The document discusses Qualcomm's journey with mobile learning from 2007-2011. It began by creating a mobile app about negotiation skills. It later expanded to create learning resources for onboarding sales teams and customer service reps. By 2009, its strategy was to leverage low-cost solutions, partner with IT, and create a mobile learning portal. However, by 2011 its strategy shifted to focus on social and productivity tools to meet emerging user needs by connecting people. The top challenges of mobile learning included a scattered approach, lack of mobile content, mistrust of social tools, personal vs company phones, IP security fears, and defining the role of learning versus just information.