1. MailChimp
Reading Assignment-1
ICP – Introduction To Computation &
Programming
By :
Saumil Shah - Prem Shah - Janki
Inside Story & Information on
2. About MailChimp
More than 3 million people use MailChimp to create,
send, and track email newsletters. Whether you're
self-employed, you manage projects for clients, or
you work for a Fortune 500 company, MailChimp has
features and integrations that will suit your email-
marketing needs.
Create signup forms that match your brand's look and
feel, and send your subscribers product updates,
event invitations, announcements, or editorial
content. Use our reports to improve your campaigns
and learn more about your subscribers. Best of all?
MailChimp is free for lists of up to 2,000 subscribers.
3. History
MailChimp is an email marketing service with over 3 million users.
They provide an easy way for users to send email
newsletters, manage subscriber lists, and track campaign
performance.
MailChimp takes a variety of basic and advanced features (like
templates, list segmentation, a/b testing, geo-targeting and ROI
tracking) and makes them accessible to the everyday user through
automation and a competitive price point.
Their platform uses an open API and encourages other systems and
Web applications to integrate with its email-marketing engine.
Currently they offer integrations with systems such as
PayPal, Google Analytics, Shopify, Magento, Salesforce and
several others.
4. Owners
Co-founder & CEO - MailChimp
Owner - The Rocket Science Group
Website Build out Manager - Cox
Interactive Media/ MP3Radio
Designer - Cox Interactive Media
Education - Georgia Institute of
Technology, University of Georgia
Co-founder & CCO - MailChimp
Owner - The Rocket Science Group
Tech Analyst/Web Master - Cox
Interactive Media/ MP3Radio
Designer - Cox Interactive Media
Ben Chestnut Dan
Kurzius
6. Features
The MailChimp plugin allows you to quickly and
easily add a signup form for your MailChimp list.
They make it easy to send email newsletters to
your customers, manage your subscriber lists,
track campaign performance, and sync your
email marketing with social networks like Twitter,
Facebook and LinkedIn.
They take extremely powerful tools that
sophisticated marketers use (like segmentation,
a/b testing, and ROI tracking).
7. Features
And because our platform uses an open API, it's easy to
integrate MailChimp with other systems in the Google
Apps marketplace, like:
Insightly
Capsule CRM
ZOHO
Google Contacts
Highrise
Nutshell CRM
Batchbook CRM
Nimble CRM
Zendesk
Freshbooks
Desk.com
Contactually CRM
Sugar CRM
and e-commerce
systems like:
> Shopify
> Magento
> BigCommerce
> Volusion
8. Different Plans
If you have fewer than 2,000 subscribers, you
can send up to 12,000 emails per month
absolutely free.
There are two different plans as follows :
Monthly Plan
Pay as You Go
9. Different Plans
Monthly Plans
If you send at least one newsletter a month, a
monthly subscription is your best option. We’ll bill
your credit card every month, based on the total
number of subscribers in your account,
and automatically adjust your monthly fee as
your list grows or shrinks.
Pay as You Go
If you’re not a frequent sender, you can purchase
credits that work like stamps for email.