SlideShare a Scribd company logo
Readings Carr, Nicholas. (2008). “Is Google Making us Stupid?”, Atlantic.com. Washington D.C: The Atlantic. Stross, Randall. (2008). “The Algorithm”. In Planet Google: how one company is transforming our lives (pp. 63-88). London: Atlantic Books.
Algorithms An algorithm is a set of rules for solving a particular problem; it’s the essential building block used in constructing complex computer software (Stross, R. 2008).  Read more definitionsonWikipedia http://en.wikipedia.org/wiki/Algorithm
Classquestions How many of you use Google as your first choice?  How many of you use any of the competitors, such as Microsoft’s Bing, Yahoo or Ask?
Classquestions Why do you use the preferred search engine?  Are you conscious about it, or do you just use it because everyone else does?  Do you use the word search engine or do you say googling?
Google has infiltratedourlangage Googling is defined as a transitive verb according to the dictionary and thesaurus Merriam Webster.  Link: http://www.merriam-webster.com/dictionary/googling
Is Googlestupidifying? Is Google making us stupid? Carrarguesthatourbrain has adapted to thewayGoogle present information to us. Insteadofreading in depthbooks and articles, wenowscanliteraturequickly to findwhatwearelooking for.
WhatdoesGoogle offer?
Algorithmbasedsearchengine Link: www.google.com
Googletranslate Link: http://translate.google.com
Googlemaps Link: http://maps.google.com.au
Googlesatelite Link: http://maps.google.com.au
Google News Better than Yahoo? Link: www.news.google.com.au
GoogleScholar Link: http://scholar.google.com/
Googlebooks Link: http://books.google.com.au
Google images Link: www.google.images.com.au
Link: https://www.google.com/accounts Gmail
Classquestions Do you agree with Carr? Or do you think it’s the other way around? By having all sorts of information accessible, we get to it easier; hence, we learn more? Can the accessible information indeed wipe out some of the differences between those with a university degree, scholars and so on and people with no higher education?
Otheruseful online resources John Battelle’s searchblog John Battelle is a journalist as well as founder and chairman of Federated Media Publishing. He has been a visiting professor of journalism at UC Berkeley and also maintains Searchblog. The blog covers search, technology, and media. Battelle is one of the original founders of Wired magazine http://battellemedia.com
Otheruseful online resources SearchEngineWatch http://searchenginewatch.com SearchEngine Land http://searchengineland.com/ SearchEngine Journal http://www.searchenginejournal.com/ Mashable, The social Media Guide http://mashable.com
Relevant readings   Battelle, John (September 2005). “The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture”. New York: Portfolio Bauerlein, M. (2008). “The Dumbest Generation: How the Digital Age Stupefies Young Americans and Jeopardizes Our Future (Or, Don’t Trust Anyone Under 30)”. New York: Jeremy P. Tarcher/Penguin Brabazon, T. (2006).”The Google Effect: Googling, Blogging, Wikis and the Flattening of Expertise” In Libri(2006, vol.56, pp. 157-167). Germany  Caufield, J. (2005)“Where Did Google Get Its Value?”. In Libraries and the Academy (Number 4, October 2005, pp. 555-572).The Johns Hopkins University Press Conti, G. (2006). “Googling considered harmful” in New Security Paradigms Workshop archive (2006, pp. 67-76) New York: ACM Del Corso, G. M. Gulli, A. Romani, F. (2005) ”Ranking a Stream of News” in International World Wide Web Conference archive (2005, pp. 97-106). New York: ACM Evans, M. P. (2007) “Analysing Google rankings through search engine optimization data” in Internet Research No. 1 (2007, pp. 21-37). Bingley: Emerald Group Publishing Limited Finkelstein, L. et al. (2001). “Placing search in context: the concept revisited” in International World Wide Web Conference archive (2001, pp. 406-414). New York: ACM Goldberg, M. A. (2005) “Googling of Online Privacy: Gmail, Search-Engine Histories and the New Frontier of Protecting Private Information on the Web”. In 9 Lewis & Clark Law Review (2005, pp. 249-262) Goldman E. (2008)“Search Engine Bias and the Demise of Search Engine Utopianis”, In Spink, A. and Zimmer, M. (2008) Web Search . Berlin: Springer Kilgarriff, A. (2007) “Googleology is Bad Science” in Computational Lingustics No. 1 (pp. 147-151) Ling, X. et al. (2008) “Can Chinese Web Pages Be Classified with English Data Source?” in International World Wide Web Conference archive (2008, pp. 969-978). New York: ACM Liu, Y. et al (2008) ”BrowseRank: letting web users vote for page importance” in Annual ACM Conference on Research and Development in Information Retrieval archive (2008, pp. 451-458) New York: ACM Yen J.Y.  et al. (2007) “The Comorbid Psychiatric Symptoms of Internet Addiction: Attention Deficit and Hyperactivity Disorder (ADHD)”, in  Depression, Social Phobia, and Hostility. Journal of AdolescentHealth, 41.  Yoo, H.J. et al. (2004). “Attention Deficit Hyperactivity Symptoms and Internet Addiction”. Psychiatry and Clinical Neuroscience, 58.

More Related Content

Similar to I’ll Google It

Presentasjon
PresentasjonPresentasjon
PresentasjonUNSW
 
Taxonomy, Social Networks and Pace Layering
Taxonomy, Social Networks and Pace LayeringTaxonomy, Social Networks and Pace Layering
Taxonomy, Social Networks and Pace LayeringRoger Hudson
 
Vks Presentation, Jankowski,15 Jan2009, Websites & Books, Near Final
Vks Presentation, Jankowski,15 Jan2009, Websites & Books, Near FinalVks Presentation, Jankowski,15 Jan2009, Websites & Books, Near Final
Vks Presentation, Jankowski,15 Jan2009, Websites & Books, Near FinalNick Jankowski
 
Google Search History
Google Search HistoryGoogle Search History
Google Search HistoryAndra Keay
 
My Year Without Search
My Year Without SearchMy Year Without Search
My Year Without SearchRandy Connolly
 
Google & garbage lsta 2012
Google & garbage lsta 2012Google & garbage lsta 2012
Google & garbage lsta 2012Paige Jaeger
 
Teaching with Google Books: research, copyright, and data mining
Teaching with Google Books: research, copyright, and data miningTeaching with Google Books: research, copyright, and data mining
Teaching with Google Books: research, copyright, and data miningNathan Rinne
 
20100802 mdia5003 online_mobilemedia_presentation
20100802 mdia5003 online_mobilemedia_presentation20100802 mdia5003 online_mobilemedia_presentation
20100802 mdia5003 online_mobilemedia_presentationStephanieAnneBrown
 
User to User: Browsing folksonomies through other users profiles
User to User: Browsing folksonomies through other users profiles User to User: Browsing folksonomies through other users profiles
User to User: Browsing folksonomies through other users profiles Charles Seger
 
googlization of information
googlization of informationgooglization of information
googlization of informationrajat00001in
 
Mdia5003 assignment4 metadata
Mdia5003 assignment4 metadataMdia5003 assignment4 metadata
Mdia5003 assignment4 metadatavivianhgray
 
Mdia5003 assignment4 metadata
Mdia5003 assignment4 metadataMdia5003 assignment4 metadata
Mdia5003 assignment4 metadatavivianhgray
 
Google assignment
Google assignmentGoogle assignment
Google assignmentdianalaham
 
The technical case for a semantic web
The technical case for a semantic webThe technical case for a semantic web
The technical case for a semantic webTony Dobaj
 
Net Effectiveness Oct 6
Net Effectiveness Oct 6Net Effectiveness Oct 6
Net Effectiveness Oct 6dianascearce
 

Similar to I’ll Google It (20)

Presentasjon
PresentasjonPresentasjon
Presentasjon
 
Taxonomy, Social Networks and Pace Layering
Taxonomy, Social Networks and Pace LayeringTaxonomy, Social Networks and Pace Layering
Taxonomy, Social Networks and Pace Layering
 
Google: Research to Go?
Google: Research to Go?Google: Research to Go?
Google: Research to Go?
 
DMI Summer 2010 - Final Presentations
DMI Summer 2010 - Final PresentationsDMI Summer 2010 - Final Presentations
DMI Summer 2010 - Final Presentations
 
Vks Presentation, Jankowski,15 Jan2009, Websites & Books, Near Final
Vks Presentation, Jankowski,15 Jan2009, Websites & Books, Near FinalVks Presentation, Jankowski,15 Jan2009, Websites & Books, Near Final
Vks Presentation, Jankowski,15 Jan2009, Websites & Books, Near Final
 
Google Search History
Google Search HistoryGoogle Search History
Google Search History
 
Books For Web 2.0 A-Z
Books For Web 2.0 A-ZBooks For Web 2.0 A-Z
Books For Web 2.0 A-Z
 
My Year Without Search
My Year Without SearchMy Year Without Search
My Year Without Search
 
Google & garbage lsta 2012
Google & garbage lsta 2012Google & garbage lsta 2012
Google & garbage lsta 2012
 
Teaching with Google Books: research, copyright, and data mining
Teaching with Google Books: research, copyright, and data miningTeaching with Google Books: research, copyright, and data mining
Teaching with Google Books: research, copyright, and data mining
 
20100802 mdia5003 online_mobilemedia_presentation
20100802 mdia5003 online_mobilemedia_presentation20100802 mdia5003 online_mobilemedia_presentation
20100802 mdia5003 online_mobilemedia_presentation
 
Search Engines
Search EnginesSearch Engines
Search Engines
 
User to User: Browsing folksonomies through other users profiles
User to User: Browsing folksonomies through other users profiles User to User: Browsing folksonomies through other users profiles
User to User: Browsing folksonomies through other users profiles
 
googlization of information
googlization of informationgooglization of information
googlization of information
 
Mdia5003 assignment4 metadata
Mdia5003 assignment4 metadataMdia5003 assignment4 metadata
Mdia5003 assignment4 metadata
 
Mdia5003 assignment4 metadata
Mdia5003 assignment4 metadataMdia5003 assignment4 metadata
Mdia5003 assignment4 metadata
 
Google assignment
Google assignmentGoogle assignment
Google assignment
 
The technical case for a semantic web
The technical case for a semantic webThe technical case for a semantic web
The technical case for a semantic web
 
Polinter13
Polinter13Polinter13
Polinter13
 
Net Effectiveness Oct 6
Net Effectiveness Oct 6Net Effectiveness Oct 6
Net Effectiveness Oct 6
 

Recently uploaded

To Graph or Not to Graph Knowledge Graph Architectures and LLMs
To Graph or Not to Graph Knowledge Graph Architectures and LLMsTo Graph or Not to Graph Knowledge Graph Architectures and LLMs
To Graph or Not to Graph Knowledge Graph Architectures and LLMsPaul Groth
 
Exploring UiPath Orchestrator API: updates and limits in 2024 🚀
Exploring UiPath Orchestrator API: updates and limits in 2024 🚀Exploring UiPath Orchestrator API: updates and limits in 2024 🚀
Exploring UiPath Orchestrator API: updates and limits in 2024 🚀DianaGray10
 
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
 
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...Product School
 
When stars align: studies in data quality, knowledge graphs, and machine lear...
When stars align: studies in data quality, knowledge graphs, and machine lear...When stars align: studies in data quality, knowledge graphs, and machine lear...
When stars align: studies in data quality, knowledge graphs, and machine lear...Elena Simperl
 
ODC, Data Fabric and Architecture User Group
ODC, Data Fabric and Architecture User GroupODC, Data Fabric and Architecture User Group
ODC, Data Fabric and Architecture User GroupCatarinaPereira64715
 
UiPath Test Automation using UiPath Test Suite series, part 2
UiPath Test Automation using UiPath Test Suite series, part 2UiPath Test Automation using UiPath Test Suite series, part 2
UiPath Test Automation using UiPath Test Suite series, part 2DianaGray10
 
Unpacking Value Delivery - Agile Oxford Meetup - May 2024.pptx
Unpacking Value Delivery - Agile Oxford Meetup - May 2024.pptxUnpacking Value Delivery - Agile Oxford Meetup - May 2024.pptx
Unpacking Value Delivery - Agile Oxford Meetup - May 2024.pptxDavid Michel
 
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
 
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...Product School
 
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...Product School
 
Bits & Pixels using AI for Good.........
Bits & Pixels using AI for Good.........Bits & Pixels using AI for Good.........
Bits & Pixels using AI for Good.........Alison B. Lowndes
 
Demystifying gRPC in .Net by John Staveley
Demystifying gRPC in .Net by John StaveleyDemystifying gRPC in .Net by John Staveley
Demystifying gRPC in .Net by John StaveleyJohn Staveley
 
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...Product School
 
The Future of Platform Engineering
The Future of Platform EngineeringThe Future of Platform Engineering
The Future of Platform EngineeringJemma Hussein Allen
 
Accelerate your Kubernetes clusters with Varnish Caching
Accelerate your Kubernetes clusters with Varnish CachingAccelerate your Kubernetes clusters with Varnish Caching
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
 
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdfSmart TV Buyer Insights Survey 2024 by 91mobiles.pdf
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
 
UiPath Test Automation using UiPath Test Suite series, part 1
UiPath Test Automation using UiPath Test Suite series, part 1UiPath Test Automation using UiPath Test Suite series, part 1
UiPath Test Automation using UiPath Test Suite series, part 1DianaGray10
 
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...Sri Ambati
 
PHP Frameworks: I want to break free (IPC Berlin 2024)
PHP Frameworks: I want to break free (IPC Berlin 2024)PHP Frameworks: I want to break free (IPC Berlin 2024)
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
 

Recently uploaded (20)

To Graph or Not to Graph Knowledge Graph Architectures and LLMs
To Graph or Not to Graph Knowledge Graph Architectures and LLMsTo Graph or Not to Graph Knowledge Graph Architectures and LLMs
To Graph or Not to Graph Knowledge Graph Architectures and LLMs
 
Exploring UiPath Orchestrator API: updates and limits in 2024 🚀
Exploring UiPath Orchestrator API: updates and limits in 2024 🚀Exploring UiPath Orchestrator API: updates and limits in 2024 🚀
Exploring UiPath Orchestrator API: updates and limits in 2024 🚀
 
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...
 
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...
Unsubscribed: Combat Subscription Fatigue With a Membership Mentality by Head...
 
When stars align: studies in data quality, knowledge graphs, and machine lear...
When stars align: studies in data quality, knowledge graphs, and machine lear...When stars align: studies in data quality, knowledge graphs, and machine lear...
When stars align: studies in data quality, knowledge graphs, and machine lear...
 
ODC, Data Fabric and Architecture User Group
ODC, Data Fabric and Architecture User GroupODC, Data Fabric and Architecture User Group
ODC, Data Fabric and Architecture User Group
 
UiPath Test Automation using UiPath Test Suite series, part 2
UiPath Test Automation using UiPath Test Suite series, part 2UiPath Test Automation using UiPath Test Suite series, part 2
UiPath Test Automation using UiPath Test Suite series, part 2
 
Unpacking Value Delivery - Agile Oxford Meetup - May 2024.pptx
Unpacking Value Delivery - Agile Oxford Meetup - May 2024.pptxUnpacking Value Delivery - Agile Oxford Meetup - May 2024.pptx
Unpacking Value Delivery - Agile Oxford Meetup - May 2024.pptx
 
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
 
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...
De-mystifying Zero to One: Design Informed Techniques for Greenfield Innovati...
 
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
 
Bits & Pixels using AI for Good.........
Bits & Pixels using AI for Good.........Bits & Pixels using AI for Good.........
Bits & Pixels using AI for Good.........
 
Demystifying gRPC in .Net by John Staveley
Demystifying gRPC in .Net by John StaveleyDemystifying gRPC in .Net by John Staveley
Demystifying gRPC in .Net by John Staveley
 
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
 
The Future of Platform Engineering
The Future of Platform EngineeringThe Future of Platform Engineering
The Future of Platform Engineering
 
Accelerate your Kubernetes clusters with Varnish Caching
Accelerate your Kubernetes clusters with Varnish CachingAccelerate your Kubernetes clusters with Varnish Caching
Accelerate your Kubernetes clusters with Varnish Caching
 
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdfSmart TV Buyer Insights Survey 2024 by 91mobiles.pdf
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf
 
UiPath Test Automation using UiPath Test Suite series, part 1
UiPath Test Automation using UiPath Test Suite series, part 1UiPath Test Automation using UiPath Test Suite series, part 1
UiPath Test Automation using UiPath Test Suite series, part 1
 
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
 
PHP Frameworks: I want to break free (IPC Berlin 2024)
PHP Frameworks: I want to break free (IPC Berlin 2024)PHP Frameworks: I want to break free (IPC Berlin 2024)
PHP Frameworks: I want to break free (IPC Berlin 2024)
 

I’ll Google It

  • 1.
  • 2. Readings Carr, Nicholas. (2008). “Is Google Making us Stupid?”, Atlantic.com. Washington D.C: The Atlantic. Stross, Randall. (2008). “The Algorithm”. In Planet Google: how one company is transforming our lives (pp. 63-88). London: Atlantic Books.
  • 3. Algorithms An algorithm is a set of rules for solving a particular problem; it’s the essential building block used in constructing complex computer software (Stross, R. 2008). Read more definitionsonWikipedia http://en.wikipedia.org/wiki/Algorithm
  • 4. Classquestions How many of you use Google as your first choice? How many of you use any of the competitors, such as Microsoft’s Bing, Yahoo or Ask?
  • 5. Classquestions Why do you use the preferred search engine? Are you conscious about it, or do you just use it because everyone else does? Do you use the word search engine or do you say googling?
  • 6. Google has infiltratedourlangage Googling is defined as a transitive verb according to the dictionary and thesaurus Merriam Webster. Link: http://www.merriam-webster.com/dictionary/googling
  • 7. Is Googlestupidifying? Is Google making us stupid? Carrarguesthatourbrain has adapted to thewayGoogle present information to us. Insteadofreading in depthbooks and articles, wenowscanliteraturequickly to findwhatwearelooking for.
  • 13. Google News Better than Yahoo? Link: www.news.google.com.au
  • 16. Google images Link: www.google.images.com.au
  • 18. Classquestions Do you agree with Carr? Or do you think it’s the other way around? By having all sorts of information accessible, we get to it easier; hence, we learn more? Can the accessible information indeed wipe out some of the differences between those with a university degree, scholars and so on and people with no higher education?
  • 19. Otheruseful online resources John Battelle’s searchblog John Battelle is a journalist as well as founder and chairman of Federated Media Publishing. He has been a visiting professor of journalism at UC Berkeley and also maintains Searchblog. The blog covers search, technology, and media. Battelle is one of the original founders of Wired magazine http://battellemedia.com
  • 20. Otheruseful online resources SearchEngineWatch http://searchenginewatch.com SearchEngine Land http://searchengineland.com/ SearchEngine Journal http://www.searchenginejournal.com/ Mashable, The social Media Guide http://mashable.com
  • 21. Relevant readings   Battelle, John (September 2005). “The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture”. New York: Portfolio Bauerlein, M. (2008). “The Dumbest Generation: How the Digital Age Stupefies Young Americans and Jeopardizes Our Future (Or, Don’t Trust Anyone Under 30)”. New York: Jeremy P. Tarcher/Penguin Brabazon, T. (2006).”The Google Effect: Googling, Blogging, Wikis and the Flattening of Expertise” In Libri(2006, vol.56, pp. 157-167). Germany Caufield, J. (2005)“Where Did Google Get Its Value?”. In Libraries and the Academy (Number 4, October 2005, pp. 555-572).The Johns Hopkins University Press Conti, G. (2006). “Googling considered harmful” in New Security Paradigms Workshop archive (2006, pp. 67-76) New York: ACM Del Corso, G. M. Gulli, A. Romani, F. (2005) ”Ranking a Stream of News” in International World Wide Web Conference archive (2005, pp. 97-106). New York: ACM Evans, M. P. (2007) “Analysing Google rankings through search engine optimization data” in Internet Research No. 1 (2007, pp. 21-37). Bingley: Emerald Group Publishing Limited Finkelstein, L. et al. (2001). “Placing search in context: the concept revisited” in International World Wide Web Conference archive (2001, pp. 406-414). New York: ACM Goldberg, M. A. (2005) “Googling of Online Privacy: Gmail, Search-Engine Histories and the New Frontier of Protecting Private Information on the Web”. In 9 Lewis & Clark Law Review (2005, pp. 249-262) Goldman E. (2008)“Search Engine Bias and the Demise of Search Engine Utopianis”, In Spink, A. and Zimmer, M. (2008) Web Search . Berlin: Springer Kilgarriff, A. (2007) “Googleology is Bad Science” in Computational Lingustics No. 1 (pp. 147-151) Ling, X. et al. (2008) “Can Chinese Web Pages Be Classified with English Data Source?” in International World Wide Web Conference archive (2008, pp. 969-978). New York: ACM Liu, Y. et al (2008) ”BrowseRank: letting web users vote for page importance” in Annual ACM Conference on Research and Development in Information Retrieval archive (2008, pp. 451-458) New York: ACM Yen J.Y. et al. (2007) “The Comorbid Psychiatric Symptoms of Internet Addiction: Attention Deficit and Hyperactivity Disorder (ADHD)”, in Depression, Social Phobia, and Hostility. Journal of AdolescentHealth, 41.  Yoo, H.J. et al. (2004). “Attention Deficit Hyperactivity Symptoms and Internet Addiction”. Psychiatry and Clinical Neuroscience, 58.