Group members submitted a report to Ma'am Madiha on social media. The document discusses the definition of social media and why people share information online. It also outlines key benefits of social media such as expanding businesses, enhancing connectivity, and raising awareness for important causes. However, the document also notes some negative impacts of excessive social media use such as increased depression, anxiety, cyberbullying, fear of missing out, and disrupted sleep patterns.

3. Group Members
● Shanza Khalid(BT16046)
● Urwa Khalid (BT16047)
● Hafsa Afzal(BT16039)
● Maira Iftikhar(BT16010)
● Ayesha Naseer(BT16008)
Submitted To
Ma’am Madiha

4. ➔Social Media is defined as a “social
space” for people who want to expose
themselves among others and staying
connected with each other.
➔It refers to interaction among people in
which they create,share and exchange
information and ideas in virtual
communities.

5. Why People share Information?

6. In a fascinating study conducted by The New York
Times Customer Insight Group,it was discovered
that there are five key reasons people decide to
share something with others.
This study on the psychology
of sharing and word-of-mouth
movements uncovers an
important opportunity for
marketers who want to do a
better job growing their audience.

7. 1. To bring valuable and entertaining content to others. 49% say
sharing allows them to inform others of products they care about and
potentially change opinions or encourage action
2. To define ourselves to others. 68% share to give people a better sense
of who they are and what they care about
3. To grow and nourish our relationships. 78% share information online
because it lets them stay connected to people they may not otherwise
stay in touch with

8. 4. Self-fulfillment. 69% share information
because it allows them to feel more involved
in the world
5. To get the word out about causes or brands. 84% share
because it is a way to support causes or issues they care about

10. Social media is a
biggest
communication
network which is very
helpful in a variety of
ways.It can be harmful
if it is used for
negative purposes.

11. ★ Social media is an integral part of today’s society. With
loads of information being disseminated over the Internet,
social media has become the very fabric upon which our
society is being built.
★ Social media can be used in ways that promote positive
and productive ideas in society. These positive behaviors
make social media an invaluable tool to young people if
used correctly. Below are some of the ways in which
social media can be used to benefit young people:

12. Social Media: An Important Component of the Business
Strategies
Social media skills have long-since stopped being considered niche. Instead, it
affects the way whole organizations run and grow. It has become the primary means
of getting the word out about your business.
How it helps in expanding a business?
● Social Media advertising is cheaper as compared to traditional
advertising
● It reaches all ages.
● Its users are active, and it promotes two-way communication
● You can share a lot about your business on various platforms

13. Social Media Is a Way to
Enhance our Connectivity
It is an effortless way to connect with the like-minded people. You are just a single click
away from an incredible number of such people. Regardless of location
and religion, social networks are helpful in reviving and preserving
relationships with other people.
It has become easier for us to connect with business people, family and
friends. Even, many top most companies directly approach candidates
through social networking sites like LinkedIn. We can also interact with people of
authority who might help us in our careers.

14. Social media Is a Way to Save Lives
Spreading awareness and motivating people is important too. And simply
assuring people that they are not alone – or the only ones with their set of
problems – can be really important for some.
Large numbers of websites now offer support through social platforms. Such
websites are allowing people to share their experience with others and
motivate them without fear of revealing their identities. What can be better
than saving a life? Isn’t everything else secondary?

15. Social Media Has a Lot of Benefits for Students and
Teachers
It has become very easy to get knowledge from renowned experts and
professionals through the social media. You can easily follow anyone to
boost your knowledge. Regardless of your educational background, you can
learn various skills without paying for them.

16. It Can be Used for Noble Causes
Yes, social media can be used for various noble causes like social welfare
activities and promotion of Non-Government Organizations (NGOs). Not only
this, but it also helps to change the way people live. It creates awareness
and helps people to discover various innovations that help them enhance
their own lives. Every individual from a farmer to a teacher can benefit from
the awareness factor of social media.

18. How Social Media
Is Bad for You
Let’s explore the darker side of social media and exactly how (and why) it’s
bad for you. You’ll be surprised to learn the negative effects of social media
are both physical and mental. It can change your perception of the world
and yourself, and not always for the better.

19. 1. Depression and Anxiety
Do you spend more than two hours per day on social
media? Spending too long on social networking sites could
be adversely affecting your mood. In fact, you’re more
likely to report poor mental health, including symptoms of
anxiety and depression.So how to use social media without
causing yourself psychological distress? If you turn to the
same research (and common sense), the recommended
amount of time you should spend on social networks is
half an hour per day. So, as with so many things in life,

20. 2. Cyberbullying
Before social media, bullying was something only done
face-to-face.Today everyone knows what cyberbullying is,
and most of us have seen what it can do to a person.While
social media made making friends easier, it also made it
easier for predators to find victims. The anonymity that
social networks provide can be used by the perpetrators to
gain people’s trust and then terrorize them in front of their
peers.These online attacks often leave deep mental scars
and even drive people to suicide in some cases. You’ll be
surprised to find out that cyberbullying isn’t just affecting

21. 3. FOMO (Fear of Missing Out)
Fear of Missing Out (FOMO) is a phenomenon that was born at the same time as
Facebook—and it’s one of the most common negative effects of social media. FOMO
is basically a form of anxiety that you get when you’re scared of missing out on a
positive experience or emotions that someone else is getting.
This fear is constantly fueled by your social media engagement. The more you use
social networks, the more likely you are to see that someone is having more fun that
you are right now. And that’s exactly what causes FOMO.

22. 4. Unhealthy Sleep Patterns
On top of increased rates of anxiety and depression, spending too much time
on social media can lead to poor sleep. Numerous studies have shown that
increased use of social media has a negative effect on your sleep quality.
If you feel like your sleep patterns have become irregular and that this is
affecting your productivity, try and avoid spending a significant amount of time
on social media. If you still have trouble sleeping, here are some more tricks to
help you to sleep peacefully.