA COLLEGE THRISSUR
PART –A
1. Name (optional) :
2. Age :
3. Area of residence : Rural Urban
PART-B
4. How many social networking sites communities/groups are you member of?
1-5 6-10 11-15 More than 15
5. Why do you use an online social network? (You can choose more than one option)
To find information To keep in touch with family and friends To make new
friends To get opinions To share videos/pictures/music To share your
experience Entertainment purpose
List any other reason
6. How familiar are you with social networking sites?
Expert Comfortable Novice Not familiar at all
7. Do you think social networks are important?
Yes Sometimes No
8. Which social network you prefer the most?
43. 9. Please select all social networks for which you have created a personal profile (You
can choose more than one)
Facebook Whatsapp Twitter Email Instagram Hike
Others
10. How do you access your social network account?
PC Laptop Smartphone iPod/iPod Others
11. On average, how much time do you spend daily on social networking sites?
Less than 1 hour 1-5 hours 5-10 hours More than 10 hours
12. How long have been using social networking sites?
Less than 1 year 1-5 years 5-10 years More than 10 years
13. How many friends do you have on the social networking sites?
Less than 100 100-500 500-1000
14. Do you accept strangers who try to make friendship with you in social networking
sites?
Yes Sometimes No
15. Are your parents aware of your social networking activities?
Yes Sometimes No
16. Are you using social networking technology for learning in colleges?
Yes Sometimes No
17. Do you think privacy policies are effective in social networking sites?
Yes Sometimes No
44. 18. Express your level of satisfaction towards the impact of social networking sites
(A) Positive impact of social networking sites
Strongly
Agree
Agree Neutral Disagree Strongly
Disagree
Social networking sites have impact
on character formation of youth
Social networking sites provide a
platform to express their opinions
and views on current issues
Social networking sites develop
attitude of youth
Social networking sites increases
the knowledge of youth
Social networking sites facilitates
opportunities for learning and work
45. (B) Negative impact of social networking sites
Strongly
Agree
Agree Neutral Disagree Strongly
Disagree
Youth waste a lot of time infront
of social networking sites
Social networking sites lead to
increase in cyber crimes
Social networking sites may cause
people to lose track of time and
even become severely addicted, to
its use
Social networking sites can be
served as an avenue for predators
to find victims
19. Mention your overall opinion about impact of social networking sites on youth?
Positive impact Negative impact Both No opinion
THANK YOU
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WEBSITES
www.wikkipedia.com
www.researchgate.net